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DEEP DIVE – CELGENE – PRICE TARGET: $91.

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Revlimid (lenalidomide) is 2/3rds of Celgene’s revenue, with $10 billion in
revenue expected for this year. The composition of matter patents on Revlimid
expired (the IND for Revlimid was filed in 2000), as Revlimid is simply a
derivative of Thalomid (thalidomide). We will spend some time on the indole-
pyridine scaffold of thalidomide. While the structure of Revlimid is very similar
to Thalomid, the drug does have some advantages over its predecessor.
Nevertheless, nearly 30 patents which “protect” Revlimid will likely be found
invalid or not infringed by would-be generic entrants. The first entrant, NatCo
(partnered with Teva), has settled with Celgene for a partial distribution deal
starting in 2022. The strongest patent is the ‘800 polymorph patent, expiring in
2027. NatCo is allowed a full launch in 2025, with their 2022 “low-single-
digits” participation in Revlimid growing to one-third in that year. This would
have been a fairly good deal for Celgene if no further ANDAs were filed. But
when you have the world’s second best selling drug, you can count on
competition. Dr. Reddy’s is at the plate as we speak, with expert discovery
concluding in the near future and a trial likely for late 2019 or early 2020. More
importantly, their 30-month stay will expire in late 2019. So, how strong is a
polymorph patent? I initially felt that Celgene would have a very low likelihood
of prevailing at trial, and their Natco settlement indicates weakness. Further
research revealed polymorph patents do occasionally prevail, and I believe
Celgene has a roughly 50-50 chance of having the patent upheld. The details of
the ‘800 fight are beyond the scope of this review, but take a look at the docket
and some case law in polymorph patents–many white papers are available. After
Dr. Reddy’s, 5 more ANDAs have been filed: Zydus, Cipla, Lotus, Apotex and
Sun are all waiting in the wings.
Ultimately, there isn’t enough Revlimid to go around for Celgene and the
generics. The Natco settlement worked for one company, and there is enough
room for Dr. Reddy’s, but ultimately Celgene will not be able to settle every
generic as each subsequent filer finds each subsequent settlement offer less
attractive than a trial. Imagine being the fourth ANDA here–do you really want
the 3.5% of Revlimid starting in 2024 and up to 2025 but nothing if the patent is
overturned in the future? Someone will break ranks and go to trial and overturn
what is probably a flimsy patent. So, I have 2019 revenue of Revlimid at $11.5b,
2020 at $12.7b and 2021 at 50% of that: $6.3b, 2022 at $3.5b. Someone
launches in 2021 is my best guess. One year later adds roughly $10 per share, so
risk is weighted to the upside (probably) here. The three remaining points on
Revlimid are the success of generics, replacement by the IMID portfolio and
recent data.
Revlimid generics may not do so well, commercially, from the outset.
Somewhat like the dynamics of a biosimilar, I predict that the first generic
entrants for Revlimid may not find the marketplace too easy. Revlimid’s REMS
program has a lot of mindshare with doctors and their assistants–switching to a
Dr. Reddy’s program may not be facile and the near 100% generic switch rates
we see with oral solids may not take place here. See Clozaril and Accutane for
historical reference.
Revlimid is still alive, with the AUGMENT data showing remarkable efficacy.
AUGMENT is actually a bad thing, I think, for Celgene, as it takes the wind out
of potential NHL data for avodomide and iberdomide, the two named “IMID”
follow-ons. If I wanted to transition revenue to those drugs, I’d delineate and
differentiate them from Revlimid. Instead, we see Revlimid is potent in R/R
NHL with Rituxan. So, where do we go with iberdomide and showing how it is
different from generic Revlimid? It may not matter as clinical data you can see is
better than hypothetical differences, but if I had my druthers I’d have saved non-
MM/MDS for the follow-ons. I have no revenue at all in my model for the next-
generation IMIDs. Part of the reason for that is they share the indole/pyridine
scaffold. They are the same-old structure of thalidomide, which is really
disappointing. A direct cereblon modulator should be doable at this point, and
even Novartis has created such molecules. Again, I’m being conservative, but
perhaps for good reason.
Pomalyst is also a thalidomide derivative and is relying on a polymorph patent. I
have it going away in 2023. It is remarkable that practically the entire company
is disappearing in a few years. The pharmaceutical world has never seen such a
dramatic patent cliff combination in its history.
Otezla is also a thalidomide derivative, with a sulfonamide decoration which
makes it a PDE4 inhibitor. It also relies on a weak polymorph patent, and there
are many ANDAs on file, just like thalidomide, lenalidomide and
pomalidomide. I suspect generics will enter in 2023, if not sooner.
Abraxane is going generic soon too. Like I said, the entire company disappears
in a few years.

So, to counter the record large simultaneous patent cliffs, you have to build the
world’s best pipeline, right? Celgene has tried their best, but nothing will replace
the nearly $20 billion in peak sales that will be lost to generics. Ozanimod,
luspatercept, lis-cel, BCMA CART, and fedratinib make my model and only
reach about $6 billion in revenue for “the new Celgene”. This is still enough, as
its growing and promising revenue that is conservatively forecast (could be $10
billion if everything goes right). But make no mistake, there is absolutely no
way Celgene survives the patent cliff as we know it.
Ozanimod is the tortured S1P acquired from Receptos. I have it peaking at
$1.6B and this is my most conservative forecast. It is possible ozanimod does
far, far better than this. There are some other S1Ps, with Novartis actually
having beaten Celgene’s refiling of ozanimod with their next-generation of
Gilenya (fingolimod), siponimod. Still, with $4 billion of Gilenya sales despite a
toxicity profile that shocks the conscience, it is blue skies for the fumbling
ozanimod. Assuming approval in 2020, they won’t have much time to replace
very much of Revlimid, but they might be able to soften the blow if they execute
well, which I suspect they will.
I model $1.5B in net revenues from all BCMA CARTS (Juno and Bluebird).
This might be conservative as well, but with the rapidly changing environment,
it is hard to be confident of any CART revenue projections. Competition
abounds from all fronts, CART and non-CART, so who knows if the numbers
are accurate or not. Again, I tried to keep risk skewed to the upside. There are
many that feel this paradigm shift will be a $5 billion+ opportunity for EVERY
player. It is possible. The 80% response rates seen at ASH are remarkable for
such late-stage patients. The 50-50 with Bluebird limits some revenue potential,
however.
I model $1.0B for luspatercept, net of Acceleron’s share. This drug isn’t a
miracle as the ASH data shows. It is still very good, and will change the lives of
many MDS patients. Where can you price it though? You’re trying to wean
people off of RBC transfusions and there are other options potentially coming.
Some feel this will be far larger than I think, but the XLRN stock price is
perhaps telling us something different. My numbers could be conservative here
as well.
I only model $900m peak for lis-cel. I am a CART bear and I think drugs like
MorphoSys’ will be seen as preferable. CART reminds me of Zevalin. You can
squeeze out a tiny bit more performance relative to the mab, but is it worth it?
Plus, you have Allogene and others making better CARTs. I’m just not ready to
have $3B+ forecast for no reason. If Yescarta puts up a few more good quarters,
perhaps a revision to $1.5B may be necessary. Again, conservative in most
places, but I think I’m right on here.
Fedratinib: I don’t get this one. I see $400 million peak sales in the Jakafi-
dominated myelofibrosis/PV indications. This isn’t going to be a blockbuster.
Celgene still has a few years before “impact” and that is really important. With
$25B or so of high-margin Revlimid revenue prior to expiry to deploy, and
$40B or so if you count pre-full cliff of Rev+Pom+Otezla, there is plenty of
capital to do a few more deals. They passed on Tesaro, which is a good start.
Celgene has generally been pretty good at BD. The Acceleron deal is a good
example (signed for $25 million if I recall correctly). The Juno deal makes me
nervous that they’re feeling desperate, but there is still plenty of firepower for
acquisitions. A few smart deals will not save Revlimid, but they don’t need to.
We’ve all digseted the impact of the cliff and what is important is to value the
copious cash flows between now and then, and value the “stub” remainder that
the pipeline represents. It’s worth a lot, more than the current fear-based stock
price of $71. If you believe my nervous nature was too conservative on all the
pipeline, the stock is probably worth $100 or $110 or perhaps more if they can
execute Revlimid flawlessly. With Revlimid lasting a bit longer than I think and
just one drug like ozanimod surprising to the upside, you could get $120 or $130
out of the stock. For such a big company, that is an attractive return. However, a
dud of an acquisition (Tesaros abound) or further buybacks make the risk profile
uncomfortable. Celgene has a gun against their head and most management
teams are not known for patience during shareholder pain.

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