2019 UPCEA Annual Conference Printed Program

UPCEA
2019
Photo courtesty of Alabastro Photography
Annual Conference
March 27–29, 2019 Seattle, WA
The brightest minds.

The leading institutions.
Going back to school
was not easy. Having a coach there
to motivate me through the difficult
times and troubleshoot challenges
has been invaluable.
VALE R I E DI X O N,
ST U DE NT
BRA
NDMAN UNIVERSITY
You could ask Valerie what she thinks of Brandman’s

15% increase in persistence. But she’s probably too busy
registering for the next term to answer.
InsideTrack’s adaptive student success solutions increases enrollment, persistence, graduation,
and career readiness for all student populations. We can coach your students directly, or work with
you to enhance your own student support program.
LEARN MORE:
WELCOME to the 2019 UPCEA Annual Conference!
THANK YOU all for joining us at this year’s event. During your time at the conference,
we invite you to think about how to embrace a future filled with possibility while
maintaining your core values. Professional, continuing, and online education units
have the vision, tools, and knowledge to lead our institutions in serving lifelong learners.
Providing everyone with the right education at the right time in their lives to thrive in an
ever changing society is up to us. With this shared ethos in mind, we hope that you’ll
make the most of your time at the conference, and here in Seattle.
This year’s Annual Conference would not have been possible without the hard work
of the 2019 Annual Conference Advisory Committee and the UPCEA Staff. We extend
our deep gratitude and appreciation to each of these individuals for all of their
service to the association, and their efforts to bring to fruition a remarkable conference
experience for all of our attendees.
Here’s to embracing this moment of opportunity and to facing the inevitable

challenges together.
Bob Hansen Rovy Branon

Chief Executive Officer, UPCEA University of Washington, Conference Chair
1 Welcome 2019 Annual Conference UPCEA Staff

Advisory Committee Jordan DiMaggio, Director of Policy
4 Letter from
Sandi Pershing, University of Utah and Digital Strategy
UPCEA’s President
Brenda Blazekovic, Eastern Joe Fedak, Director of Events
6 Conference Washington University and Programming
Fast Facts Jim Fong, Chief Research Officer &
Dean Claud, Old Dominion University
Director, Center for Research and Strategy
8 Letter from UPCEA’s Paola Curcio-Kleinman, New
Incoming President York University Camille Funk,
Director, eDesign Collaborative
Patricia Feldman, Arizona State University
9 Leadership India Gaskins, Associate Director of
Meetings Schedule Geoff Foy, Pacific Lutheran University Business Operations and Finance
Carol Gering, University of Oregon Opal Hawkins, Chief Financial Officer
10 Conference Schedule
Earl Gibbons, Amy Heitzman, Deputy Chief Executive
34 Tips for Newcomers Western Washington University Officer and Chief Learning Officer
Michele Gribbins, University of Brandan Kaiser, Associate Director of
36 Get Involved Illinois Springfield
with UPCEA Membership and Communications
Mike Jones, University of Connecticut Molly Nelson, Vice President of Marketing
39 Sessions by Track Khusro Kidwai, University of Maine and Communications
41 Exhibit Hall Guide Marissa Lombardi, Education First Jacqueline Romero, Project Coordinator
Jeni Lutey, Eastern Washington University Ray Schroeder, Director, National Council
43 Exhibitor Hall Map for Online Education
Kelly Newell, Washington State University
44 Exhibitor Snapshot Julie Uranis, Vice President for Online
Lynda Rogers, University of California, and Strategic Initiatives
Santa Cruz
56 Awards Program Kimberly Zaski, Vice President of
Mike Schroder, California State University, Membership and Corporate Engagement
62 Upcoming Events San Marcos
Mark Veljkov, Bellevue College
63 Volunteer Thank You
66 Hotel Floorplan
Onsite Program 1
Times and events are listed here. For more details
Schedule at a Glance on topics and locations, see the full conference

schedule that begins on page 10 of this program.
Tuesday, March 26, 2019 Thursday, March 28, 2019

10:30–11:30 a.m. 2018–2019 and 2019–2020 7:30 a.m.–5:30 p.m. Registration Desk Open
Executive Committees of the
UPCEA Board of Directors Meet 7:30–9:30 a.m. Institutional Representatives
Breakfast Briefing**
12:00–4:30 p.m. 2018–2019 and 2019–2020
UPCEA Boards of Directors Meet 8:00–9:15 a.m. Master Class: Past UPCEA
Emerging Leader Program
4:45–5:45 p.m 2019 and 2020 Annual Participant Gathering**
Conference Advisory
Committees Meet 8:30–9:30 a.m. Continental Breakfast
6:00–7:30 p.m. UPCEA Volunteer Leadership 9:30–10:30 a.m. Concurrent Session II

and Institutional Representative
10:30–11:00 a.m. Networking Break in Exhibit Hall
Reception (by invitation)
11:00 a.m.–12:00 p.m. Concurrent Session III
Wednesday, March 27, 2019 12:00–12:15 p.m. Lunch Pick-up

Lunch Sponsored by
7:30 a.m.–5:30 p.m. Registration Desk Open
Sponsored by
12:15–1:30 p.m. UPCEA Network Lunch Meetings

8:00–10:30 a.m. UPCEA Emerging Leaders and Awards Presentations
Pre-Conference: Leveraging
Strengths for Leadership 1:45–2:45 p.m. Concurrent Session IV
Excellence in Professional,
2:45–3:15 p.m. Networking Break in Exhibit Hall
Continuing, and Online Education*
3:15–4:15 p.m. General Session
8:00–10:30 a.m. UPCEA 2019 Online
From Warrior Brain to Artist Brain:
Leadership Roundtable
Helping Veterans Transition from
Sponsored by War to University—Richard Casper
10:45 a.m.–12:00 p.m. Network, Regional, and National 4:30–5:30 p.m. Concurrent Session V
Council for Online Education 5:30–6:30 p.m. Happy Hour
Leadership Meetings
Sponsored by
11:30–12:45 p.m. UPCEA Past Presidents’ Lunch
(by invitation) 7:00 p.m. Dinner Groups
12:00–1:00 p.m. 2018–19 and 2019–20
Regional Cabinets and
Network Senates Meet Friday, March 29, 2019
12:45–1:15 p.m. Newcomer’s Welcome 8:00–11:15 a.m. Registration Desk Open
1:30–3:00 p.m. Opening General Session 7:45–8:30 a.m. UPCEA Emerging Leaders
Who is Us: The Future of Capstone Session**
American Identity—Eric Liu 8:00–9:00 a.m. School Spirit Continental Breakfast
3:00–3:30 p.m. Networking Break in Exhibit Hall
8:30–9:30 a.m. UPCEA Regional Business Meetings
Meet & Greet with Eric Liu
Break sponsored by 9:30–10:00 a.m. Networking Break in Exhibit Hall
10:00–11:00 a.m. Concurrent Session VI
11:15 a.m.–12:15 p.m. Closing General Session

3:45–4:45 p.m. Concurrent Session I
The Future of Work—Michelle Weise
5:00–6:30 p.m. Opening Reception in Exhibit Hall
*separate registration required
**pre-registration required
2 2019 UPCEA Annual Conference
Customize your 2019 Annual Conference experience!
Tracks
The 2019 UPCEA Annual Conference offers 7 tracks of concurrent
sessions to address specific areas of practice important to
The 2019 Annual professional, continuing, and online education. Concurrent sessions
are organized to align with UPCEA’s six Networks, as well as with this
Conference has year’s special Digital Strategy and Innovation track:
something for
everyone. Choose Business & Operations
the concurrent Community and Economic Engagement
sessions that best Digital Strategy and Innovation—NEW!
meet your needs. International

Look for the track Marketing, Enrollment, and Student Services
and level icons
Online Administration
on each
Program Planning & Implementation
concurrent session!
Each network is designed to be a “professional home” for members, and to serve
professionals practicing in the defining areas of this vibrant and growing sector of
higher education.
Levels
The content of each concurrent session has been assigned a level to
help you identify the sessions that will be most relevant based on your
professional experience.
Foundational—For those new to the higher education field, and/or to the

particular area of practice or topic of a session. Foundational-level sessions
help participants gain and build understanding of new or less familiar topics.
Applied— For those with a robust understanding of a particular topic ready

to gain additional knowledge to be put to practical use. Many participants in
applied-level sessions have been in the higher education field for 5+ years.
Strategic— For those at a more senior level in higher education.

Strategic-level sessions are for those required to do strategic visioning, set
goals, and create strategies to meet those goals, and many participants
have been in the higher education field for 10+ years.
Onsite Program 3
Letter from UPCEA President
Welcome to Seattle! Thank you for the opportunity to serve as your

President this year. It has been one of the greatest honors of my life. I am
looking forward to learning and engaging with you all at this incredible
Annual Conference.
I had the tremendous privilege of visiting all of UPCEA’s Regions this year. I am grateful
to have personally met so many of you, and for the myriad ways that we worked
together to elevate our profession. Many of you heard parts of my story this year,
and I thank you for listening and for hearing with your hearts. I also thank you for
the countless ways that you each see people—people like me—and their unique
pathways, and then build innovative programs to meet them where they are. Thank
you for opening the doors to our institutions for folks for whom doors may be heavier,
more complicated, or seemingly inaccessible.
UPCEA benefits us all in so many ways. It teaches us about our field. It encourages us to
be leaders of the highest knowledge and character. It celebrates you as an individual
for who you are and what you bring to the world, and empowers you to do the same
for others. This association is growing and moving in incredible ways. This year, we
engaged in strategic conversations around volunteer leadership and the future of
our association. We elevated our focus on diversity and inclusion through a task force
creating a framework to guide us into the future. We continued our intentional focus on
alternative credentials and refined our thinking around the future of our students, our
units, and our institutions. We continue our work on defining rubrics for our Hallmarks of
Excellence in Professional, and Continuing Education. We engaged emerging leaders
in new ways and brought together thought leaders at every level. We piloted our first
joint “super” regional conference, which was a tremendous success.
I have never been more proud to be part of this association than I am today. I look
forward to this time together with you, and to seeing what great things come next.
Thank you to the countless volunteer leaders and dedicated staff who strive to make
our experiences as members robust and fulfilling. Thank you to the Annual Conference
Advisory Committee for delivering to us our first sold out conference. Thank you to the
UPCEA Board of Directors, and to my team at the University of Utah, who so patiently
stood by and supported me throughout this year. Wishing all the best to our incoming
President, Nelson Baker of Georgia Tech, who is a tremendous colleague and leader.
May you each find something here in Seattle that will enrich you, your students, your
units, and your institutions now and into the future. May you each do your part to
build an infrastructure of opportunity across the lifespans of your students. As we
grow and change, may we do so together, in connection to one another and to the
communities we serve. May we convene courageous and inclusive conversations and
may we build elevated lives together. All my best to you for an amazing conference,
and for the future that you are shaping.
Sandi Pershing
UPCEA President 2018–2019
University of Utah

The UPCEA South
Region Congratulates
NELSON BAKER
of the Georgia Institute of Technology
AD
p. 5
On his election to the presidency

of UPCEA for 2019–2020.
Conference Fast Facts
Conference App Emerging Leaders Specific Events in the Exhibit Hall

Create your own schedule, connect with your Emerging Leaders are mid-level The Exhibit Hall is located in the Grand
fellow attendees, and stay up-to-date with professionals aspiring to more senior Ballroom on the second floor. Hours for
announcements and schedule changes with roles in professional, continuing, the Exhibit Hall are as follows:
the 2019 Annual Conference app. Download and online education. Look out for
Guidebook in the Apple App Store or sessions tagged as ‘Emerging Leaders’
Google Play, or visit guidebook.com/getit. throughout the conference! Wednesday, March 27, 2019
After the app downloads, open it. Then
11:30 AM–12:00 PM
search for and select “2019 UPCEA Annual
UPCEA Network Exhibitor Meet and Greet
Conference—Seattle.”
Lunch Meetings and Exhibitors only! Meet the UPCEA staff
Sponsored by: and fellow exhibitors. Use this time to
Awards Presentations get acquainted with the space, ask
UPCEA Network Lunch Meetings and questions, and network.
WiFi Awards Presentations will be held on
Get online at the conference with free 3:00–3:30 PM
Thursday, March 28 at 12:15 PM. Be sure
wireless internet in all meeting and session Grand Opening of Exhibit Hall +
to attend your Network’s event and
rooms, as well as the Exhibit Hall. Networking Break
to honor your colleagues who have
been selected to receive awards for Meet & Greet with Eric Liu
Network: Sheraton-Seattle-Meeting-Room
Password: UPCEA2019 outstanding accomplishments in the
3:00–6:30 PM
Networks’ areas of practice. Exhibit Hall Open
Social Media 5:00 PM
Continue the conversation online with UPCEA Regional
Opening Reception
fellow attendees and speakers during Business Meetings
and between sessions. Use #UPCEA2019 Regional Business Meetings will be
on Twitter to stay in touch!! held on Friday, March 29 at 8:30 AM. Be Thursday, March 28, 2019
sure to grab breakfast starting at 8:00
8:30 AM–5:30 PM
Registration AM before heading into your Region’s
Exhibit Hall Open
The UPCEA Conference Registration business meeting. Take advantage of this
Desk, sponsored by MindMax, is located opportunity to meet other professional,
8:30 AM
in the Grand Foyer on the second floor. continuing, and online education
Breakfast
The Registration Desk is open at the professionals from your geographic area.
following times: 10:30–11:00 AM
Session Evaluations Networking Break with Exhibitors
Wednesday, March 27
from 7:30 AM–5:30 PM Your feedback is important to us! 2:45–3:15 PM
On-site, you can use the conference app Networking Break with Exhibitors
Thursday, March 28
via Guidebook to give session feedback.
from 7:30 AM–5:30 PM
After the conference, attendees can
Friday, March 29 expect an email containing a link to a Friday, March 29, 2019
from 8:00–11:15 AM survey which will invite overall conference
feedback as well as any additional 8:00–11:15 AM
Exhibit Hall Open
First-Time Attendees comments about sessions.
If this is your first Annual Conference, don’t 8:00 AM
miss the chance to network with other Charging Stations Breakfast
first-time attendees and meet UPCEA Recharge your devices in the
volunteer leaders at the Newcomers’ 9:30–10:00 AM
Metropolitan Ballroom foyer at our
Welcome on Wednesday, March 27 at Networking Break with Exhibitors
complimentary charging stations.
12:45 PM in the Cirrus Ballroom. Also be
sure to visit the UPCEA Booth (211) in the Sponsored by:
UPCEA is not liable and accepts no
Exhibit Hall during the opening reception
responsibility for any accidents, injuries,
and networking breaks to learn from or losses pursuant to imbibing alcoholic
current Network and Region Leaders how beverages or for any other reason on or
you can get involved with UPCEA! off premises at the Annual Conference.

Thank You, Sponsors!
Institutional Sponsors
Thank you for helping
to make this year’s Annual
Conference possible!
Corporate Sponsors
UPCEA Strategic Alliance

and Media Partner
Onsite Program 7
Letter from Incoming UPCEA President
As the incoming president of UPCEA, I am honored to serve you and

humbled to follow in the footsteps of peers who have made notable
contributions to our field. For 104 years, UPCEA has engaged professional
and continuing educators across North America, and beyond, to
advance our common mission and bring transformational education to
lifelong learners. As a member of UPCEA since 2004, I am proud to belong
to this network of committed professionals, and I’m deeply grateful for the
opportunities I’ve had to learn, collaborate, and grow.
In these ever-changing times, we must be agile and innovative to be able to meet

the needs of our learners, institutions, and communities. As the demand for learning
continues to grow along our lifetime, both in careers and society, and the number
of traditional college students declines, higher education faces new challenges.
Having served these learners for decades, our units are on the forefront of this evolving
landscape. With significant experience and our passion for lifetime education, we are
ideally poised to take the lead in shaping the future of higher education.
As we navigate change and guide our institutions to this new era of learning, UPCEA
is an essential resource to us. As members of this collective, we will have the most
success when we share our knowledge and align our passions to pursue common
goals. It is also essential for us to engage across our campuses and articulate the
needs of the learners we know so well, obtaining the expertise of our faculties in
the engagement of new learning. We have an incredible opportunity to define the
university of the future.
I look forward to this conference—and to the year ahead—as we confront the
challenges in our field and explore ways to turn them into opportunities. I encourage
you to make the most of your time at this important event. Share your knowledge with
colleagues, expand your network, take home new information for your teams, and
enjoy the camaraderie!
Most of all, thank you for your dedication to UPCEA, for sharing your expertise with so
many others, and for your passion to continue a lifetime of learning. Together we can
build the future of professional and continuing education.
Nelson C. Baker, Ph.D.
UPCEA President 2019–2020
Dean, Professional Education
Georgia Institute of Technology

Leadership Meetings Schedule
Tuesday, March 26, 2019 Wednesday, March 27, 2019 Friday, March 29, 2019
12:00 PM–4:30 PM 10:45 AM–12:00 PM 8:30 AM–9:30 AM
2018–19 and 2019–20 UPCEA Boards 2018–19 and 2019–20 Network Leadership Corporate Advisory Council Meeting
of Directors Meet Team and Regional Council Meetings (by invitation)
Location: Diamond • Business & Operations Network Location: Boren
Leadership Meeting
4:45 PM–5:45 PM Location: Virginia
2019 and 2020 Annual Conference
• Community and Economic Engagement
Advisory Committees Meet
Network Leadership Meeting
Location: Boren
Location: University
6:00 PM–7:30 PM • International Network
UPCEA Volunteer Leadership and Leadership Meeting
Institutional Representative Reception Location: Seneca
Location: Cirrus • Marketing, Enrollment, & Student
(by invitation) Services Network Leadership Meeting
• 2018–19 and 2019–20 Location: Columbia
Boards of Directors • Online Administration Network
• 2018–19 and 2019–20 Leadership Meeting
Regional Councils Location: Jefferson
• 2018–19 and 2019–20 Network • Program Planning and Implementation
Leadership Teams Network Leadership Meeting
• 2019 and 2020 Annual Conference Location: Jefferson
Advisory Committees • Central Region Council Meeting
• Association Awards Committee Location: Issaquah
• Frandson Award Committee • Mid-Atlantic Region Council Meeting
• Diversity and Inclusiveness Committee Location: Greenwood
• Unbound Editorial Board • New England Region Council Meeting

Location: Kirkland
• Marketing and Enrollment Management
Seminar Planning Committee • South Region Council Meeting
Location: Leschi
• National Council for Online Education
Advisory Council • West Region Council Meeting
Location: Issaquah
• eDesign Collaborative Advisory Council
• Corporate Advisory Council 10:45 AM–12:00 PM
• Policy Committee National Council for Online Education
• Institutional Representatives Advisory Board Meeting
Location: Medina
• Past Presidents
• Honored Guests 12:00 PM–1:00 PM
Sponsored by: 2018–19 and 2019–20 Regional
Cabinets (Current + Incoming Regional
Board Representatives) Meet
Location: Diamond A
12:00 PM–1:00 PM
2018–19 and 2019–20 Network Senates
(Current + Incoming Network Chairs) Meet
Location: Diamond B
Onsite Program 9
Conference Schedule
Tracks Tuesday, March 26, 2019 Wednesday, March 27, 2019

12:00 PM–4:30 PM 7:30 AM–5:30 PM
Business & Operations
2018–19 and 2019–20 UPCEA Boards Registration Desk Open
Community and of Directors Meet Location: Grand Foyer
Economic Engagement Location: Diamond
8:00 AM–10:30 AM
Digital Strategy and 4:45 PM–5:45 PM Pre-Con: Emerging Leaders:
Innovation—NEW! 2019 and 2020 Annual Conference Leveraging Strengths for Leadership
Advisory Committees Meet Excellence in Professional, Continuing,
International
Location: Boren and Online Education (pre-conference;
separate registration required)
Marketing, Enrollment, 6:00 PM–7:30 PM Location: Cedar
and Student Services
UPCEA Volunteer Leadership and Emerging Leaders
Institutional Representative Reception
Location: Cirrus
Program Planning (by invitation) With three immediately actionable
& Implementation • 2018–19 and 2019–20 Boards of Directors insights in mind, this interactive workshop
• 2018–19 and 2019–20 Regional Councils will examine leadership behaviors within
• 2018–19 and 2019–20 Network the context of professional, continuing,
Leadership Teams and online higher education. First, to
identify and leverage personal leadership
• 2019 and 2020 Annual Conference
strengths, you’ll complete and discuss
Levels Advisory Committees
the Clifton StrengthsFinder assessment.
• Association Awards Committee Second, to identify the unique strengths
Foundational • Frandson Award Committee and challenges of your organization,
• Diversity and Inclusiveness Committee you’ll review Excellence in Higher
Applied • Unbound Editorial Board Education—a model for organizational
• Marketing and Enrollment Management assessment and improvement. Finally,
Strategic Seminar Planning Committee you’ll identify opportunities to apply your
personal leadership strengths to address
• National Council for Online Education
the needs of your organization.
Advisory Council
• Ralph Gigliotti, Rutgers,
• eDesign Collaborative Advisory Council
The State University of New Jersey
• Corporate Advisory Council
• Policy Committee 8:00 AM–10:30 AM
• Institutional Representatives UPCEA 2019 Online Leadership
• Past Presidents Roundtable (pre-conference; separate
registration required)
• Honored Guests
Location: Ravenna
Sponsored by:
Whether you are launching a new online

initiative or leading a well-established
online enterprise, a key component of your
work is advocacy and embracing work that
can create lasting and meaningful change
at your institution. These change initiatives
might involve reminding institutional leaders
of the importance of a strategy for online/
distance learning, securing commitments
for action, and emphasizing the important
role online learning has in innovative
teaching and learning practices, among
others. During the Roundtable Convening,
10 2019 UPCEA Annual Conference continues on next page

TUESDAY WEDNESDAY THURSDAY FRIDAY
continued from page 10 12:00 PM–1:00 PM 3:45 PM–4:45 PM

2018–19 and 2019–20 Regional Cabinets CONCURRENT SESSION I
peers will lead business case exercises
(Current + Incoming Regional Balancing Work, Life, and a
and explore approaches institutions have
Board Representatives) Terminal Degree
used to develop and execute effective
Location: Diamond A Location: Jefferson
strategies for distance/online education
success. Roundtable facilitators will Emerging Leaders
12:00 PM–1:00 PM
share an organizational change formula 2018–19 and 2019–20 Network Senates
in collaborative problem-solving to (Current + Incoming Network Chairs)
identify options and tactics to achieve Location: Diamond B This interactive discussion will provide
institutional change and advocate for you with insights on how to balance
online learning enterprises. 12:45 PM–1:15 PM the demands of a 40+ hour/week job,
• Moderator: Kim Siegenthaler, Newcomer’s Welcome family/personal life, and the pursuit of a
University of Missouri Location: Cirrus Ballroom terminal degree. Whether contemplating
the journey or already under way, this
10:45 AM–12:00 PM 1:30 PM–3:00 PM session will help you see it to completion
2018–19 and 2019–20 Network Leadership Opening General Session and avoid becoming ABD.
Team and Regional Council Meetings Location: Metropolitan Ballroom • Kelly Newell, Washington State University
• Central Region Council Meeting • 1:30–1:35 PM: Welcome Remarks from • Jon Matsuda, University of Hawaii
Location: Issaquah 2019 UPCEA Annual Conference Chair,
• Janice Sitzes, North Carolina
• Mid-Atlantic Region Council Meeting Rovy Branon
State University
Location: Greenwood • 1:35–1:45 PM: Indigenous Peoples’
• Donna SanMiguel, California State
• New England Region Council Meeting Welcome, Muckleshoot Tribe
University San Marcos
Location: Kirkland • 1:45–1:50 PM: Presentation of the Julius M.
• Kate White, California State
• South Region Council Meeting Nolte Award for Extraordinary Leadership
University East Bay
Location: Leschi • 1:50–1:55 PM: Presentation of the
• Christina Trombley, Drake University
• West Region Council Meeting UPCEA Leadership in Diversity Award
• Dee Masiello, Boston College
Location: Issaquah • 1:55–2:00 PM: Remarks from UPCEA
CEO, Bob Hansen • Sarah Dysart, University of Michigan
• Business & Operations Network
• 2:00–3:00 PM: General Session • Karen Bull, Syracuse University
Council Meeting
Location: Virginia Who is Us: The Future of American Identity • Regina Cash, California State University,
Los Angeles
• Community and Economic Eric Liu, Founder and CEO,
Engagement Network Council Meeting • Moderator: Amy Heitzman, UPCEA
Citizen University
Location: University Eric Liu is the founder and CEO of
• International Network Council Meeting Citizen University and executive
Concurrent Session block continues
Location: Seneca director of the Aspen Institute
on next page
• Marketing, Enrollment, & Student Citizenship and American Identity Program.
Services Network Council Meeting He is the author of several books, including
Location: Columbia “You’re More Powerful Than You Think: A
• Online Administration Network Citizen’s Guide to Making Change Happen,”
Council Meeting “A Chinaman’s Chance,” “The Gardens of
Location: Jefferson Democracy,” and “The Accidental Asian.” Eric
served as a White House speechwriter and
• Program Planning and Implementation
policy adviser for President Bill Clinton. He
Network Council Meeting
is a regular columnist for CNN.com and a
Location: Jefferson
correspondent for TheAtlantic.com.
10:45 AM–12:00 PM
3:00 PM–3:30 PM
National Council for Online Education
Networking Break in Exhibit Hall
Leadership Meeting
Location: Grand Ballroom
Location: Medina
Meet & Greet with Eric Liu
11:30 AM–12:45 PM Break sponsored by
UPCEA Past Presidents’ Lunch
(by invitation)
Location: Boren
Onsite Program 11
Conference Schedule
Tracks 3:45–4:45 PM
Creating a Seamless Student Experience:
Humanizing the Online Orientation,
Concurrent Session I continued
Business & Operations Removing Barriers, and Embracing
Best in Show Central: From None to Innovation and Technologies
Community and Known: Fostering and Managing Rapid Location: Issaquah
Economic Engagement Online Growth
Digital Strategy and Location: Cedar
Innovation—NEW! Emerging Leaders Join this interactive discussion about
how two institutions responded to
International changing student expectations to deliver
Starting a centralized online/extended a holistic, data-informed approach to
Marketing, Enrollment, student support. Highlights include a
learning unit requires strategies that align
and Student Services bold initiative in which Bama by Distance
with the history, core values, structure,
and climate of individual colleges and Student Services launched a new model
universities. In this presentation, leaders for online student orientation, designed
Program Planning from a large and a mid-size institution will with University’s Innovation Team, placing
& Implementation discuss their recent journeys in building student identity and relationship before
new centralized online units for their functional knowledge of university
campuses. Presenters will highlight major systems. We’ll also examine how Wichita
decision points that impact long-term State University streamlined services to
success, discuss options and potential remove service barriers by expanding
positive and negative outcomes, access to 24-7 support, increasing self-
Levels and bring to light unforeseen catalysts help functionality, and launching proactive
and barriers. enrollment coaching.
Foundational
• Steve VandenAvond, Northern • Jennifer Roth-Burnette, University
Michigan University of Alabama
Applied • Sonya Dunkin, University of Alabama
• Robert Griffiths, Ohio State University
• Moderator: Mark Bernhard, • Megan Welborn, University of Alabama
Strategic University of Southern Indiana; • Mark Porcaro, Wichita State University
Chair-Elect, UPCEA Central Region • Moderator: Jason Smith, Student
Services by Blackboard
Designing for Diverse Audiences:

Leveraging Personas
Location: Redwood
Personas can be used to inform

processes across higher education,
including admissions, marketing,
instruction, and student outreach
by creating learner-centric, tailored
experiences. These products meet the
needs of diverse learners by delivering
authentic, relevant content that speaks
to individual learners’ demographics,
professional situations, and academic
aspirations. Learn how two institutions
leverage personas to influence all
continues on next page

Partnerships between The New Startups: Continuing

continued from page 12
Universities, Companies, Civil Education Units and Online Colleges
aspects of program delivery, including Society and Governments for Location: Aspen
program design, development, and Sustainable Development: Emerging Leaders
student recruitment. Take away Latin-American Experiences
practical tools that you can implement Location: Willow A
at your organization. In this session, three seasoned professionals
• Andrea Schaumann, Rollins College will share their experiences in standing up
• Juan Mavo-Navarro, University of Toronto For more than 20 years, RECLA (Continuing new units that could be called a “startup
• Jen Gordon, University of Toronto Education Network of Latin America and business” within their universities. They will
Europe) has been promoting continuing share challenges and opportunities, and
• Moderator: Inez Bush, Otis College of
education as a driver of sustainable offer insights that will be helpful for others
Art & Design
development in Latin America and Europe. establishing new programs, courses, and
Marketing-at-Scale: Optimizing and In this session, we will share some recent units. This is primarily a question and
Personalizing the Learner’s Journey in experiences on this journey, present answer session with participation from the
the World’s First Degrees-at-Scale concrete examples of how innovative audience sharing challenges and solutions.
Location: Metropolitan Ballroom partnerships with the private sector, civil • James Shaeffer, Old Dominion University
society, and governments have driven
• David Schejbal, Marquette University
impact, and highlight opportunities for
• Nancy Coleman, Wellesley College
other UPCEA members to get involved in
Georgia Tech was the first university in • Moderator: Joel Hauff, University
these programs.
the world to offer online degrees-at-scale of Arizona
that delivered high quality education at • María del Rosario Bozón, RECLA
a disruptive price. But marketing-at-scale • Moderator: Elizabeth Valencia-Borgert, How to Produce and Promote an eBook
came with challenges to personalization St. Cloud State University Location: Ravenna
and opportunities for efficiency. Learn how
Georgia Tech has brought these degrees Increase Enrollment and Reduce
to market through the cornerstones of
Costs: Using Market Data to Evaluate
Academic Programs By now, everyone knows the value of
a rock-solid enrollment marketing plan content in your marketing and enrollment
Location: Willow B
utilizing research, personas, messaging, plan. This session will discuss how to
and a digital-first strategy emphasizing amplify your strategy through producing
personalization. See how empathetic and publishing an eBook. Participants will
strategy and understanding the learner Learn how to use market data, including
learn why they should consider making
point-of-view drives targeting and information on student demand,
an eBook part of their marketing efforts,
segmentation to build awareness and employment, competition, and program
how to plan for success, explore design
drive the messaging and timing of margins, to improve the productivity of your
options, and how to distribute an eBook
interactions through the enrollment funnel. program portfolio and restore growth to
for ultimate impact.
• Chris Walker, Georgia Institute a mature program. Purdue University and
Wiley Education Services will share how • Shannon Hatch, Johnson &
of Technology Wales University
they leveraged insights on student demand
• Mont Rogers, Georgia Institute • Casey Liddle, Thruline Marketing
to grow their MS in Communications
of Technology
program without investing heavily in added • Moderator: Jack Rodenfels, University
• Stephen Fain, Georgia Institute of North Carolina, Chapel Hill
resources. Marquette University and Gray
of Technology
Associates will focus on the process used
• Moderator: Keith Bailey, to make better, faster program decisions 5:00 PM–6:30 PM
University of West Virginia that were supported by the faculty Opening Reception in Exhibit Hall
and administration. Location: Grand Ballroom
• David Capranos, Wiley Education Services

• Bart Collins, Purdue University
• Steve Probst, Gray Associates, Inc.
• Carrianne Hayslett, Marquette University
• Moderator: Jill Klein, American University
Onsite Program 13
Conference Schedule
Tracks
Thursday, March 28, 2019 8:00 AM–9:15 AM
Master Class: Past UPCEA Emerging
7:30 AM–5:30 PM Leader Program Participant Gathering
Registration Desk Open Location: Willow A
Community and
Location: Grand Foyer Emerging Leaders
Economic Engagement
Pre-registration required.
Digital Strategy and 7:30 AM–9:30 AM
Innovation—NEW! For past participants of the 2018 Regional
IR Breakfast Briefing: PCO 2025
Emerging Leader Program, this interactive
Location: Cirrus Ballroom
International workshop will provide an opportunity
to reconsider individual strengths in the
Marketing, Enrollment, context of professional, continuing, and
and Student Services The 2019 UPCEA Institutional Representatives online higher education, as well as an
Briefing, hosted at the Annual Conference, opportunity to continue to examine your
Online Administration provides an opportunity for senior leaders leadership pathway. Please bring your
in professional, continuing, and online CliftonStrengths Top Five.
Program Planning education (PCO) to connect with peers, to
& Implementation • Ralph Gigliotti, Rutgers, The State
discuss together the changing landscape
University of New Jersey
of higher education, and to consider ways
• Moderator: Kris Rabberman, University
in which to craft their own strategies and
of Pennsylvania
leadership pathways. This year’s briefing
will begin with a dynamic, facilitated panel
8:30 AM–9:30 AM
Levels featuring three university presidents, who
Continental Breakfast
will each share their unique perspectives Location: Grand Ballroom
Foundational on organizational and market forces that
are emerging, how they are responding at
Applied their institutions, and how UPCEA members
will lead us into the near-term future (2025!).
Following this plenary format, senior leaders
Strategic will then have the opportunity for smaller,
in-depth conversations at tables with
peers. Finally, time will be preserved for
brief reports from tables.
• Betty Vandenbosch, Purdue Global
• Susan Aldridge, Drexel University
• Ruth Watkins, University of Utah
• Sandi Pershing, University of Utah
• Bob Hansen, UPCEA
• Amy Heitzman, UPCEA
• Moderator: Donna Harris, Founder, 1776
Registration
The UPCEA Conference Registration Desk is located in the Grand Foyer
on the second floor. The Registration Desk is open at the following times:
Wednesday, March 27 Thursday, March 28 Friday, March 29

from 7:30 AM–5:30 PM from 7:30 AM–5:30 PM from 8:00–11:15 AM

Best in Show New England: Practical Challenges and Issues: A Conversation

9:30 AM–10:30 AM
Strategies for Motivating and Retaining Regarding Micro-Credentials
CONCURRENT SESSION II
Post-Traditional Online Learners Location: Cedar
A Tale of Three Institutions: Successes, Location: Issaquah
Challenges, and Pitfalls in Creating Emerging Leaders
and Maintaining Online Courses Alternative Credentials are important to the
Location: Redwood future of understanding cradle-to-career
This session will focus on strategies for opportunities in Professional Education.
designing instruction for the post-traditional Institutions interested in considering the
Three institutions with differing scales, learner that promotes retention and use of micro-credentialing face many
stages of maturity, and needs, have all motivation. Starting from an overview of the challenges and issues. This session will
experienced challenges in online course recent research on retention and motivation be presented from the perspective of
development. However, their experiences strategies specific to this student population, panelists who are dealing with the issues
offer valuable insights into the development we will explore as a group practical and challenges of alternative credentials.
of online courses and learning resources. applications of this research. Participants The panelists will suggest pathways
Academic administrators and design team will be encouraged to share best practices for institutions to consider as they work
members explore some of the similarities in they have developed that support the toward cradle-to-career opportunities.
their successes, challenges, and pitfalls in success of a diverse population of students. • Janet Staker Woemer,
creating and maintaining online courses, • Paul Cochrane, University of University of Wisconsin
including scalability, quality, accessibility. Southern Maine • Linda Kingston, Winona State University
• Ilianna Kwaske, Tulane University • Moderator: Stacy Chiaramonte, • Patricia Cook, University of Arizona
• David Dumonde, Tulane University Worcester Polytechnic Institute;
• Asim Ali, Auburn University
Chair, UPCEA New England Region
• Paul Huckett, Johns Hopkins University • Jacqui Williams,
• Nathan Graham, Johns Bringing the Future University Closer University of Melbourne
Hopkins University to Employers and Learners: The • Moderator: Ray Schroeder,
• Gretchen Jones, University of Maryland Evolving Role of Continuing Education University of Illinois Springfield/UPCEA
University College Location: Willow B
• Beth Mulherrin, University of Maryland
University College Concurrent Session block continues
• Moderator: Carol Gering, University Continuing Education (CE) divisions sit at on next page
of Oregon the hub of a triangle that brings together
students, employers, and the main campus.
But as some main campuses lag in
meeting the needs of the other two groups,
CE divisions have a major role to play in
modernizing the campus and positioning
themselves at the center of university. This
presentation will share insights from leaders
across North America—and examples
from an experienced campus executive—
on how to accomplish this.
• Amrit Ahluwalia, The EvoLLLution
• Maureen MacDonald, University
of Toronto
• Moderator: Josh Herron,
Anderson University
Onsite Program 15
Conference Schedule
Tracks 9:30 AM–10:30 AM

Leveraging Technology to Create
Linguistic Bridges in the Online Space
Concurrent Session II continued
Business & Operations Location: Ballard
Community Engagement and
Community and Training in University Continuing and
Economic Engagement Professional Education Schools Isolation, anonymity, and a lack of
Digital Strategy and Location: Aspen personalization are common challenges to
Innovation—NEW! developing successful dynamic distance
learning programs. In addition, the number
International of students taking coursework in a second
Professional and continuing education
units develop programs that complement language continues to grow. By leveraging
Marketing, Enrollment,
and optimize their university’s community technologies and course design strategies,
engagement, training activities, and we create accessible, engaging, and
Online Administration economic development outcomes. personalized online learning spaces.
Examples include Columbia University In examples of two inverse contexts,
Program Planning programs that enhance commitments pedagogical and design approaches
& Implementation in the University’s community benefits are highlighted: non-native English
agreement, New Jersey Institute of speakers enrolled in continuing education
Technology trainings for Newark residents, coursework at the University of Washington
University of Central Missouri service and second language learners of Spanish
training in careers for its community, in an experiential-based online language
St. Cloud State University offerings for program at the University of Florida.
Levels the under/unemployed and the local • Crystal Marull, University of Florida
Foundational community, and Western Washington • Julie Scales, University of Washington
University’s student-led world language • Sandra Janusch, University
training for employees. of Washington
Applied
• George Calderaro, Columbia University • Moderator: Craig Lundsten, Emeritus
• Gail Ruhland, St. Cloud State University
Strategic
• Gale Spak, New Jersey Institute
of Technology
• Andrew Blick, Western
Washington University
• Kirsten Drickey, Western
• Moderator: Laurel Hogue, University
of Central Missouri
Social Media
Get online at Continue the conversation online with

fellow attendees and speakers during and between
sessions. Use #UPCEA2019 on Twitter to stay in touch!!

Gen X Moms and Gen Z Daughters: MicroMasters and Other New

11:00 AM–12:00 PM
A Discussion about the Shifts in On-Ramps to Graduate Degrees
CONCURRENT SESSION III
Student Expectations of Higher Location: Metropolitan Ballroom
Education and the Workforce Emerging Leaders Personalizing Support for Northeastern’s
Location: Jefferson
Adult STEM Career Changers
Location: Issaquah
In this cutting-edge session, examine the
Three UPCEA leaders will guide a discussion state of Harvard’s and MIT’s pathways
with their Gen Z daughters, all in high initiatives, MicroMaster’s offerings, and Northeastern University’s Align program
school heading into college, or early in overall growth on edX and other platforms. is giving students from any academic
their college careers, on a variety of issues Through lively discussion, learn about what background the ability to earn a master’s
that are core to the association’s mission. the future of modular, stackable, portable degree in computer science. With plans
For the past several years, as administrators credentialing might mean to the ongoing to graduate 1,000 students annually
and faculty, we have studied the shifting unbundling of higher education. by 2022, learn how Align’s leadership
needs and demands of Millennials as our • Tracy Tan, MIT is employing near-peer mentorship as
students and our workforce. This session • Moderator: Hunt Lambert, an economic, scalable student support
aims to enlighten attendees with first- Harvard University solution to increase student satisfaction
hand insights about the next college- and retention.
going population’s expectations, hopes, Using Culture to Supercharge
• Catherine Gill, Northeastern University
concerns, attitudes about technology, the Continuing Education Unit
credentials, money, and the world of work Location: Willow A
• Jackson Boyar, Mentor Collective
into which they will be entering. Emerging Leaders • Moderator: Katie O’Neal, Southern
• Kelly Otter, Georgetown University Methodist University
• Sandi Pershing, University of Utah Best in Show SUPER: To Partner or

• Moderator: Amy Heitzman, UPCEA How can all levels of staff recognize Not to Partner? How an Institution
and harness the power of culture to Decided to Partner With an OPM
Welcome Online Students: Collaborating move the unit forward? Does your and Then Changed Its Mind
to Build Flexible Orientation Experiences unit intentionally link office culture to Location: Willow A
for Online Learners mission? How does your team respond Emerging Leaders
Location: Ravenna to organizational change? Using Sturt’s
pillars of culture and Tuckman’s stages
of team development to highlight the Auburn University’s most recent
Orientation is a quintessential moment interdependence of content, process, Strategic Plan called for starting
for residential students heading off to and feelings, this interactive session will undergraduate degree completion
college. But what about online learners? help you link your unit’s culture to the programs in select areas. In order to
IU Online is creating flexible, scaffolded mission of your unit or institution and jumpstart its efforts in 2014, Auburn opted
orientation experiences that allow super charge a positive culture! to partner with an OPM. In 2018, Auburn
students to select resources relevant • Nicole Westrick, Temple University ended its partnership. This conversation
to them. Join us for a lively discussion- • Maggie Place, Widener University will allow participants to go through
focused presentation and test drive • Moderator: Jorge Zumaeta, Florida an exercise to determine scenarios
some of our orientation experiences. International University where working with an OPM is advisable
• Mitchell Farmer, Indiana University for an institution, lessons learned in
• Julia Sanders, Indiana University 10:30 AM–11:00 AM establishing a partnership, and key ways
• Robert Smith, Indiana University— Networking Break in Exhibit Hall of transitioning from an OPM relationship
Purdue University Indianapolis Location: Grand Ballroom to in-house management.
• Moderator: Andrea Gross, University • Asim Ali, Auburn University
of Denver • Moderator: Karen Bull,
Syracuse University; Chair, UPCEA
Mid-Atlantic Region

on next page
Onsite Program 17
Conference Schedule
Tracks 11:00 AM–12:00 PM

Extending University Knowledge
Through Unique Strategic Partnerships:
Concurrent Session III continued
Business & Operations Lessons for Practitioners From Two
Building a Sustainable Business Model Innovative Case Studies
Community and for Online Education Location: Jefferson
Economic Engagement Location: Redwood
Digital Strategy and Emerging Leaders
Innovation—NEW! In this collaborative session between
developers of California State University
International East Bay’s Alameda County MPA and the
This workshop will provide administrators
a hands-on opportunity to engage in the University of Delaware’s Christiana Care
Marketing, Enrollment, Health System PocketMBA, participants will
academic budget planning employed
at the University of Arizona, used to hear about two strategic partnerships that
help units plan for building fully-online extended university expertise in teaching
degree programs. Led by leaders of and research to outside organizations.
Program Planning central administration, the facilitators will Each case study presentation will follow
& Implementation walk participants through the financial parallel themes: context, partners,
planning exercise employed at the objectives, program format, challenges,
university. Participants will leave with digital outcomes, and key lessons that can be
tools they may adapt and use at their replicated by practitioners. This session is
own institutions to engage academic well suited for higher education outreach
departments in the planning process. professionals, executive education
Levels practitioners, and instructional designers,
• Vincent Del Casino, University of Arizona
or anyone interested in evidence of
Foundational • Joel Hauff, University of Arizona
state universities leveraging innovative
• Joshua Steele, University of Arizona educational partnerships.
Applied • Moderator: Mary Niemiec, University • Toni Fogarty, California State
of Nebraska University, East Bay
Strategic Collaborative Teaching and • George Irvine, University of Delaware
Scholarship in Indonesia • Erin Sicuranza, University of Delaware
Location: Ballard • John Stocker, University of Delaware
• Moderator: Laura Jo Swartley, University
of Washington
This is a collaborative presentation by
a joint team from The Chicago School, Going the Distance: Providing Meaningful
USA and Universitas Sanata Dharma, Support for Faculty at Every Level
Indonesia. We will showcase the Location: Willow B
innovative collaboration that has taken
place over the past four years between
the two universities half a world away In this session, we’ll explore approaches two
from each other. Specific strategies used teams take to foster trusting relationships
to engage in continuing education, with faculty to help prepare them to
professional development, scholarly deliver meaningful online experiences
collaboration, and internationalization of for their diverse student populations. We’ll
curriculum will be discussed. discuss the layers of support provided
• Breeda McGrath, The Chicago School to meet faculty where they are and to
of Professional Psychology accommodate for their varying needs,
• Patricia Perez, The Chicago School objectives, availability, and experience.
of Professional Psychology We discuss the importance of trust and
relationship building to empower faculty
• Maria Margaretha Sri Hastuti, Sanata
to innovate and be lifelong learners,
Dharma University
• Moderator: Anneli Adams, University of
California, Davis continues on next page

Higher Education Reimagined Inside Higher Ed, this panel will explore
Location: Metropolitan Ballroom some of the most promising emerging
much like their own students. We will models of postsecondary education, and
also outline the roles and team structure the impediments they face.
essential to providing this level of support Reinventing higher education has • Nina Huntemann, edX
at scale. become a well-worn trope in the Age • Nelson Baker, Georgia Institute
• Kerry Foley, Harvard University of Disruption, though many higher of Technology
• Karina Lin, Harvard University education leaders have yet to engage • Sharon Leu, U.S. Department
• Allan Guenther, University of Alabama in an authentic assessment of their of Education
• Cheryl Bosarge, University of Alabama campus’ response to disruption. Are • Moderator: Paul Fain, Inside Higher Ed
we really meeting the needs of today’s
• Moderator: Joan Halsey, Washington
learners, who are nothing like the
State University
learners a generation ago? Is our value
proposition reflective of learner needs, or Concurrent Session block continues
merely a product of our legacy business on next page
models? Are we sufficiently responding to
demands—from policymakers, employers,
and the public at large—that reflect the
needs of students and the communities
we serve? Moderated by Paul Fain of
Empower Your Learners.

Stop by Booth 306 to learn how Credly helps UPCEA
members engage learners, build career pathways,
and improve student outcomes.
Credly is a robust network of education institutions and

organizations working together to create opportunities
in the workforce that support lifelong learning.
Onsite Program 19
Conference Schedule
Tracks 11:00 AM–12:00 PM Changing Publicness of

Concurrent Session III continued Research Universities
Community and Research Roundtables

Economic Engagement Location: Cedar Professional, continuing, and online
Digital Strategy and education (PCO) professionals
Research Roundtables are table-based,
Innovation—NEW! engage with the community in order
small-group, guided discussions about
to extend university knowledge for
a specific and timely topic, question, or
International societal benefit. Such engagement
issue facing professional, continuing, or
can best be understood as part of a
online education. Roundtable presenters
Marketing, Enrollment, university’s publicness, or the ongoing
share their experiences and ideas and
and Student Services synthesis of a university’s belief in the
then promote the sharing of thoughts,
value of public engagement and the
Online Administration solutions, and questions among table’s
frequency and extent of such public
attendees. This session will host a series of
engagement. This research roundtable
Program Planning synchronous conversations:
posits a dynamic understanding of
& Implementation • Moderator: Emily Lewis, Indiana
research university publicness over
Wesleyan University
time in order to understand how
Best Online Practices that publicness has changed in the past,
Correlate with Achievement in an how it could change in the future, and
Undergraduate STEM Course how such change will affect the public
Levels engagement of PCO units.
• George Irvine, University of Delaware
Foundational
Given the rapid growth in institutions
Faculty Perceptions of Institutional
providing online degree programs, Change From Online Education
Applied
establishing a strong foundation and
research base about how the design and
Strategic implementation of online courses affects
student achievement is critical, in order for Drawing on the presenter’s dissertation
online education to get rid of the negative research, this session will describe the
reputation that it sometimes carries. As a ways that faculty members perceive
step toward this goal, our purpose was online education to be changing
to present how we design a STEM course their universities and discuss relevant
and to investigate how much our design approaches to change management
contributed to student achievement. that fit this research.
• Emma Brady, University of Florida • Bryan Blakeley, Boston College
Charging Stations
Recharge your devices in the Metropolitan Ballroom

foyer at our complimentary charging stations.
Sponsored by EAB

PATHs: A Framework for Identifying Scaling Mastery Outcomes From a Time to Degree
and Measuring Learner Analytics in Course to College Level
Online Learning Environments
Time to degree is important to define
We use learning analytics and mastery- and articulate, to help develop
Most Learning Management Systems based approaches to generate pilot persistence and retention strategies.
store big data that could be used to data for two of our programs at the LMS Research will be presented showing
understand and predict real patterns account level. Using this pilot data, we whether taking online classes reduces
of individual behaviors within online built models to correlate the student time to degree for campus students
and blended learning environmental outcome metrics of grades and mastery, and whether time to degree is similar
contexts. These data, which could be as well as to predict long-term student for student subgroups. University of
extracted from course reports, contain success. The outcome of resulting Missouri (MU) students admitted to
both student-level data and course-level assessments include students, program online programs are assigned distance
data. Overall, the data generated from directors, and administrators. Outcomes student codes. Campus students may
the course reports is a good measure from this research are a foundational also generally enroll in online classes.
of various interactions (most notably, step to create a framework to scale these Enrollment and completion patterns for
Learner-Content interactions); and can efforts across campus. MU students who graduated AY2016–
be summed up as consisting of posts, hits, • Bobbie Kite, University of Denver AY2018 will be discussed.
access, and time spent on contents— • Nicolas Pares, University of Denver • Terrie Nagel, University of Missouri
together referred to as PATH (Posts, Access,
Time, and Hits). PATH impacts on student Take Two Kant Lectures and Call Me in
outcomes such as final grade in the the Morning: Leveraging Educational Results and Implications of
course, grade on discussion board posts, Technology to Improve Well-Being in the 2018 UPCEA Marketing Survey
and other formative and summative Seniors With Dementia and at Risk for Location: Ravenna
assessments are further explored. Cognitive Decline
• Oluwakayode Adebowale,
University of Illinois Springfield In the middle of your budgeting or
In this study we examined the technology strategic planning process? UPCEA has
The Impact of Alternative Credentials requirements for providing a sustained marketing and enrollment management
educational experience for seniors metrics from the 2018 UPCEA Marketing
living in long term care or retirement and Enrollment Management Survey. Join
This study focused on the value, impact, residences across several comparison our session for a snapshot of marketing
effectiveness, and accessibility of groups. Content was delivered using budgets and staffing, media spending,
alternative programs for nontraditional streaming technology compared with and professional development needs.
students. With the number of face to face and pre-recorded courses • Chris Nicholson, University of Denver
nontraditional students entering higher across a number of selected disciplines. • Rebecca Badger, Oregon
education today it is more important than We discuss how to create partnerships State University
ever to ensure that students are aware between healthcare and higher • Moderator: Jim Fong, UPCEA
of their options and have a realistic education for improvement of the quality
understanding of what they need to do to of life and well-being of seniors across the
be qualified for their preferred career. continuum of aging. Concurrent Session block continues
• Kate White, California State University, • Aviva Altschuler, Baycrest Health Sciences on next page
East Bay • Melanie Santarossa, Ryerson University
Onsite Program 21
Conference Schedule
Tracks 11:00 AM–12:00 PM 12:00 PM–12:15 PM

Concurrent Session III continued Lunch Pick-up
Location: Grand Ballroom Foyer
Community and Tools for Successful Courageous Come and grab your lunch to-go outside
Economic Engagement Conversations: Resources and of the Exhibit Hall before heading to
Digital Strategy and Framework for Identity, Diversity, one of the Network Lunch Meeting
Innovation—NEW! and Inclusion Development and Awards Presentation. You can find
Location: Aspen beverage stations outside of the Network
International Emerging Leaders meeting rooms. Additional seating is also
available inside the Exhibit Hall.
Marketing, Enrollment, Lunch sponsored by
and Student Services The UPCEA Diversity & Inclusion
committee is creating a framework
and practical toolset for use by
UPCEA and its members. In this session, 12:15 PM–1:30 PM
Program Planning
University of Washington and University UPCEA Network Lunch Meetings
& Implementation
of Utah will present successful examples and Awards Presentations
that have worked for their programs. Open to all attendees
There will also be an opportunity for
Network Lunch Meetings and Award
participants to share their ideas and
Presentations are gatherings of
provide feedback on the UPCEA Diversity
attendees who share a common
Levels & Inclusion framework. Ideas collected
practice—for example, student services,
will benefit the entire UPCEA member
Foundational or online management, or international
community and participants will have
programming, for the purposes of
tools to take with them to develop their
networking, peer to peer learning, and
Applied own diversity efforts.
the recognition of excellence. Acting
• Nicole Batt, University of Utah as “affinity groups” within the larger
Strategic • Rachel Everitt, University of Utah organization, Networks each host a
• Peter Wallis, University of Wasington series of annual deliverables, varying
• Lena Hopkins, University of Washington from curating a track at the Annual
• Courtney Jones-Vanderleest, University Conference to supporting webinars,
of Washington specialty seminars, and practice-specific
awards. While the six UPCEA Networks
• Sandi Pershing, University of Utah
are formal structures and membership
• Lalitha Subramanian, University in one or more is a benefit of UPCEA
of Washington membership, Network Meetings hosted
• Moderator: William Bajor, at the Annual Conference are open
East Stroudsburg University to all attendees and prior affiliation
is not required. These lunch meetings
offer multiple opportunities for informal
learning and networking with other
attendees, as well as information about
how to get the most from UPCEA.

Business & Operations Adopting a User Experience Approach

1:45 PM–2:45 PM
Network Awards Lunch for New Strategic Alignment and Growth
CONCURRENT SESSION IV
Location: Redwood Location: Aspen
The UPCEA 11th Hour Award for Business A Tale of Two Strategies:
and Operations will be presented. Innovative Assessments Supporting
Competency-Based Learning What happens when a unit transitions from
Community and Economic
Location: Willow A being part of a centralized Continuing
Engagement Network Awards Lunch
Location: Willow B
Education department to a decentralized
The UPCEA Engagement Award will unit? This case study focuses on lessons
be presented. Boosting the value of today’s higher from a major organizational restructuring
education system and preparing students and transition. We will highlight some of
International Network Awards Lunch for life means adopting practical and the key milestones of our transition such as
Location: Willow A applied approaches to education. This determining a value proposition, adopting
The UPCEA International Leadership session shares two complementary a user-centric approach, embracing a
Award and UPCEA International Program strategies for offering competency-based new culture, creating efficiencies, and
of Excellence Award will be presented. education (CBE) programming with a optimizing opportunities.
convergence around confidence-based • Graham McIntosh, University of
Marketing, Enrollment, & Student learning and assessment strategies. British Columbia
Services Network Awards Lunch
A well-defined assessment strategy • Raquel Collins, University of
Location: Ravenna
takes into account organizational British Columbia
The UPCEA Excellence in Advancing Student
goals, affordances, and constraints, • Moderator: Chris Guymon, University
Success Award, graciously underwritten
and can provide personalized and of Chicago
by InsideTrack, will be presented.
adaptive learning experiences, along
Online Administration with innovative degree and learning Best in Show West: Boise State Passport
Network Awards Lunch options. Our first case study will examine to Education: Integrating 21st Century
Location: Cedar processes and practices to shift towards Degree Pathways with a 21st Century
The UPCEA Strategic Innovation in Online CBE at the program level, while our Partnership and Tuition Model
Education Award will be presented. second case will explore applications Location: Ravenna
of CBE that complement existing
Program Planning and Implementation pedagogical frameworks.
Network Awards Lunch • Matt Devlin, University of Toronto Our Passport to Education program is a
Location: Cirrus Ballroom new and innovative way to help returning
• Robert Wagner, Utah State University
The UPCEA Award for Outstanding and new students to Boise State University
• John Louviere, Utah State University
Program, credit and noncredit categories, through a subscription-based tuition model.
will be presented. • Rene Eborn, Utah State University
We have drastically reduced tuition for
• Moderator: Nancy Salzman,
part-time non-traditional adults to complete
Brandman University
their degree. With up to a 30% discount
on tuition we’ve packaged a fully online,
credit for prior learning-honoring degree
pathways that can have concentrations in
Leadership, Business, and Design Thinking.
We’ve partnered with a local credit union,
CapEd Credit Union, to deliver high-quality,
low-cost education from a metropolitan
research university of distinction.
• Rebecca Morgan, Boise State University
• Jon Schneider, Boise State University
• Peter Risse, Boise State University
• Moderator: Annette Webb, University of
California, Riverside; Chair-Elect, UPCEA
West Region

on next page
Onsite Program 23
Conference Schedule
Tracks 1:45 PM–2:45 PM

Create Your Personal Board of Directors
Location: Jefferson
Concurrent Session IV continued
Business & Operations Emerging Leaders
Building Pathways to Opportunity:
Community and Northeastern-Year Up Partnership
Economic Engagement Location: Willow B Successful leaders purposefully identify
Digital Strategy and and utilize a complementary group of
Innovation—NEW! advisors, champions and advocates.
Northeastern University’s College of Board of Directors. Sounding Board.
International Kitchen Cabinet. Council of Advisors. All
Professional Studies and Year Up have
forged a unique partnership to create names for an intentional group of people
pathways to opportunity and career you consult with regularly for advice and
advancement. In this highly interactive feedback. The team you choose should
Online Administration presentation, representatives from have different contributions. But how do
Northeastern and Year Up share their you know the right mix of individuals?
Program Planning experiences and illustrate how this This workshop guides you through the
& Implementation partnership delivers on the promise process of identifying your team that
of higher education among young best fits professional and personally.
adult learners and provides the skill • Mary Angela Baker, Salisbury University
sets and knowledge demanded by • Moderator: Amy Heitzman, UPCEA
today’s employers.
• Paula Boyum, Northeastern University Federal Policy Update: Insights from DC
Levels Location: Cedar
• Moderator: Anne-Marie Brinsmead,
Policy
Foundational Ryerson University
Building the Plane While We Fly It:

Applied Forging Partnerships and Delivering Please join us for a session that will
Results in Online Programs discuss the varied and busy education
Strategic Location: Issaquah agenda in Washington. The Department
of Education and its rulemaking
committees start to weigh-in on major
The presenters will discuss how the issues of importance to the distance
Provost-level offices within the Universities and adult education community.
of Michigan and Illinois at Urbana- Congressional leadership changes to
Champaign built relationships with Democratic in the House, meaning new
college partners and other campus oversight of the Administration. Renewal
administrative and support units to of the Higher Education Act (HEA) is past
support online program development. We overdue, and conversations are ongoing
will discuss techniques and strategies for regarding the next reauthorization. We’ll
operating together as a team to ensure walk you through what to watch and
the effective delivery of quality programs. what has been going on. Hear from legal
• Sarah Dysart, University of Michigan and policy experts on a host of issues in
governance and regulation.
• Mike Daniel, University of Michigan
• Chris Murray, Thompson Coburn LLP
• Jason Mock, University of Illinois at
Urbana-Champaign • Dick Senese, Capella University
• Kostas Yfantis, University of Illinois at • Russ Poulin, WCET
Urbana-Champaign • Moderator: Jordan DiMaggio, UPCEA
• Moderator: Christina Sax, Maryland
University of Integrative Health

Influence of Organizational Driving Growth and Innovation The Online Thaw: The Long Awaited
Structure and Communication and With International Mobility of Learners Emergence of International Markets
Design Strategies on New Program and Programs Location: Metropolitan Ballroom
Development Processes Location: Ballard
Location: Redwood Emerging Leaders
Emerging Leaders
International markets for online education
lagged far behind those in the US for
The landscape of today’s global the past two decades. The common
Most continuing education units audience is shifting due to higher explanation was that international students
have well-defined program approval immigration barriers, increasing preferred on-ground learning and/or
processes, but this can include for- competition, and program innovation. preferred to study in the US or elsewhere.
credit or non-credit, undergraduate or How are leaders in professional, With changes in federal immigration
graduate, summer, custom, executive, continuing, and online education driving policies, coupled with a rise in acceptance
online, hybrid, workshop, and other growth and an innovation agenda for of online learning, that dynamic appears
offerings. Given this complexity, how do international markets? What are the key to be changing. Panelists will discuss
units organize themselves to efficiently opportunities, challenges, and strategies growth opportunities that are driving their
explore, propose, and implement new to realize institutional gaols in this market? strategy, and share where these emerging
programs? How is the idea generation This interactive panel discussion will bring markets may be headed.
phase supported? Who works on together an expert panel from diverse
Introduced by Allan Fisher, Emeritus
new development initiatives? Do institutional perspectives and encourage
organizational networks facilitate the participants to reflect, explore, and share • Tom Gibbons, Northwestern University
exchange of information? What are various global engagement strategies. • Mitsue Shiokawa,
best practices in program design and • Nelson Baker, Old Domininon University
implementation processes? Hear what’s Georgia Institute of Technology • Breeda McGrath, The Chicago School
worked (or hasn’t worked) at five different • Brian Cook, California State University, of Professional Psychology
academic institutions and then engage East Bay • Moderator: John Caron,
in lively discussions to help identify best
• James Gazzard, University Endicott College
practices in program development.
of Cambridge
• Ilan Jacobsohn, The New School 2:45 PM–3:15 PM
• Kelly Otter, Georgetown University
• Shira Richman, The New School Networking Break in Exhibit Hall
• Moderator: Rahul Choudaha,
• Janice Sitzes, North Carolina Studyportals
Location: Grand Ballroom
State University
• Chip Futrell, North Carolina
State University
• Kelly Newell, Washington State University
• Gail Ruhland, St. Cloud State University
• Moderator: Ursula Bechert, University
of Pennsylvania
Onsite Program 25
Conference Schedule
Tracks 3:15 PM–4:15 PM 4:30 PM–5:30 PM

General Session CONCURRENT SESSION V
Location: Metropolitan Ballroom
Lessons Learned from Managing
Community and • 3:15–3:20 PM: Remarks from UPCEA a USAID Funded Graduate Business
Economic Engagement President 2018–2019, Sandi Pershing Education Program in Bosnia
Digital Strategy and • 3:20–3:30 PM: Presentation of the Adelle Location: Ballard
Innovation—NEW! F. Robertson Emerging Professional
Continuing Educator Award, Walton S.
International Bittner Service Citation for Outstanding Establishing a graduate business program
Service in UPCEA, and Phillip E. in an emerging market has its share of
Marketing, Enrollment, Frandson Award for Literature challenges; however, it is possible and can
and Student Services • 3:30–4:15 PM: General Session provide great benefit to local students and
From Warrior Brain to Artist Brain: Helping U.S. institutions. This presentation reviews
Veterans Transition from War to University the challenges, successes, and failures of
Program Planning Richard Casper, Founder, CreatiVets the GBEP program in Bosnia.
& Implementation Richard co-founded CreatiVets • John Stocker, University of Delaware
and currently serves as the • Moderator: Erica Bova,
Director of Programming. Northwestern University
Richard served four years as an
infantryman in the United States Marine In Search of Operational Excellence
Corps, with a combat deployment in in Continuing and Professional
Levels Fallujah, Iraq. During his deployment,
Education: Case Studies from The
George Washington University and the
Foundational he was hit by four IEDs in just four short
University of Cambridge
months, causing him to suffer from a
Location: Cedar
traumatic brain injury. Upon returning
Applied home, Richard found it hard to adjust
and suffered from PTS until he discovered
Strategic the healing power of music and art. After The drive to excel is universal. Delve into two
experiencing firsthand the impact music examples of how institutions turn a critical
and art had on his own recovery, Richard eye on themselves to improve processes,
co-founded CreatiVets to help other support growth, develop staff, and
veterans who are suffering. ultimately deliver an enhanced student
experience and a student-centered
education. GW will share the results of their
self-audit, with special attention to their
marketing, recruitment, and admissions
units. The University of Cambridge will
continues on next page
Exhibit Hall
The Exhibit Hall is located in the Grand Ballroom on the second floor.
Hours for the Exhibit Hall are as follows:
Wednesday, March 27 Thursday, March 28 Friday, March 29

from 3:00–6:30 PM from 8:30 AM–5:30 PM from 8:00–11:15 AM

International MOUs: Lessons Learning Engineering: Evidence-Based

Learned From Partnerships with Strategies for Continuous Learning
reflect on the pros and cons of their International Universities Outcome Improvement
18-month process to develop and Location: Ballard Location: Willow A
implement a new organizational structure. Emerging Leaders
• James Gazzard, University of Cambridge
• Corinne Boz, University of Cambridge Establishing and managing successful
• Tim Landucci, University of Cambridge partnerships with universities is a key The book Breakthrough Leadership in
aspect of internationalization for many the Digital Age: Using Learning Science
• Cyrus Homayounpour, The George
institutions. As continuing education to Reboot Schooling (2013), provided
programs find future growth overseas, inspiration for a “learning engineering”
• Haydn Kuprevich, The George
and increase global student mobility, group at the Harvard Extension School.
they quickly discover that cultivating Those efforts included a global workshop
• Moderator: Karen Ferguson, Colorado partnerships often takes longer than and collaboration across industry,
State University-Global Campus expected and there are many speed nonprofits, foundations, professors, and
bumps along the way. In this presentation, practitioners that resulted in the book
Internal and External Strategies for
members of UPCEA’s International Learning Engineering for Online Education:
an Enterprise-Wide, Industry-Validated
Network will showcase lessons learned Theoretical Contexts and Design-Based
Badging Program
Location: Willow B from partnerships with universities and Example (2018). This session is designed
Emerging Leaders secondary schools in Europe, Asia, Africa, to share key ideas and approaches to
South America, and Australia, as well learning engineering from this project and
as share a case study on developing how others can implement similar strategies.
strategic partnerships to increase global • Chris Dede, Harvard University
Agile institutions are providing learning
student mobility at US institutions. • Gabe Abrams, Harvard University
opportunities which meet employers
• John Caron, Endicott College • Moderator: Rita Burrell, Purdue University
demands for upskilling and new skilling
professional development. Join Institutional • Breeda McGrath, The Chicago School
and digital credentialing experts to of Professional Psychology
UPCEA Online Administration Network
explore proven strategies for connecting to • Terry Borg, Northern Illinois University
Presents a Tech Showcase
tomorrow’s jobs through custom-designed • Marissa Lombardi, EF Education First Location: Jefferson
curriculum, targeted coursework, and • Moderator: Cecile Schoberle, University
industry certifications, then conferring of Colorado Denver
recognition for skills learned through • Moderator: Terrie Nagel,
verifiable digital credentials. You will University of Missouri
learn how the combination of employer
engagement in curriculum planning and Supporting New and Innovative
digital credentials fuels the job economy. Learning Opportunities
• Gary Matkin, University of California, Irvine This presentation will cover the role that
• Anne Reed, State University of New York the University of Florida College of Liberal
at Buffalo Arts and Sciences is playing in the
development and delivery of 100% online
• Moderator: Pete Janzow, Credly
undergraduate degrees. In addition, the
unique design process used to develop
100% online laboratories will be described.
An analysis of the impact these
laboratories had on learning outcomes
will be reported. Results from an ongoing
study using virtual reality versions of the
online laboratories will be discussed.
• Brian Harfe, University of Florida

on next page
Onsite Program 27
Conference Schedule
Expanding Reach Via a Micro

4:30 PM–5:30 PM
Campus Network
Tracks Concurrent Session V continued
Location: Aspen

How to Use Virtual Machines to Expand
Virtual Learning Simulation Access The University of Arizona developed a
Community and
Virtual reality and virtual world
Economic Engagement Micro-Campus Network with international
learning simulations increase student institutions.The goal is to establish a physical
Digital Strategy and engagement at the same time open presence which enables the delivery of our
Innovation—NEW! source virtual world platforms with viewer- degree programs to students while serving
based building tools are a cost-efficient as a hub for international relationships.The
International
choice for educational institutions. This Office of Digital Learning plays an important
Marketing, Enrollment, session details how an institution used role in working with professors on a
and Student Services virtual machine software to create a collaborative flipped classroom.This session
virtualized viewer for the OpenSimulator highlights the opportunities and challenges
Online Administration virtual world platform—to overcome the faced during the creation of the Micro-
previous high-end computing device Campus Network via a panel of experts.
Program Planning impediment and enable virtual learning
• Cristina Castaneda, University of Arizona
& Implementation simulations to be accessed by all types
of computing devices. • Gabriela Valdez, University of Arizona
• Kay McLennan, Tulane University • Angela Gunder, University of Arizona

• Melody Buckner, University of Arizona
Bringing the Outside, In: A Step in the • Brent White, University of Arizona
Direction of AR in Online Courses
Levels Online programs connect learners from
• Moderator: Lily Fu, Massachusetts
Institute of Technology
locations around the globe to one
Foundational
another. But how often do they bring
locations to learners? Purdue University’s
Applied Master of Science Engineering
Technology (MSET) program took a step
Strategic toward Augmented Reality-enhanced
courses by working with companies
and open source technologies to
bring places and people to learners. In
this session, we will showcase several
“toward-AR” interactive activities
employed in the courses and discuss
how they enhance learning experiences
for Purdue’s students.
• Duane Dunlap, Purdue University
• Luke Cable, Wiley Education Services

Re-positioning and Re-engineering the Trends in Innovation and UPCEA Talk: Marketing and Enrollment
Liberal Arts Degree Improvements to Noncredit Programs Management Technology
Location: Metropolitan Ballroom Location: Issaquah Location: Redwood
Emerging Leaders
Continuing education has seen major • Moderator: Paola Curcio-Kleinman,

As our education ecosystems continue to transformations in program development New York University
emphasize and push people toward STEM and delivery, particularly with the growth of
Degree Program Recruitment Tactics
degrees and training and away from the online education. In this open discussion
Using Salesforce
liberal arts, what can and should liberal round-table session, participants will learn
The purpose of this UPCEA Talk is not
arts programs do? Do liberal arts programs about examples of innovative program
to promote Salesforce, but rather to
have a place in our skill-based economy? design focused on action-learning in a
demonstrate to our colleagues that being
It is well-known that demand for technical manufacturing environment and programs
equipped with a tool such as Salesforce has
skills that come from STEM programs is designed to scale, and ways in which
its advantages when recruiting prospects
high, but can liberal arts colleges and outcomes like student retention and
to fill a program. More and more we are
programs better position what they offer engagement can be improved. Participants
tasked with growing existing as well as
to better position students for success? are then invited to discuss current and
new degree and graduate-level certificate
Recent research indicates that the emerging trends in non-credit continuing
programs. The main focus will be on
demand exceeds supply for jobs related education and to share ideas on how
existing programs that are not performing
to artificial intelligence, robotics and different institutions address these changes.
well in terms of student enrollment.
analytics, professions requiring a liberal arts • Paul Del Piero, University of Washington
• Matthew Reimers, California State
degree may be decreasing. UPCEA and • Naomi Bogenschutz, University University, Long Beach
Emsi are conducting research with recent of Washington
liberal arts graduates and employers to Extending Your Marketing Reach
• Lalitha Subramanian, University
determine new strategies for the future with Marketing Automation
of Washington
liberal arts graduate in the new economy. Marketing automation tools improve
• Tish Miller, MIT Professional Education
• Jim Fong, UPCEA performance at each stage of the
• Eszter Szabó, Arconic
• Rob Sentz, Emsi marketing funnel, align marketing efforts
• Sandra von Doetinchem, University of with university recruiting, and increase
• Moderator: Daria LaTorre,
Hawai‘i at Manoa effectiveness. Gain an understanding
Alvernia University
• Moderator: Kim McNutt, California State of marketing automation best practices
University, Dominguez Hills and lessons learned, based on
implementations of two of the most
popular platforms—Marketo and Pardot.
• Clair Dorsey, Old Dominion University
• Eric McGee, JMH Consulting,
a Division of Education Dynamics
To Chatbot or Not to Chatbot

Considering adding a chatbot to your
marketing, enrollment, and student success
communication tools? So are we! This talk
will share research into areas of greatest
effectiveness for chatbot usage, as well
as the value proposition of AI technology
enabling students to engage with the
institution via SMS (text messaging). How
should hand-offs from chatbots to humans
work? Get a sense of Oregon State
University’s journey from chatbot curiosity to
prototypes to our current strategy.
• Ian Cavalier, Oregon State
University Ecampus

on next page
Onsite Program 29
Conference Schedule
Tracks 4:30 PM–5:30 PM Friday, March 29, 2019

Concurrent Session V continued
Business & Operations 7:45 AM–8:30 AM
Winning Recipes for a Successful UPCEA Emerging Leader Program
Community and Capstone Session: Recapping the
Design Team Structure
Economic Engagement Program and Next Steps
Location: Ravenna
Digital Strategy and Location: Jefferson
Innovation—NEW! Emerging Leaders
International Join us as we reveal the ingredients that

have led to the creation of several successful
curriculum design units. We will also cover Participants will be guided in this
our approach to refining our recipes to opportunity to reflect upon their
stay current and allow for opportunities experiences and invited to consider
Online Administration for cross-institutional collaborations. next steps, including opting-in to a future
cohort of peers, earning a credential
• Ryan Anderson, University of
Program Planning Wisconsin System
(badge) recognizing this experience,
& Implementation and to learning about future volunteer
• Karen Dowdall-Sanford, University
leadership opportunities within UPCEA.
of Washington
• Amy Heitzman, UPCEA
• Moderator: Camille Funk, University of
California, Irvine/UPCEA 8:00 AM–11:15 AM
Registration Desk Open
Levels 5:30 PM–6:30 PM Location: Grand Foyer
Happy Hour
Foundational Location: Grand Foyer 8:00 AM–9:00 AM
Sponsored by School Spirit Continental Breakfast
Applied Location: Grand Ballroom
8:00 AM–9:00 AM
Strategic
7:00 PM Fireside Chat: Inclusive Excellence
Dinner Groups Location: Seneca
Meet in Hotel Lobby • Sandi Pershing, University of Utah
• Moderator: Bill Bajor, East
Stroudsburg University
8:30 AM–9:30 AM
Corporate Advisory Council Meeting
(by invitation)
Location: Boren
WiFi
Get online at the conference with free

wireless internet in all meeting and session
rooms, as well as the Exhibit Hall.
Network: Sheraton-Seattle-Meeting-Room
Password: UPCEA2019
Creating a Champagne
8:30 AM–9:30 AM 10:00 AM–11:00 AM
Experience on a Beer Budget:
UPCEA Regional Business Meetings CONCURRENT SESSION VI
Delivering on Modern Learners’
Open to all attendees Customer Service Expectations
Building for Success and the
Regional Business Meetings leverage New Innovation Imperative Location: Redwood
attendees’ geographical proximity by Location: Metropolitan Ballroom Emerging Leaders
providing accessible annual events Emerging Leaders
each fall which feature localized
content and awards programs, as As education becomes more of a
well as robust networking, which is commodity, leaders must understand
Forward-leaning universities are increasingly
particularly beneficial for those new to that brand is no longer enough. Today’s
realizing that while innovation “happens”
UCPEA and/or the field of professional, students shop and bring the same
on their campus, it is often not strategic
continuing, and online education. customer service expectations to campus
or even necessarily intentional. In some
Regional composition is noted below that they apply to the eCommerce space.
instances, innovation goes unnoticed in the
and includes geographically contiguous What lessons can continuing education
digital and professional education space,
Canadian provinces. While UPCEA learn from Amazon and Netflix, despite
and in other instances institutions spotlight
Regions are formal structures designed shrinking budgets? This interactive session
innovation in discrete units charged with
to enhance the value of membership, will focus on human-centered service
leading campus innovation. This panel
Regional Business Meetings hosted at strategies that can be implemented at
will share three models for approaching
the Annual Conference are open to your institution next week. Bring your pain
innovation, and will reflect more broadly
all attendees, offering opportunities for points and sense of humor!
on the nature of innovation in higher
informal learning, networking with other • Heather Chakiris, University of
education, both today and tomorrow.
attendees, as well as information about California, Los Angeles
• Kemi Jona, Northeastern University
how to get the most from UPCEA.
• Sean Hobson, Arizona State University • Moderator: Dave Jarrat, InsideTrack
Central Region Update • Sasha Thackaberry, Louisiana Engaging Community and
Location: Willow A State University Industry on Campus: The Case
CO, IA, IL, IN, KS, MI, MN, MO, NE, ND, OK, • Moderator: Richard Novak, Rutgers, for Collaboration Campus
OH, SD, WI; MB, NU, SK the State University of New Jersey Location: Willow A
Emerging Leaders
Mid-Atlantic Region Update Connected Reporting: Implementing
Location: Redwood Strategic, Iterative Assessment
DC, DE, MD, NJ, NY, PA, WV; ON Solutions for Extension Operations
Location: Cedar
Arapahoe Community College, Colorado
New England Region Update State University, the local K–12 district,
Location: Ravenna the Castle Rock Economic Development
CT, MA, ME, NH, RI, VT; NB, NL, NS, PE, QC Corporation, and local industry
As needs for robust, critical reporting in collaborated to develop a new $42 million
South Region Update continuing education operations increase, Collaboration Campus, which opens
Location: Willow B professionals should be familiar with in August 2019. This new campus will
AL, AR, FL, GA, KY, LA, MS, NC, PR, SC, TN, TX, VA methods to generate reliable reporting provide seamless connections between
to meet the needs of decision-makers in K–12, community college, 4-year, and
West Region Update their organization. In this session, presenters industry with multiple on and off ramps.
Location: Cedar will share their experiences and areas of Hear about the processes, success,
AK, AZ, CA, HI, ID, MT, NV, NM, OR, UT, WA, discovery with iterative reporting processes and lessons learned by many of the key
WY; AB, BC, NT, YT to address emerging reporting needs, partners involved in this project.
including communication with stakeholders
9:30 AM–10:00 AM • Eric Dunker, Arapahoe
to identify needs, development of standards
Networking Break in Exhibit Hall Community College
and reporting essentials, and overall
Location: Grand Ballroom • Amy Smith, Colorado State University
dissemination strategy.
• Andrew Blick, Western • Moderator: Joe Miera, University of
Washington University Nevada, Las Vegas
• Molly Vogel, Western

• Moderator: Kelley Brandt, Boise on next page
State University
Onsite Program 31
Conference Schedule
Tracks 10:00 PM–11:00 AM

Are You Ready For Change?
Anticipating, Implementing,
Concurrent Session VI continued
Business & Operations and Envisioning Innovative
Organizational Structures for
Community and Pathways from Noncredit to Credit: Online Program Development
Economic Engagement A Deep Dive Location: Issaquah
Location: Aspen
Digital Strategy and
Innovation—NEW!
The landscape of online continuing
International Facilitators will highlight the trends in non- education is changing. Competition
credit education and will detail the results for online program management on
Marketing, Enrollment, of a non-credit to credit survey (sent to campuses is increasing. What new
and Student Services UPCEA members in late 2018) and then capabilities do internal online program
lead participants in a discussion of the divisions need to produce similar
Online Administration challenges and opportunities of non- outcomes to external OPM’s? Colleagues
credit to credit pathways. from the Office of Academic Innovation
Program Planning
• Lynda Wilson, California State University, at the University of Michigan, Oregon
& Implementation
Dominguez Hills State Ecampus and the University of
• Sandra von Doetinchem, Washington, Continuum College are
University of Hawaii at Manoa all setting strategies & developing
• Randy Jones, North Carolina new organizational structures to meet
State University this challenge. Join us for a lively
Levels • Jessi Gordon, University of Missouri conversation on our strategies, goals, and
benchmarking, and plan how you can
Foundational • Gail Ruhland, St. Cloud State University
successfully structure an organization for
• Moderator: D. Terry Rawls, Appalachian
competitive advantage.
Applied State University
• Karen Dowdall-Sandford, University
2019 Recipient of the Philip E Frandson of Washington
Strategic Award: Free-Range Learning In the • Danielle Allsop, University of Washington
Digital Age: Your Path to Success in Life, • Peter Wallis, University of Washington
Career, and College
• Lisa Templeton, Oregon State
Location: Ballard
University Ecampus
• Jessica DuPont, Oregon State
University Ecampus
With the emergence of the digital revolution,
• Shannon Riggs, Oregon State
traditional educational assumptions and
University Ecampus
programs are being significantly disrupted.
Historically, educational practices that • David Lawrence-Lupton, University
attempted to bridge the gap between of Michigan
adults’ lives, college, and work were • Moderator: Ann H. Taylor, Penn
marginalized because our society was State University
information-poor and they defied the
dominant academic traditions. Now, the
tables are turned. In our information-rich,
digitized society, new technologies and
data analytics are defining learning
opportunities that were previously
unimaginable. Free-Range Learning In the
Digital Age: Your Path to Success in Life,
Career, and College will define this new
learning space and give the reader the
awareness, knowledge, and tools to use it.
• Peter Smith, Author
• Moderator: Maureen MacDonald,
University of Toronto
The 60-Year Curriculum: Using Data Effectively: Turning

11:15 AM–12:15 PM
Moving to Practice Information Into Insight
Closing General Session
Location: Jefferson Location: Ravenna
Location: Metropolitan Ballroom
• 11:15–11:20 AM: Remarks from UPCEA
President 2019–2020, Nelson Baker
In this session, explore the academic In today’s data-rich environment,
• 11:20–11:25 AM: Presentation of UPCEA
view of the emergent “60-Year universities have a vast landscape for
Excellence in Teaching Award and
Curriculum” including the elements of assessing everything from market demand
UPCEA Outstanding Professional,
its coalescing framework and tier plans, to student enrollment trends. All of this
Continuing, and/or Online Education
examples of institutional leveraging information can help us make better
Student (Credit) Award
of these concepts, and time for table- decisions and gain valuable insight about
based discussion for attendees to map our students. It can also overwhelm or • 11:25 AM–12:15 PM: General Session
out their own responses. mislead. Learn to mitigate risk and find The Future of Work
• Hunt Lambert, Harvard University meaningful ways to translate data into Michelle R. Weise, PhD, SVP,
• Rovy Branon, University of Washington stories about students. Whether looking Workforce Strategies, Strada Education
to collect new data through large-scale Network, Chief Innovation Officer,
• Moderator: Nora Lewis, University
surveys, or reexamine existing data with a Strada Institute for the Future of Work
of Pennsylvania
new lens, we will share our experiences of As the SVP, Workforce Strategies,
University-Workforce Partnerships: how we helped our organizations make Strada Education Network &
New Pathways With Internships better decisions and avoid common pitfalls Chief Innovation Officer, Strada
and Apprenticeships in an environment of information overload. Institute for the Future of Work, Michelle
Location: Willow B • Richard Rush, University of Victoria leads the organization’s workforce
• Levent Batur, University of Victoria alignment initiatives as well as innovation
• Claire Lewis, University of Washington and thought leadership priorities. Highly
Internships and apprenticeships are an active in and across the various networks
• Linnéa Mobrand-Volper, University
important response to industry requests of higher education policy, innovation,
of Washington
for graduates with pertinent workforce philanthropy, and institutions, Michelle
• Moderator: Tracy Kreikemeier,
experience, hands-on knowledge, is dedicated to connecting students
Thruline Marketing
and communication, critical thinking, to affordable educational pathways
teamwork, and leadership skills. In this into and within the workforce that are
session, hear from two institutions about validated by employers. She is a senior
their approaches, successes, and lessons advisor for Entangled Solutions, serves
learned. Hear about how University of on the Commission on the Future
Missouri supports internships with mobile of Undergraduate Education for the
learning, providing a flexible platform for American Academy of Arts and Sciences
materials, communication, assessment, as well as on the advisory board of Village
and evaluation. Learn how Kapiolani Capital. She is a columnist for EdSurge
Community College took Hawaii from and the former Chief Innovation Officer
zero registered health apprenticeships to of Sandbox ColLABorative, the research
seventeen in one year, and how to deliver and development lab of strategy and
mandated related technical instruction innovation at Southern New Hampshire
integral to all apprenticeships. University. She co-authored the book, Hire
• Terrie Nagel, University of Missouri Education: Mastery, Modularization, and
the Workforce Revolution, with Clayton
• Mark Kuhnert, University of Missouri
Christensen while serving as the Senior
• Sally Pestana, Kapi’olani Research Fellow in higher education
Community College at the Clayton Christensen Institute for
• Moderator: Kyle Harkness, University Disruptive Innovation.
of the Pacific
12:15 PM
Adjourn
Onsite Program 33
10 Tips for Newcomers
10Most
Make the Tipsof for Newcomers
the 2019 Annual Conference
Make
Readthe Most
through of the
the program 2019
ahead Annual
of time and select theConference
sessions that will be
most likely to improve your skills.
Read through the program ahead of time and select the sessions that will be
most likely to improve your skills.
Put away your electronic devices and be present.
Put away your electronic devices and be present.

Attend sessions that are outside of your comfort zone, and try sitting with
someone new to expand your network.
Attend sessions that are outside of your comfort zone, and try sitting with
someone new to expand your network.
Be an active participant, connect with speakers, and ask questions.
Be an active participant, connect with speakers, and ask questions.

Exchange business cards with other attendees, and then connect on LinkedIn.
Exchange business cards with other attendees, and then connect on LinkedIn.
Join colleagues and attend a Dinner Group on Thursday, March 28.
Join colleagues and attend a Dinner Group on Thursday, March 28.

Talk to the conference exhibitors in the Grand Ballroom. They’ve worked with
many of your colleagues, and have the solutions you need for the
challenges
Talk facing your exhibitors
to the conference institution.in the Grand Ballroom. They’ve worked with
many of your colleagues, and have the solutions you need for the
challenges facingofyour
Take advantage institution.
UPCEA’s many volunteer opportunities. Fill out the
Volunteer Interest Form and turn it in at the UPCEA Booth (#211).
Take advantage of UPCEA’s many volunteer opportunities. Fill out the
Volunteer Interest Form
After the conference, and turn
review it in materials
session at the UPCEA
in theBooth
CORe(#211).
library and via the
conference app on Guidebook as you implement what you’ve learned.
After the conference, review session materials in the CORe library and via the
conference
Take app share
notes and on Guidebook
a one-page as summary
you implement
of what what
youyou’ve
learnedlearned.
with your
colleagues and leadership team after you return home.
Take notes and share a one-page summary of what you learned with your
colleagues and leadership team after you return home.
Icons made by Vectors Market from www.flaticon.com.
Icons made by Vectors Market from www.flaticon.com.

TRAINING A
CYBER SECURITY
WORKFORCE
FOR THE NEXT GENERATION
AD
Based on Israeli
expertise with hands-on,
p.
Partnering 35
with top-tier
universities across the US
Offering cyber defense
bootcamps for
career-ready approach continuing education
“Building the Workforce”– Alumni enter the job market

Job-oriented, fully skilled and equipped
industry-focused curricula to hit the ground running
Together, we can build an advanced Cyber workforce

in your local community.
For more information

Visit us at booth 301
www.hackerusa.com info@hackerusa.com
VOLUNTEER INTEREST FORM
GET INVOLVED WITH UPCE A!
NAME:
TITLE:
INSTITUTION:
EMAIL:
PHONE:
UPCEA offers volunteer leadership opportunities for members in two main

ways: Networks (affinity groups based on areas of practice) and Regions
(geographical areas):
NETWORKS
Get involved with one of the UPCEA Networks: Help design a webinar, curate a
conference track, or sit on a committee aligned with one of the major areas of
practice for UPCEA members. Timeline: Network leadership teams/committees
usually coalesce in the winter/early spring and convene spring-spring.
• Business & Operations

• Community & Economic Engagement
• International
• Marketing, Enrollment, and Student Services
• Online Administration
• Program Planning & Implementation
• eDesign Collaborative
REGIONS
Or get involved with your UPCEA Region: Help plan a regional conference,
contribute to a regional awards program, or host a regional professional
development event. Timeline: regional councils/committees usually coalesce in the
late fall/early winter and convene spring to spring.
• Central (CO, IA, IL, IN, KS, MI, MN, MO, NE, ND, OK, OH, SD, WI)
• Mid-Atlantic (DC, DE, MD, NJ, NY, PA, WV)
• New England (CT, MA, ME, NH, RI, VT)
• South (AL, AR, FL, GA, KY, LA, MS, NC, PR, SC, TN, TX, VA)
• West (AK, AZ, CA, HI, ID, MT, NV, NM, OR, UT, WA, WY)
Please submit this completed volunteer interest form at the Registration Desk.

Thank you, Partners!
E D U C A T I O N
Onsite Program 37
THANK YOU
to all of this year’s

Track Sponsors!
Community and Economic Engagement
International
E D U C A T I O N
Marketing, Enrollment, and Student Services
Program Planning & Implementation

Sessions by Track
Business • Tools for Successful Courageous • Lessons Learned from Managing a USAID
Conversations: Resources and Framework Funded Graduate Business Education
& Operations for Identity, Diversity, and Inclusion Program in Bosnia
• Adopting a User Experience Approach for Development Emerging Leaders
• Leveraging Technology to Create Linguistic
New Strategic Alignment and Growth
Bridges in the Online Space
• Bringing the Future University Closer to Digital Strategy and
Employers and Learners: The Evolving Role
Innovation—NEW! Marketing, Enrollment,
of Continuing Education
• Building for Success and the New and Student Services
• Building a Sustainable Business Model for
Innovation Imperative Emerging Leaders
Online Education Emerging Leaders • Best in Show West: Boise State Passport to
• Higher Education Reimagined Education: Integrating 21st Century Degree
• Connected Reporting: Implementing
Pathways with a 21st Century Partnership
Strategic, Iterative Assessment Solutions for • Marketing-at-Scale: Optimizing and
and Tuition Model
Extension Operations Personalizing the Learner’s Journey in the
World’s First Degrees-at-Scale • Creating a Champagne Experience on
• In Search of Operational Excellence in
a Beer Budget: Delivering on Modern
Continuing and Professional Education: • MicroMasters and Other New On-Ramps to
Learners’ Customer Service Expectations
Case Studies from The George Washington Graduate Degrees Emerging Leaders
Emerging Leaders
University and the University of Cambridge • The Online Thaw: The Long Awaited
• Gen X Moms and Gen Z Daughters: A
• The 60-Year Curriculum: Moving to Practice Emergence of International Markets
Discussion about the Shifts in Student
• The New Startups: Continuing • Winning Recipes for a Successful Design Expectations of Higher Education and
Education Units and Online Colleges Team Structure the Workforce
Emerging Leaders
• How to Produce and Promote an eBook
• Using Culture to Supercharge Emerging Leaders • Personalizing Support for Northeastern’s
the Continuing Education Unit
• UPCEA Emerging Leaders Pre-Conference: Adult STEM Career Changers
Emerging Leaders
Leveraging Strengths for Leadership • Results and Implications of the 2018 UPCEA
Excellence in Professional, Continuing, and Marketing Survey
Community and Online Education
• UPCEA Talk: Marketing and Enrollment
Economic Engagement • Balancing Work, Life, and a Terminal Degree Management Technology:
• Building Pathways to Opportunity: • Master Class: Past UPCEA Emerging Leader –– Degree Program Recruitment Tactics
Northeastern-Year Up Partnership Program Participant Gathering Using Salesforce
• Internal and External Strategies for an –– Extending Your Marketing Reach with
• Create Your Personal Board of Directors
Enterprise-Wide, Industry-Validated Badging Marketing Automation
• UPCEA Emerging Leader Program –– To Chatbot or Not to Chatbot
Program Emerging Leaders
Capstone Session: Recapping the Program
• Community Engagement and Training • Using Data Effectively: Turning Information
and Next Steps
in University Continuing and Professional Into Insight
Education Schools • Welcome Online Students: Collaborating
• Engaging Community and International to Build Flexible Orientation Experiences for
Industry on Campus: The Case for Online Learners
• Collaborative Teaching and Scholarship
Collaboration Campus Emerging Leaders
in Indonesia
• University-Workforce Partnerships:
New Pathways With Internships and
• Driving Growth and Innovation With Online Administration
International Mobility of Learners and
Apprenticeships
Programs Emerging Leaders • A Tale of Three Institutions: Successes,
• Extending University Knowledge Challenges, and Pitfalls in Creating and
• Expanding Reach Via a Micro
Through Unique Strategic Partnerships: Maintaining Online Courses
Campus Network
Lessons for Practitioners From Two
• Are You Ready For Change? Anticipating,
Innovative Case Studies • International MOU’s: Lessons
Implementing, and Envisioning Innovative
Learned From Partnerships with
• Partnerships between Universities, Organizational Structures for Online
International Universities
Companies, Civil Society and Program Development
Governments for Sustainable Development:
Latin-American Experiences
Onsite Program 39
Sessions by Track
• Building the Plane While We Fly It: Forging • UPCEA Online Administration Network • Influence of Organizational Structure and
Partnerships and Delivering Results in Presents a Tech Showcase: Communication and Design Strategies
Online Programs –– Supporting New and Innovative Learning on New Program Development Processes
Opportunities Emerging Leaders
• Creating a Seamless Student Experience:
–– How to Use Virtual Machines to Expand
Humanizing the Online Orientation, • Increase Enrollment and Reduce
Virtual Learning Simulation Access
Removing Barriers, and Embracing Costs: Using Market Data to Evaluate
–– Bringing the Outside, In: A Step in the
Innovation and Technologies Academic Programs
Direction of AR in Online Courses
• Best in Show Central: From None to Known: • Best in Show New England: Practical
Fostering and Managing Rapid Online Strategies for Motivating and Retaining
Growth Emerging Leaders Program Planning Post-Traditional Online Learners
• Learning Engineering: Evidence-Based
& Implementation Emerging Leaders
Strategies for Continuous Learning • A Tale of Two Strategies: Innovative • Re-positioning and Re-engineering the
Outcome Improvement Emerging Leaders Assessments Supporting Competency- Liberal Arts Degree Emerging Leaders
Based Learning
• Best in Show SUPER: To Partner or Not to • Trends in Innovation and Improvements to
Partner? How an Institution Decided to • Designing for Diverse Audiences: Noncredit Programs
Partner With an OPM and Then Changed Leveraging Personas
Its Mind Emerging Leaders
• Going the Distance: Providing Meaningful
Support for Faculty at Every Level
Emeritus Global Visit us at

booth #100
Online Degrees
Bringing partner university programs
to international students
EMERITUS IS
INTERNATIONAL
EMERITUS IS
PARTNER-FIRST
EMERITUS IS
FLEXIBLE
emeritusglobaldegrees.org

Exhibit Hall Guide
About the Exhibit Hall UPCEA Booth Specific Events in the Exhibit Hall
The Exhibit Hall is located in the Grand Stop by the UPCEA Booth (211) in the
Ballroom on the second floor and opens Exhibit Hall and visit with UPCEA staff, Wednesday, March 27, 2019
at 3:00 PM on Wednesday, March 27. The find out more about new resources and
11:30 AM–12:00 PM
Opening Reception is being held in the services, and discover exactly what
Exhibitor Meet and Greet
Hall starting at 5:00 PM on Wednesday. UPCEA membership has to offer!
Exhibitors only! Meet the UPCEA staff
This is a great opportunity to visit with our
and fellow exhibitors. Use this time to
valued exhibitors.
Network and get acquainted with the space, ask
Region Ambassadors questions, and network.
Exciting Features
Wondering how to get involved with 3:00–3:30 PM
of the Exhibit Hall UPCEA as a volunteer leader? Chat with Grand Opening of Exhibit Hall +
Check out the array of service providers the Network and Region Ambassadors Networking Break
here to help you—and your institution— during all of the Networking Breaks to Meet & Greet with Eric Liu
find solutions. Our friendly and helpful learn more about volunteer leadership
3:00–6:30 PM
industry community invites you to explore and figure out your best path to
Exhibit Hall Open
their offerings—and discuss possibilities. involvement. Find Network and Region
Use the Exhibitor Snapshot on page Ambassadors at the UPCEA Booth! 5:00 PM
42 to help find your way. Connect with Opening Reception
exhibitors and others throughout the
Refreshments
conference to complete your UPCEA
Scavenger Hunt. With a completed
and Networking Thursday, March 28, 2019
Scavenger Hunt, you could be at next The Exhibit Hall will be the location
year’s conference for free!
8:30 AM–5:30 PM
of the Opening Reception, Networking
Exhibit Hall Open
Breaks, and Breakfast. This is the prime
UPCEA Grand Prize Drawing location for refueling and connecting 8:30 AM
with colleagues. Breakfast
Fill out the spaces on your UPCEA
Scavenger Hunt and be eligible for 10:30–11:00 AM
UPCEA’s Grand Prize Drawing. It’s easy: Networking Break with Exhibitors
just complete the activities in the
Scavenger Hunt, like meeting exhibitors 2:45–3:15 PM
Networking Break with Exhibitors
and attending sessions. Find your
Scavenger Hunt in your registration
packet or at the Registration Desk.
Friday, March 29, 2019
The Grand Prize is a complimentary
8:00–11:15 AM
registration for the 2020 UPCEA Annual
Exhibit Hall Open
Conference in Boston, Massachusetts,
March 18–20, 2020. Your completed 8:00 AM
Scavenger Hunt must be turned in at the Breakfast
UPCEA Booth by 10:00 AM on Friday, March
29 to be eligible for the drawing. Winners 9:30–10:00 AM
will be notified via email. Good luck! Networking Break with Exhibitors
Onsite Program 41
Exhibitors at a Glance
Company name Booth # Company name Booth # Company name Booth #
Archer Education................................. 405 Emeritus................................................ 100 MindEdge............................................. 508
Awato................................................... 404 Emsi...................................................... 207 MindMax.............................................. 300
BestColleges........................................ 104 Enrollment Resources.......................... 305 Parchment........................................... 302
Student Services by Blackboard.....201/203 Entrinsik................................................ 408 Proctorio............................................... 500
Burning Glass Technologies................ 411 ExtensionEngine................................... 510 ReachLocal.......................................... 502
CAEL..................................................... 514 Freedom Learning Group.................... 518 ReUp Education................................... 105
CampusCE........................................... 504 Fullstack Education............................. 205 Shindig................................................. 111
Carnegie Dartlet.................................. 110 Gray Associates................................... 401 SmartBrief............................................. 410
Chmura Economics & Analytics.......... 512 GreenFig.............................................. 516 Straighterline........................................ 109
Course Market..................................... 403 HackerU................................................ 301 Studyportals......................................... 409
CreatiVets............................................. 520 Hanover Research............................... 406 Symbiosis Educational Consultants.... 303
Credly................................................... 306 HRCP..................................................... 307 Thruline Marketing............................... 210
Destiny Solutions.......................... 206/208 Intuit Education................................... 108 uConnect............................................. 304
EAB....................................................... 102 JMH Consulting.................................... 101 Ungerboeck Software International.... 204
Ed2go................................................... 506 Learning House.................................... 202 Wiley Education Services..................... 200
Educational Testing Consultants......... 400 Mentor Collective................................ 103 World Education.................................. 107
Ellucian................................................. 402 Meteor Learning.................................. 309 Xenegrade........................................... 311

Exhibit Hall Map
Grand Ballroom, Second Floor
500 502 504 506 508 510 512 514 516 518 520
110 111 210 311 410 411
108 109 208 211 309 408 409
107 206 207 306 307 406
104 105 204 205 304 305 404 405
102 103 202 203 302 303 402 403
100 101 200 201 300 301 400 401
ENTRANCE
Exhibit Hall Hours UPCEA Booth
Stop by the UPCEA Booth (211) in the

Wednesday, March 27, 2019
Exhibit Hall and visit with UPCEA staff,
3:00–6:30 PM
find out more about new resources and
services, and discover exactly what
Thursday, March 28, 2019
UPCEA membership has to offer!
8:30 AM–5:30 PM
Friday, March 29, 2019

8:00–11:15 AM
Onsite Program 43
Exhibitor Snapshot
Find the tools and

Archer Education Enrollment Marketing
services you need with
Digital Marketing Solutions
our conference exhibitors.
Online Program Recruitment
Exhibitors have listed
Awato Enrollment Management
their top services to help
Academic Success
you find the solutions
you’re looking for. Workforce Development
BestColleges Online Education Trends Data

Student Acquisition Services
Custom School Profiles
Marketing/
Student Services Data-Driven Market Research &
Research/Publishing
by Blackboard Performance Marketing
Analytics/Consulting Enrollment and Retention

Coaching Services
Enrollment/Retention/ Comprehensive Student Support

Capabilities Not Tied to an LMS
Registration +
International Recruitment
Burning Glass Program Marketing
Student Support + Technologies
Program Alignment
Veteran/Military Services
Enrollment
Learning Solutions/
CAEL Adult Learner Success Tools
Faculty Development and Solutions
Workforce and Economic
Program Administration and
Development Solutions
Accessibility + Curriculum and Consulting
Services/OPM
Talent Management Solutions
Technology + Cyber Security/
Data Verification CampusCE Enrollment/Education
Management Software
Credentials/Certificates + Dashboard Reporting

Coding Bootcamps Program Consultation
with Implementation
Workforce/
Career Development Carnegie Dartlet Digital Marketing
Research & Strategy
Test Preparation
Lead Generation
Adult Learner Solutions
Chmura Instructional Program Gap Analysis
Economics &
Economic Impact and ROI Studies
Analytics
Labor Market Analytics Software

Course Market Instructional Design— Emeritus Online Course and Program
Online Course Creation Development and Deployment
Certificate Creation Globally Focused Digital Marketing
and Student Support Solutions
Certificate Hosting
Emsi Program Alignment

CreatiVets Introduction to Art for
Combat Veterans Driving Enrollment
Online Class—Songwriting for Tracking Alumni
Combat Veterans Employment Outcomes
Songwriting for Combat Veterans
Enrollment Conversion Optimization for
Credly Resources Marketing and Admissions
Digital Credential Management
Platform and Services Digital Marketing
Curriculum and Credential Enrollment Management Services
Program Design and External
Market Validation
Entrinsik Enrollment Management
Business Network Ecosystem
E-Commerce Registration
Including Relationships with
Education & Training From Major Reporting & Business Analytics
Global Brands
ExtensionEngine Online Course/
Destiny Solutions Customer Life Cycle Program Development
Management Software (No Revenue Sharing)
SIS For Non-Traditional Learners
Freedom Instructional Design/Subject
Registration and Enrollment Software
Learning Group Matter Expert Support
ADA/Section 508
EAB Strategic Enrollment Analysis
Accessibility Solutions
Digital Marketing
Online Program
Enrollment Management Services Management and Curriculum
Design and Development
ed2go Quality Online Courses
and Enrollment Fullstack Launching Coding Bootcamps
Education at Universities
Partner and Customer Services
Provide Best-In-Class Technology
eCommerce and Digital Solutions
Education to Attract New Students
Educational Non-Credit Programming: Gray Associates Program Evaluation System Using

Testing Test Preparation
Market Data
Consultants Test Preparation Program
Program Economics Calculating
Management Consulting
Contribution Margins
Custom Courses Delivered in
Program Workshop to Enable
Face-to-Face and Live-Online Formats
Better Decisions
Ellucian Employer Engagement GreenFig Live, Virtual Job Readiness Programs

Configurable Online Registration in Applied Business Science
and Payment
Integration Between Credit and
Non-Credit Programs
Onsite Program 45
Exhibitor Snapshot
Find the tools and

HackerU Cyber Security and IT
services you need with Workforce Development
our conference exhibitors. Cyber Security and IT Training
Full Program Management
Exhibitors have listed for Professional Programs and
Continuing Education
their top services to help
Professional Career Services
you find the solutions
you’re looking for. Hanover Research Academic Development
Enrollment Management
Branding/Marketing
HRCP Offer Test Prep Materials for HR

Marketing/ Certifications Exams
Research/Publishing
Promote and Support Alternate
Credentials Including the aPHR, PHR
Analytics/Consulting and SPHR Certifications
Partner With Schools in Adding
Enrollment/Retention/ Courses to the Professional
Registration + Development Offerings
International Recruitment
Intuit Education Free Course Software
Student Support +
Free Course Curriculum
Veteran/Military Services
Student Training and Certification
Learning Solutions/
Faculty Development JMH Consulting Enrollment Management Services
Digital Marketing and
Program Administration and Lead Generation
Accessibility + Curriculum Lead Qualification
Services/OPM
Learning House Online Program Management
Technology + Cyber Security/
Data Verification Coding Bootcamps
Enterprise Learning Solutions
Credentials/Certificates +
Coding Bootcamps Mentor Collective Large-Scale Mentorship Program
Services (Technology and Services)
Workforce/
Career Development Meteor Learning Employer Development
Enrollment Lifecycle Management
Test Preparation
Competency-Based Programming
Adult Learner Solutions
MindEdge Turn Key Continuing
Education Platform
Online Course Development
Partner Benefits Program

MindMax Advisory Services Thruline Digital Marketing
Marketing
Marketing & Enrollment Services Organic Lead Generation
Technology Services Strategic Support/
Planning/Analytics
Parchment Comprehensive Credentials
Platform—Send and uConnect Enrollment Management
Receive Transcripts
Career Services
Secure Print and Digital
Marketing
Diplomas/Certificates
Ungerboeck Registration Services for Courses,

Proctorio Remote Proctoring
Software Conferences, Seminars and Camps
ID Verification International Learner/Attendee CRM
Plagiarism Detection
Data Privacy Security and
PCI Compliance
ReachLocal Digital Advertising
and Marketing
Wiley Education Program Design & Development
Social Media Management Services
Market Research, Marketing &
Native Advertising and Enrollment Services
Branded Content
Student Retention and
Support Services
ReUp Education Enrollment Management
Predictive Analytics World Education Top Provider of Career
Training Programs Leading to
Student Success
Industry Certification
Global Military Benefit Pursuit
SmartBrief Digital Marketing/Lead Generation
Strategies for Non-Credit Offerings
Content Marketing
Regional Marketing Plans for
Newsletter Publishing Workforce Development
Straighterline Real solutions for at risk students Xenegrade Student Registration Management
Platform-Since 1991
Proven outcomes to improve
retention and degree Power Reporting & Analytical Tools—
completion performance It's Your Data We Help You Access It
Quick implementation and no Simple Student Interface—Few Clicks
budget expenditures From Search to Shopping Cart
Studyportals International Recruitment

and Enrollment
Digital Marketing Solutions
International Market and
Recruitment Analytics
and Consulting
Symbiosis Custom Online Course Development

Educational
Online Faculty Development
Consultants
Strategic Consultation
Onsite Program 47
UPCEA Annual Conference Exhibitors
Archer Education Student Services CampusCE

Booth 405 by Blackboard Booth 504
Archer Education is the digital marketing Booth 201/203 CampusCE software solves the online
agency for colleges and universities that Over the last 10 years, Student Services by registration, program management,
want to reach, enroll, and retain today’s Blackboard has developed capabilities reporting, and marketing challenges
generation of learners. We believe there’s to help institutions make measurable faced by continuing education programs.
a smarter path to enrollment growth. And and sustainable impacts on the student CampusCE is a student information
we can help you find it. experience. The solutions we deploy help system and e-commerce platform
Kris Little our clients grow enrollment, improve designed specifically for Higher Education
klittle@archeredu.com retention and provide support institution Continuing Education programs.
archeredu.com support, including a comprehensive One CampusCE is designed to integrate with
Stop and IT Help Desk offering. campus enterprise solutions including the
Awato Patrick Landis SIS, LMS, CRM.
Booth 404 patrick.landis@blackboard.com Amanda Gaffney
Awato helps schools increase enrollment bbss.blackboard.com amandag@campusce.com
and boost retention by creating campusce.com
individual academic and career Burning Glass Technologies
pathways for students. Schools like Booth 411 Carnegie Dartlet
Southern New Hampshire University and Burning Glass Technologies delivers Booth 110
Central Michigan University use our job market analytics that empower Carnegie Dartlet is the only
platform to help students find the best employers, workers, and educators to communications firm that generates
degree program and align it to a career. make data-driven decisions. Burning unprecedented human connection
Matthew Guruge Glass analyzes hundreds of millions through psychometric marketing and
matt@awato.org of job postings and real-life career team integration. We are leaders and
awato.org transitions to deliver real-time strategic innovators in higher education marketing,
intelligence, offer crucial insights, and offering groundbreaking services in the
BestColleges help job seekers and employers bridge areas of research, strategy, creative,
Booth 104 the skill gap. digital, lead generation, and team
BestColleges connects students with Betsy Denious building to create clarity and connection
the schools and online programs that bdenious@burning-glass.com inside and outside of institutions.
best fit their needs through proprietary burning-glass.com Melissa Rekos
research, user-friendly guides, and thought mrekos@carnegiedartlet.com
carnegiecomm.com
leadership. As a trusted education advisor, CAEL
we also provide college planning, financial Booth 514
aid, and career resources to help our The Council for Adult and Experiential Chmura Economics
100,000 monthly visitors realize life goals Learning (CAEL) is a Strada Education & Analytics
and overcome educational barriers. Network affiliate and nonprofit Booth 512
Quinn Tomlin membership organization. We partner with Chmura Economics & Analytics serves
qtomlin@highereducation.com educators, employers, and workforce and educational institutions & training
bestcolleges.com economic developers to create lifelong providers by providing accurate and
pathways that integrate learning and timely data to make critical decisions
work in support of engaged participation to plan for growth and improvement.
of adults in thriving talent pipelines and Chmura provides customized consulting
robust economic development. projects and a premier labor data and
Jeannie McCarron economic analytics technology
jmccarron@cael.org platform, JobsEQ®.
cael.org Kyle West
kyle.west@chmuraecon.com
chmuraecon.com

Course Market Destiny Solutions Educational Testing
Booth 403 Booth 206/208 Consultants
Course Market by iDesign is a one- Destiny One, is customer lifecycle Booth 400
stop-shop for students and universities management software for higher Educational Testing Consultants offers
interested in alternative credentials and education administrators serving test preparation programs in partnership
non-degree training aligned with employer non-traditional students. It integrates with universities, colleges, and other
needs. Students get on-demand access with main-campus systems, engages educationally focused organizations.
to timely, workforce-relevant courses students with an Amazon-like experience, ETC’s suite of courses includes programs
and certificates from trusted providers. optimizes staff efficiency, and provides for the GRE®, GMAT®, LSAT®, Praxis®,
Universities get the technology and business intelligence empowering SAT®, and ACT® exams. ETC’s unique
services they need to serve non-traditional data-driven decisions. It allows schools partnership model offers a high-quality
students rapidly and nimbly. to unite, understand, and control all continuing education program and a
Jared Brueckner aspects of their business at once. complete range of additional services
jared.brueckner@idesignedu.org Brian Hurrle from providing qualified instructors to
course.market bhurrle@destinysolutions.com expert marketing support.
destinysolutions.com Steven Shotts
CreatiVets shotts@etctestprep.com
Booth 520 EAB etctestprep.com
CreatiVets teaches combat veterans Booth 102
struggling with post-traumatic stress At EAB, our mission is to make education Ellucian
and traumatic brain injury to use visual smarter and our communities stronger. Booth 402
arts and music in healing their unseen We harness the power of more than Ellucian is the world’s leading provider
wounds of war. Our goal is to help 1,500 institutions to uncover and apply of software and services that power the
veterans envision and shape their own proven practices and transformative essential work of colleges and universities.
future beyond the battlefield, using tools insights. From kindergarten to college More than 2,500 institutions in 50+
they’ll have for the rest of their lives. and beyond, EAB partners with education countries rely on Ellucian to enhance
Richard Casper leaders to accelerate progress and drive operations and enrich the student
richardcasper@creativets.org results in three key areas: enrollment, experience for nearly 20 million students.
creativets.org student success and institutional strategy. Marcia Daniel
Jocelyn Powers Marcia.Daniel@ellucian.com
Credly jpowers@eab.com ellucian.com
eab.com
Booth 306
Credly is helping the world speak a
common language about people’s ed2go Emeritus
knowledge, skills, and abilities. Thousands Booth 506 Booth 100
of employers, training organizations, Partnering with universities across the Emeritus collaborates with leading
associations, certification programs, and country, we offer over 775 in-depth universities to deliver online certificates
workforce development initiatives use online continuing education courses and degrees, reaching more than 30,000
Credly to help individuals translate their developed and supported by industry learners around the world in multiple
learning experiences into professional experts. With more than 40 Industry fields of study. Our experienced team
opportunities using trusted, portable, Specialties and over 150 Certifications, draws from a comprehensive set of
digital credentials. We empower our Advanced Career Training and capabilities to match the needs of each
organizations to attract, engage, develop, Fundamentals courses offer students institution we serve.
and retain talent with enterprise-class a flexible option to train for a career Craig Lundsten
tools that generate data-driven insights move or personal and professional craig.lundsten@emeritus.org
to address skills gaps and highlight development on their own schedule. emeritus.org
opportunities through an unmatched Rafael Castaneda
global network of credential issuers. rafael.castaneda@cengage.com
Unleash the workforce. ed2go.com
Pete Janzow
pete@credly.com
info.credly.com
Onsite Program 49
Emsi ExtensionEngine Gray Associates

Booth 207 Booth 510 Booth 401
Emsi provides colleges and universities We work with you, dream with you Gray Associates, Inc. is a strategy
with labor market data to help build and create with you to deliver online consulting firm focused on higher
a better workforce and nurture learning experiences as unique as your education. We help education clients
strong economies, businesses, and vision, pedagogy, and brand—without develop fact-based portfolio and
graduates. Hundreds of institutions use revenue sharing. We are a services marketing strategies that maximize
Emsi to align programs with regional firm with expertise in Strategy, Software outcomes for students, the school, and its
needs, drive enrollment, connect Development, Project Management, constituencies. To support our client work,
students with successful careers, Instructional Design, Creative, we have developed an industry-leading
measure employment outcomes, and and Marketing. database that combines information
demonstrate their economic impact. Visit Scott Moore on inquiry volumes, demographics,
economicmodeling.com. drscottmoore@extensionengine.com competition, and employment.
Aaron Olanie extensionengine.com Bob Atkins
aolanie@economicmodeling.com bob.atkins@grayassociates.com
economicmodeling.com www.grayassociates.com
Freedom Learning Group
Booth 518
Enrollment Resources Freedom Learning Group is a digital GreenFig
Booth 305 courseware developer and education Booth 516
At Enrollment Resources, we create consultancy supporting publishers, GreenFig partners with higher education
conversion rate breakthroughs for our colleges and universities, and OER— institutions to provide students with
clients. We provide the tools they need fighting the underemployment of the skills and experience they need
to increase student enrollment and American Military Spouses and Veterans to be job-ready in today’s economy.
revenue without having to spend more with advanced subject matter expertise— GreenFig connects schools to leading
on marketing or hire additional staff. The allows FLG to provide our clients with technology providers and corporations
results are effective marketing campaigns, an unprecedented level of high-quality through its unique experiential learning
productive admissions staff, happier education and training solutions, content model. Students quickly gain in-demand
students, and a stronger bottom line. development and review, accessibility technology certifications, hands-on
Gregg Meiklejohn compliance, and organizational and experience, and career networking
gregg@enrollmentresources.com strategy development. opportunities.
enrollmentresources.com Stacey Ecelbarger Nathan Gamble
stacy@freedomlearninggroup.com nathan.gamble@greenfig.com
freedomlearninggroup.com greenfig.com
Entrinsik
Booth 408
Enrole cloud registration, course Fullstack Education HackerU
management, eCommerce, BI reporting Booth 205 Booth 301
software will streamline functions, Fullstack Education is the university service HackerU has over 20 years of experience
increase enrollment and reduce costs. arm of Fullstack Academy, the nation’s as Israel’s premier IT and Cyber Security
Designed specifically for: Continuing & top coding bootcamp. We partner with training and upskilling education provider.
Community Education, Professional & leading universities to bring best-in-class, The company’s US division partners with top-
Workforce Development, Custom Training, turnkey programs to their students. tier universities and continuing education
Summer Camps and Lifelong Learning. Matan Evrany departments to build a Cyber Security
Entrinsik leverages 30+ years of software matan.evrany@fullstackacademy.com workforce equipped with the expertise to
design experience emphasizing flexibility, www.fullstackacademy.com combat the growing national cyber threat.
reliability, scalability and security. Carole Lewandowski
Simone McGrath carole@hackeru.com
simone@entrinsik.com hackerusa.com
entrinsik.com/enrole

Hanover Research JMH Consulting Meteor Learning
Hanover is a leading research and JMH Consulting, a division of Meteor addresses critical skills gap with
analytics firm that helps higher education EducationDynamics, provides strategic its ecosystem of higher educational
institutions of all sizes and types tackle marketing and enrollment management partners and employers. We invest
critical academic and administrative services for adult and online programs. capital and provide a full suite of services
challenges. Our expert analysts develop EducationDynamics is the leader in enabling the identification, development,
a customized plan for each partner, finding, recruiting and retaining high- marketing, and scaling of employer-
using multiple research methodologies quality students. We build customized aligned programs, focused on delivering
to deliver the insights institutions need to solutions that fit your enrollment goals life changing results for adult learners.
make informed decisions. and budget. William Rieders
Greg Conforti Nicole Foerschler Horn william.rieders@meterolearning.com
gconforti@hanoverresearch.com nfoerschler@jmhconsulting.com meteorlearning.com
hanoverresearch.com jmhconsulting.com
MindEdge
HRCP Learning House Booth 508
Booth 307 Booth 202 MindEdge is an online learning company
HRCP provides comprehensive study The Learning House, Inc. is an academic that serves higher education and
materials for human resource (HR) program manager that offers a broad professional development organizations
certification preparation. We can portfolio of technology-enabled with high demand courses and
help you put together a preparation education solutions. With a focus on certiﬁcates. Since 1998 MindEdge has
course for the HR professionals in data-driven decision making, Learning partnered with organizations to provide
your community. Adding certification House is on the leading edge of higher highly engaging self-paced content and
preparation courses to your offerings education, delivering more students, solutions that help to keep pace with
supports continuing education initiatives more graduates and better outcomes. rapidly changing learner needs.
in your community and can generate Jay Hatcher Angel Pettitt
revenue for your school. jhatcher@learninghouse.com apettitt@mindedge.com
Jen Throckmorton learninghouse.com www.mindedge.com
jen@hrcp.com
www.hrcp.com
Mentor Collective MindMax
Booth 103 Booth 300
Intuit Education Mentor Collective redefines your With an exclusive focus on higher
Booth 108 university’s connection with your education, MindMax is a trusted advisor
Intuit Education is committed to fulfilling students to inspire engagement, sense to many of the nation’s top universities,
Intuit’s mission of Powering Prosperity for of belonging and career readiness helping them connect to today’s adult
the next generation of entrepreneurs and through mentorship. Our network of learners and reach their enrollment
accountants, and the educators who partners are forward-thinking institutions goals. We deliver measurable results
support them. Through Intuit Education, who work with us to provide over 35,000 for our partner institutions through a
your students can receive free access students access to a mentor to solve the tailored approach of advisory services,
to QuickBooks Online. Plus, educators challenges of student success. To learn marketing and enrollment services, and
receive free curriculum, resources, and more, visit www.mentorcollective.org. technology services.
one-on-one guidance from the Intuit Jackson Boyer Lee Maxey
Education team. jackson@mentorcollective.org lmaxey@mindmax.net
Josh Phelon mentorcollective.org mindmax.net
josh_phelon@intuit.com
intuit.com/t/education-program
Onsite Program 51
Parchment ReUp Education Straighterline

At our core, Parchment believes ReUp Education is a high-tech and StraighterLine was founded in 2008 and
credentials matter. Providing a convenient high-touch solution focused on raising has been partnering with colleges and
platform to help institutions and individuals graduation rates by bringing back universities (currently over 130) since it’s
securely send and receive credentials, dropouts. Using a proprietary data, inception providing self-paced online
such as transcripts and diplomas, marketing solutions, and technology, general education course via flexible
online has established Parchment as ReUp has identified a way to effectively delivery pathways.The benefits of partnering
the leader in eTranscript exchange. engage with students who have with StraighterLine include: real solutions
Since 2003, 30 million credentials have ‘stopped out’ of college or university, and for at-risk students; proven outcomes to
been exchanged between Parchment’s partners with schools to clear the path improve retention and degree completion
member network of senders and for students to re-enroll and graduate. performance; and quick implementation
receivers. This network, reaching 25% Nate Rowe and no budget expenditures.
secondary and 20% postsecondary nate@reupeducation.com Kevin Struckhoff
schools in the U.S., is the gateway to reupeducation.com kstruckhoff@straighterline.com
turning credentials into opportunities. straighterline.com
Chris Hart Shindig
chart@parchment.com Booth 111 Studyportals
www.parchment.com
Shindig addresses the dual shortcomings Booth 409
of current online learning platforms. It’s Studyportals is the international study
Proctorio unique, patented video chat technology choice platform, enabling students to
Booth 500 enables both robust teacher to student find and compare their study options
Proctorio’s live and fully automated, interactivity optimal for instruction, and the across borders. With over 150,000
remote proctoring service provides free form student to student interactivity published courses from over 3,050
a scalable, cost-effective solution requisite for student body formation, participating universities and over 36
for protecting academic integrity by cohesion and retention. It recently received million users in 2018, Studyportals is the
validating student identities, activities, recognition as a 2017 Cool Vendor in world’s leading information source for
and originality during online exams. Social Software and Collaboration from study seekers.
Proctorio’s customizable exam settings prestigious technology review consultancy Peggy Kelleher
allow instructors to set-up unscheduled, Gartner Group. EmergingEdTech.com peggy@studyportals.com
on-demand exam proctoring specific to recently called Shindig, “A Pioneering studyportals.com
their assessment needs. Technology for the School of Tomorrow.”
Ian Bartczak Chris Downs Symbiosis Educational
ian@proctorio.com christopher@shindig.com
proctorio.com shindig.com
Consultants
Booth 303
Symbiosis Educational Consultants builds
ReachLocal SmartBrief affordable online courses and degree
Booth 502 Booth 410 programs that create student-centered
ReachLocal, part of the USA TODAY SmartBrief is the leading digital media and pedagogically strong learning
NETWORK, possesses expertise in online publisher of targeted business news and experiences. The firm has developed
enrollment marketing. With a presence information by industry. By combining over 300 custom online courses for
in 14 countries, we work with colleges technology and editorial expertise, higher-ed institutions. By providing
worldwide. We are a pioneer in digital SmartBrief delivers the most relevant expert instructional design, faculty
marketing—for well over a decade industry news—curated daily from development, strategic consulting,
we have combined award-winning thousands of sources—in partnership with and staff augmentation, Symbiosis offers
technology with experienced people leading trade associations, professional a refreshing, à la carte approach to
and industry knowledge. societies, nonprofits and corporations. online learning.
www.reachlocal.com Aaron Lawrence Joseph Thomas
Tom Kang alawrence@smartbrief.com joe@symbiosised.com
tom.kang@reachlocal.com smartbrief.com symbiosised.com
reachlocal.com/us/en

Thruline Marketing Wiley Education Services
Booth 210 Booth 200
We help students discover higher Wiley Education Services is a leading
education opportunities and inspire provider of comprehensive, tailored
them to take the first step toward a better higher education services to universities
career. We partner with higher education around the world. We currently support
institutions to remain the constant in the over 60 partners, more than 600
student experience—from a student’s first programs, and over 5,000 courses,
search to matching with the right school encompassing on campus, online, and
to putting their skills to work. hybrid models. By extending our partners’
Karl Ploeger global reach, creating operational
karl.ploeger@thru-line.com efficiencies, and improving learning
thru-line.com experiences and outcomes across the
student lifecycle, we help our partners
uConnect achieve success in an increasingly
Booth 304 competitive and dynamic market.
uConnect is a higher education Wayne Parkins
marketing platform that helps schools mparkins@wiley.com
edservices.wiley.com
leverage the career resources and
services they already have to more
confidently make, and effectively deliver World Education
on, the promise of career advancement. Booth 107
David Kozhuk World Education is a leading online
david@gouconnect.com course provider. We partner with top
gouconnect.com colleges and universities across the
nation to provide career training
Ungerboeck Software and professional development that
empowers individuals in their desired
International career pathway. As the fastest growing
Booth 204
provider of workforce certification
Ungerboeck allows you to centralize
programs, World Education is your
event information in one place for
strategic partner of choice.
compliance, auditability, security,
Chris Gores
campus safety, customer service, staff
chris@worldeducation.net
productivity and overall piece of mind.
worldeducation.net
Ungerboeck has robust capabilities
from event management to registration
and beyond. In addition, all financial Xenegrade
workflows are managed in a PCI Booth 311
compliant, GAAP compliant manner. The XenDirect Student Registration
Jill Newman System provides quick ROI by helping
jill.newman@ungerboeck.com you increase registrations, reduce
ungerboeck.com unnecessary costs, improve data
integrity, and make better programming
decisions with built in Reporting and
Business Intelligence. Since 1991,
Xenegrade has met the registration
needs of Continuing Education, Adult
Education, Community Education and
Workforce Development organizations.
Chuck Johnson
cjohnson@xenegrade.com
xenegrade.com
Onsite Program 53
Grow your
enrollments
using proven
strategies
By increasing your ability to provide high-
touch, transparent, and proactive support
to prospective and admitted students, you
will see significant yield increases.
Let’s talk!
Visit blackboard.com/studentservices
and request a free consultation about
your institution and learn how we can help
support your institution’s enrollment and
admissions process.
Thank you, Exhibitors!
E D U C A T I O N
Onsite Program 55
Awards Program/Association Awards
At the 1953 Annual JULIUS M. NOLTE AWARD FOR ADELLE F. ROBERTSON CONTINUING
Conference of the EXTRAORDINARY LEADERSHIP PROFESSIONAL EDUCATOR AWARD
Presented on Wednesday, March 27 Presented on Thursday, March 28
National University Extension at 1:30 p.m. at 3:15 p.m.
Association (NUEA),
The Julius M. Nolte Award for The Adelle F. Robertson Professional
which was the forerunner Extraordinary Leadership is the most Continuing Educator Award recognizes the
of UPCEA, Robert Browne prestigious of all UPCEA awards. First scholarship, leadership and contributions
of the University of Illinois established in 1965, the award is given to to the profession of an outstanding
gave a speech honoring an individual in recognition of unusual continuing professional educator who
and extraordinary contributions to the has entered the field within the past five
Tom Shelby, retiring Dean cause of continuing education on the to 10 years. The Award is dedicated to
of the Division of Extension regional, national, and/or international the memory of Adelle Robertson, whose
at the University of Texas. level. The award honors the memory career in continuing education spanned
Browne conferred on of Julius M. Nolte, a pioneer in the field 30 years. Robertson served as a member
of continuing higher education. Nolte of UPCEA’s Board of Directors from 1979–
Shelby the FX Key in honor
served as Dean of General Extension at 1985 and as President from 1983–1984.
of service to extension. the University of Minnesota from 1934– Robertson set a standard of excellence
Engraved on the key was 1962. He served as NUEA President in in her own pursuits and inspired others to
“Fellow of Extension,” the 1950–51, and was Secretary/Treasurer of seek excellence in theirs.
year, and the Association’s the Association from 1956 to 1964.
initials. This was the first Richard Novak Kim Holka

recognition award given Rutgers, The Oakland University
by the Association. State University of
New Jersey
The Association’s Awards PHILLIP E. FRANDSON AWARD
Program has grown to WALTON S. BITTNER FOR LITERATURE
include Association-wide, SERVICE CITATION Presented on Thursday, March 28
Presented on Thursday, March 28 at 3:15 p.m.
community of practice, and
at 3:15 p.m.
Regional Awards. Through The Phillip E. Frandson Award for Literature
these awards, UPCEA The Walton S. Bittner Service Citation recognizes the author and publisher
is given to express appreciation to a of an outstanding work of continuing
recognizes its members’ higher education literature. It is given
member for outstanding service in
outstanding contributions professional, continuing, and/or online in memory of Phillip E. Frandson, Dean
to the Association and education at his/her institution, and of Extension, University of California, Los
the field, as well as their service of major significance to UPCEA. Angeles, and NUEA President, 1977–78.
achievements in innovative
programming, marketing Patrice Miles
and promotion, community Georgia Institute
development, and services, of Technology
research and publications,
Free Range Learning
and many other areas.
in the Digital Age
Peter Smith
To the following recipients
of this year’s awards and
honors, UPCEA extends
its congratulations.

DOROTHY DURKIN AWARD EXCELLENCE IN TEACHING AWARD OUTSTANDING
FOR STRATEGIC INNOVATION Presented on Friday, March 29 at 11:15 a.m. PROGRAM—NONCREDIT
IN MARKETING AND/OR Presented on Thursday, March 28 at
The UPCEA Excellence in Teaching Award
ENROLLMENT MANAGEMENT 12:15 p.m. during the Program Planning
is presented to individuals who have
Presented on Thursday, March 28 at and Implementation Network Lunch
12:15 p.m. during the Marketing, Enrollment,
provided outstanding teaching, course
development, mentoring of students, The Outstanding Program—Noncredit
and Student Services Network Lunch
and service to continuing education. Award recognizes outstanding
The Dorothy Durkin Strategic Innovation This award recognizes those who have professional and continuing education
Award recognizes an individual for made significant contributions to credit programs that do not offer credit.
achievement in strategic planning, or noncredit programs and who have
marketing innovation or enrollment provided inspirational teaching to
management success. A key element in continuing education students.
all areas is demonstration of creativity
layered on a foundation of strategic Kathy Missouri K–12 ESOL
thinking. Awardees will have exhibited Sherman-Morris Certification Preparation
leadership and commitment to Mississippi University of Missouri-Columbia
achieving a responsive, student-centric
State University
culture at their institution.
INTERNATIONAL LEADERSHIP AWARD
Presented on Thursday,
OUTSTANDING PROFESSIONAL, March 28 at 12:15 p.m. during the
Steven Kendus CONTINUING, AND/OR ONLINE International Network Lunch
University of Delaware EDUCATION STUDENT—CREDIT
Presented on Friday, March 29 at 11:15 a.m. The UPCEA International Leadership
Award recognizes an individual for
The Outstanding Continuing Education
representing innovative leadership in
LEADERSHIP IN DIVERSITY AWARD Student Award recognizes outstanding
one or more of the following areas:
Presented on Wednesday, March 27 student achievement in professional and
educational programs and services;
at 1:30 p.m. continuing education.
administrative practices; collaborations
UPCEA encourages understanding, and partnerships; or research.
appreciation and the celebration of Stephen Brennan
diversity, and the championing of equal University of Minnesota
access to education—inclusive of those
Marissa Lombardi
who identify with different cultures, Education First
racial and ethnic backgrounds, sexual
orientations, gender identities, religious OUTSTANDING PROGRAM—CREDIT
beliefs, and physical disabilities. The Presented on Thursday, March 28
UPCEA Diversity Leadership Award, at 12:15 p.m. during the Program Planning
established in 2010, recognizes an and Implementation Network Lunch
individual or a program representing The Outstanding Program—Credit Award
best practices in promoting the recognizes outstanding professional and
educational success of diverse students. continuing education programs allowing
This award recognizes outstanding students to earn academic credit.
accomplishment in one or more of the
following areas: research, educational
programs and services, administrative
practice, or organizational commitment.
Mitchell Springer MS Education Learning

Purdue University Design and Technology
Purdue University
Onsite Program 57
Awards Program/Association Awards
INTERNATIONAL PROGRAM EXCELLENCE IN ADVANCING advance online education and address

OF EXCELLENCE AWARD STUDENT SUCCESS AWARD institutional goals.
Presented on Thursday, Presented on Thursday, March 28 at
March 28 at 12:15 p.m. during the 12:15 p.m. during the Marketing, Enrollment,
International Network Lunch and Student Services Network Lunch
UPCEA recognizes globalization as UPCEA recognizes student success

one of the key forces molding higher is paramount to the mission of every Transforming the Entire
education today. The Association institution of higher education. University through Innovations
encourages its member institutions and Professional and continuing education in Online Education
organizations, to extend their outreach units realize they must provide strategic
globally and to facilitate international and cross-functional projects, initiatives,
University of Arizona
or global professional and continuing and services that maximize success of
education in creative and innovative the adult or non-traditional student. To ENGAGEMENT AWARD
ways. The Association aims to play an that end, UPCEA aims to play an active Presented on Thursday, March 28 at
active role in preparing individuals for role in preparing members for advancing 12:15 p.m. during the Community and
effective participation in a global society the success of students in both credit and Economic Engagement Network Lunch
by engaging in activities that promote non-credit programs by acknowledging
The UPCEA Engagement Award
the exchange of knowledge and ideas best practices and initiatives that “move
recognizes an outstanding mutually-
of global significance. the needle” in the advancement of
beneficial exchange of knowledge and
student success.
resources between a member institution
and one or more external constituents
Costas Spirou such as local communities, corporations,
government organizations, or
The International Berklee Online associations. The recognized partnership
Psychology Doctorate will demonstrate a knowledge partnership
Online Program The UPCEA Award for Excellence in that has resulted in a measurable and
Advancing Student Success is sponsored by sustainable shared impact in areas such
The Chicago School of
as economic development, community
Professional Psychology development, workforce training, or
capacity building.
11th HOUR AWARD FOR BUSINESS AWARD FOR STRATEGIC
AND OPERATIONS INNOVATION IN ONLINE EDUCATION
Presented on Thursday, March 28 at Presented on Thursday, March 28 at
12:15 p.m. during the Business & Operations 12:15 p.m. during the Online Administration
Network Lunch Network Lunch
The UPCEA 11th Hour Award for The award recognizes an institution of
Business and Operations is given to an higher education (i.e. campus, system, or Center for International Trade
individual, team or unit in recognition of consortium) that has, at an institutional & Transportation/POLB
exemplary character, ethics, and decisive level, set and met innovative goals Academy of Global Logistics
action in times of dire circumstances focused on online education and been California State University, Long
or emergencies. strategic in the planning, development,
implementation and sustainability in line
Beach, College of Continuing
with the institutional mission. Examples & Professional Education
include authentic institutional online
organizational structure, partnership
Independent Learning models to achieve specific goals,
Transcript Project Team maximizing resource efficiencies,
University of Wisconsin, improving the learning experience
Continuing Education, for faculty and students, or the use of
technology and learning design to
Outreach & E-Learning

Awards Program/Regional Awards
Central Mid-Atlantic New England

Adelle F. Robertson Emerging Excellence in Teaching Award Exemplary Teaching Award
Professional Continuing Educator James O. Pawelski, Ph.D. Chandler Coyle
Kimberly Holka University of Pennsylvania Berklee Online
Oakland University
Alexander Charters Leadership and Service Award
Outstanding Program (Credit) Emerging Professional Paul Cochrane
Master of Science in Data Science Continuing Educator Award University of Southern Maine
and Analytics Anthony G. Boehm
University of Missouri—Columbia The Catholic University of America Outstanding Continuing
Education Support Specialist Award—
Outstanding Program (Non-Credit) Marketing & Promotions: Staff in a Support Role
Missouri K–12 ESOL Certification Electronic Award Joan Deal
Preparation LaShay Long & Gary Steel Worcester Polytechnic Institute
University of Missouri—Columbia The Catholic University of America
Outstanding Student Award
Excellence in Teaching Outstanding Continuing Luis R. Colon, Jr.
Huston Gibson Education Student Providence College
Kansas State University Akudo Ijeoma Ejelonu
University of Pennsylvania
John L. Christopher
Outstanding Leadership Award Outstanding Continuing
Steve VandenAvond Education Student
Northern Michigan University Deborah J. Nicholson
The Catholic University of America
Outstanding Continuing
Education Student Award Outstanding Program Award
Stephen Brennan (Non-Credit)
University of Minnesota Nicole Westrick, Doris Clowney
& Vanessa Williams
Continuing Education Support Temple University
Specialist Award
Sarah Reasoner Partnership
Kansas State University [Institutional and/or Business]
University of Pennsylvania English
Engagement Award Language Programs
OUCARES Pre-Employment University of Pennsylvania
Skills Training Program
Oakland University Center for Autism
Outreach Services
Excellence in Advising
Jessica Parker
Western Michigan University
Excellence in Instructional
Design Award
Digital Badges in Course Design
Purdue University
Research and Scholarship Award

Mark Kuhnert and Terrie Nagel
University of Missouri—Columbia

South West
Outstanding Service Excellence in Teaching
to Continuing Education Michael P. Toothman
Andrea Schaumann University of California Riverside
Rollins College
Engagement Award
Emerging Continuing Center for International Trade &
Education Leader Transportation and the Port of Long
Jeffrey Grant Beach Academy of Global Logistics
The University of Tennessee at Cabrillo High School
at Chattanooga California State University, Long Beach
Continuing Education Outstanding Administrative

Faculty (Credit) Process or Service
Kathy Sherman-Morris Records Retention, Academic Programs
Mississippi State University University of Washington
Continuum College
Continuing Education Student
(Non-Credit) Outstanding Credit Program
Kenneth Danter Master of Science in Health
Kennesaw State University Care Administration
California State University, Long Beach
Programs for Special Populations
Longwood LIFE Outstanding Non-Credit Program
Longwood University Ghostwriting Professional
Designation Program
Program of Excellence (Credit) California State University, Long Beach
Dr. Susan Elkins, Chancellor
University of South Carolina Outstanding Service
Palmetto College Carmin Chan
University of Arizona
Program of Excellence (Non-Credit)
Medical Assisting Certificate
Kennesaw State University
Engagement Award
Texas Tech University Llano River
Field Station
Tom Arsuffi, Ph.D.; Karen Lopez, Robert
Stubblefield; Texas Tech University Llano
River Field Station; Texas Parks and Wildlife
Department; Texas State Soil and Water
Conservation Board; Hill Country Alliance;
& Texas A&M Texas Water Resource Institute
Onsite Program 61
Upcoming UPCEA Events
Mark Your Calendar

2019 eDesign Collaborative 2019 eDesign Collaborative 2020 Summit for Online Leadership
ThinkTank Roadshow ThinkTank Roadshow and Administration + Roundtable
May 3, 2019 October 4, 2019 February 4–6, 2020
University of Wisconsin (Virtual) Brigham Young University (Virtual) New Orleans, LA
2019 eDesign Collaborative 2019 South Region Conference 2020 UPCEA Annual Conference and
ThinkTank Roadshow October 14–16, 2019 New England Region Conference
July 19, 2019 Lake Buena Vista, FL March 18–20, 2020
UC Irvine (Virtual) Boston, MA
SUPER 2019: Central & West
2019 Mid-Atlantic Regional Conference 2021 UPCEA Annual Conference
Region Conference October 23–25, 2019 April 7–9, 2021
October 2–4, 2019 Denver, CO Washington, DC
Pittsburgh, PA
2019 Marketing and Enrollment
Management Seminar
December 4–6, 2019
New Orleans, LA

Thank you, Volunteers!
Kayla Elliott Miller, Indiana University Lindsey Hamlin, South Dakota

2018–2019 Board of Directors
State University
Cheryl Broughton, North Carolina
Sandi Pershing, University of Utah
State University Charlene Ashton, California State
Nelson Baker, Georgia Institute of Technology Polytechnic University, Pomona
Long Huynh, Kansas State University
Richard Novak, Rutgers, The State Tanya Vincent, Western
Lily Fu, Massachusetts Institute
University of New Jersey Kentucky University
of Technology
Christina Sax, Maryland University of Tanja Bibbs, Western Kentucky University
Gary Chinn, Penn State University
Integrative Health
Rebecca Cook, University of Arizona
Willie Bragg, Morgan State University
Andy Casiello, Old Dominion University
Teri Markle, University of Denver
Joan Dolamore, Lasell College
Nancy Coleman, Wellesley College
Breeda McGrath, The Chicago School of
Erasmo Salinas, Western Michigan University
Vickie Cook, University of Illinois, Springfield Professional Psychology
Amy Gantman, Otis College of Art
Dave Cillay, Washington State University
and Design
Jim Morris, Rutgers, The State University of Phillip E. Frandson
New Jersey Award Committee
Membership Committee
Kelly Otter, Georgetown University Susan Elkins, University of South Carolina
Nelson Baker, Georgia Institute
Jason Wingard, Columbia University Maureen MacDonald, University of Toronto
of Technology
Peter Janzow, Pearson John LaBrie, Clark University
Rosemary Kelly, Syracuse University
Dick Senese, Capella University Faye Lesht, Marquette University
Mili Maldonado, Florida
Soma Chakrabarti, University of International University Andy Atzert, Columbia University
Wisconsin, Madison Paula Hogard, Framingham Kim McNutt, California State University,
Robert Wagner, Utah State University State University Dominguez Hills
Beth Mulherrin, University Maryland Dave Cillay, Washington State University
University College Jim Morris, Rutgers, The State University 2019 Annual Conference
William Bajor, East Stroudsburg University of New Jersey Advisory Committee
Bob Stine, University of Minnesota Robert Wagner, Utah State University Sandi Pershing, University of Utah
Nora Lewis, University of Pennsylvania Andy Casiello, Old Dominion University Brenda Blazekovic, Eastern
Cindy Parker, Johnson & Wales University Seth Meisel, Northwestern University
Dean Claud, Old Dominion University
Terry Rawls, Appalachian State University
Paola Curcio-Kleinman, New
Jenni Murphy, California Policy Committee
York University
State University, Sacramento Dick Senese, Capella University
Allison Friederichs, University of Denver
Geoff Foy, Pacific Lutheran University
Board Development Committee Scott Weimer, Virginia Polytechnic
Carol Gering, University of Oregon
Richard Novak, Rutgers University Institute and State University
Earl Gibbons, Western Washington University
Robert Bruce, Rice University Jennifer Blum, Laureate Education
Michele Gribbins, University of
Nancy Coleman, Wellesley College James Shaeffer, Old Dominion University
Illinois Springfield
Stacy Snow, University of Missouri Reed Scull, University of Wyoming
Mike Jones, University of Connecticut
Lisa L. Templeton, Oregon State University Susan Aldridge, Drexel University
Khusro Kidwai, University of Maine
Mary Niemiec, University of Nebraska
Marissa Lombardi, Education First
Diversity & Inclusion Committee
Jeni Lutey, Eastern Washington University
William Bajor, East Stroudsburg University Association Awards Committee
Kelly Newell, Washington State University
Sandi Pershing, University of Utah Mary Angela Baker, Salisbury University
Corinna Owens, The Ohio State University Susan Elkins, University of South Carolina
Onsite Program 63
Thank you, Volunteers!
Lynda Rogers, University of Ursula Bechert, University of Pennsylvania

South Region
California, Santa Cruz
Janice Sitzes, North Carolina State University
Mike Schroder, California State Janice Sitzes, North Carolina State University
R Dean Claud, Old Dominion University
University, San Marcos Liz Fillman, Virginia
Commonwealth University Charlene Ashton, California State
Mark Veljkov, Bellevue College
Polytechnic University, Pomona
Monica Yelverton, University of North
Carolina, Chapel Hill Long Huynh, Kansas State University
Central Region
Benjamin Deaton, Anderson University Gail Ruhland, St. Cloud State University
Terrie Nagel, University of Missouri
Mark Bernhard, University of Terry Rawls, Appalachian State University Laurel Hogue, University of Central Missouri
Southern Indiana George Calderaro, Columbia University
Mili Maldonado, Florida
Lori Crose, Oakland University International University Samantha Stone, California State
Robin Cunningham, Purdue University Andrea Schaumann, Rollins College University, Sacramento
Kristin Hrynczuk, Western
Damon Wade, University of Virginia
Michigan University International Network
Seth Meisel, Northwestern University John Caron, Endicott College
West Region
Bob Stine, University of Minnesota Brian Cook, California State
Saralyn Smith, Pacific Lutheran University
Marci Ritter, Kansas State University University, East Bay
Annette Webb, University of
Robert Wagner, Utah State University
California, Riverside
Mid-Atlantic Region Amy Ginder, University of Nevada, Reno
Marissa Lombardi, EF Education First
Karen Bull, Syracuse University Breeda McGrath, The Chicago School of
Melissa Nakamura, University of Hawaii
Paul Nardone, Misericordia University Professional Psychology
Jenni Murphy, California State
Lorelee Isbell, Pennsylvania State System Lily Fu, Massachusetts Institute
University, Sacramento
of Higher Education of Technology
Dawn Lesperance, Lewis-Clark
Nora Lewis, University of Pennsylvania Kim McNutt, California State University,
State College
Dominguez Hills
Carolyn Jankowski, Stony Brook University
Heidi Zhang, California State University,
Eileen Julian, Syracuse University Business & Operations Network Long Beach
Nichole Henry, Syracuse University Patrice Miles, Georgia Institute Mike Schroder, California State University,
of Technology San Marcos
Kris Rabberman, University of Pennsylvania
Nicole Westrick, Temple University Terry Borg, Northern Illinois University
Rosemary Kelly, Syracuse University
Edward Howard,
Virginia Commonwealth University
New England Region Marketing, Enrollment, and
Teri Markle, University of Denver Student Services Network
Stacy Chiaramonte, Worcester
Cheryl Broughton, North Carolina Tomea Knight, University of Pennsylvania
Polytechnic Institute
State University
Jasmeial Jackson, Southern New Victoria O’Malley, University of Denver
Randy Jones, North Carolina
Hampshire University Chris Nicholson, University of Denver
State University
Christine Dolan, University of Rhode Paola Curcio-Kleinman, NYU
Nicole Winget, Campbell University
Island, Providence
Tanya Vincent, Western Kentucky University
Michael Jones, University of Connecticut
Sira Berté, University of
Massachusetts, Amherst Kayla Elliott Miller, Indiana University
Marilyn Cleary, Worcester State University Community and Economic Melissa Feuer, The George
Engagement Network Washington University
Cindy Parker, Johnson & Wales University
Dee Masiello, Boston College Tim Stickel, University of Alaska Fairbanks
Paula Hogard, Framingham State University

Camille Funk, University of Mike Raynes, Rutgers, The State
Online Administration Network
California—Irvine University of New Jersey
Sarah Dysart, University of Michigan Joshua Kim, Dartmouth College David Hankins, Texas Tech University
Asim Ali, Auburn University Justin Louder, Texas Tech University Amanda Olivas, The California
Kim Siegenthaler, University of Missouri State University
Carin Nuernberg, Berklee College of Music
Michele Gribbins, University of Shani Sutton, Georgetown University
Tyler Ritter, University of North
Illinois, Springfield Carolina—Chapel Hill Amy Rossi, Northwestern University
Tanja Bibbs, Western Kentucky University Ted Rockwell, University of
Gary Chinn, Penn State University Colorado—Boulder Unbound Editorial Board
Paul Huckett, Johns Hopkins University Jason Ruckert, Embry-Riddle Thomas Gibbons, Northwestern University
Aeronautical University
Jessica Gordon, University of Missouri Nelson Baker, Georgia Institute
Nancy Salzman, Brandman University of Technology
Mel Edwards, Purdue University
Kim Siegenthaler, University of Missouri Burton Bargerstock, Michigan
Ginger Hunt, University of Arizona
Ann Taylor, The Pennsylvania State University State University
Sasha Thackaberry, Louisiana Soma Chakrabarti, University of

Program Planning and Wisconsin—Madison
State University
Implementation Network
Jay Halfond, Boston University
Gregory Milton, Sonoma State University
eDesign Collaborative Richard Novak, Rutgers,
Donna San Miguel, California State
Leadership The State University of New Jersey
University, San Marcos
Camille Funk, University of California, Irvine David Schejbal, Marquette University
Jarrod Murray, Valdosta State University
Mel Edwards, Purdue University James Shaeffer, Old Dominion University
Khusro Kidwai, University of Maine
Shaun Moore, Oakland University Karen Sibley, Brown University
Rebecca Cook, University of Arizona
Stacy Snow, University of Missouri
Willie Bragg, Morgan State University Tara Lifland, The George
Sandra von Doetinchem,
University of Hawaii, Manoa Corporate Advisory Council
Kristlyn Dalton, Loyola University Chicago
Paul del Piero, University of Washington Jesse Boeding, Student Services
Travis Thurston, Utah State University
by Blackboard
Ing Phansavath, University of
California, Los Angeles Carey Dempsey, Wiley
2018 Marketing and
Bob Hieronymus, Emsi
Enrollment Management
National Council for Online Seminar Planning Committee Nicole Foerschler Horn, JMH Consulting Inc.
Education Advisory Board Jeremy Davis, Lansing Dave Jarrat, InsideTrack
Deb Adair, Quality Matters Community College
Peter Janzow, Credly
Marni Baker Stein, Haydn Kuprevich, George
Tracy Kreikemeier, Thruline Marketing
Western Governors University Washington University
Pat Leonard, Credly
Karen Bull, Syracuse University Mike Merriam, Framingham
State University Lee Maxey, MindMax
John Caron, Endicott College
Bob Tran, Brandman University Amit Sevak, Emeritus
Kara Cummings, Stetson University Dan Sommer, Trilogy Education Services
Karen Ferguson, Colorado State University
Global Campus Regina Cohen, University of Pennsylvania
Jonathan Finkelstein, Credly Joshua McCarthy, Johnson & Wales

University Online
Cristi Ford, University of Maryland
University College George (Skip) Darmody, Bridgewater
State University
Onsite Program 65
Hotel Floorplan
First Floor n Concurrent Session

n Exhibit Hall
Second Floor n Concurrent Session

n Exhibit Hall

Third Floor n Concurrent Session
n Exhibit Hall
METROPOLITAN BALLROOM
FOYER
Fourth Floor n Concurrent Session

n Exhibit Hall
Onsite Program 67
Hotel Floorplan
Thirty-Fifth Floor n Concurrent Session

n Exhibit Hall

Vi
sit
us
at
Bo
ot
h
#3
Increase Enrollments Through Technology - 00
Enabled Marketing & Enrollment Services
Our Track Record Our Solutions
20% ADVISORY
We connect university goals with actionable,
Average year-over-year increase in data-driven marketing and enrollment plans. Starting
enrollments we realize for our clients with assessment, focused questioning, and research,
MindMax Advisory develops and delivers actionable
data-supported blueprints and roadmaps.
$165M MARKETING & ENROLLMENT SERVICES

Revenue generated from We deliver measurable results by integrating with
non-credit program enrollments existing marketing teams to provide complimentary
expertise, capacity, or full-sourced solutions.
2M+ TECHNOLOGY
We power universities with best-in-class technology
The number of students MindMax
has impacted solutions. We are platform agnostic and optimize
within your existing solutions or through our
cloud-hosted technologies.
Trusted by some of the most distinguished

universities in the world
YOUR PARTNER TO INCREASE ENROLLMENTS. MindMax, LLC

Founded in 2009 MindMax has been an Inc. 5000 1001 Hingham Street, Suite 300
fastest growing company 4 years in a row. Rockland, MA 02370
100% dedicated to higher education P: 781-884-0130 | F: 781-987-8830
(Everyone but the 18-year-old-on-campus freshman) info@mindmax.net
MindMax has impacted 2M+ students mindmax.net
Boston, MA
March 14–16, 2020
POWERED BY UPCEA
Summit for Online Leadership and
Administration + Roundtable
FEBRUARY 4–6, 2020

Ritz-Carlton New Orleans + New Orleans, Louisiana
conferences.upcea.edu/SOLAR
UPCEA 2020
ANNUAL
CONFERENCE
Where the Boston, MA

future unfolds. March 18–20, 2020

2019 UPCEA Annual Conference Printed Program

Încărcat de

Informații document

Drepturi de autor

Partajați acest document

Partajați sau inserați document

Opțiuni de partajare

Vi se pare util acest document?

Este necorespunzător acest conținut?

Drepturi de autor:

2019 UPCEA Annual Conference Printed Program

Încărcat de

Drepturi de autor:

UPCEA

The brightest minds.

You could ask Valerie what she thinks of Brandman’s

Here’s to embracing this moment of opportunity and to facing the inevitable

Bob Hansen Rovy Branon

1 Welcome 2019 Annual Conference UPCEA Staff

Schedule at a Glance on topics and locations, see the full conference

Tuesday, March 26, 2019 Thursday, March 28, 2019

6:00–7:30 p.m. UPCEA Volunteer Leadership 9:30–10:30 a.m. Concurrent Session II

Wednesday, March 27, 2019 12:00–12:15 p.m. Lunch Pick-up

12:15–1:30 p.m. UPCEA Network Lunch Meetings

10:00–11:00 a.m. Concurrent Session VI

11:15 a.m.–12:15 p.m. Closing General Session

the concurrent Community and Economic Engagement

sessions that best Digital Strategy and Innovation—NEW!

meet your needs. International

Foundational—For those new to the higher education field, and/or to the

Applied— For those with a robust understanding of a particular topic ready

Strategic— For those at a more senior level in higher education.

Welcome to Seattle! Thank you for the opportunity to serve as your

4 2019 UPCEA Annual Conference

On his election to the presidency

Conference App Emerging Leaders Specific Events in the Exhibit Hall

6 2019 UPCEA Annual Conference

UPCEA Strategic Alliance

As the incoming president of UPCEA, I am honored to serve you and

In these ever-changing times, we must be agile and innovative to be able to meet

8 2019 UPCEA Annual Conference

• Unbound Editorial Board • New England Region Council Meeting

Tracks Tuesday, March 26, 2019 Wednesday, March 27, 2019

Whether you are launching a new online

10 2019 UPCEA Annual Conference continues on next page

continued from page 10 12:00 PM–1:00 PM 3:45 PM–4:45 PM

Designing for Diverse Audiences:

Personas can be used to inform

continues on next page

12 2019 UPCEA Annual Conference

Partnerships between The New Startups: Continuing

• David Capranos, Wiley Education Services

Wednesday, March 27 Thursday, March 28 Friday, March 29

14 2019 UPCEA Annual Conference

Best in Show New England: Practical Challenges and Issues: A Conversation

Tracks 9:30 AM–10:30 AM

Get online at Continue the conversation online with

16 2019 UPCEA Annual Conference

Gen X Moms and Gen Z Daughters: MicroMasters and Other New

• Sandi Pershing, University of Utah Best in Show SUPER: To Partner or

Concurrent Session block continues

Tracks 11:00 AM–12:00 PM

18 2019 UPCEA Annual Conference

Empower Your Learners.

Credly is a robust network of education institutions and

Tracks 11:00 AM–12:00 PM Changing Publicness of

Community and Research Roundtables

• Emma Brady, University of Florida • Bryan Blakeley, Boston College

Recharge your devices in the Metropolitan Ballroom

20 2019 UPCEA Annual Conference

Tracks 11:00 AM–12:00 PM 12:00 PM–12:15 PM

22 2019 UPCEA Annual Conference

Business & Operations Adopting a User Experience Approach

Concurrent Session block continues

Tracks 1:45 PM–2:45 PM

Building the Plane While We Fly It:

24 2019 UPCEA Annual Conference

Tracks 3:15 PM–4:15 PM 4:30 PM–5:30 PM

continues on next page

Wednesday, March 27 Thursday, March 28 Friday, March 29

the concurrent Community and Economic Engagement