MBA236: OPERATIONS MANAGEMENT

Table of Contents

S. No Topic Page
No.
1. Course Plan, including Syllabus
2. Session Content & Schedule
3. Evaluation & Instructions
4. Learning Methodology & Expectation
from Students
5. Article_1: Five Decades of Operations
Management & Prospects Ahead
6. Article_2: How Professionals of OM view
Service Operations?
7. Sample_Question_Paper_Case: A business
trip to Brussels
8. Article_3: Anti-terror drill at Changi
Airport
9. Article_4: As Amazon pushes forward
with robots, workers find new roles
10. Article_6: How lasers and robo-feeders are
transforming fish farming
11. Article_7: Living 24 hours with “Day
Zero” water rations
12. Article_8: Making Infant Wear With Care
Is Child’s Play For India’s Kitex Garments
13. Self_Study_Case_1: Innovation in the
midst of uncertainity – A case study of
Mahindra Reva Electric Vehicles Private
Limited
14. Important Notes

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 1
COURSE PLAN

SUBJECT: MBA236 OPERATIONS MANAGEMENT

Trimester: II

Duration: 3.0 Hours / Week No of Credits: 3

Course Description

This is a core paper offered in second trimester of MBA degree. This course provides students, insights
related to Strategy, Planning, Manufacturing and Control aspects of Operations. It prepares students for
careers in the area of Planning, Production and Control functions in Manufacturing, as well as, in
Service sector. The concepts learnt in this field are applicable to all specializations including, Marketing,
Human Resources, Finance, Business Analytics, Lean Operations and Systems, and also in other fields.

Course Objectives

The course objective is to equip students with knowledge which prepares them for careers in the area of
Planning, Production and Control functions in Manufacturing, as well as, in Service sector.

Learning Outcomes:

At the end of the course students should be able to:

Knowledge

• Gain expertise in the concepts of Operations Management such as Inventory Management,

Project Management, Supply Chain Management, Total Quality Management for effective
utilization of resources and meeting customer expectations
• Develop Operations strategies to ensure manufacturing companies and service companies are
locally, regionally and globally competitive.

Skill
• Use Analytical skills in solving problems of Inventory Management, Project Management,
Supply Chain Management and Total Quality Management.
• Use Report Writing skills to make reports for Management.

Attitude

• Develop understanding of goals of other departments, overall goals of organization, and to align
operation department goals to suit organizational goals.

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 2
Pre-requisite

• Prior understanding of general management principles is a pre-requisite for this course.

Employability

This course teaches students about improving their skills & knowledge in the area of Operations
Management (OM) in production, as well as, in services sectors. Students learn about efficiency, as
well as effectiveness. Knowledge of OM can be applied to all specializations. Applied knowledge of
OM makes students more attractive to employers.

Pedagogy

The course is facilitated by

1. Class lectures to drive the fundamental concepts of Operations Management.
2. Case study discussions to analyze the situation and to apply relevant concepts for problem
solving.
3. Student presentations, and class room discussions, on applications and use of concepts of
Operations Management in industry.

Prescribed Texts

Text Book

Mahadevan, B. (2015). Operations Management: Theory & Practice, Third Edition. Pearson, India.1

Reference Books:

1. Chase, R.B., Jacobs, F.B. & Aquilano, N.J. (2010). Operations Management for Competitive
Advantage. New Delhi: Tata McGraw Hill.2
2. Gaither, N. F.(2002). Production & Operations Management. New Delhi: Thomson Learning
Publications.
3. Stevenson, W. J. (2007). Production and Operations Management, New Delhi: McGraw Hill.
4. Lee, K. J., & Larry, R. P. (2002). Operations Management, Processes and Value Chains. New
Delhi: Pearson Education Publications.
5. Buffa, E.S., & Sarin, R.K. (2008). Modern Production/Operations Management. New Delhi:
John Wiley & Sons Publications.
6. Jay, H., & Barry, R. (2011). Operations Management. New Delhi: Pearson Education
Publications.
7. Russel, R.S., & Taylor, B.W. (2012). Operations Management. New Delhi: John Wiley & Sons
Publications.
8. Chase, R.B., & Ravi Shankar, et al. (2010). Operations and Supply Management. India: McGraw
Hill.
9. Arnold, J.R.T, Chapman, S.N. & Ramakrishnan, R.V. (2007) Introduction to Materials
Management. Pearson Education

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 3
Essential Reading
1. Article #1: Five Decades of Operations Management and the Prospects Ahead. Chopra,
Sunil: Lovejoy, Willams: Yano Candace, Management Science 50.1 (Jan 2004) : 8-14
2. Article #2: How Professors of Operations Management View Service Operations? Winter
Nie ; Kellogg, Deborah L; Production & Operations Management 8.3 (Fall 1999): 339-355

CASES

The following Harvard Business School (HBS) cases are likely to be covered in this course:

1. Case #1: Barilla SpA (A), Author: Janice H. Hammond

2. Case #2: Toyota Motor Manufacturing, U.S.A., Inc. Author: Kazuhiro Mishina

Course Facilitators will give, for sections they teach, hard-copy of cases to students.

Note: At the time of publication of this course pack, there is a matter of permissions needing resolution /
licensing needing clarification, on HBS cases. Therefore the HBS cases listed above are not included in
this course pack at this time. If the above cases are not included, alternate cases / articles will be
included for class-room case study discussion.

Self Study Reading:

1. (IIM-ACase) Innovation in the midst of uncertainity – A case study of Mahindra Reva

Electric Vehicles Private Limited Author: Prof. Lakshmi Shankar Iyer, Institute of
Management, CHRIST (Deemed to be University) & Prof. Goutam Dutta, Indian Institute of
Management, Ahmedabad.
2. (Article) Making Infant Wear With Care Is Child’s Play For India’s Kitex Garments,
Author: Naazneen Karmali. From Forbes, December 2, 2015
3. Additional news articles are included, as per table of contents (TOC, items 7-11). If the HBS
cases are not used, then these articles/cases listed in TOC are to be covered in class. Course
Facilitator will advise the students.

Foot note:
1
= Text book is readily available. It has India cases.
2
= Reference book maps well with the present course syllabus.

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 4
 SYLLABUS

MBA236 OPERATIONS MANAGEMENT

UNIT 1: Introduction and Operations Strategy 4.0 hours

Introduction:
The Field of Operations Management, Production Systems, OM in the Organizational Chart, Operations
as Service, Historical Development of OM, Current Issues in Operations Management.

Operations Strategy and Competitiveness:

Operations Strategy, Operations Competitive Dimensions, The Corporate Strategy Design Process,
Strategic Fit-Fitting Operational Activities to Strategy, Productivity Measurement

UNIT 2: Business Process Design 5.0 hours

Process Selection, Manufacturing Process Flow Design, Measuring Product Development Performance,
Planning the strategic use of resources: Plant location and Plant Layout, Line Balancing, [Includes
Ranked Positional Weight (RPW) numerical.], Takt time

UNIT 3: Inventory Management 5.0 hours

Definition of Inventory, Purposes of Inventory, Inventory Costs, Economic Order Quantity (EOQ),
Independent versus Dependent Demand, Inventory Systems, ABC, FSN, VED and Vendor Managed
Inventory (VMI)

UNIT 4: Supply Chain Management 3.0 hours

Introduction to SCM, Bull whip effect, Push and Pull Systems, Role of Technologies in SCM.

UNIT 5: Quality Management: Management of Quality 5.0 hours

Introduction to Quality Management tools such as Total Quality Management, Statistical Process
Control (SPC), Seven Quality Control (7 QC) Tools, Six Sigma.

UNIT 6: Project Management 5.0 hours

Introduction, Project Planning, Structuring Projects, Work Breakdown Structure.

UNIT 7: Current Trends in Operations Management * 3.0 hours

Ethical issues in OM. Lean Operations & Sustainability * Self learning module

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 5
 SESSION CONTENT AND SCHEDULE
Disclaimer / Important Note: Sep 2018 to Dec 2018, during which Trimester II falls, contains close to three weeks of CHRIST (Deemed to be
University) holidays, as well as over seven “Bangalore Press” calendar public holidays. Due to this reason, the week count indicated here (which
does not factor in holidays, and is purely lecture sequence based), will differ from the duration of Trimester II, which lasts about fifteen weeks.
The Course Facilitator, and Students, need to be aware of the same.

Unit Teaching Reference / Intended Learning Outcome

Week Hours Unit Heading Details of session plan
No. method Reading (With Codes)

Part I: Chapters 1
Introduction: &2
Introduction The Field of Operations
Lecture /
1.5 and Management, Article: CLO1_Domain Knowledge
1 Discussion /
(4.0) Operations Production Systems, “Five Decades of
Videos
Strategy OM in the Organizational Operations
Week 1 Chart, Management and
Prospects Ahead”
Operations as Service, CLO1_Domain Knowledge
Introduction
Historical Development of
and Lecture /
1.5 1 OM, Current Issues in Ditto* CLO23_Global Perspective
Operations Discussion
Operations Management. CLO24_Social Sensitivity
Strategy
Operations Strategy and
Competitiveness:
Operations Strategy, CLO1_Domain Knowledge
Operations Competitive CLO13_Analytical Skill
Introduction
Dimensions, Lecture /
and
Week 2 1.0 1 The Corporate Strategy Discussion / Ditto* CLO14_Creative Thinking
Operations
Design Process, Videos
Strategy
Strategic Fit-Fitting CLO15_Practical Skill
Operational Activities to
Strategy, Productivity
Measurement

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 6
 Unit Teaching Reference / Intended Learning Outcome
Week Hours Unit Heading Details of session plan
No. method Reading (With Codes)

Business Lecture /
0.5 CLO1_Domain Knowledge
2 Process Process Selection, Discussion / See below*
(5.0) CLO13_Analytical Skill
Design Videos
Week 2
Business Manufacturing Process Flow CLO1_Domain Knowledge
Lecture /
Process Design, CLO11_Problem Solving
1.5 Discussion / See below*
Design Measuring Product Skill
Videos
Development Performance, CLO13_Analytical Skill
CLO1_Domain Knowledge
CLO2_Knowledge
Application
Part III: Chapters CLO11_Problem Solving
8, 9, 10, & 11 Skill
CLO13_Analytical Skill
Part II: Chapter 6
Lecture /
Business Planning the strategic use of CLO14_Creative Thinking
Discussion /
Process resources: Plant location and Refer to article:
Week 3 1.5 2 Videos / Solve
Design Plant Layout, “How Professors CLO15_Practical Skill
Numerical
Problems
of Operations
Management View CLO16_Decision Making
Service Skill
Operations” from CLO23_Global Perspective
Course Pack
CLO24_Social Sensitivity

Lecture / CLO1_Domain Knowledge

Business Line Balancing, [Includes
Discussion / CLO11_Problem Solving
Process Ranked Positional Weight
1.5 2 Solve See above* Skill
Design (RPW) numerical.]
Numerical CLO13_Analytical Skill
Takt time Problems
Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 7
 Unit Teaching Reference / Intended Learning Outcome
Week Hours Unit Heading Details of session plan
No. method Reading (With Codes)

CLO14_Creative Thinking

CLO15_Practical Skill

CLO16_Decision Making
Skill
Part I:
Chapter 3
Lecture / CLO1_Domain Knowledge
Inventory Definition of Inventory,
Discussion / Part II: CLO11_Problem Solving
1.5 Management Purposes of Inventory,
3 Videos / Solve Chapter 7 Skill
(5.0) Inventory Costs,
Numerical CLO13_Analytical Skill
Problems Part IV:
Week 4 Chapter 17

CLO1_Domain Knowledge
Economic Order Quantity Lecture /
Inventory CLO11_Problem Solving
(EOQ), Discussion /
Management Skill
1.5 3 Independent versus Solve Ditto*
CLO13_Analytical Skill
Dependent Demand, Numerical
Problems
CLO16_Decision Making
Skill

Inventory Lecture /
Inventory Systems,
1.5 3 Management Discussion / Ditto* CLO1_Domain Knowledge
ABC, FSN, VED and
Videos
Week 5
Inventory Lecture /
Vendor Managed Inventory
0.5 3 Management Discussion / Ditto* CLO1_Domain Knowledge
(VMI)
Videos

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 8
 Unit Teaching Reference / Intended Learning Outcome
Week Hours Unit Heading Details of session plan
No. method Reading (With Codes)

Introduction to SCM, Lecture /

1.0 Supply Chain
4 Bull whip effect, Discussion / See below* CLO1_Domain Knowledge
(3.0) Management
Videos

CLO1_Domain Knowledge
CLO2_Knowledge
Application
CLO13_Analytical Skill

CLO15_Practical Skill
Lecture /
Part II: Chapter 5
Discussion /
Supply Chain Push and Pull Systems, Case study: CLO16_Decision Making
Week 6 1.5 4 Case Analysis
Management To be finalized Skill
CLO17_Presentation
(Verbal) Skills
CLO21_Team Work
CLO22_Scientific
Temperament
CLO23_Global Perspective

Lecture /
Supply Chain Role of Technologies in
0.5 4 Discussion / Ditto* CLO1_Domain Knowledge
Management SCM.
Videos
Week 6 Quality
Management: Introduction to Quality Lecture / CLO1_Domain Knowledge
1.0
5 Management Management tools such as Discussion / See below* CLO14_Creative Thinking
(5.0)
of Quality Total Quality Management, Videos

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 9
 Unit Teaching Reference / Intended Learning Outcome
Week Hours Unit Heading Details of session plan
No. method Reading (With Codes)

Lecture /
Discussion /
Solve
Quality Numerical Part III: Chapter
CLO1_Domain Knowledge
Management: Problems on 12
Seven Quality Control (7 CLO13_Analytical Skill
Management Seven QC
1.5 5 QC) Tools, CLO22_Scientific
of Quality tools (Pareto), Part IV: Chapter
Temperament
including 19
CLO23_Global Perspective
Control charts
covering
Week 7 variables and
attributes.
CLO1_Domain Knowledge
Solve CLO2_Knowledge
Quality Numerical Application
Management: Statistical Process Control Problems on CLO11_Problem Solving
1.5 5 Management (SPC), Control charts Ditto* Skill
of Quality covering CLO13_Analytical Skill
variables and
attributes. CLO16_Decision Making
Skill
Lecture /
Quality
Discussion /
Management:
1.0 5 Six Sigma. Video / Solve Ditto* CLO1_Domain Knowledge
Management
Numerical
of Quality Problem
Week 8
Project Lecture /
0.5 Introduction,
6 Management Discussion / See below* CLO1_Domain Knowledge
(5.0)
Video

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 10
 Unit Teaching Reference / Intended Learning Outcome
Week Hours Unit Heading Details of session plan
No. method Reading (With Codes)

CLO1_Domain Knowledge
Project Lecture / CLO2_Knowledge
Project Planning,
1.5 6 Management Discussion / See below* Application
Video CLO13_Analytical Skill

CLO1_Domain Knowledge
Lecture /
CLO2_Knowledge
Project Discussion /
Application
Management Structuring Projects, Video / Solve Part I: Chapter 4
1.5 6 Numerical
CLO11_Problem Solving
Skill
Problem on
Week 9 CLO13_Analytical Skill
PERT/CPM.

Lecture /
Project
1.5 6 Work Breakdown Structure. Discussion / See above* CLO1_Domain Knowledge
Management
Video

CLO1_Domain Knowledge
CLO2_Knowledge
Application
CLO11_Problem Solving
Part I: Chapter 3
Skill
Self Study /
Current CLO12_Research Skill
Discussions / Part III: Chapter
Trends in
1.5 Lean Operations & Videos / 13
Week 10 7 Operations CLO13_Analytical Skill
(3.0) Sustainability Industry Expert
Management
Talks / Case Case study:
Analysis
CLO15_Practical Skill
To be finalized
CLO16_Decision Making
Skill
CLO17_Presentation
(Verbal) Skills
Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 11
 Unit Teaching Reference / Intended Learning Outcome
Week Hours Unit Heading Details of session plan
No. method Reading (With Codes)

CLO21_Team Work
CLO22_Scientific
Temperament
CLO23_Global Perspective

CLO24_Social Sensitivity

CLO25_Personal Integrity
CLO1_Domain Knowledge
CLO22_Scientific
Self Study /
Current Temperament
Discussions /
Trends in Ethical issues in OM. CLO23_Global Perspective
1.5 7 Videos / Ditto*
Operations
Industry Expert
Management Talks
CLO24_Social Sensitivity

CLO25_Personal Integrity

* = Mahadevan,3e, OPM text book does not map 1:1 with syllabus. Therefore, chapters and pages need to be defined well. Aquilano OM
book matches will with syllabus, as is.

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 Page 12
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

Evaluation and Instructions

CIA_I:
Literature Review (Individual) (10 Marks), start of Week 4

CIA_II:
Multiple Choice Quiz -1 (10 Marks, Quiz will be out of 20 marks), during Week 5
Facility Layout (Team) Infographics (15 Marks (evaluation out of 30 marks, scaled down to
15)), end of Week 6

CIA_III:
Emerging trends (Team) presentation (20 Marks (evaluation out of 40 marks, scaled down
to 20)), Week 12
Multiple Choice Quiz -2 (10 Marks, Quiz will be out of 20 marks), Week 13

End Trimester Examination (30 Marks, Exam will be out of 50 marks), Week 16

Week 1
(of Monday,
Sep 03, 2018 /
36)
Week 2 Research Literature Topic
(of Monday,
Sep 10, 2018 / Holiday: Thursday, Sep 13, 2018
37)

Week 3
(of Monday,
Sep 17, 2018 / Holiday: Thursday, Sep 20, 2018 (or Friday, Sep 21, 2018)
38)

Week 4 CIA_1: Research Literature Review

(of Monday,
Sep 24, 2018 / Facility Layout Topic
39)

Week 5 Holiday: Tuesday, Oct 02, 2018

(of Monday,
Oct 01, 2018 /
40) MCQ_1
Week 6 Holiday: Monday, Oct 08, 2018
(of Monday,
Oct 08, 2018 / CIA_2: Facility Layout
41)

Week 7 Emerging Trends / Concepts Topic

(of Monday,
Holiday: Thursday-Friday, Oct 18-19, 2018
Oct 15, 2018 / Note: In Trimester_1, MCQ_1 was held around MTE (Seniors) timeframe, which is from Saturday, Oct 20, 2018 to Tuesday, Oct
42) 23, 2018

Note: In Trimester_1, MCQ_1 was held around MTE (Seniors) timeframe, which is from Saturday, Oct 20, 2018 to Tuesday, Oct
Week 8 23, 2018
(of Monday,
Oct 22, 2018 / Holidays: Wednesday, Oct 24, 2018 to Thursday, Nov 08, 2018
43)
Week 9 Holidays: Wednesday, Oct 24, 2018 to Thursday, Nov 08, 2018
(of Monday,
Oct 29, 2018 / Holidays: Wednesday, Oct 24, 2018 to Thursday, Nov 08, 2018
44)

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 13
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

Week 10 Holidays: Wednesday, Oct 24, 2018 to Thursday, Nov 08, 2018
(of Monday,
Nov 05, 2018 / Holidays: Wednesday, Oct 24, 2018 to Thursday, Nov 08, 2018
45)
Week 11
(of Monday,
Nov 12, 2018
/46)
Week 12 Holiday: Wednesday, Nov 21, 2018
(of Monday,
Nov 19, 2018 / CIA_3: Emerging Trends
47)
Week 13 Holiday: Monday, Nov 26, 2018
(of Monday, MCQ_2
Nov 26, 2018 /
48)
Week 14
(of Monday,
Dec 03, 2018 /
49)
Week 15
(of Monday,
Dec 10, 2018 / Last Instruction Day: Thursday, Dec 13, 2018
50)

Note: In the above table, holidays are indicative, and are given for course planning purposes only.
Please refer to Institute of Management / CHRIST (Deemed to be University) calendars, which
supersede the above, for planning purposes.

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 14
 MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020
Assignment Description
Individual or group work
Cut off date for submission
Assignment submission formats
Other instructions for the learners
Assignment Learning Objective
Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018
CIA – 1: Research Literature Review
Review research literature pertaining to the subject
Individual
Research Topic by week 2 start (week of Sep 10), Literature and Final submission by week 4 start (week of Sep 24, 2018)
MS-Word (for written submission), not exceeding 2 content pages of 12 pt Times New Roman with double spacing and 1
inch margins on all sides
At least one research article should be selected for review which has a relevance to the topic or theme selected. The topic or
theme selected should be relevant to the domains covered in the course
CLO1 - Domain Knowledge - To extend the domain knowledge gained in the class by understanding research done in the
same
CLO12 – Research - To recognize understand research carried out and potential areas for future research in a specific course
topic
CLO13 – Analytical - To critically analyse research papers to draw meaningful conclusions that could be used in management
of operations in a corporate context
CLO18 - Report Writing - To write a literature review paper in a standard APA format
CLO22 - Scientific Temperament - To create scientific approach to addressing management issues surrounding operations.
. Page 15
 MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020
Parameter
Articles (Identify the
sources)
Theme (Breakdown into
logically structured and
sequenced units)
Analysis Background /
Foundation (Summarize
conclusions following an
analysis)
Research Question
(Compose appropriate
research question)
Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018
Evaluation Rubrics (CIA-1, Research Literature Review)
Excellent Very Good Good Satisfactory Needs improvement
5 4 3 2 1
Information is Information is gathered
Information is gathered from research- Information is gathered gathered from a from a Information is gathered
based sources / appropriate industry from research-based reputed/known limited/satisfactory from a non-relevant
sources sources sources source source
Well organized, Well organized, but
Well organized, demonstrates logical demonstrates logical demonstrates illogical Weakly organized with
sequencing and structure, relating to sequencing and sequencing or no logical sequencing or No organization,
concept(s) learned during the course structure structure structure sequencing, or structure
Detailed conclusions are reached from
the evidence offered and used to Detailed conclusions are Conclusions are There is some indication No conclusions are
substantitate or further the conclusions reached from the reached from the of conclusions from the made from the evidence
studied in the course evidence offered evidence offered evidence offered offered
Research question(s)
Research question(s) are formed Research question(s) are were not formed but Research question(s)
through the literature review and formed through the Research question(s) could be formed were not formed and
clearly stated and very relevant to a literature review and are formed through through the literature are not apparent from
domain covered in the course clearly stated the literature review review the literature review.
. Page 16
 MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

Format (Apply APA format Font, spacing, and APA Font and spacing, font
to structure a research format except and APA, or spacing Font, spacing, or APA Font, spacing, and APAP
report) All APA format is correct referencing are correct and APA are correct format is correct format are incorrect

Total out of 25, scaled down to 10

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 17
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020
Assignment Description
Individual or group work
Cut off date for
submission
Assignment submission
formats
Other instructions for the
learners
Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018
CIA – 2: “Facility Layout” Infographics Presentation
Infographics based on Units 1 through 3, covering plant location and plant/facility layout of a typical service, or manufacturing
industry, especially in an Indian setting, and the advantages, disadvantages they present to the chosen company. Some sample
facility layout topics are given below.
1. Inter-state bus depot 2. Parking lot in a shopping mall 3. Stock Exchange Trading Floor
4. Computer Data Center 5. 100 unit apartment complex 6. Sports Complex
7. Car service center 8. Medical diagnostics center 9. Mid-size hotel
10. Petrol Pump 11. Auditorium 12. Air-traffic control tower
13. Retail shop (say, Shopper’s Stop) 14. Automobile Manufacturer 15. Hydro-electric Dam etc.
16. Dental clinic 17. Bottling Plant 18. Any Manufacturing/Processing facility.
Students are to understand customer and operational requirements of such an enterprise.
It is recommended students visit facilities that their groups are studying to get first-hand insights.
Group
Theme submission by end of Week 4 (week of Sep 24).
Infographics submission by end of Week 6 (week of Oct 08), after completion of Unit 1, Unit 2 and most of Unit 3
A0 Size chart or 3-D Models.
Note: No thermocol please! (Thermocol, also known as polystyrene, is bad for the environment).
No .ppt presentation.
As Units 1 through 3 progresses, groups need to identify the theme and a sector / company on which they will prepare the
Infographic. Theme needs to be submitted to faculty latest by end of Week 4. Final submission in Week 6.
Layout theme can be expanded to indicate current state, trends and pointers to the future. The next level should be to identify
the opportunities and threats/advantages and disadvantages of the location and layout chosen for the industry.
Maximum 10 minutes time limit needs to be adhered for the presentation per group (about 07 minutes for presentation
and 03 minutes for discussion of questions / issues). The presenting group should present their Chart/Infographics etc.
in an interesting manner. All students from the group should participate in the presentation / discussion. The
presenting group should endeavour to engage the class in discussions.
It is recommended that group size consists maximum of three students.
. Page 18
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

CLO2 - Knowledge Application - To extend the domain knowledge gained in class by deep study of a specific domain and apply
the knowledge to understand industry scenarios
CLO13 - Analytical - To analyze the existing Indian/local context in a particular domain to identify the strengths and
Assignment Learning
opportunities posed by the same to a particular industry sector or company
Objective
CLO14 - Creativity - To creatively summarize results from of an analytical study
CLO17 - Presentation - To develop visual aids and oral techniques to create a presentation of findings from an analytical study
CLO21 - Presentation - To create the spirit of working as a team for a common objective

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 19
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

Evaluation Rubrics (CIA-2, “Facility Layout” Infographics)

Parameter Excellent Very Good Good Satisfactory Needs improvement

5 4 3 2 1

Research Content (Extend
the course topics by
Assessing and Comparing
industry SWOT and
Predicting the near term
trend. )
Topics covered fully with Includes essential and Includes Content is minimal OR
details, examples, data, Covers topic in-depth researched essential there are several factual
research and in a well with details, examples knowledge about the information errors
structured manner. Depth and research topic. Subject about the topic
and breadth of subject references. Subject knowledge appears but there are 1-
knowledge displayed. knowledge is excellent to be good. 2 factual errors

Unique and creative use of Graphics do not relate

graphics and data All graphics are related to the topic
Data Visualisation visualisation, helping to the topic and most All graphics are
(Design graphics to audience navigate through of data are represented related to the topic All graphics
convey the message the infographic in an intuitive using creative and some data are relate to the
within data) manner visualization visualized. topic

Very good and highly Confident and

Excellent and extremely confident response to relevant response to Rudimentary
confident response to questions. questions, but level of Lack of clarity in
Presentation and Viva questions. Demonstration of Demonstration of good provides minimal response to answering /
(applied individually) superior subject knowledge subject knowledge elaboration questions unsatisfactory response

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 20
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

Out of 15 marks, with 10 marks for the group, and 05 marks, including penalties, for individual
depending on their participation / contribution

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 21
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

CIA – 3: “Emerging Trends”/ Quality / Sustainability / Lean Operations “Concepts” Presentation/Infographics

Groups are to study in-depth concepts introduced in class, e.g.
in Quality (e.g. Fish-bone diagram), or
on Sustainability (e.g. Cradle to Grave Recycling of e-waste), or
on Lean Operations (e.g. components of Toyota Production System, Single Minute Exchange of Dies etc.), produce
charts / info-graphics on the same.
While concepts from any Unit of the syllabus are acceptable, concepts from Units 5 and 7 are preferable. Topics will
Assignment Description
be assigned by Course Facilitator to the groups by mutual consultation.

Students are to deeply understand the concepts, and their applicability to a typical service, or manufacturing industry,
including in public services, especially in an Indian setting, and the advantages, disadvantages they present to the chosen
scenario. It is recommended students attempt visualizing the working, & application, of the concepts they, in their
groups, are studying in different industries.
Individual or group work Group
Cut off date for Theme submission by beginning of Week 7 (week of Oct 15).
submission Infographics submission by end of Week 12 (week of Nov 19), after completion of Unit 4, Unit 5 and most of Unit 6
A0 Size chart or 3-D Models.
Assignment submission
Note: No thermo-coal please! (It is bad for the environment).
formats
.ppt presentation: Up to discretion of Course Facilitator
As Units 4 through 6 progresses, groups need to identify the concept on which they will prepare the Infographic. Concept
theme needs to be submitted to faculty latest by beginning of Week 7. Final submission in Week 12.
Concept theme can be expanded to indicate current state, trends and pointers to the future. The next level should be to
Other instructions for the
identify the advantages and disadvantages of the concept chosen for various scenarios and industries.
learners
Maximum 10 minutes time limit needs to be adhered for the presentation per group (about 07 minutes for presentation
and 03 minutes for discussion of questions / issues).
The presenting group may use role play, short videos, PPTs, in addition to Infographics etc. to present the case in an
Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 22
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

interesting manner. Note, however, that Infographics are most important, and .ppts get least credit. All students from
the group should participate in the presentation / discussion. The presenting group should endeavour to engage the
class in discussions.
It is recommended that group size consists maximum of three students.
Note: Course Facilitators can ask students to collect recent newspaper, magazine, or online articles pertaining to Operations
Management, and compile a write-up, or present in a “show and tell” manner in class, on the same, in addition to above
exercise. The articles can be relevant to the group’s chosen topic, and/or to an individual student’s liking.
CLO2 - Knowledge Application - To extend the domain knowledge gained in class by deep study of a specific domain and apply
the knowledge to understand industry scenarios
CLO13 - Analytical - To analyze the existing Indian/local context in a particular domain to identify the strengths and
Assignment Learning
opportunities posed by the same to a particular industry sector or company
Objective
CLO14 - Creativity - To creatively summarize results from of an analytical study
CLO17 - Presentation - To develop visual aids and oral techniques to create a presentation of findings from an analytical study
CLO21 - Presentation - To create the spirit of working as a team for a common objective

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 23
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020
Parameter
Research Content
(Extend the course
topics by Assessing and
Comparing industry
SWOT and Predicting the
near term trend.)
Data Visualisation
(Design graphics to
convey the message
within data)
Recency (Infer the
period of “Emerging
technology/trends”)
OR
Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018
Evaluation Rubrics (CIA-3, “Emerging Trends” / “Concepts” Presentation)
Excellent Very Good Good Satisfactory Needs improvement
5 4 3 2 1
Topics covered fully with Includes essential Content is minimal OR
details, examples, data, Covers topic in-depth and researched there are several
research and in a well with details, examples knowledge about Includes essential factual errors
structured manner. Depth and research the topic. Subject information about
and breadth of subject references. Subject knowledge appears the topic but there
knowledge displayed. knowledge is excellent to be good. are 1-2 factual errors
Unique and creative use of Graphics do not relate
graphics and data All graphics are related to the topic
visualisation, helping to the topic and most of All graphics are
audience navigate through data are represented related to the topic
the infographic in an using creative and some data are All graphics relate to
intuitive manner visualization visualized. the topic
Twelve to six Twenty four to More than twenty four
Current: Past three months Six to three months old months old twelve months old months old
. Page 24
MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

Concept understanding Concept

Concept understanding is is demonstrated in an Concept understanding is not
demonstrated in an applied applied manner to a understanding is Concept demonstrated well,
manner to a relevant & local relevant & foreign / demonstrated in an understanding is and/or application is
Relevance (Concepts) situation. remote situation. applied manner. demonstrated. not indicated.

Very good and highly Confident and

Excellent and extremely confident response to relevant response to Lack of clarity in
confident response to questions. questions, but Rudimentary level of answering /
Presentation and Viva questions. Demonstration of Demonstration of good provides minimal response to unsatisfactory
(applied individually) superior subject knowledge subject knowledge elaboration questions response

Out of 20 marks, with 15 marks for the group, and 05 marks, including penalties, for individual
depending on their participation / contribution

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 25
 MBA236 OPERATIONS MANAGEMENT Course Plan 2018_2020

LEARNING METHODOLOGY AND EXPECTATION FROM STUDENTS

Learning Methodology Expectation from students

Before Class:
During Class:
Interactive mode of learning/discussions
during the class will be observed.
Peer learning would be achieved by this
mode.
Individual analysis of cases, followed by
group learning during the class hours using
case study method.
Completion of all the prescribed modules in
the course material would be done.
After Class:
Read the concerned chapter/portion as per
session schedule before the class.
Pay attention, participate. Student behaviour
should enable, and not distract, overall
learning in class-room.
Students are expected to read the case study,
and preferably come prepared to class with a
write_up.
Active participation is expected.
Review material covered in class.

ACTIVITY TIME ESTIMATE FOR STUDENTS

S.No. Activity Hours to spend

(Estimate)
1 Reading Curriculum and Course Plan 01
2 Pre-reading for course (before class) 30
3 Class-room Instruction 30
4 Post-class session / work 19
5 CIA Assignment Work 15
6 Final Evaluation 10
Total amount of hours to be spent for the course 105

Rev. 2018.09.01 10:55 / R. Rao Course pack valid September 2018 to December 2018 . Page 26