Documente Academic
Documente Profesional
Documente Cultură
Month #1
OBJECTIVE :
Introduce and familiarize brand SOS Method to the media and other stakeholders
Introduce Marlise Karlin, Founder, SOS Method to the media
Position Marlise as the ‘Guru of new age meditation’
Spokesperson :
Markets : All
Tactics :
2. OBJECTIVE :
Position the brand as the New Age Meditation Solution
Position the brand as an industry expert
Markets : All
Spokesperson :
The concept of meditation and its benefits to help improve general health, lifestyle and as a
solution for health conditions
The evolution of meditation and its new versatile avatar - easy to access, implement and flexible
in nature; Meditation Reinvented
The link between sleep and meditation
Tactics :
Participation in general healthcare industry stories via expert comments/views
Contributory articles
Participation in Special Day stories via expert comments/views
3. OBJECTIVE :
Position SOS Method as technology focused and driven company
Markets : All
Spokesperson :
Tactics :