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Branden Wetsel
Persuasive Speech: Audience Assessment
Specific Goal: My audience will agree that adopting a pet is a better option compared to buying one from a
breeder.
Audience Assessment: Most of my audience members will probably have an attitude toward my proposition
that is highly favorable
Baby Steps: I have made the proposition easy to believe by getting to the emotional side of things. I want the
audience to understand all the good that adopting a pet can bring and how it can make a difference, not just in
their life but also that animal’s life.
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Persuasive Speech: Outline
Introduction
I. Hook: Pets! We all love them and agree that they can make our lives a whole lot better… But which is better
when it comes to getting a pet, adopting or buying? I am here today to share with you the reasons I
believe adopting is better.
II. Ethos: All of the pets in my family aside from one have been adopted, the one we did not adopt, we rescued.
My family have always been firm believers that adopting a pet rather than buying from breeder is a
better option.
III. Proposition (or Hint at Proposition): I believe adopting a pet is a better option than purchasing from a
breeder or pet store.
Body
ii. Another huge expense that we may not realize is training. Housebreaking and training
expenses can run up the cost of owning an animal. But in some cases, you will be adopting
an animal that is already trained, saving you hundreds.
ii. Breeders tend to charge more because their animals are “purebred” and they can charge that
amount. These animals will most likely all be babies and require training expenses that some
adoption pets do not.
C. This means that adopting an animal will usually be the cheaper route.
Transition: Second,
II. Purchasing from a “backyard breeder” or pet store supports puppy mills
A. What is a puppy mill?
i. According to (PETA.org) “Puppy-mill kennels can consist of anything from small cages
made of wood and wire mesh to tractor-trailer cabs or simply chains attached to trees, where
mother dogs and puppies spend every day outdoors in the same small patch of dirt in all
types of weather.”
ii. Puppy mills have no care for the female dog’s well-being, these mills are cruel and
inhumane. Most mills allow “female dogs to be bred over and over until they can no longer
produce puppies-at which point they are auctioned off or killed” (PETA.org)
ii. You can find these types of breeders on social media or classified ads; they are just people
looking to make money and are not known as a professional breeder.
C. These practices will often result health problems for the puppies
III. Sheltered animals are often overlooked and have to be euthanized due to overpopulation
ii. Basically, what this means is that people are not adopting these animals. Lists like the one the
Michigan Humane Society uses to track overlooked pets are being implemented in all
shelters across the country. This helps to promote those animals and find them a home.
ii. This means shelters are becoming overpopulated and due to that animals have to be
euthanized to make room for new rescues, sometimes they cannot even take in a new rescue
due to overpopulation.
iii. “Each year, approximately 1.5 million shelter animals are euthanized” says (ASPCA)
Conclusion:
I. Summarize main points/thesis: Adopting an animal is better than buying from a breeder. It is cheaper,
you are not supporting puppy mills, and you are giving life to an animal that would otherwise lose it
without you.
II. Bookend: We all love pets, which is why we should want to help them.
III. End the speech memorably: It breaks my heart to think that 1.5 million animals die each year because
they didn’t have a place to call home.
IV. Challenge the audience to respond: So, please when it comes to getting a new furry friend for your
home, consider saving a life through adoption first.
References:
How Much Does Buying a Dog Cost? - CostHelper.com. (n.d.). Retrieved from https://pets.costhelper.com/buy-
dog.html
PetMeMag. (2018, February 26). Why Choose Adoption? Pet Me! Magazine.
Rowan, A., & Kartal, T. (2018). Dog Population & Dog Sheltering Trends in the United States of America.
Animals, 8(5), 68. doi:10.3390/ani8050068