NICHE PACK

Home Aquarium

[DOCUMENT SUBTITLE]
TST

[COMPANY NAME] | [Company address]

 Product Examples

#1: Glow in the Dark Pebbles Stone

#2: Aquarium Tree House

 Pre-Approved Target Audiences

Audience Matrix

Celebrities Brands Shows & Websites Where They Who Buys

Magazines Shop
Albert Brooks Acuity Brands MarineDepotLive.co Our audience is men
Advanced Aquarist's m 1-800- and women, ages
Dana Carvey EcoTech Marine Online Magazine PetSupplies.com between 25-65 years
Nano-Reef.com old.
David Attenborough Eheim Animal Planet Bulkreefsupply.com -
ReefAddicts.com Saltwater Aquarium Pet lovers.
Jeremy Wade Hagen Clearwater Marine Supplies
Aquarium ReefCentral.Com The audiences are
Ron James Hikari (company) Chewy.com fond of collecting
(comedian) Coral Magazine Reefs.com fish and aquarium
MarineLand PetFoodDirect accessories.
Georgia Aquarium SaltCritters.com
petmountaincom This group tends to
Living Color SaltwaterAquarium.c live in suburban part
Aquariums om Pets at Home of the country. Mix of
homeowners, multi-
Reef Keeping Saltwaterfish.com PetSmart family houses and
single-family houses
Reefs.com Seachem That Fish Place -
Laboratories, Inc That Pet Place
Tanked
World Wide Corals,
tropical fish hobbyist Inc.

INTEREST REACH INTEREST REACH INTEREST REACH INTEREST REACH INTEREST REACH INTEREST REACH
530,000 170,000 2,700,000 93,000 3,500,000 n/a
Celebrities
 Albert Brooks
 Dana Carvey
 David Attenborough
 Jeremy Wade
 Ron James (comedian)
Brands
Shops, tools/accessories, websites

 Acuity Brands
 EcoTech Marine
 Eheim
 Hagen
 Hikari (company)
 marineland
 MarineLand
Shows & Magazines
 Advanced Aquarist's Online Magazine
 Animal Planet
 Clearwater Marine Aquarium
 Coral Magazine
 Georgia Aquarium
 Living Color Aquariums
 Reef Keeping
 Reefs.com
 Tanked
 tropical fish hobbyist
Blogs & Websites
 MarineDepotLive.com
 Nano-Reef.com
 ReefAddicts.com
 ReefCentral.Com
 Reefs.com
 SaltCritters.com
 SaltwaterAquarium.com
 Saltwaterfish.com
 Seachem Laboratories, Inc
 World Wide Corals, Inc.
Where They Shop
 1-800-PetSupplies.com
 Bulkreefsupply.com - Saltwater Aquarium Supplies
 Chewy.com
 PetFoodDirect
 petmountaincom
 Pets at Home
 PetSmart
 That Fish Place - That Pet Place
Who Would Buy

 Our audience is men and women, ages between 25-65 years old.

 Pet lovers.

 The audiences are fond of collecting fish and aquarium accessories.

 This group tends to live in suburban part of the country. Mix of

homeowners, multi-family houses and single-family houses
 Other Related Audiences (Less Refined)

Audiences:

Aquarium fish feed, Reef Keeping, GloFish, tropical fish hobbyist, Animal Planet, Freshwater
aquarium, Seachem Laboratories, Inc, Nano-Reef.com, Georgia Aquarium, Reef aquarium, World
Wide Corals, Inc., ReefAddicts.com, Saltwaterfish.com, Clearwater Marine Aquarium, Marine
aquarium, ReefCentral.Com, Coral Magazine, MarineLand, Tanked, SaltwaterAquarium.com,
SaltCritters.com, Advanced Aquarist's Online Magazine, Reefs.com, MarineDepotLive.com or Living
Color Aquariums

Reach of Mined Audience: 3,400,000

 Demographic Profile

Social Influencers

Facebook Pages:

https://www.facebook.com/TankedUS/
(383,195 Likes)

https://www.facebook.com/TFHmagazine/

(228,210 Likes)

https://www.facebook.com/SeeWinter/
(403,637 Likes)

YouTube Channels:

https://www.youtube.com/watch?v=j-AmdP9a7b0
(667,092 Subscribers)

https://www.youtube.com/watch?v=EVvTIV9qzX0
(5,340,485 Subscribers)

https://www.youtube.com/watch?v=zkyFuw6kUj4
(53,366 Subscribers)