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from The New Yorker

April 29, 1996


PERSONAL HISTORY

Black Like Them


Through the lens of his own family's experience,
the author explores why West Indians and American
blacks are perceived differently.

by Malcolm Gladwell

1. dormer window in the attic, This doesn't mean that my


and a small patch of lawn out cousins haven't sometimes
My cousin Rosie and her front. But there is a beautiful been lumped together with
husband, Noel, live in a two- park down the street, the American blacks. Noel had a
bedroom bungalow on public schools are supposed to job once removing asbestos
Argyle Avenue, in be good, and Rosie and Noel at Kennedy Airport, and his
Uniondale, on the west end have built a new garage and boss there called him
of Long Island. When they renovated the basement. Now "nigger" and cut his hours.
came to America, twelve that Noel has started his own But Noel didn't take it
years ago, they lived in a business, as an environmental personally. That boss, he
basement apartment a engineer, he has his office says, didn't like women or
dozen or so blocks away, down there--Suite 2B, it says Jews, either, or people with
next to their church. At the on his stationery--and every college degrees--or even
time, they were both taking morning he puts on his tie and himself, for that matter.
classes at the New York goes down the stairs to make Another time, Noel found
Institute of Technology, calls and work on the out that a white guy working
which was right nearby. But computer. If Noel's business next to him in the same job
after they graduated, and takes off, Rosie says, she and with the same
Rosie got a job managing a would like to move to a bigger qualifications was making
fast-food place and Noel got house, in Garden City, which ten thousand dollars a year
a job in asbestos removal, is one town over. She says this more than he was. He quit
they managed to save a little even though Garden City is the next day. Noel knows
money and bought the mostly white. In fact, when that racism is out there. It's
house on Argyle Avenue. she told one of her girlfriends, just that he doesn't quite
a black American, about this understand--or accept--the
From the outside, their idea, her friend said that she categories on which it
home looks fairly plain. It's was crazy--that Garden City depends.
in a part of Uniondale that was no place for a black
has a lot of tract housing person. But that is just the To a West Indian, black is a
from just after the war, and point. Rosie and Noel are literal description: you are
most of the houses are alike- from Jamaica. They don't black if your skin is black.
-squat and square, with consider themselves black at Noel's father, for example, is
aluminum siding, maybe a all. black. But his mother had a
white father, and she herself didn't matter. The facts of his imply about American
was fair-skinned and could genealogy, of his nationality, blacks but for the ways in
pass. As for Rosie, her of his status as an immigrant which they appear to
mother and my mother, who made him, in his own eyes, contradict conventional
are twins, thought of different. views of what prejudice is.
themselves while they were Racism, after all, is
growing up as "middle-class This question of who West supposed to be
brown," which is to say that Indians are and how they indiscriminate. For example,
they are about the same define themselves may seem sociologists have observed
shade as Colin Powell. That's trivial, like racial hairsplitting. that the more blacks there
because our maternal But it is not trivial. In the past are in a community the
grandfather was part twenty years, the number of more negative the whites'
Jewish, in addition to all West Indians in America has attitudes will be. Blacks in
kinds of other things, and exploded. There are now half Denver have a far easier
Grandma, though she was a a million in the New York area time than blacks in, say,
good deal darker than he alone and, despite their recent Cleveland. Lynchings in the
was, had enough Scottish arrival, they make South at the turn of this
blood in her to have been substantially more money century, to give another
born with straight hair. than American blacks. They example, were far more
Rosie's mother married live in better neighborhoods. common in counties where
another brown Jamaican, Their families are stronger. In there was a large black
and that makes Rosie a light the New York area, in fact, population than in areas
chocolate. As for my mother, West Indians fare about as where whites were in the
she married an Englishman, well as Chinese and Korean majority. Prejudice is the
making everything that immigrants. That is why the crudest of weapons, a
much more complicated, Caribbean invasion and the reaction against blacks in
since by the racial categories issue of West Indian identity the aggregate that grows as
of my own heritage I am one have become such the perception of black
thing and by the racial controversial issues. What threat grows. If that is the
categories of America I am does it say about the nature of case, however, the addition
another. Once, when Rosie racism that another group of of hundreds of thousands of
and Noel came to visit me blacks, who have the same new black immigrants to the
while I was living in legacy of slavery as their New York area should have
Washington, D.C., Noel American counterparts and made things worse for
asked me to show him are physically people like Rosie and Noel,
"where the black people indistinguishable from them, not better. And, if racism is
lived," and I was confused can come here and succeed as so indiscriminate in its
for a moment until I realized well as the Chinese and the application, why is one
that he was using "black" in Koreans do? Is overcoming group of blacks flourishing
the American sense, and so racism as simple as doing and the other not?
was asking in the same way what Noel does, which is to
that someone visiting dismiss it, to hold himself The implication of West
Manhattan might ask where above it, to brave it and move Indian success is that racism
Chinatown was. That the on? does not really exist at all--
people he wanted to see at least, not in the form that
were in many cases racially These are difficult questions, we have assumed it does.
indistinguishable from him not merely for what they The implication is that the
key factor in understanding Noel says, in fact, that he's study was to resolve what
racial prejudice is not the happier with a white minister, Kasinitz and Rosenberg saw
behavior and attitudes of for the same reasons that he's as the paradox of Red Hook:
whites but the behavior and happy with his neighborhood, despite Red Hook's
attitudes of blacks--not where the people across the seemingly fortuitous
white discrimination but way are Polish and another conjunction of unskilled
black culture. It implies that neighbor is Hispanic and still labor and blue-collar jobs,
when the conservatives in another is a black American. very few of the Puerto
Congress say the He doesn't want to be shut off Ricans and African-
responsibility for ending from everyone else, isolated Americans from the
urban poverty lies not with within the narrow confines of neighborhood ever found
collective action but with the his race. He wants to be part work in the bustling
poor themselves they are of the world, and when he economy of their own back
right. says these things it is awfully yard.
tempting to credit that
I think of this sometimes attitude with what he and After dozens of interviews
when I go with Rosie and Rosie have accomplished. with local employers, the
Noel to their church, which two researchers uncovered a
is in Hempstead, just a mile Is this confidence, this persistent pattern of what
away. It was once a white optimism, this equanimity all they call positive
church, but in the past that separates the poorest of discrimination. It was not
decade or so it has been American blacks from a house that the employers did not
taken over by immigrants on Argyle Avenue? like blacks and Hispanics. It
from the Caribbean. They was that they had developed
have so swelled its 2. an elaborate mechanism for
membership that the church distinguishing between
has bought much of the In 1994, Philip Kasinitz, a those they felt were "good"
surrounding property and is sociologist at Manhattan's blacks and those they felt
about to add a hundred Hunter College, and Jan were "bad" blacks, between
seats to its sanctuary. The Rosenberg, who teaches at those they judged to be
pastor, though, is white, and Long Island University, "good" Hispanics and those
when the band up front is conducted a study of the Red they considered "bad"
playing and the Hook area of Brooklyn, a Hispanics. "Good" meant
congregation is in full West neighborhood of around that you came from outside
Indian form the pastor thirteen or fourteen thousand the neighborhood, because
sometimes seems out of which lies between the employers identified locals
place, as if he cannot move waterfront and the Gowanus with the crime and
in time with the music. I Expressway. Red Hook has a dissipation they saw on the
always wonder how long the large public-housing project at streets around them. "Good"
white minister at Rosie and its center, and around the also meant that you were an
Noel's church will last-- project, in the streets that line immigrant, because
whether there won't be some the waterfront, are several employers felt that being an
kind of groundswell among hundred thriving blue-collar immigrant implied a loyalty
the congregation to replace businesses--warehouses, and a willingness to work
him with one of their own. shipping companies, small and learn not found among
But Noel tells me the issue manufacturers, and the native-born. In Red
has never really come up. contractors. The object of the Hook, the good Hispanics
are Mexican and South And she told me when she women scarce, there was far
American, not Puerto Rican. first came here to live with her more commingling of the
And the good blacks are sister and cousin, she had two races. The resulting large
West Indian. children. And she said I'm group of coloreds soon
here four years and we've formed a kind of proto-
The Harvard sociologist reached our goals. And what middle class, performing
Mary C. Waters conducted a was your goal? For her two various kinds of skilled and
similar study, in 1993, which children to each have their sophisticated tasks that
looked at a food-service own bedroom. Now she has a there were not enough
company in Manhattan three bedroom apartment and whites around to do, as
where West Indian workers she said that's one of the goals there were in the American
have steadily displaced she was shooting for. . . . If South. They were
African-Americans in the that was an American, they carpenters, masons,
past few years. The would say, I reached my goal. plumbers, and small
transcripts of her interviews I bought a Cadillac. businessmen, many years in
with the company managers advance of their American
make fascinating reading, This idea of the West Indian counterparts, developing
providing an intimate view as a kind of superior black is skills that required
of the perceptions that not a new one. When the first education and initiative.
govern the urban workplace. wave of Caribbean immigrants
Listen to one forty-year-old came to New York and My mother and Rosie's
white male manager on the Boston, in the early nineteen- mother came from this
subject of West Indians: hundreds, other blacks colored class. Their parents
dubbed them Jewmaicans, in were schoolteachers in a tiny
They tend more to shy away derisive reference to the village buried in the hills of
from doing all of the illegal emphasis they placed on hard central Jamaica. My
things because they have work and education. In the grandmother's and
such strict rules down in nineteen-eighties, the grandfather's salaries
their countries and jails. economist Thomas Sowell combined put them, at best,
And they're nothing like gave the idea a serious on the lower rungs of the
here. So like, they're like intellectual imprimatur by middle class. But their
really paranoid to do arguing that the West Indian expectations went well
something wrong. They advantage was a historical beyond that. In my
seem to be very, very self- legacy of Caribbean slave grandfather's library were
conscious of it. No matter culture. According to Sowell, Dickens and Maupassant.
what they have to do, if they in the American South My mother and her sister
have to try and work three slaveowners tended to hire were pushed to win
jobs, they do. They won't go managers who were married, scholarships to a proper
into drugs or anything like in order to limit the problems English- style boarding
that. created by sexual relations school at the other end of
between overseers and slave the island; and later, when
Or listen to this, from a fifty- women. But the West Indies my mother graduated, it was
three-year-old white female were a hardship post, without taken for granted that she
manager: a large and settled white would attend university in
population. There the England, even though the
I work closely with this one overseers tended to be cost of tuition and passage
girl who's from Trinidad. bachelors, and, with white meant that my grandmother
had to borrow a small allegation of their inferiority. and playfulness--the two
fortune from the Chinese But, at least in my mother's races captured in a shared
grocer down the road. case, her school was moment of absurdity. Then
integrated, and that meant comes the twist. The black
My grandparents had she knew black girls who were woman is paying less to look
ambitions for their children, more intelligent than white white than the white woman
but it was a special kind of girls, and she knew how she is to look black:
ambition, born of a certainty measured against the world
that American blacks did not around her. At least she lived de two a we da tek a risk
have--that their values were in a country that had blacks what rain or shine will bring
the same as those of society and browns in every position but fe har risk is t're poun'
as a whole, and that hard of authority, so her personal fi me onle five shillin'
work and talent could experience gave the lie to what
actually be rewarded. In my she read in the encyclopedia. In the nineteen-twenties, the
mother's first year at This, I think, is what Noel garment trade in New York
boarding school, she looked means when he says that he was first integrated by West
up "Negro" in the eleventh cannot quite appreciate what Indian women, because, the
edition of the Encyclopædia it is that weighs black legend goes, they would see
Britannica. "In certain . . . Americans down, because he the sign on the door saying
characteristics . . . the negro encountered the debilitating "No blacks need apply" and
would appear to stand on a effects of racism late, when he simply walk on in. When I
lower evolutionary plane was much stronger. He came look back on Bennett's
than the white man," she of age in a country where he poem, I think I understand
read. And the entry belonged to the majority. how they found the courage
continued: to do that.
When I was growing up, my
The mental constitution of mother sometimes read to my 3.
the negro is very similar to brothers and me from the
that of a child, normally work of Louise Bennett, the It is tempting to use the
good-natured and cheerful, great Jamaican poet of my West Indian story as
but subject to sudden fits of mother's generation. The evidence that discrimination
emotion and passion during poem I remember best is doesn't really exist--as proof
which he is capable of about two women--one black that the only thing inner-city
performing acts of singular and one white--in a hair salon, African-Americans have to
atrocity, impressionable, the black woman getting her do to be welcomed as
vain, but often exhibiting in hair straightened and, next to warmly as West Indians in
the capacity of servant a her, the white woman getting places like Red Hook is to
dog-like fidelity which has her hair curled: make the necessary cultural
stood the supreme test. adjustments. If West
same time me mind start 'tink Indians are different, as they
All black people of my 'bout me and de white woman clearly are, then it is easy to
mother's generation--and of how me tek out me natural imagine that those
generations before and perm differences are the reason
since--have necessarily and she put in false one for their success--that their
faced a moment like this, refusal to be bowed is what
when they are confronted There is no anger or lets them walk on by the
for the first time with the resentment here, only irony signs that prohibit them or
move to neighborhoods that from the job site made a huge Here, then, are the two
black Americans would shy difference. Of those applicants competing ideas about
away from. It also seems who lived less than two miles racism side by side: the
hard to see how the West from the restaurant, ten per manager issues a blanket
Indian story is in any way cent were hired. Of those who condemnation of American
consistent with the idea of lived more than two miles blacks even as he holds West
racism as an indiscriminate, from the restaurant, nearly Indians up as a cultural
pernicious threat aimed at forty per cent were hired. As ideal. The example of West
all black people. Newman puts it, employers Indians as "good" blacks
preferred the ghetto they makes the old blanket
But here is where things didn't know to the ghetto they prejudice against American
become more difficult, and did. blacks all the easier to
where what seems obvious express. The manager can
about West Indian Neither study describes a tell black Americans to get
achievement turns out not to workplace where individual off their butts without fear
be obvious at all. One of the attitudes make a big of sounding, in his own ears,
striking things in the Red difference, or where the like a racist, because he has
Hook study, for example, is clunky and impersonal simultaneously celebrated
the emphasis that the prejudices that characterize island blacks for their work
employers appeared to place traditional racism have been ethic. The success of West
on hiring outsiders--Irish or discarded. They sound like Indians is not proof that
Russian or Mexican or West places where old-style racism discrimination against
Indian immigrants from and appreciation of American blacks does not
places far from Red Hook. immigrant values are exist. Rather, it is the means
The reason for this was not, somehow bound up together. by which discrimination
the researchers argue, that Listen to another white against American blacks is
the employers had any great manager who was interviewed given one last, vicious twist:
familiarity with the cultures by Mary Waters: I am not so shallow as to
of those immigrants. They despise you for the color of
had none, and that was the Island blacks who come over, your skin, because I have
point. They were drawn to they're immigrant. They may found people your color that
the unfamiliar because what not have such a good life I like. Now I can despise you
was familiar to them--the where they are so they gonna for who you are.
projects of Red Hook--was try to strive to better
anathema. The Columbia themselves and I think there's This is racism's newest
University anthropologist a lot of American blacks out mutation--multicultural
Katherine Newman makes there who feel we owe them. racism, where one ethnic
the same observation in a And enough is enough group can be played off
recent study of two fast-food already. You know, this is against another. But it is
restaurants in Harlem. She something that happened to wrong to call West Indians
compared the hundreds of their ancestors, not now. I the victors in this
people who applied for jobs mean, we've done so much for competition, in anything but
at those restaurants with the the black people in America the narrowest sense. In
few people who were now that it's time that they got American history,
actually hired, and found, off their butts. immigrants have always
among other things, that profited from assimilation:
how far an applicant lived as they have adopted the
language and customs of Where, then, is the nigger's drawing of two of my great-
this country, they have sped home? grandparents; she was part
their passage into the In Paris Brixton Kingston Jewish, and he was part
mainstream. The new Rome? Scottish. The other side--the
racism means that West Here? African side--was never
Indians are the first group of Or in Heaven? mentioned. My
people for whom that has grandmother was the
not been true. Their America might have been ringleader in this. She prized
advantage depends on their home. But it is not: not Red my grandfather's light skin,
remaining outsiders, on Hook, anyway; not Harlem; but she also suffered as a
remaining unfamiliar, on not even Argyle Avenue. result of this standard.
being distinct by custom, "She's nice, you know, but
culture, and language from There is also no small she's too dark," her mother-
the American blacks they measure of guilt here, for in-law would say of her. The
would otherwise resemble. West Indians cannot escape most telling story of all,
There is already some the fact that their success has though, is the story of one of
evidence that the come, to some extent, at the my mother's relatives, whom
considerable economic and expense of American blacks, I'll call Aunt Joan, who was
social advantages that West and that as they have noisily as fair as my great-
Indians hold over American differentiated themselves grandmother was. Aunt
blacks begin to dissipate by from African-Americans-- Joan married what in
the second generation, when promoting the stereotype of Jamaica is called an Injun--a
the island accent has faded, themselves as the good man with a dark complexion
and those in positions of blacks--they have made it that is redeemed from pure
power who draw distinctions easier for whites to join in. It Africanness by straight, fine
between good blacks and does not help matters that the black hair. She had two
bad blacks begin to lump same kinds of distinctions daughters by him--
West Indians with everyone between good and bad blacks handsome girls with dark
else. For West Indians, which govern the immigrant complexions. But he died
assimilation is tantamount experience here have always young, and one day, while
to suicide. This is a cruel fate lurked just below the surface she was travelling on a train
for any immigrant group, of life in the West Indies as to visit her daughter, she
but it is especially so for well. It was the infusion of met and took an interest in a
West Indians, whose history white blood that gave the light-skinned man in the
and literature are already colored class its status in the same railway car. What
redolent with the themes of Caribbean, and the members happened next is something
dispossession and loss, with of this class have never that Aunt Joan told only my
the long search for identity forgotten that, nor have they mother, years later, with the
and belonging. In the failed, in a thousand subtle greatest of shame. When she
nineteen-twenties, Marcus ways, to distance themselves got off the train, she walked
Garvey sought community from those around them who right by her daughter,
in the idea of Africa. Bob experienced a darker and less disowning her own flesh and
Marley, the Jamaican reggae privileged past. blood, because she did not
singer, yearned for Zion. In want a man so light-skinned
"Rites of Passage" the In my mother's house, in and desirable to know that
Barbadian poet Edward Harewood, the family often she had borne a daughter so
Kamau Brathwaite writes: passed around a pencilled dark.
My mother, in the nineteen- brown," and a descendant of black person in town, but I
sixties, wrote a book about Aunt Joan, she could hardly cannot remember
her experiences. It was reproach another for the wondering or worrying, or
entitled "Brown Face, Big impulse to divide good black even thinking, about this
Master," the brown face from bad black: fact. Back then, color meant
referring to her and the big only good things. It meant
master, in the Jamaican I complained to God in so my cousins in Jamaica. It
dialect, referring to God. many words: "Here I was, the meant the graduate students
Sons, of course, are hardly wounded representative of the from Africa and India my
objective on the negro race in our struggle to father would bring home
achievements of their be accounted free and equal from the university. My own
mothers, but there is one with the dominating whites!" color was not something I
passage in the book that I And God was amused; my ever thought much about,
find unforgettable, because prayer did not ring true with either, because it seemed
it is such an eloquent Him. I would try again. And such a stray fact. Blacks
testimony to the moral then God said, "Have you not knew what I was. They could
precariousness of the done the same thing? discern the hint of Africa
Jamaican colored class--to Remember this one and that beneath my fair skin. But it
the mixture of confusion and one, people whom you have was a kind of secret--
guilt that attends its position slighted or avoided or treated something that they would
as beneficiary of racism's less considerately than others ask me about quietly when
distinctions. The passage because they were different no one else was around.
describes a time just after superficially, and you were ("Where you from?" an older
my mother and father were ashamed to be identified with black man once asked me.
married, when they were them. Have you not been glad "Ontario," I said, not
living in London and my that you are not more colored thinking. "No," he replied.
eldest brother was still a than you are? Grateful that "Where you from?" And
baby. They were looking for you are not black?" My anger then I understood and told
an apartment, and after a and hate against the landlady him, and he nodded as if he
long search my father found melted. I was no better than had already known. "We was
one in a London suburb. On she was, nor worse for that speculatin' about your
the day after they moved in, matter. . . . We were both heritage," he said.) But
however, the landlady guilty of the sin of self-regard, whites never guessed, and
ordered them out. "You the pride and the even after I informed them it
didn't tell me your wife was exclusiveness by which we cut never seemed to make a
colored," she told my father, some people off from difference. Why would it? In
in a rage. ourselves. a town that is ninety-nine
per cent white, one modest
In her book my mother 4. alleged splash of color
describes her long struggle hardly amounts to a threat.
to make sense of this I grew up in Canada, in a little
humiliation, to reconcile her farming town an hour and a But things changed when I
experience with her faith. In half outside of Toronto. My left for Toronto to attend
the end, she was forced to father teaches mathematics at college. This was during the
acknowledge that anger was a nearby university, and my early nineteen-eighties,
not an option--that as a mother is a therapist. For when West Indians were
Jamaican "middle-class many years, she was the only immigrating to Canada in
droves, and Toronto had brush with blackness that and set up their own
become second only to New white, smug, comfortable business downstairs. But it
York as the Jamaican Torontonians had ever had. is not completely up to
expatriates' capital in North They had no bad blacks to them, is it? What has
America. At school, in the contrast with the newcomers, happened to Jamaicans in
dining hall, I was served by no African-Americans to serve Toronto is proof that what
Jamaicans. The infamous as a safety valve for their has happened to Jamaicans
Jane-Finch projects, in prejudices, no way to perform here is not the end of
northern Toronto, were America's crude racial triage. racism, or even the
considered the Jamaican beginning of the end of
projects. The drug trade Not long ago, I sat in a coffee racism, but an accident of
then taking off was said to shop with someone I knew history and geography. In
be the Jamaican drug trade. vaguely from college, who, America, there is someone
In the popular imagination, like me, had moved to New else to despise. In Canada,
Jamaicans were--and are-- York from Toronto. He began there is not. In the new
welfare queens and gun- to speak of the threat that he racism, as in the old,
toting gangsters and felt Toronto now faced. It was somebody always has to be
dissolute youths. In Ontario, the Jamaicans, he said. They the nigger.
blacks accused of crimes are were a bad seed. He was, of
released by the police course, oblivious of my © 1996 Malcolm Gladwell
eighteen per cent of the background. I said nothing,
time; whites are released though, and he launched into
twenty-nine per cent of the a long explanation of how, in
time. In drug-trafficking and slave times, Jamaica was the
importing cases, blacks are island where all the most
twenty-seven times as likely troublesome and obstreperous
as whites to be jailed before slaves were sent, and how that
their trial takes place, and accounted for their
twenty times as likely to be particularly nasty disposition
imprisoned on drug- today.
possession charges.
I have told that story many
After I had moved to the times since, usually as a joke,
United States, I puzzled over because it was funny in an
this seeming contradiction-- appalling way--particularly
how West Indians when I informed him much,
celebrated in New York for much later that my mother
their industry and drive was Jamaican. I tell the story
could represent, just five that way because otherwise it
hundred miles northwest, is too painful. There must be
crime and dissipation. people in Toronto just like
Didn't Torontonians see Rosie and Noel, with the same
what was special and attitudes and aspirations, who
different in West Indian want to live in a neighborhood
culture? But that was a naïve as nice as Argyle Avenue, who
question. The West Indians want to build a new garage
were the first significant and renovate their basement

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