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Contents

Page No. Page No. Page No.


Profile 2 Basim 35 Arriyadiah 57
Daily Newspapers 3 Quarterly Magazines The Majalla 58
Asharq Al Awsat 4-5 Sayidaty Decor 36 Sayidaty 59
Al Eqtisadiah 6 Sayidaty Mother & Child 37 Al Masrifiah 60
Arriyadiah 7 Hia 61
Arab News 8 Semi-Annual Magazines Online Specifications 62
Urdu News 9 Sayidety Fashion 38 Online Advertising Sizes 63
Malayalam News 10
Technical Specifications 39 Al Khaleejiah Website 64
Technical Specifications 11 Final Specifications of printing 40
Final Specifications of printing 12 Arrajol Size 41 Technical Guidelines 65
Asharq Al Awsat Size 13 Hia Size 41 Printing Specifications for Newspapers 66-67
Al Eqtisadiah Size 13 Al Jamila Size 41 Printing Specifications for Magazines 68-69
Arriyadiah Size 13 Sayidaty Size 41 Fonts Guidelines 70
Arab News Size 14 Sayidaty English Size 41 One color Ad, Image 71
Urdu News Size 15 Sayidaty Decor Size 41 One color Ad, Outlines text 72
Malayalam News Size 15 Sayidety Fashion Size 41
Ear Panel sizes of Asharq Al Awsat 16 Sayidaty Mother & Child Size 41
Ear Panel sizes of Al Eqtisadiah 17 Aalam Asharq Al Awsat Al Riyadi Size 41
Ear Panel sizes of Arriyadiyah 18 Al Masrifiah Size 42
Ear Panel sizes of Arab News 19 Focus Size 43
Ear Panel sizes of Urdu News 20 Business Week Size 44
Ear Panel sizes of Malayalam News 21 Basim Size 45

Saudi Research & Marketing Group 22 Superstructure Image 46

Weekly Magazines 23 Outdoor Ads 47


Sayidaty 24-25 LED’s Screens 48
Aalam Asharq Al Awsat Al Riyadi 26 Superstructure 49
Giganto 50
Monthly Magazines 27 Golden Megacom 51
Arrajol 28 Lamppost 52
Hia 29
Al Jamila 30 Al Khaleejiah Online 53
Sayidaty English 31 Asharq Al Awsat 54
Focus 32 Al Eqtisadiah 55
Al Masrifiah 33 Arab News 56
Business Week 34

Rate Card 2010 -1-


Al Khaleejiah Advertising & Public Relations Co.
History
Al Khaleejiah was established in 1990 as an affilate of the Saudi Research and Marketing Group (www.srmg.com). Headquartered
in Riyadh, Al Khaleejiah has offices in Jeddah, Dammam, London, Paris , and Dubai. Furthermore, Al Khaleejiah has established a
worldwide network of representatives.
To promote the portfolio of the Saudi Research and Publishing Company (www.srpc.com) publications , Al Khaleejiah constantly supports
and publishes details of media research and distribution obtained by bona-fide independent companies.
Representation
Today, the SRPC portfolio of publications stands at 25 titles. Al Khaleejiah is constantly and effectively monitoring markets needs.
However, Al Khaleejiah activites are not limited sales and distribution. Instead, whenever a marketing requriement is identified, a project
team is assigned to supply detailed information and to report on the various project-related aspects.
Future
The economic prosperity in the region has made it natural for regional Arabic titles published by Saudi channels to show good perfor-
mance. By remaining in close relationships with GCC markets and improving advertisers’ message in the region, SRPC and Al Khaleejiah
directly successfully took the initiative in the region.
For corporate or regional advertisers who are committed to the GCC marketplace, the availability of truly pan-Gulf titles is ideal. Saudi
Arabia, as the dominant economic power in the region, would naturally necessitate the largest media budget.
On the other hand, advertisers might wish to cover specific markets, such as in the UAE, Bahrain or Kuwait. This is where the strength
of SRPC and Al Khaleejiah becomes apparent; the client is well placed in the Saudi market whilst enjoying the extra regional coverage
offered by SRPC’s main titles.
Through building and maintaining distribution, editorial and marketing facilities outside the Kingdom, Al Khaleejiah is showing a unique
commitment towards developing and upgrading advertising industry in the region as a whole.
Gulf and Arab World Markets
The success and skills of the marketer are directly related to the business’s market share. The successful company will also be striving
to increase its market share. The Arab and Gulf markets, therefore, represent a great challenge to those who are prepared to invest, in
terms of product quality, support, services, and of course promotion. However, support services are often undersold.
Promotional investment in terms of market growth potential is insufficient when compared to the existing opportunity. To reach Western
levels of promotion, companies need to double their expenditures. We have a wealthy growing market, and more and more potential
suppliers are waiting at the doorstep. The competition will be fierce, but the rewards are worthwhile.
Our message is simple: We aim to produce the best, most in-demand media for the Arabian Peninsula (Arab market). For the reader , the
viewer and the advertiser, our investment is a partnership with them, and we truly value our partners’ support.

Rate Card 2010 -2-


Daily Newspapers
Page No.

............................... 4 - 5

...................................... 6

...................................... 7

...................................... 8

...................................... 9

...................................... 10

Rate Card 2010 -3-


Body One Body Two

AsharqAlawsat.com

Rate Card 2010 -4-


Asharq Al Awsat
All prices are in Saudi Riyals

Asharq Al Awsat Western and


Central and Eastern Region,
Daily Issue All editions Southern
Northern Regions Kuwait, Bahrain
Regions
Ad Black & Black & Black & Black &
Ad Size Color Color Color Color
Position White White White White
Front Page 400
Back Page 348

Single cm / Inside Page 160 248 80 124 102 158 80 124


column Page 2 290
Page 3 or 5 310
Page 7 or 9 188 292
Back Page 208,800
Inside Page 64,000 99,200 32,000 49,600 40,800 63,200 32,000 49,600
Page 2 116,000
Full Page Inside Pages 1 col x 10 cm Minimum
Page 3 186,000
Page 5 124,000 • Special positions: Surcharge 15% on advertising rates.
• No regional ads are accepted in the first 6 pages,
Page 7 or 9 75,200 116,800 center spread and front and back pages.
Inside Page 32,000 49,600 16,000 24,800 20,400 31,600 16,000 24,800
Page 2 58,000 on Advertising Rates
Half Page Editorial and the word “Adverto-
Page 3 or 5 62,000 Add 100%
Advertisements rial” must appear on
Page 7 or 9 37,600 58,400 top of each page.

Inside page 16,000 24,800 8,000 12,400 10,200 15,800 8,000 12,400

Quarter Page 2 29,000 Inserts (Fly Sheets)


Half Page Full Page
Saudi Arabia only
Page Page 3 or 5 31,000
All editions National Edition 62,100 88,100
Page 7 or 9 18,800 29,200
Ad position B/W Color Western/Southern
Center of 27,900 40,500
DPS 140,800 218,240 Single cm / Regions edition
newspaper 184 285 Central/Northern
Column 23,800 36,400
Front Page 990,700 Business Regions edition
Ear Panel Pages Full Page 73,600 114,000
Back Page 693,500 Eastern Region edition 16,600 22,000
Annual Half Page 36,800 57,000 Inserts (Fly Sheets) by cities in KSA: Rates available
Prices Business
374,200 580,010 upon requrest
Pages Quarter Page 18,400 28,500

Rate Card 2010 -5-


Al Eqtisadiah

Al Eqtisadiah - Daily Issue All prices are in Saudi Riyals

Ad Size Ad Position B/W Color

Front Page 326

Back Page 267


Single cm / column
Inside Page 135 209

Page 3 160 248

Full Page Inside Page 54,000 83,600

Half Page Inside Page 27,000 41,800

Quarter Page Inside Page 13,500 20,900

DPS Center of Newspaper 118,800 184,140

Front Page 726,000


Ear Panel
Inside Page 386,600 599,230
Annual Prices
Back Page 622,000

• Special positions: Surcharge 15% on advertising rates.

Editorial on Advertising Rates and the word “Advertorial”


Add 50%
Advertisements must appear on top of each page.

Inserts (Fly Sheets) Saudi Arabia only Half Page Full Page

National Edition 23,900 33,900

Western/Southern Regions edition 13,760 19,600

Central/Northern Regions edition 11,100 15,600

Eastern Region edition 9,000 12,200

Inserts (Fly Sheets) by cities in KSA: Rates available upon requrest


Aleqtisadiah.com

Rate Card 2010 -6-


Arriyadiah

Arriyadiyah - Daily Issue All prices are in Saudi Riyals

Ad Size Ad Position B/W Color

Front Page 316

Back Page 261


Single cm / column
Inside Page 120 186

Page 3 145 225

Full Page Inside Page 48,000 74, 400

Half Page Inside Page 24,000 37, 200

Quarter Page Inside Page 12,000 18, 600

DPS Center of Newspaper 102,720 159, 216

Front Page 687, 500


Ear Panel
Annual Prices Back Page 492, 400

• Special positions: Surcharge 15% on advertising rates.

Editorial on Advertising Rates and the word “Advertorial”


Add 50%
Advertisements must appear on top of each page.

Inserts (Fly Sheets) Saudi Arabia only Half Page Full Page

National Edition 32,800 46,900

Western/Southern Regions edition 18,900 23,200

Central/Northern Regions edition 15,100 20,000

Eastern Region edition 11,900 15,200

Inserts (Fly Sheets) by cities in KSA: Rates available upon requrest

Arriyadiyah.com

Rate Card 2010 -7-


All prices are in Saudi Riyals

Arab News - Daily Issue Weekly Supplements (Pinoy Xtra)


Ad Size Ad Position B/W Color Ad Size Ad Position B/W Color
Front Page 330 Front Page 165 256
Back Page 264
Single cm /
Single cm / Back Page 132 205
column
column Inside Page 127 197 Inside Page 94 146
Page 3 155 241 Full Page Inside Page 13,160 20,440
Full Page Inside Page 44,450 68,950 Half Page Inside Page 6,580 10,220
Half Page Inside Page 22,225 34,475 Quarter Inside Page 3,290 5,110
Quarter Page Inside Page 11,113 17,238 Front Page 82,500
Ear Panel
DPS Center of Newspaper 95,123 147,441
Annual Prices Back Page 66,000
Front Page 389,400

Ear Panel Page 3 300,000


Annual Prices Sports Page 300,000
Back Page 314,600
Specifications of weekly supplements (Pinoy Xtra)

• Special positions: Surcharge 15% on advertising rates. Measurements


Specifications columns
columns

on Advertising Rates and Number of columns 4 col


Editorial the word “Advertorial”
Add 50% Column space 55 mm
Advertisements must appear on top of
each page.
Full Page Size 235 x 350 mm
Inserts (Fly Sheets) Saudi ArabNews.com
Half Page Full Page
Arabia only
National Edition 29,040 43,725
Western/Southern Regions
15,592 19,470
edition
Central/Northern Regions
11,715 15,593
edition
Eastern Region edition 9,982 11,715
Inserts (Fly Sheets) by cities in KSA: Rates available
upon requrest

Rate Card 2010 -8-


Urdu News

URDU News - Daily Issue All prices are in Saudi Riyals

Ad Size Ad Position B/W Color

Front Page 127 197


Single cm /
Back Page 94 146
column
Inside Page 77 120

Full Page Inside Page 23,100 36,000

Half Page Inside Page 11,550 18,000

Quarter Page Inside Page 5,775 9,000

Front Page 239,800 371,690


Ear Panel
Annual Prices
Back Page 186,450 288,998

on Advertising Rates and the word


Editorial
Add 50% “Advertorial” must appear on top of
Advertisements
each page.

Inserts (Fly Sheets) Saudi Arabia only Half Page Full Page

National Edition 20,382 29,040

Western/Southern Regions edition 9,240 13,112

Central/Northern Regions edition 7,744 11,176

Eastern Region edition 5,456 7,744

Inserts (Fly Sheets) by cities in KSA: Rates available upon requrest

Rate Card 2010 -9-


Malayalam News

Malyalam - Daily Issue All prices are in Saudi Riyals

Ad Size Ad Position B/W Color

Front Page 94 146


Single cm /
Back Page 66 103
column
Inside Page 50 78

Full Page Inside Page 15,000 23,400

Half Page Inside Page 7,500 11,700

Quarter Page Inside Page 3,750 5, 850

Front Page 181,830 281,837


Ear Panel
Annual Prices Back Page 140,470 217,729

on Advertising Rates and the word “Ad-


Editorial
Add 50% vertorial” must appear on top of each
Advertisements
page.

Inserts (Fly Sheets) Saudi Arabia only Half Page Full Page

National Edition 18,549 26,499

Western/Southern Regions edition 8,431 11,965

Central/Northern Regions edition 7,066 10,198

Eastern Region edition 4,978 7,066

Inserts (Fly Sheets) by cities in KSA: Rates available upon requrest

Rate Card 2010 -10-


Technical Specifications:
1. Artworks (advertisements) are shown in the following pages based 4. Any change in the original file should be made by the designer who
on the dimensions and sizes of publications (newspapers and originally made the artwork.
magazines). 5. To modify or add to the final artwork before sending for printing and
2 The final electronic file submitted for printing and publishing should publishing, please send an approval and coordinate with head of Art
be of 300 DPI resolution. Department.
3 Final artwork should be saved as one file non-editable format as Booking Deadline:
follow, EPS, TIFF or Acrobat 4 (PDF Version 1.3).
• Booking should be made and artwork should be submitted at least
4. The artwork in the submitted file should be of exact ad size. 14 days before publication date.
5. Fonts and numbers used in the artwork should be converted into
(Drawing, Outlines, Vector). Cancellation:
6. Color ads should be in CMYK (4 colors) format and Black & White • Any cancellation instructions must be received in writing at least 10
ads should be in Grayscale format. days before publication date for inside pages.
7. Advertisement material must be submitted in a CD. • Any cancellation instructions must be received in writing at least
8. Final file must be non-editable and compressed to maximum 20 MB three months before publication date for front and back pages.
size in the CD - or could be sent via email provided that file size
should not exceed 5 MB. General Conditions:
1. The Publisher will not be responsible for any misprinting due to
Important Information: failure to abide by the above technical requirements.
1. Text of artwork (Quran verses, official titles, addresses, etc..) must 2. The Saudi Research and Publishing Company and Al Khaleejiah
be proofread carefully before sending the final files. Advertising are not responsible for misprinting of small fonts and
2. Color materials with Pantone colors are not accepted. numbers in the artwork.

3. Please do not send the final artwork files in the following formats: 3. The Publisher shall not be responsible for misprinting of artworks
supplied in JPG format.
• PNG, GIF or JPG format.
4. Advertisers and their agencies shall assume full responsibility for all
• RGB colors (3 colors). advertisement copies and contents.
• Resolution less than 300 DPI. 5. The Publisher reserves the right to decline any advertisement not
The above formats are the Internet and computer monitor deemed suitable to print.
specifications only, and are not applicable for printing and publishing.

Rate Card 2010 - 11 -


Specifications of the final electronic files for publication and printing

Artwork Saving format save as PDF


Description
Content for all files formate

Fonts Outlines /Vector


All files
300 Dot Per Inch (DPI) for
for all elements of the publishing
EPS - TIFF
Resolution file (logos, drawings, highly
files layers in
images, addresses, recommended
flatten image
numbers, tables) format in
Acrobat 4
Color 4 Color (CMYK) PDF
Version 1.3
Black &
GRAYSCALE
White

Note:
1. Send the final artwork without crops marks as described on page 66-67
2. We do not accept artworks (advertisements) in the format of PNG, GIF, JPG which is a specification
of the Internet and the computer screen only, and are not applicable to printing and publishing.

Rate Card 2010 -12-


Artwork sizes for the following newspapers: Page Specifications
Width 32.4 cm

3
               
Columns Column Columns Column

Double Page Spread


Width 67.4 cm x Height 50 cm

       

Height 50 cm
Columns Column

32.4 cm

28.3 cm
                       
24.2 cm

20.1 cm

16 cm

11.9 cm

7.8 cm
Half Double Page Spread Full Page 3.7 cm
Width 67.4 cm x Height 25 cm Width 32.4 cm x Height 50 cm
4

                8 7 6 5 4 3 2 1 1 Page Margin
2 Text Column
3 Column Margin -Width: 0.4 cm
4
Column Width

Important Note:
Please send the final artwork (advertisement) for printing excluding the
Quarter Page Half Page vertical Half Page horizantal crop marks, as shown in pages 66 and 67.
Width 16 cm x Height 25 cm Width 16 cm x Height 50 cm Width 32.4 cm x Height 25 cm

Rate Card 2010 - 13 -


Artwork sizes for the following newspaper: Page Specifications
Width 32.4 cm

             
Columns Column Columns Column 3

Double Page Spread


Width 67.4 cm x Height 50 cm

      

Height 50 cm
Columns Column

                     32.4 cm

27.7 cm

23.0 cm

18.3 cm

13.6 cm

8.9 cm
Half Double Page Spread Full Page
Width 67.4 cm x Height 25 cm Width 32.4 cm x Height 50 cm 4.2 cm
4

                     1 Page Margin
2 Text Column
3 Column Margin -Width: 0.5 cm
4
Column Width
Important Note:
Please send the final artwork (advertisement) for printing excluding the
Quarter Page Half Page vertical Half Page horizantal
Width 16 cm x Height 25 cm Width 16 cm x Height 50 cm Width 32.4 cm x Height 25 cm
crop marks, as shown in pages 66 and 67.

Rate Card 2010 -14-


Artwork sizes for the following newspapers: Page Specifications
Width 32.6 cm

            3
Columns Column Columns Column

Double Page Spread


Width 67.6 cm x Height 50 cm

     

Height 50 cm
Columns Column

                 

32.6 cm

27.1 cm

21.6 cm

16.1 cm

10.6 cm
Half Double Page Spread Full Page
Width 67.6 cm x Height 25 cm Width 32.6 cm x Height 50 cm 5.1 cm
4

                  1 Page Margin
2 Text Column
3 Column Margin -Width: 0.5 cm
4
Column Width
Important Note:
Please send the final artwork (advertisement) for printing excluding the
Quarter Page Half Page vertical Half Page horizantal crop marks, as shown in pages 66 and 67.
Width 16.1 cm x Height 25 cm Width 16.1 cm x Height 50 cm Width 32.6 cm x Height 25 cm

Rate Card 2010 - 15 -


Ear Panel sizes for Asharq Al Awsat newspaper:

Front Page Back Page


Width 32.4 cm Width 32.4 cm

2 Width 7 cm x Height 5 cm Width 7 cm x Height 5 cm 1 Width 16 cm x Height 5 cm 4

Height 50 cm
Height 50 cm

               
Columns Column Columns Column

Width 32.4 cm x Height 5 cm


3

1 Width 7 cm x Height 5 cm Important Note:


2 Width 7 cm x Height 5 cm Please send the final artwork (advertisement) for printing
3 Width 32.4 cm x Height 5 cm excluding the crop marks, as shown in pages 66 and 67.
4 Width 16 cm x Height 5 cm

Rate Card 2010 -16-


Ear Panel sizes for Al Eqtisadiah newspaper:

Front Page Back Page


Width 32.4 cm
Width 32.4 cm

7 5
2 Width 7 cm x Height 5.5 cm Width 7 cm x Height 5.5 cm 1
Width 8 cm x Height 12 cm Width 8 cm x Height 12 cm
Width 16 cm x Height 12 cm

Width 32.4 cm x Height 3 cm


6
3

Height 50 cm
Height 50 cm

       
        Columns Column
Columns Column

Width 32.4 cm x Height 5 cm


Width 32.4 cm x Height 5 cm
8
4

1
1 Width 7 cm x Height 5.5 cm 5
1 Width 8 cm x Height 12 cm Important Note:
2
1 Width 7 cm x Height 5.5 cm 6
1 Width 16 cm x Height 12 cm Please send the final artwork (advertisement) for printing
1 Width 32.4 cm x Height 3 cm
3 7
1 Width 8 cm x Height 12 cm excluding the crop marks, as shown in pages 66 and 67.
1 Width 32.4 cm x Height 5 cm
4 8
1 Width 32.4 cm x Height 5 cm

Rate Card 2010 - 17 -


Ear Panel sizes for Arriyadiyah newspaper:

Front Page Back Page


Width 32.4 cm Width 32.4 cm

Width 16 cm x Height 5 cm 3
Width 7.7 cm x Height 5 cm

Width 16 cm x Height 5 cm
4

Width 16 cm x Height 7 cm
Height 50 cm

Height 50 cm
5

               
Columns Column Columns Column

Width 32.4 cm x Height 5 cm


2

1
1 Width 16 cm x Height 5 cm
2
1 Width 32.4 cm x Height 5 cm
Important Note:
Please send the final artwork (advertisement) for printing
3
1 Width 7.7 cm x Height 5 cm
excluding the crop marks, as shown in pages 66 and 67.
4
1 Width 16 cm x Height 5 cm
5
1 Width 16 cm x Height 7 cm

Rate Card 2010 -18-


Ear Panel sizes for Arab News newspaper:

Front Page Back Page


Width 32.4 cm
Width 32.4 cm

2 Width 8 cm x Height 5 cm Width 8 cm x Height 5 cm 1


4 Width 8 cm x Height 5 cm Width 8 cm x Height 5 cm 3

             
Height 50 cm

Height 50 cm
Columns Column
Columns Column

1
1 Width 8 cm x Height 5 cm Important Note:
2
1 Width 8 cm x Height 5 cm Please send the final artwork (advertisement) for printing
3
1 Width 8 cm x Height 5 cm excluding the crop marks, as shown in pages 66 and 67.
4
1 Width 8 cm x Height 5 cm

Rate Card 2010 - 19 -


Ear Panel sizes for Urdu News newspaper:

Front Page Back Page


Width 32.6 cm
Width 32.6 cm

Width 9 cm x Height 12 cm Width 9 cm x Height 12 cm

Width 13.5 cm x Height 6 cm 2

     
Height 50 cm

     

Height 50 cm
Columns Column Columns Column

5
Width 32.6 cm x Height 3 cm Width 32.6 cm x Height 5 cm
4

1
1 Width 9 cm x Height 12 cm
2
1 Width 13.5 cm x Height 6 cm Important Note:
Please send the final artwork (advertisement) for printing
3
1 Width 9 cm x Height 12 cm
excluding the crop marks, as shown in pages 66 and 67.
4
1 Width 32.6 cm x Height 3 cm
5
1 Width 32.6 cm x Height 5 cm

Rate Card 2010 -20-


Ear Panel sizes for Malayalam News newspaper:

Front Page Back Page

Width 32.6 cm Width 32.6 cm

Width 8.2 cm x Height 9 cm Width 8.2 cm x Height 9 cm 1


Width 14.9 cm x Height 4 cm
2

Width 14.9 cm x Height 4 cm


3

           
Height 50 cm

Height 50 cm
Columns Column Columns Column

6
Width 32.6 cm x Height 5 cm
Width 32.6 cm x Height 3 cm
5

1 Width 8.2 cm x Height 9 cm 5 Width 32.6 cm x Height 3 cm


1 1
Important Note:
2 Width 14.9 cm x Height 4 cm 6 Width 32.6 cm x Height 5 cm
1 1 Please send the final artwork (advertisement) for printing
1 Width 14.9 cm x Height 4 cm
3 excluding the crop marks, as shown in pages 66 and 67.
1 Width 8.2 cm x Height 9 cm
4

Rate Card 2010 -21-


Member
Companies of the
Saudi Research &
Marketing Group

IOhóëªdG ᫪∏©dG áÑàμªdG ácô°T

srmg.com

-22-
Weekly Magazines

Page No.

............................. 24-25

............................ 26

-23-
Sayidaty.net

Rate Card 2010 -24-


Weekly Magazine
Sayidaty
All prices are in Saudi Riyals
Published weekly (Saturday)
Color of the UAE and Color of the ads Ad Position All Editions
Ad Position All Editions
ads Oman Edition
Full Page 23,032 11,516 Double Page Spread (first or Second) 92,380

Double Page Spread 48,760 24,380 Inside Front Cover Spread 100,132
Black and Inside Front Cover 60,078
Half Double Page Spread 29,323 14,662
White
Half Page 13,820 6,910 Color Ads Inside Back Cover 37.412
(4 colors)
Third page vertical 9,212 4,606 Front Cover Gate Fold Backward (DPS) 114,732
Full Page 26,627 13,314 Outside Back Cover 100,132
Black and Double Page Spread 55,838 27,919
Facing Index 44,833
White with
Half Double Page Spread 33,480 16,740
only one Specials: 1 Full Page Color and 1 Full Page Black & White
Half Page 16,066 8,033 60,556
color Combined in 1 Double Page Spread
Third page vertical 10,674 5,337
Inside Front Cover 43,255
Full Page 34,604 17,302
Full Page 39,795
Half Double Page Spread 41,570 20,875
Color Ads Double Page Spread 79,848
Color Ads Double Page Spread 69,433 34,717 (4 colors) Half Double Page Spread 47,806
(4 Colors) Half Page 20,897 10,449 Section Beauty
Half Page 24,032
Third page vertical 13,931 6,966 and Fashion
Third page vertical 16,021
Quarter Page 10,449 5,225
Quarter Page 12,061
Discounts based on frequency of Editorial Advertisements: Full Page 41,525
the advertisement Surcharge 50% on Advertising Rates and Color Ads
the word “Advertorial” must appear on (4 colors)
Frequency Discount ٪ top of each page. Double Page Spread 83,320
pages 10 to 20
• Other Sections: Surcharge 10% on the
1 - 12 insertions 0%
above rates. Full Page 39,795
13 - 24 insertions 5٪
Double Page Spread 79,848
Color Ads
25 - 36 insertions 10 ٪ • Special Operations & Sponsorship: Half Double Page Spread 47,806
Rates available upon request. (4 Colors)
37 insertions plus 15 ٪
• Bleed and Special Positions: Bleed Pages from 21 Half Page 24,032
• Special Positions: advertisements can only be accepted on to 40
Third page vertical 16,021
Surcharge 10% on above rates when a Full Page and Full Double Page Spread
available. at normal rates without extra charge. Quarter Page 12,061

Rate Card 2010 - 25 -


Weekly Magazine
Aalam Asharq Al Awsat Al Riyadi
All prices are in Saudi Riyals

Published weekly (Wednesday) with Asharq Al Awsat


Color of the
Ad Position All Editions
ads
Full Page 12,900
Double Page Spread 27,000
Black and Half Double Page Spread 16,200
White
Half Page 7,700

Third page vertical 5,000

Full Page 19,300


Double Page Spread (center) 44,500
Double Page Spread 40,500
Double Page (Page 2-3 or Page 4-5) 44,500

Inside Front Cover Spread 46,500

Inside Front Cover 23,000


Color Ads
Inside Back Cover 20,700
(4 Colors)
Outside Back Cover 38,500
Facing Index 21,600
Half Double Page Spread 24,400
Half Page 11,500
Third page vertical 7,700
Quarter Page 5,900

Specials: 1 Full Page Color and 1 Full Page Black & White Combined Discounts based on frequency of the
33,600
in 1 Double Page Spread advertisement

Frequency Discount ٪
Editorial Advertisements: Surcharge 50% on Advertising Rates and the word
“Advertorial” must appear on top of each page. 1 - 12 insertions 0%
• Special Operations & Sponsorship: Rates available upon request. 13 - 24 insertions 5٪
• Bleed and Special Positions: Bleed advertisements can only be accepted on a Full Page and
Full Double Page Spread at normal rates without extra charge. 25 - 36 insertions 10 ٪

37 insertions plus 15 ٪
• Special Positions:
Surcharge 10% on above rates when available.

Rate Card 2010 -26-


Monthly Magazines

Page No. Page No.

............... 28
.................. 34

.................. 35
......................... 29
Quarterly Magazines

............... 30 ............... 36

............... 31 ............ 37
Semi-Annual Magazines
............... 32

............... 33 .................. 38

- 27 - Rate Card 2010


Monthly Magazine

Arrajol

Arrajol All prices are in Saudi Riyals

Color of the ads Ad Position All Editions


Inside Front Cover 38,440

Color Cover Inside Back Cover 35,211


Advertisements - Outside Back Cover 64,342
Full Color
(4 Color Process) Inside Front Cover Spread 75,179

Front Gate Fold Back Cover 75,680

Full Page 28,000

Double Page Spread 55,995

Color Ads Double Page Spread (2 - 3) 70,290


(4 Colors) Facing Index 36,792

Half Page 16,748

Third page vertical 11,204

Black and White Full Page 15,246

Discounts based on frequency of the Editorial Advertisements: Surcharge


advertisement (Inside Pages Only) 50% on Advertising Rates and the word
“Advertorial” must appear on top of each
Frequency Discount ٪ page.
1 - 3 insertions 0%
• Special Operations & Sponsorship
4 - 6 insertions 5٪
Rates available upon request.
7 - 9 insertions 10 ٪
10 insertions plus 15 ٪
• Special Positions:
Surcharge 10% on above rates when
available.

Rate Card 2010 -28-


Monthly Magazine

Hia

Hia All prices are in Saudi Riyals

Color of the ads Ad Position All Editions


Inside Front Cover 38,203

Inside Back Cover 35,041

Outside Back Cover 63,756

Inside Front Cover Spread 74,635

Front Gate Fold Back Cover 75,020


Color Ads
Full Page 28,000
(4 Colors)
Double Page Spread 55,440

Double Page Spread (2 - 3) 70,081

Facing Index 36,559

Half Page 16,610

Third page vertical 11,110

Black and White Full Page 15,180

Discounts based on frequency of the Editorial Advertisements: Surcharge


advertisement (Inside Pages Only) 50% on Advertising Rates and the word
“Advertorial” must appear on top of each
Frequency Discount ٪ page.
1 - 3 insertions 0%
• Special Positions:
4 - 6 insertions 5٪ Surcharge 10% on above rates when
available.
7 - 9 insertions 10 ٪
10 insertions plus 15 ٪
• Special Operations & Sponsorship
Rates available upon request. HIAmag.com

Rate Card 2010 - 29 -


Monthly Magazine

Al Jamila

Al-Jamila All prices are in Saudi Riyals

Color of the ads Ad Position All Editions

Inside Front Cover 37,570

Outside Back Cover 62,618

Color Cover Inside Front Cover Spread 64,399

Front Gate Fold Back Cover 63,690

Inside Back Cover 26,440

Full Page 23,000

Double Page Spread 45,810

Double Page Spread (2 - 3) 60,808


Color Ads
(4 colors) Facing Index 30,470

Half Page 13,794

Third page vertical 9,196

Black and White Full Page 12,705

Discounts based on frequency of the


advertisement (Inside Pages Only)
Editorial Advertisements: Surcharge
Frequency Discount ٪ 50% on Advertising Rates and the word
1 - 3 insertions 0% “Advertorial” must appear on top of each
page.
4 - 6 insertions 5٪
7 - 9 insertions 10 ٪ • Special Operations & Sponsorship
Rates available upon request.
10 insertions plus 15 ٪
• Special Positions:
Surcharge 10% on above rates when
available.

Rate Card 2010 -30-


Monthly Magazine

Sayidaty - English All prices are in Saudi Riyals


Color of the
Ad Position All Editions
ads
Inside Front Cover 27,000

Inside Back Cover 19,500

Outside Back Cover 45,000

Inside Front Cover Spread 46,280

Full Page 19,000


Color Ads
(4 Colors) Double Page Spread 37,860

Double Page Spread (2 - 3) 43,700

Facing Index 21,900

Half Page 11,400

Third page vertical 7,600

Discounts based on frequency of the Editorial Advertisements: Surcharge 50%


advertisement (Inside Pages Only) on Advertising Rates and the word “Advertorial”
must appear on top of each page.
Frequency Discount ٪
1 - 3 insertions 0% • Special Operations & Sponsorship
4 - 6 insertions 5٪ Rates available upon request.
7 - 9 insertions 10 ٪
• Bleed and Special Positions:
10 insertions plus 15 ٪
Bleed advertisements can only be accepted on
• Special Positions: a Full Page and Full Double Page Spread at
Surcharge 10% on above rates when normal rates without extra charge.
available.

Rate Card 2010 - 31 -


Monthly Magazine

Focus All prices are in Saudi Riyals

Color of the ads Ad Position All Editions

Outside Back Cover 19,600

Inside Front Cover 13,500

Color Cover Inside Back Cover 11,200

Front Cover Gatefold (2 pages) 26,000

Inside Front Cover Spread 24,300

Double Page Spread (2 - 3) 23,000

Double Page Spread 20,200

Half Double Page Spread 11,000

Full Page 9,800


Color Ads
Facing Index 13,000
(4 Colors)
Half Page (horizantal) 5,300

Half Page (vertical) 5,600

Third page vertical 4,500

Quarter Page 3,000

Discounts based on frequency of the Editorial Advertisements: Surcharge 50% on


advertisement (Inside Pages Only) Advertising Rates and the word “Advertorial” must
appear on top of each page.
Frequency Discount ٪
1 - 3 insertions 0% • Special Operations & Sponsorship
4 - 6 insertions 5٪ Rates available upon request.

7 - 9 insertions 10 ٪
• Bleed and Special Positions:
10 insertions plus 15 ٪ Bleed advertisements can only be accepted on a
• Special Positions: Full Page and Full Double Page Spread at normal
Surcharge 10% on above rates when rates without extra charge.
available.

Rate Card 2010 -32-


Monthly Magazine

Al Masrifiah
All prices are in Saudi Riyals
All prices
Color of the ads Ad Position are in Saudi
Riyals
Full Page 16,800
Double Page Spread 27,100

Black and White Half Double Page Spread 21,200


Half Page 10,100
Third page vertical 6,800
Full Page 21,000

Black & White Double Page Spread 34,000


and one color Half Double Page Spread 26,500
Half Page 12,700
Full Page color 25,400
Double Page Spread (center) 45,000

Double Page Spread 40,900

Front Gate Fold Back Cover (2 Pages) 85,000

Inside Front Cover Spread 48,200


Inside Front Cover 30,400

Color Ads Inside Back Cover 26,200


AlMasrifiah com
AlMasrifiah.com
(4 Colors) Outside Back Cover 54,600 Discounts based on frequency of the
advertisement (Inside Pages Only)
Facing Index 28,400 Editorial Advertisements: Surcharge 50%
Frequency Discount ٪ on Advertising Rates and the word “Advertorial”
Half Double Page Spread 30,700 must appear on top of each page.
1 - 3 insertions 0%
Half Page 15,200 4 - 6 insertions 5٪ • Special Operations & Sponsorship
Rates available upon request.
Half Page (vertical) 10,200 7 - 9 insertions 10 ٪
10 insertions plus 15 ٪ • Bleed and Special Positions:
Quarter Page 7,500 Bleed advertisements can only be accepted on
• Special Positions:
a Full Page and Full Double Page Spread at
Specials: 1 Full Page Color and 1 Full Page Black & White Combined Surcharge 10% on above rates when
44,200 normal rates without extra charge.
in 1 Double Page Spread available.

Rate Card 2010 - 33 -


Monthly Magazine

All prices are in Saudi Riyals

Color of the
Ad Position All Editions
Businessweek
ads
Full Page 28,500

Full Page first 10 pages 35,625

Full Page (pages 11-20) 31,875

Double Page Spread 45,113


Black and
White Double Page Spread (center) 49,613
or Color
Half Double Page Spread 33,848

Half Page 16,763

Third page vertical 11,250

Quarter PAge 8,250

Inside Front Cover 37,875

Inside Front Cover Spread 60,000


Cover
Outside Back Cover 67,500

Inside Back Cover 30,263

Discounts based on frequency of the Editorial Advertisements: Surcharge 50% on


advertisement (Inside Pages Only) Advertising Rates and the word “Advertorial” must
appear on top of each page.
Frequency Discount ٪
1 - 3 insertions 0% • Special Operations & Sponsorship
4 - 6 insertions 5٪ Rates available upon request.

7 - 9 insertions 10 ٪
• Bleed and Special Positions:
10 insertions plus 15 ٪
Bleed advertisements can only be accepted on a
• Special Positions: Full Page and Full Double Page Spread at normal
Surcharge 10% on above rates when rates without extra charge.
available.

Rate Card 2010 -34-


Monthly Magazine

Basim

Basim All prices are in Saudi Riyals

Color of the ads Ad Position All Editions

Full Page 6,400

Black and White Half Page 3,800

Third page vertical 2,500

Full Page 9,800

Double Page Spread 20,200

Inside Front Cover 11,500

Inside Back Cover 9,800


Color Ads
(4 Colors) Outside Back Cover 19,600

Inside Front Cover Spread 23,500

Half Page 5,700

Third page vertical 4,000

Discounts based on frequency of the


advertisement (Inside Pages Only)
• Bleed and Special Positions:
Frequency Discount ٪
Bleed advertisements can only be accepted
1 - 3 insertions 0% on a Full Page and Full Double Page Spread
at normal rates without extra charge.
4 - 6 insertions 5٪
7 - 9 insertions 10 ٪
10 insertions plus 15 ٪
• Special Positions:
Surcharge 10% on above rates when
available.

Rate Card 2010 -35-


Quarterly Magazines
Sayidaty Decor

Sayidaty Decor All prices are in Saudi Riyals

Color of the
Ad Position All Editions
ads
Inside Front Cover 27,000

Inside Back Cover 19,500

Outside Back Cover 45,000

Inside Front Cover Spread 46,280

Full Page 19,000


Color Ads
(4 Colors) Double Page Spread 37,860

Double Page Spread (Page 2 - 3) 43,700

Facing Index 21,900

Half Page 11,400

Third page vertical 7,600

Discounts based on frequency of the


advertisement (Inside Pages Only)
Editorial Advertisements: Surcharge 50%
Frequency Discount ٪
on Advertising Rates and the word “Advertorial”
2 - 6 insertions 5٪ must appear on top of each page.

7 - 9 insertions 10 ٪ • Special Operations & Sponsorship


10 insertions plus 15 ٪ Rates available upon request.

• Special Positions:
Surcharge 10% on above rates when
available.

Rate Card 2010 -36-


Quarterly Magazines

Sayidaty Mother & Child

Sayidaty Mother & Child All prices are in Saudi Riyals

Color of the
Ad Position All Editions
ads
Full Page 19,000

Double Page Spread 37,860

Half Page 11,400

Third page vertical 7,600


Color Ads
Facing Index 21,900
(4 Colors)
Inside Front Cover 27,000

Inside Back Cover 19,500

Outside Back Cover 45,000

Inside Front Cover Spread 46,280

Double Page Spread (Page 2 - 3) 43,700

Discounts based on frequency of the


advertisement (Inside Pages Only)

Frequency Discount ٪ Editorial Advertisements: Surcharge 50%


on Advertising Rates and the word “Advertorial”
2 - 6 insertions 5٪ must appear on top of each page.

7 - 9 insertions 10 ٪
• Sponsorship
10 insertions plus 15 ٪ Rates available upon request.
• Special Positions:
Surcharge 10% on above rates when
available.

Rate Card 2010 - 37 -


Semi-Annual Magazines

Sayidety Fashion

All prices are in Saudi Riyals

All rates are in


Color of the ads Ad Position
Saudi Riyals

Inside Front Cover 48,825

Inside Back Cover 34,965


Covers
Outside Back Cover 81,375

Inside Front Cover Spread 81,375

Full Page 32,340

Double Page Spread 64,890

Double Page Spread (Page 2 - 3 and 4 -5) 75,075


Color Ads
(4 Colors) Facing Index 36,435

Half Page 19,530

Third page vertical 13,020

Black and White Full Page 21,525

Discounts based on frequency of the


advertisement (Inside Pages Only)

Frequency Discount ٪

1 - 6 insertions 0٪

7 - 12 insertions 5٪

13 - 18 insertions 10 ٪

19 insertions plus 15 ٪
• Sponsorship
Rates available upon request.

Rate Card 2010 -38-


Technical Specifications:
1. Artworks (advertisements) are shown in the following pages based 5. To modify or add to the final artwork before sending for printing and
on the dimensions and sizes of publications (newspapers and publishing, please send an approval and coordinate with head of Art
magazines). Department.
2 The final electronic file submitted for printing and publishing should Booking Deadline:
be of 300 DPI resolution.
• Booking should be made and artwork should be submitted at least
3 Final artwork should be saved as one file uneditable format as follow, 14 days before publication date.
EPS, TIFF or Acrobat 4 (PDF Version 1.3).
4. The artwork in the submitted file should be of exact ad size. Cancellation:
5. Fonts and numbers used in the artwork should be converted into • Any cancellation must be received in writing at least 6 months before
(Drawing, Outlines, Vector). publication data for cover pages, facing index, before index, pages
2-3, pages 4-5 ,pages 6-7, and pages 8-9)
6. Color ads should be in CMYK (4 colors) format and Black & White
ads should be in Grayscale format. • Any cancellation instructions must be received in writing at least 4
weeks before publication date for inside pages.
7. Advertisement material must be submitted in a CD.
8. Final file must be uneditable and compressed to maximum 20 MB General Conditions:
size in the CD - or could be sent via email provided that file size
1. The Publisher will not be responsible for any misprinting due to
should not exceed 5 MB.
failure to abide by the above technical requirements.
Important Information: 2. The Saudi Research and Publishing Company and Al Khaleejiah
Advertising are not responsible for misprinting of small fonts and
1. Text of artwork (Quran verses, official titles, addresses, etc..) must numbers in the artwork.
be proofread carefully before sending the final files.
3. The Publisher shall not be responsible for misprinting of artworks
2. Color materials with Pantone colors are not accepted. supplied in JPG format.
3. Please do not send the final artwork files in the following formats: 4. Advertisers and their agencies shall assume full responsibility for all
• PNG, GIFF or JPG format. advertisement copies and contents.
• RGB colors (3 colors). 5. The Publisher reserves the right to decline any advertisement not
• Resolution less than 300 DPI. deemed suitable to print.

The above paragraphs are the Internet and computer monitor


specifications only, and are not applicable for printing and publishing.
4. Any change in the original file should be made by the designer who
originally made the artwork.

Rate Card 2010 - 39 -


Specifications of the final electronic files for publication and printing

Artwork Saving format save as PDF


Description
Content for all files formate

Fonts Outlines /Vector


All files
300 Dot Per Inch (DPI) for
for all elements of the publishing
EPS - TIFF
Resolution file (logos, drawings, highly
files layers in
images, addresses, recommended
flatten image
numbers, tables) format in
Acrobat 4
Color 4 Color (CMYK) PDF
Version 1.3
Black &
GRAYSCALE
White

Note:
1. Send the final artwork without crops marks as described on page 68-69
2. We do not accept artworks (advertisements) in the format of PNG, GIF, JPG which is a specification
of the Internet and the computer screen only, and are not applicable to printing and publishing.

Rate Card 2010 -40-


Artwork sizes for the following magazines:

Width 21.5 cm

Height 28.5 cm
Double Page Spread Half Double Page Spread
Width 43 cm x Height 28.5 cm Width 43 cm x Height 14.25 cm

Half Page (horizantal) Half Page (vertical) Quarter Page


Width 21.5 cm x Height 14.25 cm Width 10.75 cm x Height 28.5 cm Width 10.75 cm x Height 14.25 cm

1 Bleed Size
2 Page Size
3 Distance between page size and bleed size is 0.5 cm
4 Registration Marks
5 Crop Marks
6 Logos, addresses and copies should be at least 1 cm
inside the page size

Important Note:
Third page (vertical) Third page (horizental) Please send the final artwork (advertisement) for printing including the crop marks, as shown
Width 6.5 cm x Height 28.5 cm Width 21.5 cm x Height 9.5 cm in pages 68 and 69.

Rate Card 2010 - 41 -


Artwork sizes:

Width 21 cm

Double Page Spread Half Double Page Spread


Width 42 cm x Height 28 cm Width 42 cm x Height 14 cm

Height 28 cm
Half Page (horizantal) Half Page (vertical) Quarter Page
Width 21 cm x Height 14 cm Width 10.5 cm x Height 28 cm Width 10.5 cm x Height 14 cm

1 Bleed Size
2 Page Size
3 Distance between page size and
bleed size is 0.5 cm
4 Registration Marks
5 Crop Marks
6 Logos, addresses and copies should be at least 1 cm
inside the page size

Third page (vertical) Third page (horizental) Important Note:


Width 7 cm x Height 28 cm Width 21 cm x Height 9.3 cm Please send the final artwork (advertisement) for printing including the crop marks, as shown
in pages 68 and 69.

Rate Card 2010 -42-


Artwork sizes:

Width 23 cm

Double Page Spread Half Double Page Spread


Width 46 cm x Height 33 cm Width 46 cm x Height 16.5 cm

Height 33 cm
Half Page (horizantal) Half Page (vertical) Quarter Page
Width 23 cm x Height 16.5 cm Width 11.5 cm x Height 33 cm Width 11.5 cm x Height 16.5 cm

1 Bleed Size
2 Page Size
3 Distance between page size and
bleed size is 0.5 cm
4 Registration Marks
5 Crop Marks
6 Logos, addresses and copies should be at least 1 cm
inside the page size
Third page (vertical) Third page (horizental)
Width 7.6 cm x Height 33 cm Width 23 cm x Height 11 cm
Important Note:
Please send the final artwork (advertisement) for printing including the crop marks, as shown
in pages 68 and 69.

Rate Card 2010 -43-


Artwork sizes:

Width 20.5 cm

Double Page Spread Half Double Page Spread


Width 41 cm x Height 27 cm Width 41 cm x Height 13.5 cm

Height 27 cm
Half Page (horizantal) Half Page (vertical) Quarter Page
Width 20.5 cm x Height 13.5 cm Width 10.25 cm x Height 27 cm Width 10.25 cm x Height 13.5 cm

1 Bleed Size
2 Page Size
3 Distance between page size and
bleed size is 0.5 cm
4 Registration Marks
5 Crop Marks
6 Logos, addresses and copies should be at least 1 cm
inside the page size
Third page (vertical) Third page (horizental)
Width 6.8 cm x Height 27 cm Width 20.5 cm x Height 9 cm Important Note:
Please send the final artwork (advertisement) for printing including the crop marks, as shown
in pages 68 and 69.

Rate Card 2010 - 44 -


Artwork sizes:

Width 21 cm

Double Page Spread Half Double Page Spread


Width 42 cm x Height 28 cm Width 42 cm x Height 14 cm

Height 28 cm
Half Page (horizantal) Half Page (vertical) Quarter Page
Width 21 cm x Height 14 cm Width 10.5 cm x Height 28 cm Width 10 cm x Height 14 cm

1 Bleed Size
2 Page Size
3 Distance between page size and
bleed size is 0.5 cm
4 Registration Marks
5 Crop Marks
6 Logos, addresses and copies should be at least 1 cm
inside the page size
Third page (vertical) Third page (horizental)
Width 7 cm x Height 28 cm Width 21 cm x Height 9.3 cm Important Note:
Please send the final artwork (advertisement) for printing including the crop marks, as shown
in pages 68 and 69.

Rate Card 2010 - 45 -


Harameen
Street

Airport
Bridge

Superstructure Sign in Jeddah


Outdoor Ads
Page No.

LED's Screens ...................................................................... 48

Superstructure ..................................................................... 49

Giganto .......................................................................................... 50

Golden Megacom ............................................................. 51

Lamppost .................................................................................. 52

Rate Card 2010 -47-


LED’s Screens
All price are in Saudi Riyals

Number of Price of one spot in one cycle Number of Price of two spot in one cycle
Screen 5 seconds 10 seconds 15 seconds 20 seconds 25 seconds 30 seconds Screen 5 seconds 10 seconds 15 seconds 20 seconds 25 seconds 30 seconds

1 6,000 12,000 18,000 24,000 30,000 36,000 1 12,000 24,000 36,000 48,000 60,000 72,000

2 11,400 22,800 34,200 45,600 57,000 68,400 2 22,800 45,600 68,400 91,200 114,000 136,800
3 17,100 34,200 51,300 68,400 85,500 102,600 3 34,200 68,400 102,600 136,800 171,000 205,200
4 22,800 45,600 68,400 91,200 114,000 136,800 4 45,600 91,200 136,800 182,400 228,000 273,600
5 28,500 57,000 85,500 114,000 142,500 171,000 5 57,000 114,000 171,000 228,000 285,000 342,000

Price of three spot in one cycle Price of four spot in one cycle
Number of Number of
Screen 5 seconds 10 seconds 15 seconds 20 seconds 25 seconds 30 seconds Screen 5 seconds 10 seconds 15 seconds 20 seconds 25 seconds 30 seconds

1 18,000 36,000 54,000 72,000 90,000 108,000 1 24,000 48,000 72,000 96,000 120,000 144,000
2 34,200 68,400 102,600 136,800 171,000 205,200 2 45,600 91,200 136,800 182,400 228,000 273,600
3 51,300 102,600 153,900 205,200 256,500 307,800 3 68,400 136,800 205,200 273,600 342,000 410,400
4 68,400 136,800 205,200 273,600 342,000 410,400 4 91,200 182,400 273,600 364,800 456,000 547,200
5 85,500 171,000 256,500 342,000 427,500 513,000 5 114,000 228,000 342,000 456,000 570,000 684,000

• Total duration of Cycle is 8 - 10 Minutes.


• Minimum Ad duration is 5 seconds.

Prince Majed Street


• For different duration - Rates available upon request.
Madina Road

Madina Road
• Production Cost is SR 250 per second. Service Road

• Total LED Screens in K.S.A. is 25

Sabeen Street
Hiraa Street Abdullah Sleiman
Rawdah St.
(Jeddah, Riyadh, Dammam, Khobar, Makkah, Madinah, Al Tahliah Street

Al Malak Street

King Abdullah St.


Palestine Street
Taif, Qatif, Jubail, Jazan, Khamis Mushayet, Abha, Sibya, Tabuk)
Square Bridge

• Major 5 LED Screens in Jeddah.


Jeddah 5 Jeddah 4 Jeddah 3 Jeddah 2 Jeddah 1

Technical Specifications
• Minimum of 720 x 576 pixel resolution.
• Formatted in AVI (non-compressed), Quicktime or in a DVD format.
• At frame rate of 25 or 30 fps (frame per seconds).
• In million + color depth and in 100% quality.

Rate Card 2010 -48-


Superstructure 60 meters
Jeddah City

Size:
Width 60 cm x Hight 20 cm
Total of 1,200 Square Meters
SR 2,500,000 per year 20 meters

Cost exclusive of Installation and Municipality tax

Production cost for the First visual: SR 100,000


Production cost for the Second visual: SR 120,000

Technical Specifications:
Artwork should be deliver on CD in Acrobat PDF format

Resolution : 300 dpi 60 cm.


Bookings : 4 weeks prior to display date
Material deadline : 3 weeks prior to display date
Cancellation & Amendments : 8 weeks prior to
display date
Art board size 1:100 cm
20 cm.

Harameen
Final file for production:
Street Width 60 cm
Superstructure Hight 20 cm
• Resolution 300 dpi (dots per inch)
• Electronic file in Acrobat PDF format
Airport
Bridge

Rate Card 2010 -49-


Giganto
Jeddah City

Cost per face:


40 meters SR 1,100,000 per year
70 meters SR 1,750,000 per year

Cost exclusive of Installation and Municipality tax

Production cost for the First visual and other visual


in a contarct year:
40 meters SR 80,000 per year
70 meters SR 100,000 per year

Technical Requirements:
• Artwork should be delivered on CD in Photoshop format
with Open Layer + Printout.
• Visual in the file should be reduced to 10% of the actual size
of the Ad space mentioned in the drawings.

Abdullah Ad Dabbagh
Bookings : 4 weeks prior to display date.

Dar Al Farazdeq
hr
ag
Th
Al

Material deadline : 3 weeks prior to display date. Makkah

Al Amudi
Road
Cancellation & Amendments : 8 weeks prior to display date.

Al Bawadi Shopping
Dar Al Ghueran

Al Jabarti
Abu Al Fadl Al Aqqad
Dar Ibrahim Al Misri
Al Qlum
Bridge

Bin Daoud
Parking
Bab Uthman

Bab Abo Baker

Siteen Street

Siteen Street
Bab Al Faruq
Bridge

Humat Al Islam
sh
hA
zla ah
Nu rqiy
Al a
Sh

Jeddah 1 Jeddah 2

Location Map
of Giganto

Rate Card 2010 -50-


Golden Megacom
Jeddah City

All prices are in Saudi Riyals

No. of Faces Two weeks One week


60 320,000 180,000
Additional 40,000 SR production

Technical Requirements:
Artwork should be delivered on CD in Photoshop TIFF format.
Artwork size : 39.2 cms (W) x 29.8 cms (H)
Bookings : 4 weeks prior to display date.
Material deadline : 2 weeks prior to display date.
Cancellation & Amendments : 8 weeks prior to display date.

Rate Card 2010 -51-


Lamppost All price are in Saudi Riyals
Jeddah City

No. of Faces Yearly


780 Faces 10,000,000

Remark: Prices exclusive production, installation & municipality tax

Size:
Width : 80 cm
Hight : 150 cm
Disk to be used : CD form
Format : Photoshop or Illustrator (TIFF or EPS)
Artwork size : 80 cm width 150 cm Hight
Resolution : 300 dpi

General Conditions:
Bookings : 4 weeks prior to display date
Material deadline : Disk - 2 weeks prior to display date
Cancellation & Amendments : 8 weeks prior to display date

Al Khaleejiah shall not be liable for any interruption of power supply


however this may be caused.

Rate Card 2010 -52-


Contents Page No.

........................................... 54

........................................... 55

............................................ 56

............................................ 57

............................................ 58

............................................ 59

............................................ 60

...................................................................... 61

Rate Card 2010 -53-


Asharq Al Awsat Online Rates

Website Banner(Width x Height) Type Placement Rate

Traditional CPM ( Cost Per 1000 Homepage or


US $ 25.00
W:468-H:60 Pixels Impressions) All Other

Skyscraper
AsharqAlawsat.com W:120-H:600 Pixels
CPM Home page US $ 35.00
aawsat.com
Wide Skyscraper
CPM Home page US $ 40.00
Asharq Alawsat W:160-H:600Pixels
Arabic Website Skyscraper All Other
CPM US $ 30.00
W:120-H:600Pixels Pages

Leaderboard All Other


CPM US $ 35.00
W:728 -H:90Pixels Pages
Arabic Website
Traditional Monthly Homepage or
Asharq-e.com W:468-H:60Pixels subscription All Other
US $ 1,500.00

Asharq Alawsat Skyscraper Monthly Homepage or


US $ 2,000.00
English Website W:120-H:600Pixels subscription All Other

Policies:
- Minimum Impressions to be Sold = 100,000 (100 CPM)
- For Rich Media Creatives and Sponsorships, kindly contact us to receive
availability and rates.
- Monthly Rates are subject to change.

Inquiries are welcome on


Email: digital@alkhaleejiah.com
English Website

Rate Card 2010 -54-


Online Rates
Al Eqtisadiah

Website Banner(Width x Height) Type Placement Rate

Leaderboard CPM ( Cost Per Homepage or All


US $ 35.00
W:728 - H:90 Pixels 1000 Impressions) Other

Skyscraper
CPM All Other Pages US $ 30.00
W: 120 - H:600 Pixels
Aleqtisadiah.com
(aleqt.com) Traditional
CPM Home page US $ 25.00
W: 468 - H:60 Pixels
Aleqtisadiah
W: 440 - H:71 Pixels CPM Home page US $ 25.00

W: 960 - H: 60 Pixels CPM Home page US $ 30.00

Policies:
- Minimum Impressions to be Sold = 100,000 (100 CPM)
- For Rich Media Creatives and Sponsorships, kindly contact us to receive
availability and rates.

Inquiries are welcome on


Email: digital@alkhaleejiah.com

Rate Card 2010 -55-


Online Rates

Website Banner(Width x Height) Type Placement Rate

Traditional CPM ( Cost Per ROS


US $ 25.00
W:468 - H:60 Pixels 1000 Impressions) (Run of Site)

Skyscraper
CPM ROS US $ 30.00
ArabNews.com W: 120 - H:600 Pixels
Arab News
Leaderboard
CPM ROS US $ 35.00
W: 728 - H:90 Pixels

Medium Rectangle
CPM ROS US $ 30.00
W: 300 - H:250 Pixels

Policies:
- Minimum Impressions to be Sold = 100,000 (100 CPM)
- For Rich Media Creatives and Sponsorships, kindly contact us to receive
availability and rates.

Inquiries are welcome on


Email: digital@alkhaleejiah.com

Rate Card 2010 -56-


Arriyadiyah Online Rates

Website Banner(Width x Height) Type Placement Rate

Leaderboard CPM ( Cost Per Homepage or All


US $ 30.00
W:728 - H:90 Pixels 1000 Impressions) Other
Arriyadiyah.com
(arriy.com) Skyscraper Homepage or All
CPM US $ 25.00
W: 120 - H:600 Pixels Other
Arriyadiyah
Traditional Homepage or All
CPM US $ 20.00
W: 468 - H:60 Pixels Other

Policies:
- Minimum Impressions to be Sold = 100,000 (100 CPM)
- For Rich Media Creatives and Sponsorships, kindly contact us to receive
availability and rates.

Inquiries are welcome on


Email: digital@alkhaleejiah.com

Rate Card 2010 -57-


Online Rates

Website Banner(Width x Height) Type Placement Rate

Leaderboard Monthly
ROS US $ 2000.00
W:728 - H:90 Pixels subscription

Majalla.com Traditional Monthly


Home Page US $ 1000.00
W: 468 - H:60 Pixels subscription
Arabic or English
Versions Medium Rectangle Monthly
ROS US $ 1800.00
W: 300 - H:250 Pixels subscription

eFull Page Ad eMagazine Digital


Weekly US $ 400.00
W: 210 - H:297 mm version

Arabic Website

Policies:
- Monthly Banners to be sold based on Shared Allocations with 15 Days being the
minimum duration.
- For Rich Media Creatives and Sponsorships, kindly contact us to receive availability
and rates.
- Monthly Rates are subject to change.

Inquiries are welcome on


Email: digital@alkhaleejiah.com

English Website

Rate Card 2010 -58-


Online Rates
Sayidaty

Website Banner(Width x Height) Type Placement Rate

Leaderboard Monthly Home page or


US $ 3000.00
W:728 - H:90 Pixels subscription all other

Skyscraper Monthly Home page or


Sayidaty.net W: 120 - H:600 Pixels subscription all other
US $ 2800.00

Sayidaty Traditional Monthly


All other pages US $ 2500.00
W: 468 - H:60 Pixels subscription

Square Monthly
All other pages US $ 2800.00
W: 250 - H:250 Pixels subscription

Policies:
- Monthly Banners to be sold based on Shared Allocations with 15 Days being the
minimum duration.
- For Rich Media Creatives and Sponsorships, kindly contact us to receive availability
and rates.
- Monthly Rates are subject to change.

Inquiries are welcome on


Email: digital@alkhaleejiah.com

Rate Card 2010 -59-


Online Rates
Al Masrifiah

Website Banner(Width x Height) Type Placement Rate

Leaderboard Monthly
ROS US $ 2000.00
W:728 - H:90 Pixels subscription
AlMasrifiah.com
Medium Rectangle Monthly
ROS US $ 1500.00
AlMasrifiah W: 300 - H:250 Pixels subscription

Traditional Monthly
Home Page US $ 1000.00
W: 468 - H:60 Pixels subscription

Policies:
- Monthly Banners to be sold based on Shared Allocations with 15 Days being the
minimum duration.
- For Rich Media Creatives and Sponsorships, kindly contact us to receive availability
and rates.
- Monthly Rates are subject to change.

Inquiries are welcome on


Email: digital@alkhaleejiah.com

Rate Card 2010 -60-


Online Rates
Hia

Website Banner(Width x Height) Type Placement Rate

Leaderboard Monthly Home page or


US $ 2000.00
HIAmag.com W:728 - H:90 Pixels subscription all other

HIA Skyscraper Monthly Home page or


US $ 1500.00
W: 120 - H:600 Pixels subscription all other

Policies:
- Monthly Banners to be sold based on Shared Allocations with 15 Days being the
minimum duration.
- For Rich Media Creatives and Sponsorships, kindly contact us to receive availability
and rates.
- Monthly Rates are subject to change.

Inquiries are welcome on


Email: digital@alkhaleejiah.com

Rate Card 2010 -61-


Online Specifications:
• Creative must feature 1 pixel border.
• Frame Rate should not exceed 18fps.
Specification Standard Creative Rich Media Creative
Banner Placement

File Weight • Banner placement will vary in accordance to the Website/Portal


25K 30K selected by client as well as the availability of banner in terms
(Maximum)
of duration or stock impressions inventory.

Formats Allowed
GIF-JPEG
Flash Upon Submission
HTML-JavaScript • A15k back-up GIF is required with the submission
of the flash banner.
• The source file (FLA), and all fonts used in the flash banner.
Click Through URL
1024 characters 1024 characters • Click Tag to be inserted onto flash file:
Limit
on (release) {
getURL(_level0.clickTag, “_blank”);
Alt. Text Limit 255 characters 255 characters }

For Special Adverts such as Video, Expandable/Retractable


Unlimited Within File Unlimited Within File Units and Tracking Reports, please contact us for
Audio Limit*
Weight Weight specifications and availability.

Number of Loops 3 3

Animation Length
00:15 Seconds 00:15 Seconds
(Seconds)

Additional File Weight NONE NONE

*Audio & Video must be user-initiated and never automated.


Additional Specification

• Audio insertion into flash file may begin no earlier than second frame.

• If Audio is used, creative must include On/Off or mute button controls.

• Artwork has to be received at least 24 hours before the banners are due to go live. If
files are received less than 24 hours before the start of the campaign, KHALEEJIAH ONLINE
Inquiries are welcome on
cannot guarantee the start date. Email: digital@alkhaleejiah.com

Rate Card 2010 -62-


Online Advertising Sizes:

MEDIUM RECTANGLE SQUARE


300 x 250 Pixels 250x250 Pixels

WIDE SKYSCRAPER SKYSCRAPER


160 x 600 Pixels 120 x 600 Pixels

440 x 71 Pixels LEADER BOARD


728 x 90 Pixels

TRADITIONAL 960 x 60 Pixels

468 x 60 Pixels

Rate Card 2010 -63-


Rate Card 2010 - 64 -
Technical Guidelines
For Final Artworks as per printing specifications

Rate Card 2010 -65-


Final artwork Guidelines as per printing specifications for newspapers

Crop Marks
Color Bar

Registration
Marks

Company Name Logo Logo


Company Name

AL-EQTISADIAH
Killer size.indd 1
Full page
ALEQTISADIAH
.LOOHUVL]HLQGG 30
Full page

No crop marks: Acceptable for Crop marks: Not acceptable for


publishing in newspapers Page Information publishing in newspapers

Note: Please send the final artwork (advertisement) for printing excluding the crop marks

Rate Card 2010 -66-


Final artwork Guidelines as per printing specifications for newspapers

Crop Marks
Color Bar

Registration
Marks

AL-EQTISADIAH
Killer size.indd 1
Full page

Accurate size: Acceptable for Not acceptable for publishing


publishing in newspapers Page Information in newspapers

Note: Please send the final artwork (advertisement) for printing excluding the crop marks

Rate Card 2010 -67-


Final artwork Guidelines as per printing specifications for magazines

Crop Marks
Color Bar

Registration
Marks

Company Name Logo Company Name Logo

SAYIDATY
.LOOHUVL]HLQGG
Full page
SAYIDATY
.LOOHUVL]HLQGG 30
Full page

No crop marks: Not acceptable Page Information Final file: Acceptable for
for publishing in magazines publishing in magazines

Note: Please send the final artwork (advertisement) for printing including the crop marks

Rate Card 2010 -68-


Final artwork Guidelines as per printing specifications for magazines

Crop Marks Color Bar

Registration
Marks

Company Name Logo

Company Name Logo


SAYIDATY
.LOOHUVL]HLQGG
Full page
.LOOHUVL]HLQGG 30

Page Information
No crop marks: Not acceptable Accurate size: Acceptable for
for publishing in magazines publishing in magazines

Note: Please send the final artwork (advertisement) for printing including the crop marks

Rate Card 2010 -69-


Guidelines for converting and saving fonts (Arabic & English) - As Image, Outlines, Vector

1
Please save all texts
as Image, Outlines
or Vectors

Saveing Formats: (Acrobat 4 (PDF 1.3), Tiff, EPS)


Resolution: 300 dpi Color format: CMYK

Lotus flower Lotus flower


The lotus flower The lotus flower grows in
grows in muddy water muddy water and rises above
and rises above the
surface to bloom with
the surface to bloom with
remarkable beauty. At remarkable beauty. At night

3
night the flower closes the flower closes and sinks
and sinks underwater, underwater, at dawn it rises
at dawn it rises and and opens again.

2
opens again.
The lotus flower represents
The lotus flower
represents long life, After publishing, long life, health, honor and
good luck.
health, honor and
all text sent as
Advertisement good luck.
fonts could be
to be
altered
published

Rate Card 2010 -70-


One color Ad, Image

One Color Ad - Yellow One Color Ad - Magenta

- Saveing Formats:
- Acrobat 4 (PDF 1.3)
- Tiff
- EPS
- Resolution 300 dpi

Yellow only Magenta only


C: 0 M: 0 Y: 100% K: 0 C: 0 M: 100% Y: 0 K: 0

B&W Ad - (Grayscale) Full Color Ad

Note:
Pantone Colors are
not acceptable.

Full Color (4 color)


C: 1% M: 84% Y:20% K:1%

Rate Card 2010 -71-


One color Ad, Outlines text

Magenta Cyan
C: 0 C:100 %
M:100 % M: 0
Y: 0 Y: 0
K: 0 K: 0
Black & White One color Ad - Magenta One color Ad - Cyan

Outlines The lotus flower grows in The lotus flower grows in The lotus flower grows in
text for muddy water and rises above muddy water and rises above muddy water and rises above
the surface to bloom with the surface to bloom with the surface to bloom with
all
remarkable beauty. At night the remarkable beauty. At night the remarkable beauty. At night the
flower closes and sinks under- flower closes and sinks under- flower closes and sinks under-
water, at dawn it rises and water, at dawn it rises and water, at dawn it rises and
opens again. opens again. opens again.

The lotus flower represents long The lotus flower represents long The lotus flower represents long
life, health, honor and good luck. life, health, honor and good luck. life, health, honor and good luck.

Saving Formats:
- Acrobat 4 (PDF 1.3)
- Tiff
Note: - EPS
Pantone Colors are
not acceptable. Resolution:
300 dpi

Rate Card 2010 -72-


We are welcome your questions through the offices of the Al Khaleejiah

Head Office Jeddah


Al Riyadh P.O. Box 14699, Jeddah 21434, Saudi Arabia

Advertise with Unified Number: 417 000 920


Tel.: +966 1 441 1444
Fax: +966 1 440 0966
Email: riyadhsales@alkhaleejiah.com
Tel.: +966 2 651 1333
Fax: +966 2 657 0756
Email: salesjed@alkhaleejiah.com

Dammam
P.O. Box 22304, Al Riyadh 11495
P.O. Box 8364, Dammam 31482, Saudi Arabia
Kingdom of Saudi Arabia
Tel.: +966 3 833 3344
Fax: +966 3 833 5211
Email: dammamsales@alkhaleejiah.com

Dubai
Dubai Media City
Fourth floor of Building No. 1, Office No. 403
PO Box 4740 United Arab Emirates
Tel.: +971 4 391 4440
Fax: +971 4 391 8035
Email: Info@alkhaleejiah.com

France
Paris
4Rue Balzac, Paris 75008
Tel.: +33 1 53776400
Fax: +33 1 42251300
Email: salesparis@alkhaleejiah.com

United Kingdom
Arab Press House 184 High Holborn,
London WC1V 7AP, UK
Tel.: +44 2074046950
Fax: +44 2074046963
Unified Number in Kingdom Email: saleslondon@alkhaleejiah.com

920 000 417

www.khjads.com
alkhaleejiah.com Rates & Specifications
Print, Outdoor and Online

We are welcoming your calls inside the Kingdom on


Unified No.: 920 000 417

Al Khaleejiah
Member of

Dubai:+971 4 391 4440 London: + 44 207 404 6950 Paris:+33 1 5377 6400

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