1/20/19

Whitt, Martha Ann

357 N Pickens Bridge Rd | Unit #12 | Bristol TN, 37686 | 276-971-9743 | marthawhitt14@gmail.com

Experience
COMMUNITY RELATIONS COORDINATOR| UNITED WAY OF SOUTHWEST VIRGINIA | JULY 2017 - PRESENT
· Build relationships with company leaders and business executives to secure sponsorships and corporate partnerships
· Plan and execute workplace campaigns in businesses and industries across Southwest Virginia
· Create and execute clear and concise fundraising plans for a nonprofit organization
· Create messaging and content for social media accounts and persuasive communication campaigns
· Meet with company leaders to assure new business development and continued growth
· Secure sponsorships through clear and effective communication for events and internal programming
· Plan and execute large fundraising events
· Maintain donor relationships
· Set annual goals for development and sponsorships through a strategic plan
· Track resource development through qualitative and quantitative measurements

MARKETING ASSISTANT & GRAPHIC DESIGNER | THE OLDE FARM GOLF CLUB | AUGUST 2016 – JULY 2017
· Developed and implemented a strategic marketing and communications plan
· Created and executed an employee hire campaign to attract new employees
· Helped edit and design The Olde Farm magazine
· Managed the social media accounts for The Olde Farm
· Conducted a social media analysis, using qualitative data to address areas of improvement
· Researched and implemented ways to better communicate to a targeted audience through digital media
· Designed clear and consistent messaging for print media

COMMUNICATION PAID INTERNSHIP| THE OLDE FARM GOLF CLUB | JUNE 2016-AUGUST 2016
· Established and ran the social media accounts for The Olde Farm
· Designed ads and event graphics
· Researched strategic marketing plans
· Wrote and designed magazine articles

YOUTH MINISTRY DIRECTOR | HIGHLANDS FELLOWSHIP | OCTOBER 2013 – JULY 2017

· Provided leadership and front of house programming for an attendance base of 160 students weekly (1600 total
campus attendance weekly)
· Managed a volunteer staff of 60 people
· Communicated a clear and powerful mission to the volunteer team
· Supervised student conduct and activities on and off campus
· Created a check-in system to monitor student attendance
· Organized a mission trip to Camden, NJ for high school students

Education
MASTER OF SCIENCE | PURDUE UNIVERSITY | EXPECTED GRADUATION DATE: DECEMBER 2019
· Major: Communications
· Concentration: Integrated Communication and Advertising
· Current GPA 3.93 on a 4.0 scale
BACHELOR OF ARTS | EMORY & HENRY COLLEGE | MAY 2017
· Major: Mass Communications
· Overall GPA 3.49 on a 4.0 scale

Skills and Abilities

· Strategic Planning, Public-Speaking, Event Planning, Social Media, Graphic Design, Adobe Creative Suite, Microsoft Office
Suite

Other Accolades
· Currently pursuing the Harvard ManageMentor certification (expected completion date March 2019)
References
DEBBY LOGGANS
Community Relations Manager
United Way of Southwest Virginia, Abingdon, VA
423-217-2519
dloggans@unitedwayswva.org

CHRISTINA HOWARD
Marketing Director
The Olde Farm, Bristol, VA
276-669-1042
choward@theoldefarm.com

TERESA KELLER
Mass Communications Professor
Emory & Henry College, Emory, VA
276-944-6822
tdkeller@ehc.edu

ALEX VEATCH
Communications and Event Manager
Highlands Community Services, Abingdon, VA
540-915-2580
aveatch06@gmail.com