INFORMATIVE SPEECH TEMPLATE

(Describing chart[s] and/or graph[s])

Name: MUHAMMAD RIDHWAN BIN RIPIN Topic: Social Media Use in 2018

Matric Number: 2018674246 Group: BA232 3C

This exercise requires you to provide an outline for your informative speech by filling in the
following template.

The outline of your speech should include:

 introduction,
 description and analysis of chart(s) and/or graph(s),
 conclusion and recommendation.

In this exercise, you need to choose at least one chart and/or graph related to your topic. Describe
the important data (facts and figures) and the salient features of the data from the chosen chart(s)
and/or graph(s). You are also required to choose at least one article related to your topic. Select
relevant information from the chosen article(s) to provide some supporting information for the data.

Introduction
Introduce topic Social Media Use in 2018

Credibility According to Pew Research Center survey of United States, adults

finds that the social media landscape in early 2018 is defined by a
mix of long-standing trends and newly emerging narratives.

Background of topic
In the United States, there are 79% of population had a social
media. This means that there were around 244 million social
network users in the country in 2018. United States as the country
with the third largest social network user base in the world, only
behind China and India. By 2023, the number of social network
users in the United States is forecast to increase to approximately
257 million.

Central Idea Mostly, adult Americans use Facebook and YouTube frequently, but
Snapchat and Instagram are the most popular among younger
Americans who are heavy user by using it.

Body
(Describing chart[s] and/or graph[s])
Description of data 1. The graph A shows the percentage of United States adult who
say they use the following social media sites online or on their
(Chart 1) cellphone.

2. The graph also displayed the types of social media that they are
using such as Facebook, Youtube, Instagram, Pinterest,
Snapchat, Linkedln, Twitter and Whatsapp.

3. The used of social media sites are measured by the years

starting from 2012 untill 2018 as illustrated in the graph.

Analysis of data
(Chart 1)
Updated: 5 March 2018
4. Facebook and Youtube became the most dominated social
media sites by adult Americans. Eventhough, Youtube started to
became popular in 2018 compared to Facebook because you
can use YouTube for knowledge. Anything from anyone and
specific from an expert, everything is available here to learn that
you think it will be possible.
 5. Besides, Instagram also obtained the most popular social media
sites among younger Americans compared to other social media
sites. It was clearly shows the rising percentage starting from
2012 untill 2018 because it is an interesting social media sites for
teenagers who are likely to sharing their photos with a caption
through their cellphone only.

6. Furthermore, Whatsapp was placed at the lowest ranking of

popularity among younger Americans compared to other social
media sites. It is because, Whatsapp was not interesting as
Instagram, Snapchat and Twitter where user can post a photo
with Face Filter features and a caption.

Description of data 1. The graph B shows among United States adult who say they use
the following social media sites online and the percentage of net
(Chart 2) daily usage who use each site.

2. The graph also displayed the types of social media that they are
using was narrow down to Facebook, Snapchat, Instagram,
Twitter and Youtube.

3. The daily usage of social media sites are measured by several

times a day, once a day and less often.

Analysis of data 4. Facebook remains the most popular social media sites in which
it’s possessed 74% of net daily usage. This is because Facebook
(Chart 2) works as an RSS reader for news by giving a latest news to user
who are need to keep updated.

5. Moreover, Snapchat clearly defeat Instagram with 63% of net

daily usage compared to Instagram 60% of net daily usage. This
is because Snapchat offers variety of interesting filter features
that you can choose from to express yourselves and how you
truly feel.

6. However, Youtube seems to have a lowest net daily usage with

45% only. It happens because Youtube requires it user to have a
good internet connection in order to access it. If not, the video
that you are watching from Youtube will buffering.

Conclusion
Conclusion In summary, Instagram, Snapchat and Twitter are popular among
younger Americans while Facebook are popular among adult
Americans. In addition, Instagram, Snapchat and Twitter are suitable
for teenagers and specifically in media-based types. While
Facebook is more suitable for adult who are need for information,
news and business purposes.

Recommendation My recommendation to social media user these day is to be aware

of your audience and be respectful also sensitive about the content
you create or share. You should avoid creating unnecessary content
or engaging in an online conversation in a manner that would
compromise your personal information.

Updated: 5 March 2018