1.

Read the assignment instructions

MANDATORY:

ARTEFACTS
2. Get familiar with the task which have been assigned to you.

3. Look through the assigned survey 1. Salesperson Business card(s).

4. Check the location working hours.

5. Summarize all you need to communicate and which information should be

2. Screenshot(s) / picture(s) of dealership if closed
given to you to be able to fill in the questionnaire later. (temporary or permanent).
6. Donwnload Configuration and take it with yourself.

7. Enter the delearship.

3. Any printed or written quotation(s) (no car brochures).
8. When you enter the showroom, look interested and have a look around. You
should wait until a staff member approaches you. However, after five 4. Written offer .
minutes, please approach them.

9. When you arrive please also look for an e-corner / e-area. It should be
outside the dealership and you can recognise it e.g. by the Wallboxes or
special e-signs

10. Please open the conversation with a salesperson by saying “Hello, I´m
planning to buy a new e-car soon and I´m interested in(it will be assigned to
you)

11. Afterwards wait and record the salesperson’s reaction after your introductory • The salesman should take you as a serious potential
words. You should tell the salesperson what information you’ve already
collected. customer. For example, please make it clear that you are
12. The salesperson should automatically present or show you the e-car.
definitely buying a car within the next couple of weeks, and
However, if they do not, please ask them to by saying ‘Could I have a closer are not just window-shopping.
look at the model?'. (Allowed models you can see on the page 2 or page 5)

13. You need to ensure that the car recommended to you is the requested one
VW e-Golf. If the salesperson does recommend you another model than the
• Ask a salesman about Car-Net(DO NOT USE THIS TERM)

IMPORTANT
defined (e.g. VW e-up!), you will need to steer them towards the defined (Please rephrase the question and ask it in a way that is natural
model (VW e-Golf).
to you)
14. You need to ask salesperson special question(You can see it on page 3)
(Please rephrase the question and ask it in a way that is natural to you)
• In dealership please ask for E-CAR SPECIALIST
15. Also you need to ask salesperson about “CAR-Net”. (More information you
can read on page 4) (Please rephrase the question and ask it in a way that
is natural to you)
• If there are no salespeople available at that time, please
16. If the salesperson offers you an immediate test drive during the visit you are wait until they are available to deal with you.
required to take it. Allowed model for a test drive: e-Golf – no other models
or version are allowed(In case If you make inspection in VW dealership. No
test drives at competitor brands! If the salesperson offers you a test drive
with another model or version please highlight that you would not be able to
• After visit, please fill out the survey and save it. DO NOT
take a test drive that day. SUBMIT the survey. After the follow-up or 7 days, please fill
17. |FEEDBACK.The salesperson may ask you for your name, address, email out the rest of the survey and SUBMIT it.
address and telephone number (mobile number would be the best number to
give them). Please give them a correct mobile number and email address.
Be reachability to each of the specified contact ways within 7 days after the
personal visit!

18. You should close the discussion by telling them that you want to seek further
Survey will not be accepted and paid:
advice, before you make a decision. And ask salesperson about his/her
business card.
• If it is submitted later than 8 after the visit.
19. The questionnaire must be filled out within 8 hours If you do not follow the scenario
• If any of the artifacts is missing
Allowed models (In case E-GOLF doesn`t available)

The salesperson should automatically present or show you the e-car. However, if they do not, please ask them to by saying ‘Could I have a
closer look at the model?'.
Should the requested model not be available, you will of course agree to a demonstration of another version model!

Allowed models:
another car model version of
the VW e-Golf
Golf GTE; e-up, Passat GTE
(Sedan or Variant))!
What do you have to ask for?

In case the salesperson does not act / talk about the following
issues, you have to ask for :

…. a car demonstration / information about charging process and device / information about
monitor, - recuperation and driver assistance systems …
…. “Car-Net” features of the vehicle, with or without explicitly calling it “Car-Net”! (q C1 - q C3)
…. a written offer
…. a discount
…. special promotions / offers (e.g. charging for free, green power, OEM/Importer Support) (q
25b)
…. trade-in (no inspection!) (no e-car; GTE is possible to mention)
…. you do not need to prompt the salesperson regarding car finance
…. possibility and timing of test drive (test drive is required if salesperson offers it immediately
during - - the visit)
…. I am also looking at the BMW I3, Renault ZOE, Nissan Leaf, KIA Soul EV.(You can check in on
Page 5)
…. date of delivery
…. contact details, especially for a business card (shoppers have to note down if
- they had to ask for it)
Car-Net. Please DO NOT USE this term.
CAR-NET: The consultation at the dealership will / should also cover “Car-
Net” (features)!
The term “Car-Net” refers to everything related to in-car internet connectivity in Volkswagen vehicles. Depending
on the type of car, it covers “Guide and Inform” in-car information services, “Security & Service”, battery
management for electric cars and also the ability to connect to smartphones within the car.

Among the featured elements are: Online destination import

Online traffic information Vehicle status report
Online special destinations search Weather information / news
(via voice command) Google StreetView
Allowed models of competing brands (In case of inspection in relevant dealership)

The salesperson should automatically present or show you the e-car. However, if they do not, please ask them to by saying ‘Could I have
a closer look at the model?'.
Should the requested model not be available, you will of course agree to a demonstration of another version model!

BMW i3 Renault Zoe

Nissan Leaf KIA Soul EV