Common Core Standards Cross Referenced with Entrepreneurship

 Grades 9 – 12 PA Common Core Academic Standards for Reading in Science and Technical Subjects
Craft and Structure
CC.3.5.9-10.E.
Analyze the structure of the relationships among concepts in a text, including
relationship among key terms.
CC.3.5.11-12.E.
Analyze how the text structures information or ideas into categories or
hierarchies, demonstrating understanding of the information or ideas.

Application
Using graphic organizers, students will contrast debt and equity financing after
reading an article provided by teacher.

 Grades 9 – 12 PA Common Core Academic Standards for Writing in Science and Technical Subjects
Research to Build and Present Knowledge
CC.3.6.9-10.H.
CC.3.6.11-12.H.
Draw evidence from informational texts to support analysis, reflection and research.

Application
Students will conduct research and write a report that examines the history of state
sales tax legislation for online sales (e-commerce activity), the stakeholders who benefit
and those who are negatively influenced by the current laws, and formulate an opinion
defending the federal government’s position or an opinion outlining alternative
guidelines for online sales tax collection.

Course/ Subject: Entrepreneurship
Month: September / October
Essential Question: How do successful entrepreneurs recognize business opportunities and are these entrepreneurial traits innate or a
product of education and work experience?
Content
Unit 1 – Initial Phase
Concept of Entrepreneurship and
Role of the Entrepreneur
Advantages and risks associated with
entrepreneurship
Characteristics of a successful entrepreneur
Financial and Non-financial goal setting
Unit 2 – Recognizing Opportunity
Sources for entrepreneurial ideas and
recognizing opportunity
CURRICULUM MAP
Grade: 9, 10, 11& 12
Skills Assessment
Research, define and illustrate Classroom discussion initiated by teacher
entrepreneurship using published data and
celebrated entrepreneurial stories.
BCIT 15.5.12.C
Cooperative activity assessed using
Articulate the advantages and risks using PowerPoint and oral presentation assessed
textbook and prior knowledge through with rubric
cooperative small group activity
BCIT 15.5.12.A
Quiz assessments
Critique a self-evaluation of entrepreneurial
traits BCIT 15.5.12.A, 15.5.12B Visual monitoring by teacher
Hypothesize entrepreneurial characteristics Formally grade unit test covering material
and defend the hypothesis with documented to date.
entrepreneurs BCIT 15.5.12.A, 15.5.12B
Contrast financial and non-financial goal
setting
Interpret and model creative thinking skills
 Flexibility of thought
 Left brain / right brain
 Brainstorming
 Look at trends / product mistakes
 Mind mapping
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: October
Essential Question: How can governmental regulation, liability, fiscal responsibility and personal goals affect the type of ownership
for entrepreneurial ventures?
Content Skills Assessment
Selecting a type of ownership Define each type of ownership using cooperative Cooperative activity informally
activity BCIT 15.5.12.E assessed when students give oral
Advantages and disadvantages of presentations
ownership types Determine Name, Type of Ownership and
Purpose of a start-up business that will evolve
 Sole proprietorship Classroom discussion initiated by
into the Student Business Plan Project.
 General partnership BCIT 15.5.12.E
teacher
 Limited partnership
 S-corp Compare and contrast the advantages and Writing assessments collected and
 C-corp disadvantages among all types of ownerships graded
 Limited Liability Company, LLC BCIT 15.5.12.E, 15.5.12.F

Using the Internet, explore the alternatives Visual monitoring by teacher

Franchising
 What is a franchise?
 Advantages and disadvantages
 Researching and buying a franchise
 Who is the entrepreneur … the
franchisor or the franchisee?
Family Business
Buying an Existing Business
available for registering a business
BCIT 15.5.12.F
Quiz assessments
Create a partnership agreement with at least one
other student for a fictitious business
List advantages and disadvantages of entering
into a franchise agreement. BCIT 15.5.12.E Formally grade unit test.
15.5.12.F
Using the Internet, research franchise
opportunities to estimate start-up costs and fees
commonly associated with franchising.

Vocabulary for Type of Ownership unit Outline the advantages and disadvantages of
family businesses and buying existing businesses.

Define and recall vocabulary terms

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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: November

Essential Question: Why is an entrepreneur who writes a business plan prior to creating a company, two and a half times more likely
to follow through with a business?
Content Skills Assessment

Unit 3 - Understanding the Business Plan

The purpose and components of a business Distinguish the essential components of a Classroom discussion initiated by
plan. business plan and recognize its importance teacher
 Executive summary BCIT 15.5.12.D, 15.5.12.L
 Company description
 Marketing plan
 Managerial plan Compare and contrast business plan formats Visual monitoring by teacher
 Financial plan and outline sources for writing assistance.
 Appendix BCIT 15.5.12.D, 15.5.12.L

Exposure to actual business plans and

sources for writing assistance
Student Business Plan Project
(also labeled Transfer Task)
Compose the company description segment
of a new business plan using worksheets,
notes and applied knowledge. This is the
student business plan project (Transfer
Task). BCIT 15.5.12.D, 15.5.12.L
Writing assessments collected and
graded, (Transfer Task).
Formally grade unit test.

Course/ Subject: Entrepreneurship
Month: December
Content
Unit 4 Analyzing Market & Competitors
Marketing Mix – product, place, price and
promotion
Methods to Identify Competition
The value and types of Market
Research
Vocabulary for Marketing Unit
Connect marketing strategies to actual
businesses, their products and
successful campaign methods.
Student Business Plan Project
(Transfer Task).
CURRICULUM MAP
Grade: 9, 10, 11& 12
Skills Assessment
Define marketing mix and outline Classroom discussion initiated by
promotional strategies, pricing strategies and teacher
channels of distribution and product mix.
BCIT 15.5.12.H
Interpret competitive grids and realize the Quiz assessments.
benefit to analyzing competition.
Compare and contrast direct and indirect
competition.
Differentiate primary and secondary market
research
Recognize the need for target markets, Formally grade unit test.
demographics and market niches.
BCIT 15.5.12.H
Define and recall vocabulary terms. Writing assessments collected and
graded, (Transfer Task).
Give examples of marketing strategies that
were successfully used by companies in
business, past and present. BCIT 15.5.12.H
Formulate a marketing plan for the Student
Business Plan Project, (Transfer Task).
BCIT 15.5.12.D, 15.5.12.L
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: December

Content Skills Assessment

Unit 5 - Protecting Your Business Illustrate the appropriate ways to protect a Classroom discussion initiated by
business using trademarks, copyrights, teacher
Safeguarding intellectual property patents and trade secrets. BCIT 15.5.12.K
through Visually monitor cooperative activities
 Trademarks Define vocabulary
 Copyrights Locate available Internet sources that assist in
 Patents registering intellectual property Quiz assessments.
 Trade secrets BCIT 15.5.12.K

Essential Insurance coverage Recommend the various types of insurance

that will provide sufficient coverage to reduce
or eliminate risk for a business.
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: January

Content Skills Assessment

Unit 6 – Using Technology

History of E-Commerce
Website development for entrepreneurs
Benefiting from a web presence
and social media
Classroom discussion initiated by
Research and define E-commerce. Illustrate teacher
the development of e-commerce using a
timeline. Quiz assessments.
Categorize information that is essential to any
business website. Flowchart a navigation of
student’s website for proposed business.
Include in business plan. BCIT 15.5.12.J Writing assessments collected and
graded
Articulate the benefits associated with Writing assessments collected and
conducting business online BCIT 15.5.12.J graded.
BCIT 15.5.12.K

Cyber Crime Identify the various ways to market a website

Using the Internet, compile data on the

severity and frequency of cybercrime
BCIT 15.5.12.J
Formally grade unit test.
Paraphrase cyber crime vocabulary
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: January / February

Content Skills Assessment

Unit 7 - Preparing the Financial Plan
Determine the costs commonly incurred when Writing assessments collected and
Estimating start-up costs starting a business and further categorize graded
expenses into fixed, variable and operational.
Classroom discussion initiated by
Operational Expenses Explain the advantages and disadvantages of teacher
primary sources of borrowing
BCIT 15.5.12.M Visually monitor cooperative activities
Sources and types of funding common to Examine more unconventional options for
entrepreneurs funding, such as person-to-person lending
and micro-lending. BCIT 15.5.12.M Formally assess worksheets
Vocabulary for Financial Unit
Contrast debt and equity financing
BCIT 15.5.12.M Quiz assessments
Financial Statements
 Balance sheet State the role a business plan has in obtaining
financing BCIT 15.5.12.M
 Cash flow statement
 Income statement Formally assess worksheets from case
Define and recall vocabulary common to studies
financial reporting

Create balance sheets, cash flow statements

Analyzing financial statements to guide
and income statements for teacher initiated
business strategy
scenarios.

Recognize the intended purpose of each

financial statement.

Student Business Plan Project
(Transfer Task).
Discuss Formally evaluate students with unit
 alternatives to solving cash flow test
problems
 factors affecting profit/loss
 the influences of a market economy
on individual businesses and their
financial strategies
Formulate a financial plan for the Student Writing assessments collected and
Business Plan Project, (Transfer Task). graded, (Transfer Task).
 Project cash needs by estimating start-
up costs
 Using Excel templates create a cash
flow statement, an income statement
and a balance sheet.
 Summarize projected financial data
and long-term goals.
BCIT 15.5.12.D, 15.5.12.L
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: February / March

Essential Question: Aside from monetary compensation, what methods can leaders use to motivate staff in an entrepreneurial setting?

Content Skills Assessment

Unit 8 - Management
Hiring and Managing a staff
The role of compensation and benefits
when hiring
Sequence the steps of hiring: from identifying
staffing needs to making an offer. Classroom discussion initiated by
BCIT 15.5.12.I teacher
Recognize alternatives to full-time employees Quiz assessment
and the benefits of outsourcing
BCIT 15.5.12.I
 Freelancers
 Temporary workers/agencies
 Interns
Formally assess worksheets
Outline the types of pay and illustrate each
method with mathematical formulas
 Wage, salary, commission and
combination plan Visually monitor cooperative activities
Describe benefits portion of a compensation
package and label benefits as optional for the
business owner or required by law.

Managing and Motivational Strategies Reading/Writing assessments collected

Distinguish the implications of using extrinsic and graded
and intrinsic rewards as motivational strategy
for employees BCIT 15.5.12.I

Are Leaders Born or Taught?
Characteristics of Effective Leaders
Leadership Managing Styles
Student Business Plan Project
(Transfer Task).
Interpret the importance of delegation for the
entrepreneur BCIT 15.5.12.I Informally evaluate student recall with
an oral questioning that is teacher
directed.
Interrelate creativity, innovation and
profitability with employees working in
groups or teams. BCIT 15.5.12.I
Cite innovative businesses and their
philosophies on teamwork and creativity.
Show research that examines if successful Formally assess student research papers
leadership ability is innate or developed
through experience and education.
BCIT 15.5.12.I
Visually monitor cooperative activities
Identify the common characteristics of that model leadership roles in groups
effective leaders BCIT 15.5.12.I
Informally evaluate student discussion
Recognize the importance of good listening that is teacher driven.
skills, employee training and employee
evaluation procedures. BCIT 15.5.12.I Formally evaluate students with unit
test
Formulate a managerial plan for the Student Writing assessments collected and
Business Plan Project, (Transfer Task). graded, (Transfer Task).
BCIT 15.5.12.D, BCIT 15.5.12.I,
15.5.12.L
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: March

Content Skills Assessment

Unit 9 - Finalizing the Business Plan

The executive summary and its purpose Define an executive summary, its importance Classroom discussion initiated by
and purpose teacher

Submit Completed Student Business Plan
(Transfer Task)
Compose an executive summary for the Writing assessments collected and
student business plan project, (Transfer graded, (Transfer Task).
Task). BCIT 15.5.12.D, 15.5.12.L
Formally assess student business plan
project with rubric, (Transfer Task).
 Create a cover, table of contents and
appendix for student business plan.
 Revise and compile all student
business plan components.
 Submit student business plan project,
(Transfer Task) BCIT 15.5.12.D,
15.5.12.L
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: April / May

Essential Question: How can social entrepreneurship and creative capitalism work to solve global crises in health, education and
poverty?
Content Skills Assessment
Unit 10 – Virtual Business –
Computer Simulation Interpret the importance of concept lessons to Classroom discussion initiated by
business ownership. Topics include ideal teacher
Lessons – Focus on business concepts and locations, advantageous store floor designs,
simulation training target markets, pricing levels, purchasing, Visually monitor computer activity
financing and market research.
Formally assess reading quizzes and
Complete reading assignments, reading computer simulated work for assigned
assessments and simulated computer lessons.
objectives for respective lessons.
Student driven business Formally assess student driven
Using the software simulation, create, operate businesses with computer generated
and grow a retailing business. grade percentages based on
benchmarks.
Visually monitor simulation progress.

Unit 11 - Business Ethics Define ethics and related terminology

Ethical issues in Business Examine ethical issues in business and Classroom discussion initiated by
strategies followed by ethic driven companies teacher

Social Entrepreneurship Cite examples and influence of social Informally evaluate student recall
entrepreneurship. Compare and contrast
entrepreneurship with social Quiz assessment
entrepreneurship. BCIT15.5.12.H
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Month: June

Content Skills Assessment

Unit 12 – Special Topics
Review Famous Entrepreneurs Connect the name of famous entrepreneurs to Classroom discussion initiated by
their companies teacher

Strategies of Successful and Innovative
Companies
Unit 13 - Final Exam
Course curriculum Overview
Examine the “stories” of innovative startups Informally evaluate through classroom
and diagram the steps to creating a successful discussion.
business BCIT 15.5.12.J
Quiz assessment
Recognize terminology from course
curriculum

Outline main topics of course units

Lead cooperative activities and
Jeopardy Challenge distribute grades where appropriate.
Recall course content through cooperative
activity Informally evaluate student recall

Final Exam Interpret course curriculum through objective Formally assess final exams
testing
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Course/ Subject: Entrepreneurship Grade: 9, 10, 11& 12

Enduring Understandings

a) By understanding how to create and maintain a business, students will have the knowledge to pursue financial independence
and have an avenue for personal satisfaction.

b) By learning the principles of entrepreneurship, students will develop skills to become better employees regardless of taking
entrepreneurial risks in business.

c) Knowing that entrepreneurial success is dependent upon recognizing business opportunities, students become more open-
minded, creative, curious and resourceful to problem-solving.

d) Entrepreneurship is the pathway to owning your future, which in turn permits philanthropic work, the advancement of
stakeholder interests and a commitment to improve the environment.

TRANSFER TASK FOR ENTREPRENEURSHIP:

Students will write a business plan detailing the operation of a new business. The students have fictional ownership
and financial risk in the company. The plan should have a unique idea connected to the venture that makes it
competitive or entrepreneurial in the market. The components of the business plan are an executive summary,
company description, marketing plan, management plan and financial plan. Students will complete the business plan
components at different stages throughout the course for assessment. In March, the plan will be finalized, compiled
and submitted for grading.
 Business, Computer and Information Technology Standards - 15.5 ENTREPRENEURSHIP
15.5.12.A Analyze personal choices in preparation for entrepreneurship.
15.5.12.B Evaluate personal management and organizational abilities to succeed in entrepreneurship.
15.5.12.C Analyze the impact of entrepreneurship in the domestic economy.
15.5.12.D Create a business plan using appropriate data to support the business concept.
15.5.12.E Evaluate legal forms of business entities when considering entrepreneurship (e.g., corp., LLC , partnership, sole proprietorship, etc).
15.5.12.F Research the opportunities for local entrepreneurship in the global economy and discuss the impact of government regulations.
15.5.12.G Analyze factors affecting global pricing including international currency fluctuations, tariffs, price controls, and anti-dumping laws.
15.5.12.H Assess advantages and disadvantages for entrepreneurial business in foreign markets; including language and trade barriers,
marketing and regulations.
15.5.12.I Evaluate the functions of operations management as influenced by the business parameters.
15.5.12.J Evaluate strategies for incorporating emerging technologies into specific business operations.
15.5.12.K Analyze issues and cases associated with government regulation.
15.5.12.L Analyze an innovational/business concept and develop a comprehensive business plan.
15.5.12.M Analyze funding sources for an entrepreneur including IPO, venture capital, loans, and owner capital.