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BSB61015 / Module D / Develop and Implement a Business Plan Learner Workbook / Version
1.1 / 18 July 2018
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Table of Contents
Instructions to Learner
Assessment instructions
Overview
Prior to commencing the assessments, your trainer/assessor will explain each assessment task
and the terms and conditions relating to the submission of your assessment task. Please
consult with your trainer/assessor if you are unsure of any questions. It is important that you
understand and adhere to the terms and conditions, and address fully each assessment task. If
any assessment task is not fully addressed, then your assessment task will be returned to you
for resubmission. Your trainer/assessor will remain available to support you throughout the
assessment process.
Written work
Assessment tasks are used to measure your understanding and underpinning skills and
knowledge of the overall unit of competency. When undertaking any written assessment
tasks, please ensure that you address the following criteria:
Your assessment tasks are well presented, well referenced and word processed
Your assessment tasks include your full legal name on each and every page.
Active participation
It is a condition of enrolment that you actively participate in your studies. Active
participation is completing all the assessment tasks on time.
Plagiarism
Plagiarism is taking and using someone else's thoughts, writings or inventions and
representing them as your own. Plagiarism is a serious act and may result in a learner’s
exclusion from a course. When you have any doubts about including the work of other
authors in your assessment, please consult your trainer/assessor. The following list outlines
some of the activities for which a learner can be accused of plagiarism:
If it is identified that you have plagiarised within your assessment, then a meeting will be
organised to discuss this with you, and further action may be taken accordingly.
Collusion
Collusion is the presentation by a learner of an assignment as their own that is, in fact, the
result in whole or in part of unauthorised collaboration with another person or persons.
Collusion involves the cooperation of two or more learners in plagiarism or other forms of
academic misconduct and, as such, both parties are subject to disciplinary action. Collusion
or copying from other learners is not permitted and will result in a “0” grade and NYC.
Assessments must be typed using document software such as (or similar to) MS Office.
Handwritten assessments will not be accepted (unless, prior written confirmation is provided
by the trainer/assessor to confirm).
Competency outcome
There are two outcomes of assessments: S = Satisfactory and NS = Not Satisfactory (requires
more training and experience).
Once the learner has satisfactorily completed all the tasks for this module the learner will be
awarded “Competent” (C) or “Not yet Competent” (NYC) for the relevant unit of
competency.
If you are deemed “Not Yet Competent” you will be provided with feedback from your
assessor and will be given another chance to resubmit your assessment task(s). If you are still
deemed as “Not Yet Competent” you will be required to re-enrol in the unit of competency.
Additional evidence
If we, at our sole discretion, determine that we require additional or alternative
information/evidence in order to determine competency, you must provide us with such
information/evidence, subject to privacy and confidentiality issues. We retain this right at any
time, including after submission of your assessments.
Confidentiality
We will treat anything, including information about your job, workplace, employer, with
strict confidence, in accordance with the law. However, you are responsible for ensuring that
you do not provide us with anything regarding any third party including your employer,
colleagues and others, that they do not consent to the disclosure of. While we may ask you to
provide information or details about aspects of your employer and workplace, you are
responsible for obtaining necessary consents and ensuring that privacy rights and
confidentiality obligations are not breached by you in supplying us with such information.
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Special needs
Candidates with special needs should notify their trainer/assessor to request any required
adjustments as soon as possible. This will enable the trainer/assessor to address the identified
needs immediately.
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Assessment requirements
Assessment can either be:
Direct observation
Questioning
Trainers
Team members
Clients
Consumers.
The assessment activities in this workbook assess aspects of all the elements, performance
criteria, skills and knowledge and performance requirements of the unit of competency.
To demonstrate competence in this unit you must undertake all activities in this workbook
and have them deemed satisfactory by the assessor. If you do not answer some questions or
perform certain tasks, and therefore you are deemed to be Not Yet Competent, your
trainer/assessor may ask you supplementary questions to determine your competence. Once
you have demonstrated the required level of performance, you will be deemed competent in
this unit.
Should you still be deemed Not Yet Competent, you will have the opportunity to resubmit
your assessments or appeal the result.
As part of the assessment process, all learners must abide by any relevant assessment policies
as provided during induction.
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If you feel you are not yet ready to be assessed or that this assessment is unfair, please
contact your assessor to discuss your options. You have the right to formally appeal any
outcome and, if you wish to do so, discuss this with your trainer/assessor.
Candidate Details
Name: _____________________________________________________________
Address: _____________________________________________________________
_____________________________________________________________
Email: _____________________________________________________________
Employer: _____________________________________________________________
Declaration
I declare that no part of this assessment has been copied from another person’s work with the
exception of where I have listed or referenced documents or work and that no part of this
assessment has been written for me by another person. I also understand the assessment
instructions and requirements and consent to being assessed.
Signed:
____________________________________________________________
Date: ____________________________________________________________
If activities have been completed as part of a small group or in pairs, details of the
learners involved should be provided below:
This activity workbook has been completed by the following persons and we acknowledge
that it was a fair team effort where everyone contributed equally to the work completed. We
declare that no part of this assessment has been copied from another person’s work with the
exception of where we have listed or referenced documents or work and that no part of this
assessment has been written for us by another person.
Learner 1: ____________________________________________________________
Signed:
____________________________________________________________
Learner 2: ____________________________________________________________
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Signed:
____________________________________________________________
Learner 3: ____________________________________________________________
Signed:
____________________________________________________________
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Observation/Demonstration
Throughout this unit, you will be expected to show your competency of the elements through
observations or demonstrations. Your trainer/assessor will have a list of demonstrations you
must complete or tasks to be observed. The observations and demonstrations will be
completed as well as the activities found in this workbook.
Observation is on-the-job
Demonstration is off-the-job
Your trainer/assessor will inform you of which one of the above they would like you to do.
The observation/demonstration will cover one of the unit’s elements.
The observation/demonstration will take place either in the workplace or the training
environment, depending on the task to be undertaken and whether it is an observation or
demonstration. Your trainer/assessor will ensure you are provided with the correct equipment
and/or materials to complete the task. They will also inform you of how long you have to
complete the task.
You should be able to demonstrate the skills, knowledge and performance criteria required
for competency in this unit, as seen in the Learner Guide.
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You should supply details of the third party to the assessor before you commence the
activities (see below), unless the assessor has already selected a third party themselves. The
assessor can then contact the third party in instances where they require more evidence to
determine competency, or they cannot observe certain tasks themselves.
If you are not employed, or able to complete demonstrative tasks in the workplace, you will
need to inform the assessor. They will be able to provide you with a simulated environment
in which to complete these tasks.
We would prefer that, wherever possible, these be “live” issues for your industry and require
application of the principles that you are learning as part of your training. Where this is not
possible, you and your third party should simulate the activity tasks and demonstrations that
you believe would be likely to arise in your organisation or job role.
Third party evidence can also be used to provide “everyday evidence” of tasks included in
your work role that relate to the unit of competency but are not a part of the formal
assessment process.
The third party is not to be used as a co-assessor – the assessor must make the final decision
on competency themselves.
Documents relevant to collection of third party evidence are included in the Third-Party
section in the Observations/Demonstrations document.
Telephone number:
______________________________________________________________
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Email address:
______________________________________________________________
Activities
Complete the following activities individually or in a group (as applicable to the specific
activity and the assessment environment).
Activity 1A
Estimated 20 Minutes
Time
Objective To provide you with an opportunity to review and evaluate pre-
existing strategic, business and operational plan, if available.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Activity 1B
Estimated 30 Minutes
Time
Objective To provide you with an opportunity to analyse and interpret business
vision, mission, values and objectives.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Spreading Ideas
The current objective of the organization is to reach the market which are
unreachable and optimize its sales and capture new market share
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Activity 1C
Estimated 30 Minutes
Time
Objective To provide you with an opportunity to consult with key stakeholders;
and review market requirements for the product or service, profile
customer needs and research pricing options.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
The key stakeholder of the business are government, vendor, and local
community. The management of an organization can ensure the
organizational development by ensuring that all the interest of these
parties is met.
2. What is an external environmental factor? List two external
factors and explain how they could impact on your business plan?
Activity 1D
Estimated 30 Minutes
Time
Objective To provide you with an opportunity to develop performance
objectives and measures through consultation with key stakeholders.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
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Senior management are very clear about the organizational change effort
and how it relates to the market and business strategy of the organization.
However, this is usually not the case for middle management. They may
not see relevance and meaning for the organizational change effort. In
general, relevance occurs when employees see how something fits into
the larger scheme of things. When employees understand how the
organizational change contributes to both theirs and the business
success—how it responds to organization’s vision, strategic imperatives
and customers; they are more likely to perceive the change as relevant.
Executives and change leaders must come together to develop the strategy
and direction for the organization. They must seek meaning in the
organizational change; think strategically (not tactically) and commit to
contributing to its success. management know change leaders (HR
Directors and management) who were replaced because they were unable
to find relevance and meaning for the organizational change effort in their
organizations
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Activity 1E
Estimated 20 Minutes
Time
Objective To provide you with an opportunity to identify financial, human and
physical resource requirements for the business.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Activity 1F
Estimated 25 Minutes
Time
Objective To provide you with an opportunity to consider any permits or
licenses that may be required for new activity.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Activity 1G
Estimated 20 Minutes
Time
Objective To provide you with an opportunity to write business plan.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
The executive summary is basically the elevator pitch for your business.
It distils all the important information about your business plan into a
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2. Business Description
This is your chance to describe your company and what it does. Include a
look at when the business was formed, and your mission statement. These
are the things that tell your story and allow others to connect to you. It
can also serve as your own reminder of why you got started in the first
place. Turn to this section for motivation if you find yourself losing
steam.
3. Market Analysis
This is your chance to look at your competition and the state of the
market as a whole. Your market analysis is an exercise in seeing where
you fit in the market — and how you are superior to the competition.
As you create your market analysis, you need to make sure to include
information on your core target market, profiles of your ideal customers
and other market research. You can also include testimonials if you have
them.
Use this section of your business plan to show off your team superstars.
In fact, there are plenty of indications that your management team matters
more than your product idea or pitch.
Venture capitalists want to know you have a competent team that has the
grit to stick it out. You are more likely to be successful and pivot if
needed when you have the right management and organization for your
company.
5. Sales Strategies
How will you raise money with your business and make profits a reality?
You answer this question with your sales strategy. This section is all
about explaining your price strategy and describing the relationship
between your price point and everything else at the company.
You should also detail the promotional strategies you’re using now, along
with strategies you hope to implement later. This includes your social
media efforts and how you use press releases and other appearances to
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help raise your brand awareness and encourage people to buy or sign up
for your products or services.
6. Funding Requirements
Here’s where you ask for the amount of money you need. Make sure you
are being as realistic as possible. You can create a range of numbers if
you don’t want to try to pinpoint an exact number. Include information
for a best-case scenario and a worst-case scenario. You should also put
together a timeline so your potential funders have an idea of what to
expect.
7. Financial Projections
Finally, the last section of your business plan should include financial
projections. Make sure you summarize any successes up to this point.
This is especially important if you hope to secure funds for expansion of
your existing business.
1. Executive Summary
2. Business Description
3. Market Analysis
5. Sales Strategies
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6. Funding Requirements
7. Financial Projections
Activity 2A
Estimated 30 Minutes
Time
Objective To provide you with an opportunity to communicate business plan to
all relevant parties and ensure understanding of performance
requirements and timeframes.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Activity 2B
Estimated 30 Minutes
Time
Objective To provide you with an opportunity to ensure skilled labour is
available to implement plan; and test performance measurement
systems and refine, if necessary.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Once you have decided to employ new staff, think about how long you
will need them for and at what capacity. You might only need them for a
short time to cover a busy period, or you might need them for a longer
time, but only part-time or casually.
Plan ahead
operate successfully. If you discover that you currently have gaps, assess
how likely they are to impact on organization business in the future and
work out how you can address them.
Review organization current staff before you recruit new people. Existing
staff may have the skills or knowledge you need, or may be able to
acquire them with some additional training. Providing staff with training
can sometimes be more efficient than recruiting new staff, and it can save
you time and money. It can also help you to retain good staff.
Activity 2C
Estimated 20 Minutes
Time
Objective To provide you with an opportunity to ensure timely reports on all
key aspects of the business are available, user-friendly and balanced
in terms of financial and non-financial performance.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Title Page
Begin most business reports with a title page that contains the full title of
the report, the name of the author or compiler, the name of the intended
audience and the date of submission. A title page may also include the
name of the organization for which the report has been prepared.
Table of Contents
List the contents of a business report on a separate “Table of Contents”
page. The table of contents page may precede or follow the abstract and
should identify each primary section of the report by page number and in
order of appearance.
Introduction
Begin the body of your report with an introduction that presents the
purpose and scope of the report. Any background information or research
necessary for understanding the rest of the report should be presented
here.
Body
Identify primary sections of the body of the report with appropriate
headings. These sections will cover the central content of the report,
whether you are reporting on a current problem, a potential solution or
some other subject of interest to your audience. Compliment this material,
where appropriate, with illustrations and tables as well as with research
and sources.
Supplier might take interest in the business report of the company in order
to evaluate the going concern of the organization and the future prospect
of the organization.
Activity 2D
Estimated 15 Minutes
Time
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1. Profitability
2. Cost control
3. Forecast of production vs actual production
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Activity 3A
Estimated 30 Minutes
Time
Objective To provide you with an opportunity to analyse performance reports
against planned objectives; and review performance indicators and
refine if necessary.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
The action will involve the adaption of new policies of work by the
employee and how well they are performing their new job.
Activity 3B
Estimated 25 Minutes
Time
Objective To provide you with an opportunity to ensure groups and individuals
contributing to under-performance are coached, and provide training
where appropriate.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
Activity 3C
Estimated 20 Minutes
Time
Objective To provide you with an opportunity to review system processes and
work methods regularly as part of continuous improvement.
Activity Complete the following individually or in a group (as applicable to
the specific activity and the assessment environment):
successful, after all), checking over every small detail yourself rather than
delegating can waste everyone’s valuable time.
3. Communicate Effectively
Every manager knows that communication is the key to a productive
workforce. Technology has allowed us to contact each other with the
mere click of a button (or should we say, tap of a touch screen)–this
naturally means that current communication methods are as efficient as
possible, right? Not necessarily. A McKinsey study found that emails can
take up nearly 28% of an employee’s time. In fact, email was revealed to
be the second most time-consuming activity for workers (after their job-
specific tasks).
One way to do this is to make sure your goals are “SMART” – specific,
measurable, attainable, realistic, and timely. Before assigning an
employee a task, ask yourself if it fits each of these requirements. If not,
ask yourself how the task can be tweaked to help your workers stay
focused and efficient.
5. Incentivize Employees
One of the best ways to encourage employees to be more efficient is to
actually give them a reason to do so. Recognizing your workers for a job
well done will make them feel appreciated and encourage them to
continue increasing their productivity.
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