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The projects I have chosen to display in this portfolio are the ones I consider to have the
biggest impact on their beneficiaries and my professional development. All 5 of them
were developed side by side with the community involved and had also helped me de-
velop my interest on the improvement of access to information and public services and
how involving not only the employees but also the users of said services in the design
process can strengthen the relationship between the institution and the citizens.
I stand for this way of doing things because I strongly believe commitment comes
from taking responsibilities and making decisions that have a truly impact on our

PATRICIA
lives. I have seen how those decisions can be made in the creative process and trigger
beautiful reactions from people involved in them once they can see the results and feel
part of it as co producers and co owners.
The first one –lo contador census– was executed during my last 2 years as

SÁNCHEZ
a student with a self-motivated team that decided to participate without any regards
or obligations. Three of the other projects were developed in the dr. exequiel
gonzález cortés children’s hospital, where I have been working since my
first day as a professional in the context of their relocation to a new building helping to
understand their personnel’s concerns regarding this process and proposing initiatives
to address them through design. The project for the labour bureau was carried out
with a team composed of designers, psychologists and engineers that first met in the
same hospital and had common political vision of how things should be done in public
institutions.
Some particularities about these projects to contribute to a better understanding of
my selection are described on the next page.

designer / academician
(Pontificia Universidad Catolica de Chile’s Design School)

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lo contador census: I was invited to participate of this period in which we recognized the kid’s biggest fears during an x
project by a team of architecture students when they were rays or scanner procedure to find out that the problem was not the
almost ready to apply the questionnaire to the students but procedure itself but the desperation of not being able to see their
without any knowledge of the design students’ reality. My first task parent or caretakers at those moments. This and other discoveries
was to check the questions and adapt them for design students and led our design decisions around the landscapes set up.
then redesign the survey form for an easier understanding. Once we

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had the results, my last and biggest task was to translate them into sensitive exequiel: During the last months previous to the
graphics and design a book that contains them accompanied by the hospital’s relocation to a new building, we took the challenge
analysis made by a variety of members from the faculty. By the end, of understanding the workers concerns around topics that
it was a 2 years project that demanded me more research and design were not directly related to their professional labour but with their
skills than everything I had done until that moment. breaks between shifts, meeting spaces and other amount of habits
that were not easy to translate into the new building. It took a series

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minga murals: This is the most relevant project of my career of interviews and meetings with all the hospital units and guided
because it has kept me busy since the day I graduated and I visits to the new hospital with co creation activities in which they
am currently still working on it but as a research project with could recognize and adapt their spaces to a better layout that suited
government funding to describe and analyse it’s social impact, it’s their demands.
contribution as a service design case and it’s characteristics as an

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action research methodology. It involved a lot of fieldwork and being redesign of the labour bureau public attention
able to understand a whole new part of the city in order to be able to channels: This project had a nation wide impact because
help the kids in the process to represent it. it implied the redesign of 6 public attention offices from
the labour bureau in 6 different Chilean cities that led us to

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the underwater journey: Although this might seem as a immediately impact the citizens perception of this service and
very simple ambientation project it actually turned out to be a improve the work environment thru a more efficient and friendly
powerful intervention with a huge impact on the kids attending layout that took the tension off between the workers and the people
to the hospital and wide recognition from outside institutions like waiting for their turn.
the chilean antartic institute (INACH). Before developing
the illustrations and landscapes for the walls, we went thru a research

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LO CONTADOR CENSUS

Motivated from the difficulties we had as student representatives


due to the lack of information available to sustain our projects and
initiatives, we set ourselves the goal of building a profile of the
students of the architecture, design and urban studies
faculty of pontificia universidad catolica de chile
(Known as lo contador campus) based on a complex questionary
answered by almost 85% of the regular students by year 2013.
The answers of the almost 2,000 survey forms with 60 questions
each were translated into a book that shows the results of each
main career (Architecture major and Design major) in opposite
pages allowing the reader to compare them. The book also includes
essays written by different members of the faculty such as students,
academicians and students representatives in which they address the
results from different topics and perspectives.

Lo Contador Census survey forms ▲


given to the students.
Lo Contador Census book cover ▶

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◀ Lo Contador Census book opened.


The red graphics are for Architecture
students results and the blue ones
for the Design major students. The
map shows where do Lo Contador
students come from.

◀ 300 printed copies of the book with


the census results ready for the
launching event.

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MINGA MURALS

In the context of the dr. exequiel gonzález cortés children’s


hospital’s relocation to a new building, we carried out a set of 14
workshops for the kids that lived and studied on the 11 boroughs
where the hospital provides it’s services plus one with a group of
the hospital employees, one with the kids from the Hospital school
and one with kids from the dr. ovidio aliaga uria children’s
hospital in Bolivia as a way of celebrating a ten year collaboration
program between both hospitals.
The workshops had 3 phases:

(1) An investigation one where the kids talked and shared their
experiences and knowledge about their neighbours.

(2) A representation phase where they translated their knowledge


into drawings that reflected how they saw their territory.

(3) And a digital stage where we taught them to use Adobe Illustrator
software so they could digitalize their drawings and put them
together into one original file to be printed and installed inside
the hospital.

The results from these workshops are now displayed on the hospital
walls and soon to be complimented by an exhibit with the results
of a research project around the workshop’s impact and social value
financed by the chilean government thru a ministry of culture
and arts fund.

Kids from San Miguel borough ▲


working on their story
La Granja kids drawing a sketch ▶
before the digitalization process

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◀ The children from La Granja borough


working with Adobe Illustrator
software.

◀ A girl from Pedro Aguirre Cerda


working with Adobe Illustrator
Software.

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◀ The kids from La Cisterna workshop


posing with the result of their job.

◀ Brandon, the leader of the Pedro


Aguirre Cerda workshop explaining
the resultant mural.

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◀ The mural of the kids from La Paz,


Bolivia installed on the hospital walls.

◀ The mural of the kids from La


Legua (one of the most stigmatized
neighborhoods in Santiago) installed
on the hospital walls.

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THE UNDERWATER JOURNEY

Design of a underwater themed room for the scanner room and


x rays’ waiting room of the dr. exequiel gonzález cortés
children’s hospital which displays a set of animals from the
Chilean Austral region as a way of not only entertain but also educate
the kids during their medical exams there.
For the waiting room, we include all the whales you can find at
the South Pacific and Antarctic ocean and their measures so the kids
could compare their own height with them on a tape measure on the
wall and learn about less known species such as black toninas which
are known as the Chilean dolphins.
For the scanner room we created a “deeper” underwater landscape
with darker colours and a 1:1 scale illustration of a sperm-whale on
one of the walls and a sunken ship around a window where the kids
can see their parents surrounded by friendly fishes and seals during
the procedure. Kids from San Miguel borough ▲
working on their story
La Granja kids drawing a sketch ▶
before the digitalization process

Whales illustrations on the walls of ▲


the waiting room.students.
Tape measure ▶

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◀ Inside the scanner room.

◀ Antartic landscape with penguins for


the hallway windows.

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SENSITIVE EXEQUIEL

During the dr. exequiel gonzález cortés hospital relocation


process, most of the workers concerns were addressed on weekly
meetings and workshops leaded by the hospital directress and her
team, but there were topics that were being forgotten and there were
mostly domestic ones directly linked to the employees conformity
with the new spaces and their performance on the workplace.
As a way of addressing those issues, we carried out sensitive
exequiel: a fieldwork research project with the main goal of develop
a characterization of the hospital employees and their relationship
with the institution in order to set up the best information system
and layout for the new hospital building thru co design meetings.
There was a first phase of meetings with all the hospital
units to listen to their demands and concerns and check the new
hospital blueprints hoping for them to get to know it and propose
improvement according to their routines. The second stage of the
project were guided visits to the new building in order to check the
spaces already seen in the blueprints and use different elements such
as cardboard furniture and masking tape to co design the new leisure
spaces for them.

Checking the new builing blueprints ▲


with the Emergency Unit
“Cardboard furniture” to try out the ▶
new layouts

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◀ Final result for the leisure space on


the 3rd floor.

◀ Final result for the leisure space on


the 4th floor.

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REDESIGN OF THE LABOUR


BUREAU PUBLIC ATTENTION
CHANNELS
As part of the government modernization process being carried out
in Chile the last years, we re designed the 3 main public attention
channels available at the labour bureau. As part of the project
guidelines we had to bring the telephonic and web attention channels
closer to the citizens, we proposed a new attention model that
integrated them in the public attention offices as an alternative to
solve their requirements without the assistance of a Labour official.
The main idea was that once they had a good experience with the
telephonic or web services available it would be more likely for them
to use it again instead of showing up to the offices.
We also re designed the layout of the public attention offices to
fit this new model and created a new graphic style for information
delivery about the faculties of the labour bureau and to support
the use of the new elements available at the public attention offices.
Our redesign was put to the test in 6 offices in different Chilean
cities: Iquique, Coquimbo, Viña del Mar, Lo Prado, Providencia and
Los Ángeles with over a 30% of increase in the knowledge of the
telephonic and web services and a decrease in the average waiting
times from 90 to a 30 minutes.

New office layout for Lo Prado ▲


office
Providencia office on it’s first trial day ▶
for the new attention model

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◀ Telephones and computers available


for the Labour Bureau users in
Providencia.

◀ Signboard with instructions to


support the use of the new telephones
and computers in Providencia.

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◀ Part of the design team testing the


application of the new graphic for the
Labour Bureau.

◀ A Labour Bureau worker checking the


new stationery.

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◀ Signboard about motherhood


and fatherhood rights inside the
Providencia office.

◀ The new Providencia office’s front


with information about the other
offices available in the city.

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◀ Part of the ‘Labour Bureau city’: An


illustration that displays a wide range
of jobs and characters with labour
difficulties and questions.

◀ A Labour city printing for a size


testing in the Viña del Mar office.

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PATRICIA
SÁNCHEZ

designer / academician
(Pontificia Universidad Catolica de Chile’s Design School)

* pdsanche@uc.cl / ( (+56) 9 8948 5002 / J behance.net/patriciaisidora

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