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9Ps Marketing Mix

Price Place
The amount it costs a customer to purchase your The method of distribution for your product
product

People Product
The individuals who help to deliver your product The primary way you satisfy customers' needs

Partners Physical environment

Other organizations who help you build or sell The space in which you interact with customers t
your product deliver your product

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ting Mix
e Promotion
or your product The channels you use to communicate about
your product

uct Process
y customers' needs How you deliver your product to customers

ironment Positioning
eract with customers to How you describe the key attributes of your
product

eting mix in Aha! for Marketing.