Documente Academic
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Documente Cultură
Viswanath Venkatesh , Michael G. Morris, Gordon B. Davis, Fred D. Davis (2003) :User
Acceptance of Information Technology: Toward a Unified View
To have a detailed review of user acceptance literature with its prominent models, compare the
models with is extensions, come up with a unified model that integrates elements in all models,
and finally to validate the unified models empirically.
Design / Methodology / Approach (How are the objectives achieved? Include the main methods
used for the research and the approach to the topic.):
Implications to Practice and Knowledge (What outcomes and implications for practice and
knowledge as well as applications and consequences are identified?):
The article has a well-flowed explanation to details about user acceptance of information
technology. The eight modules get overviewed in a way that the reader understands its pros and
cones based on the advantages discussed and the disadvantages. A further comparison of the
eight models to the UTAUT characteristic have detailed an analysis that results as UTAUT as the
best tool for managers when it comes to user acceptance of new information technology. It is a
part if the article that I like and found more beneficial to me as a reader.
On the other hand what I did not like about this research paper is how is more concentrated in
explaining the eight models to details only for the reader to find limited information about the
UTAUT which turns out to be the best tool and the reason why the article us researched in the
first place. I do feel the research paper should have outlined on the comparison of the eight
models and UTAUT as it has appropriately done but concentrate more on providing more
information and details for the manager about UTAUT and ways it can be implemented to
achieve a better understanding of users acceptance of new information technology.