Proposal

For
Search Engine Optimization
 Executive Summary

The scope of the project includes providing SEO (On-page,Off-

page SEO) Services for website.

The objective would be increasing search rankings ,traffic

and conversions.

SEO will be done by a professional SEO Expert. I have handled

many brands for SEO and Internet Marketing Campaigns.

.
Why SEO?

Search Engines have become increasingly sophisticated but

they still can’t understand a web page the same way a
human can. SEO helps the engines figure out what each
page is about, and how it may be useful for users. - MOZ

• SEO Benefits

• It helps draw traffic to your website

• It helps enhance your reputation

• It helps in the generation of leads

• It helps increase sales

• It helps build brand credibility and awareness

SEARCH ENGINE OPTIMIZATION PROCESS

❑ Website Analysis

❑ Website Competitor Analysis

❑ Keyword Analysis and Suggestion

❑ Keyword Finalize

❑ ON Page Optimization

❑ OFF Page Optimization

ON PAGE SEO ACTIVITIES

Unique and Optimize Title Tags

Unique and Optimize Description Meta Tags
(H1) Header tags Optimized
Image Optimization
Placements of All appropriate Keywords and Meta tags
on target WebPages ON Page Optimization
Set up Rel=”Canonical” for Duplicate Pages
Fix Broken Links
Robots.txt Creation
Fix Crawl errors , Blocked Resources
OFF PAGE SEO ACTIVITIES

Manual Relevant Directory Submission

Manual Search Engine Submission
Google Business Listing
Local Citation
Classified Ads Creation and Submission
Social Bookmarking
Video Submission
Profile Creation
Blog Commenting OFF PAGE OPTIMIZATION
Image Submission
Pdf Submission
Q & Answer Sites Profile Setup
Forum Posting

Other than these activities we also do Infographic

Submission , Article Posting , Press Release
Distribution depend on website and Client's
requirement.
 Goals for website

• A: IMMEDIATE PROJECT GOALS:

• To assess the current website for User and Search Engine

Friendliness and optimizing on page factors.

• B: Long-Term Project Goals:

• To establish a monthly Internet marketing campaign for client

that will:

❑ Rank highly for business related keywords

❑ Directly generate a high volume of quality traffic

❑ Attain Internet Branding and Saturation for client

Deliverables

✓ Website Audit Report

✓ Competitive Analysis Report

✓ Keyword Ranking and Traffic

Report

✓ Weekly Work Reports

 Timeframe

• This depends on the status of website and current SEO status. I've had clients that have reached the first page
of Google within 2-3 month, but since every company and every campaign is different, it's hard to give an
accurate time frame. It typically takes 3-6 months to see the result of a new SEO campaign strategy. You can see
improvement in ranking from first month itself. I will start with fixing all on page issues in website.

• I will send weekly report to update you with work we have been doing. After a Month you will be provided with
detailed report showcasing organic traffic behavior performance and keywords ranking.
Let me help you complete the tasks above
and get your web pages and website ranked
higher in Google. I will help you dramatically
increase targeted traffic and ranking for all
keywords.

Thank You!!!