Production Process Plan

Product
Photographs for Fashion Spread
Theme
Summer Clothing
Locations
Birchwood Forest Park
Photoshoot and Fashion Spread Production

Photograph Date Time Materials Equipment Personnel

FS1 18/05/19 Midday Black Tshirt DSLR Me
Blue skirt Morgan Hall
Necklace
FS2 18/05/19 Midday Purple DSLR Me
summer dress Morgan Hall
Necklace
FS3 18/05/19 Midday Red/Orange DSLR Me
summer dress Morgan Hall
Necklace
FS4 18/05/19 Midday Cool blue DSLR Me
summer dress Morgan Hall
Necklace

Reviewing Materials

Materials Date for reviewing and selecting images

FS1 20/05/19
FS2 20/05/19
FS3 20/05/19
FS4 20/05/19

Post Production

Magazine Page Date Time Materials Equipment

Spreads 20/05/19 – All Day Photographs Computer
25/05/19 Cover lines Photoshop
20/05/19 – All Day Photographs Computer
25/05/19 Cover lines Photoshop
20/05/19 – All Day Photographs Computer
25/05/19 Cover lines Photoshop
20/05/19 – All Day Photographs Computer
25/05/19 Cover lines Photoshop
Budget
DSLR - £200
Photoshop - £20.99
Tripod - £17.99
Relevant Clothing - ~ £50
PC - £200

Total: - £489.99

Contingency Plans
Weather – If the weather I will use it to my advantage and add it as a part of my picture as
the main focus is the actual theme of the picture. For example if it rains i can change the
cover line to winter fashion and have the model wearing outdoors clothes
Models Can’t Do It – If a model can’t do it I will find a backup model and take the picture
another day. For example if the model is busy on the day of the shoot i will take it on the next
day when they arent or i will use a different person if it is long term
Camera Breaks – I will take it back and get another out for the next day. For example if im
taking pictures and it gets wet and stops working i will need to return it and get another one
out
No Battery – I will bring replacement batteries for any equipment used. If i don't bring any
spare ones i will collect more the next weekday

Legal and Ethical Constraints

Copyright, Designs and Patents Act 1988
The law gives the creators of literary, dramatic, musical, artistic works, sound recordings,
broadcasts, films and typographical arrangement of published editions, rights to control the
ways in which their material may be used.

The rights cover: broadcast and public performance, copying, adapting, issuing, renting and
lending copies to the public.

This is a CIVIL law not a CRIMINAL law.

This means it is not a criminal offence to break the law, which could result in a fine or jail
sentence.

Instead, the person who owns the copyright has to sue the person they believe has broken
the law. The case is then heard in a civil court and if the person is found guilty of breaking
copyright law then they will have to pay damages to the owner of the copyright. The amount
of damages is set by the court.
Types of work protected
Literary
Song lyrics, manuscripts, manuals, computer programs, commercial documents, leaflets,
newsletters and articles etc.
Dramatic
Plays, dance etc.
Musical
Recordings and score.
Artistic
Photography, painting, sculptures, architecture, technical drawings/diagrams, maps, logos.
Typographical arrangement of published editions
Magazines, periodicals, etc.
Sound recording
May be recordings of other copyright works, e.g. musical and literary.
Film
Video footage, films, broadcasts and cable programmes.
The Copyright (Computer Programs) Regulations 1992 extended the rules covering literary
works to include computer programs.

Duration of copyright
For literary, dramatic, musical or artistic works: 70 years from the end of the calendar
year in which the last remaining author of the work dies.
If the author is unknown, copyright will last for 70 years from end of the calendar year in
which the work was created, although if it is made available to the public during that time, by
publication, authorised performance, broadcast, exhibition etc, then the duration will be 70
years from the end of the year that the work was first made available.
Sound Recordings: 50 years from the end of the calendar year in which the work was
created or, if the work is released within that time, 70 years from the end of the calendar
year in which the work was first released.
Films: 70 years from the end of the calendar year in which the last principal director, author
or composer dies.
If the work is of unknown authorship: 70 years from end of the calendar year of creation, or if
made available to the public in that time, 70 years from the end of the year the film was first
made available.
Typographical arrangement of published editions: 25 years from the end of the calendar
year in which the work was first published.
Broadcasts and cable programmes: 50 years from the end of the calendar year in which
the broadcast was made.

This applies to Magazines as if the creators were to use any images or content without the
creator’s permission or credit then they could be sued. This means that if I was to take any
pictures of copyrighted material such as a McDonald’s logo or publish writings from any
copyright protected works such as a published book I could be taken to court and
prosecuted as it is a legal constraint. Therefore I will make sure that I only use original works
that I have created so I don’t break this law
Equality Act 2010
This law legally protects people from discrimination in the workplace and in wider society.
It is against the law to discriminate against anyone because of:
Ø Age
Ø Being or becoming a transsexual person
Ø Being married or in a civil partnership
Ø Being pregnant or on maternity leave
Ø Disability
Ø Race including colour, nationality, ethnic or national origin
Ø Religion/belief or lack of religion/belief
Ø Sex
Ø Sexual orientation

This is a CRIMINAL law.

Therefore anyone who is considered to be breaking the law could be arrested. It would
result in a criminal trial which if found guilty could result in a fine or jail sentence.

This applies to Magazines as if the creators were to discriminate against the above groups of
people either in the magazine itself or in the production of it then they could be sued under
criminal law. For example if I was to picture someone of different sexuality and mock them in
the magazine cover I could be found guilty and could be sentenced. Therefore I will make
sure that I don’t discriminate against anyone’s age, partnership, disability, race, religion or
sexual orientation.

Intellectual property
What intellectual property is
Having the right type of intellectual property protection helps you to stop people stealing or
copying:
Ø the names of your products or brands
Ø your inventions
Ø the design or look of your products
Ø things you write, make or produce

Copyright, patents, designs and trade marks are all types of intellectual property protection.
You get some types of protection automatically, others you have to apply for.

You own intellectual property if you:

Ø created it (and it meets the requirements for copyright, a patent or a design
Ø bought intellectual property rights from the creator or a previous owner
Ø have a brand that could be a trade mark e.g. a well known product name

If you believe anyone has stolen or copied your property you would sue them in civil court.

Types of protection
 The type of protection you can get depends on what you’ve created. You get some types of
protection automatically, others you have to apply for.

Automatic protection

Protection you have to apply for

Type of protection Examples of intellectual property
Time to allow for application
Trade marks Product names, logos, jingles 4 months
Registered designs Appearance of a product including,1 shape,
month
packaging, patterns, colours, decoration
Patents Inventions and products, eg machines
Around
and5 years
machine parts, tools, medicines

This applies to Magazines as if the creators were to use somebody else’s intellectual
property in any way then the creator could sue them or fine them for a percentage of the
revenue depending on the property stolen. For example if I was to take the works of an
author and copy their book such as the Harry Potter books I could be taken to court or sued.
Especially if this was advertised and monetised. Therefore I will make sure that I produce all
my own original ideas and works so I don’t steal somebodies intellectual property.

Obscene Publications Act 1959

For the purposes of this Act an article shall be deemed to be obscene if its effect or (where
the article comprises two or more distinct items) the effect of any one of its items is, if taken
as a whole, such as to tend to deprave and corrupt persons who are likely, having regard to
all relevant circumstances, to read, see or hear the matter contained or embodied in it.

In this Act ‘article’ means any description of article containing or embodying matter to be
read or looked at or both, any sound record and any film or other record of a picture or
pictures.

This is a criminal law.

This applies to Magazines as if the creators were to publish anything classed as ‘obscene’
then they could be prosecuted under criminal law. For example if I was to publish a full nude
model in the magazine with no censorship of the image and no prior warning I could be sued
under the obscene publications act. Therefore I will make sure that I don’t publish anything
indecent such as nudity or violence.

Trespass
This is a civil law.
Trespass to land consists of any unjustifiable intrusion by a person upon the land in
possession of another.
Civil trespass is actionable in the courts.

This applies to Magazine as if the creators were to trespass on property while obtaining
content then they could be prosecuted under criminal law. For example if I was to enter a
private property to take a picture for the contents page I could be arrested and taken to court

Privacy
The introduction of the Human Rights Act 1998 incorporated into English law the European
Convention on Human Rights.

Article 8.1 of the ECHR provides an explicit right to respect for a private life:
Article 8 protects your right to respect for your private life, your family life, your home and
your correspondence (letters, telephone calls and emails, for example).

Privacy Law is a law which deals with the use of people’s personal information and making
sure they aren't intruded upon. These laws make sure people can't have their information
wrongly used without permission.

Anyone who believes their right has been broken can make a civil claim in the courts against
those they believe have invaded their privacy.

When applying the legal principles the court will balance the claimant's right to privacy
against the right to freedom of expression.

If the claimant is proved to be correct this could result in an injunction banning publication of
information; damages; and return or destruction of the material gained from the intrusion.

This applies to Magazines as if the creators were to invade the privacy of anybody they
interview or other authors then they could be prosecuted under criminal law. For example if I
was to expose personal information in an article about an interviewee I could be sent to
court. Therefore I will make sure that I protect any interviewees privacy and don’t release
anything about their personal life or anything that they do not wish to be published

Defamation Act 2013

This Act reformed defamation law on issues of the right to freedom of expression and the
protection of reputation. It also comprised a response to perceptions that the law as it stood
was giving rise to libel tourism and other inappropriate claims.

The Act changed existing criteria for a successful claim, by requiring claimants to show
actual or probable serious harm (which, in the case of for-profit bodies, is restricted to
serious financial loss), before suing for defamation in England or Wales.

It also enhanced existing defences, by introducing a defence for website operators hosting
user-generated content (provided they comply with a procedure to enable the complainant to
resolve disputes directly with the author of the material concerned or otherwise remove it),
and introducing new statutory defences of truth, honest opinion, and "publication on a matter
of public interest“.

LIBEL
A written, published false statement that is damaging to a person's reputation.

Defamation is a civil law and so you would need to sue someone who you believe has
damaged your reputation.

This applies to Magazine as if the creators were to libel a personalities character then they
could be prosecuted under civil law. For example if I was to say false incorrect things about
someone I interviewed in an article I could be sued for libel. Therefore I will make sure that
all statements I publish in my interview are true and are not damaging to the interviewees
reputation.

Ethical Constraints
Rather than legal constraints, ethical issues are based on judgement. They are what society
considers as morally acceptable.

If something is seen as ethically wrong than it is first investigated to see if it is breaking any
laws. However, if it is not in violation of any of these laws then it comes under ethical issues.

This means that no law has been broken, however the public may see it as offensive or
controversial. Many ethical concerns are raised by groups of specific people. These groups
may find the publication offensive, due to how the minority are represented.

Ethical concerns which come into media production are things such as:
Ø Protecting under 18s
Ø Representation of age, gender, race, disability, sexuality and religion
Ø Using off the record information
Ø The power to influence public opinion
Ø Interviewing vulnerable people or children
Ø Anything that could cause offence or harm
Ø Presenting an individual or their views as being representative of an entire group
or people
 Ø Running premium rate phone lines
Ø Using hidden microphones
Ø Making a product which offends or insults a viewer/listener/user
Ø Falsifying information

Relevant regulatory bodies

Each media industry has its own regulatory body which has a code of conduct and rules
which all media practitioners follow:
BBFC
ASA
OfCom
IPSO

These apply to magazine as it would be deemed unethical if was to break ethical constraints
and although they are not actionable in court as they are not legal constraints the regulatory
bodies would be able to remove my magazine from publication. Therefore I will make sure
that I don’t discriminate against anyone, always protect the under 18s and take care to not
cause offense or harm. I will make sure that I don’t use a hidden microphone to record
conversations for my interview, I will not falsify any information in my interview or use
anything that is ‘off the record’ and finally I will make sure that I do not represent any
different social groups unethically using any stereotypes or through my use of mise-en-
scene and language as it could offend the audience. To be sure I will plan everything I do
and make sure my photos are ethical with appropriate mise-en-scene so that there are no
stereotypes and no ethical constraints are broken.