Documente Academic
Documente Profesional
Documente Cultură
2011E.C Page 1
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
2011E.C Page 2
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
CHAPTER ONE
1,Introduction to the Business Plan
SYTWAK plc , is a small business company introduced by group,whose principal business is the
production of Concrete Walkway
BUSINESS DESCRIPTION
The purpose of the business is production and supply of a concrete walkway of different
compressive strength that will provide services to residential, commercial, and industrial sectors
of the community at any location of the city.
MISSION STATEMENT
The company’s mission is to provide quality and good looking walkway with minimum price to
the ever place, SYTWAK plc concrete walkway production and supply company focus on
providing full service with minimum price as well as quality development.
1. SYTWAK plc walkway production has set achieving the highest standard in walkway
production as its primary goal.
2. To have a healthy and successful company that is a leader in customer service and that
has a loyal customer following.
3. To emerge as a front runner in this sector, i.e. yet to be explored. In doing so it’s the
company’s objective to set milestones in achieving the best product quality.
2011E.C Page 3
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
CHAPTER TWO
2,MARKETING STRATEGY
Production capacity
The production capacity of the concrete mix walkway plant be 600 square meter per day. Based
on working 10 hours a day, the ready-mix concrete plant will be of the order of 6m2/hr. For the
first year of production the plant will operate at 60% of the total capacity then 75% and 90% in
the two feasible years consequently.
The constituent raw materials which will go into the manufacture of concrete walkway will be:
Fine aggregate, Sand, Cement, and Water.
Except water and sand which is available on site, the rest of the raw materials will be brought
from local suppliers.
MECHANICAL EQUIPMENT
The main items of mechanical equipment involved in the concrete walkway manufacture are
listed below:
PRODUCT
2011E.C Page 4
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
The concrete production company engaged in concrete (C-25), cement screed and mortar
production. The mix design of these products is described in the table below. As to source of mix
design, it is generated from common practices and other production plants.
2011E.C Page 5
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
The product cost and the selling price are calculated with the current raw material price taken
under consideration.
Product and service Soling walkway with delivery Make the product on site by sq. m
price
How much customers Highest Average Lowest Highest Average Lowest 100
willing to pay? 30 25 15 200 150
The proposed business location will be around adigrat The business hours will be from 8:00am-
6:00pm, Monday - Saturday. The plant will be closed on major public holidays. Depending on
specific conditions this may change accordingly. We choose this location because of the
advantage that we can get raw material from near location and also not far for the construction
areas. We could reach the customers by selling on the shops or directly delivery service or
manufacture the product on the site.
CHAPTER THREE
3,MARKETING PLAN PROMOTION
The promotion will be by distributing broachers in the road and on the construction sites. After
getting in the business posters will be posted at main public areas and by giving samples for free
as an advertisement for famous real-estate owners.
2011E.C Page 6
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
START UP CAPITAL
Investment
Working capital
FINANCING
Total 477,000
2011E.C Page 7
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
Due to its easeness, complementary skills, and Flexibility, we have decided to take up on the
partnership form of business organization.
ORGANIZATIONAL STRUCTURE
A one level hierarchy of organizational structure is adopted. This structure makes the manager
decision minimum while still overseeing all the departments.
Organizational charts for SYTWAK plc product.
2011E.C Page 8
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
CHAPTER FOUR
4,BUSINESS OPERATION AND COSTS
All products, products range or service.
Price (Birr) 23
Turnover 47%
Price (Birr) 50
Turnover 24%
2011E.C Page 9
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
In one month
Direct Material
-59,538 Birr
Direct Labor
Factory Overhead
2011E.C Page 10
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
OPENING BALANCE
2011E.C Page 11
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
2011E.C Page 12
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Adigrat University
Business plan on production of
College Of Engineering And Technology concrete walk way
Department Of Civil Engineering
Reference
2011E.C Page 13