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In this chapter, the researchers discuss the research design, area of study, population,
sample of the population, sampling technique, and instrument for data collection, validation
Research Method
The researchers used the descriptive method of research utilizing quantitative data
depict the participants in an accurate way. In this study, social media addiction state of the
target group, which consists of students, is examined. The study can be named as “Thousands
of Friends: Effect of Social Media Usage among PUPians.” Survey type research model and
quantitative data which is obtained through a reliable and valid scale are used in the study.
Research Locale
The researchers conducted their research study in Polytechnic University of the Philippines
The respondents of the study is consisted of fifty (50) teenagers aged 17-22 years. Fifty (50)
students who are enrolled in Polytechnic University of the Philippines for the academic year
2018-2019.
Research Design
The researcher used the normative survey in the method of gathering data.
considered to be the normal or correct way of doing something (Dorschel, 2016). The term
specific population, or a sample from that population and typically utilizes a questionnaire
or an interview as the survey instrument. Normative survey, information about how things
should be or how they can be improved is gathered through evaluative cases studies, critique
of the objector process being studied, testing of ways to remove or correct an identified
problem, and planning ways to improve the object or process (IAC Publishing 2016).
The researcher used normative survey method design to identify the effect of social
Research instrument
The instrument used to collect data and information was the questionnaire. A
questionnaire is a set of carefully designed questions given in exactly the same form to a
group of people in order to collect data about some topic(s) in which the researcher is
interested (Mclean, 2016). It can be thought of as a kind of written interview. They can be
Additionally, the researcher chose the questionnaire because of some basis. First, it
has advantages over some other types of surveys in that they are inexpensive, do not require
as much effort from the questionnaire as verbal or telephone surveys, and often have
standardized answers that make it simple to compile data. Also, the questionnaires provide
a relatively quick and efficient way of obtaining large amounts of information from a large
sample of people. Data can be collected relatively quickly because the researcher would not
need to be present when the questionnaires were finished. This is useful for large
Lastly, the selected respondents were students and so they are very literate. They
could understand and answer the questionnaire with relief. The questionnaire has questions
needed data from the respondents. The draft of the questionnaire was written out based on
and unpublished thesis relevant to the study. In preparation of the instrument, the
requirements in designing good data collection instrument were considered. For an instance,
statement describing the situation or issues pertaining was toned down to accommodate the
knowledge preparedness of the respondents. Moreover, the researchers assure that there
were sufficient items to gather data to cover all aspects of the problems and respond to all
the specific questions under the statement of the problem. In this way, the instrument is
authorized to obtain valid responses of the students. In the end, the questionnaire was
presented to their previous professor who reviewed the grammar and suggested use of the
appropriate words and phrases, to assure that no misinterpretation occurred. Further, the
instrument must be approved by few consultant and previous professors before it laid on to
the study.
Polytechnic University of the Philippines, Sta. Mesa, Manila. They orient the target
respondents about the research. The researchers consulted in the internet and different
books. The researchers also distributed the questionnaire directly to the respondents that
was answered and retrieved. The data was tallied, analyzed and interpreted. The findings,
The researcher ensures that the size of the population was sufficient enough to collect
data and information that will lead to the conclusion of the level of addiction on Social Media
among PUPians. In this study the total number of respondents at Polytechnic University of
the Philippines Academic Year 2018 to 2019 involved in the study population was fifty (50).
The researcher supposed that the number of population is adequate enough to provide
sufficient data and information necessary for the interpretation of the study.
The researcher used both the purposive and convenience sampling procedure for the
students. Purposive sampling is used in cases where the specialty of an authority can select
a more representative sample that can bring more accurate results than by using other
probability sampling techniques. The process involves nothing but purposely handpicking
individuals from the population based on the authorities or the researcher’s knowledge and
judgment (Explorable.com, 2015). All the respondents are requested to answer the
questions since they are the ones who are involved in the research study. Convenience
because of their availability or easy access. The advantages of this type of sampling are the
availability and quickness with which data can be gathered. The disadvantaged are the risk
that the sample might not represent the population as a whole, and it might be biased by
This chapter includes the presentation, analysis and interpretation of data that have been
gathered from the questionnaires distributed to the respondents. This chapter also contains
the presentation of data in tabular form along with their corresponding interpretations.
The data collected from the field were analysed. Statistically weighted mean was used in
answering the research questions. The response options in the instrument are weighted as
shown below:
Percentage
CHOICES Frequency
(%)
Strongly Agree 8 16
Agree 16 32
Neutral 15 30
Disagree 8 16
Strongly Disagree 3 6
Total 50 100
The objective of table 2.1 is to know if the respondents are only interested in things on
their wall. It is measured on five point Likert scale having items like strongly disagree,
disagree, neutral (neither agree nor disagree), agree, and strongly agree. Of the total 50
respondents, twenty four (24) or 48% of the students agree or strongly agree, fifteen (15) or
30% neither agree nor disagree and eleven (11) or 22% disagree.
Table 2.2 I do not have much of time to talk personally unless with the use of
The objective of table 2.1 is to know if the respondents do not have much of time to talk
personally unless with the use of Social Media (i.e., Facebook, Twitter etc.). It is measured
on five point Likert scale having items like strongly disagree, disagree, neutral (neither agree
nor disagree), agree, and strongly agree. Of the total 50 respondents, twelve (12) or 24% of
the students agree or strongly agree, sixteen (16) or 32% neither agree nor disagree and
Table 2.3 I easily get information about something that caught my interest
Strongly Agree 16 32
Agree 29 58
Neutral 4 8
Disagree 1 2
Strongly Disagree 0 0
Total 50 100
The objective of table 2.1 is to know if the respondents easily get information about
something that caught my interest. It is measured on five point Likert scale having items like
strongly disagree, disagree, neutral (neither agree nor disagree), agree, and strongly agree.
Of the total 50 respondents, forty five (45) or 90% of the students agree or strongly agree,
four (4) or 8% neither agree nor disagree and one (1) or 2% disagree.
Percentage
CHOICES Frequency
(%)
Strongly Agree 4 8
Agree 15 30
Neutral 17 34
Disagree 12 24
Strongly Disagree 2 4
Total 50 100
The objective of table 2.1 is to know if the respondents spend much of time on my gadgets
than my personal life. It is measured on five point Likert scale having items like strongly
disagree, disagree, neutral (neither agree nor disagree), agree, and strongly agree. Of the
total 50 respondents, nineteen (19) or 38% of the students agree or strongly agree,
seventeen (17) or 34% neither agree nor disagree and fourteen (14) or 28% disagree.
Table 2.5 I forget my personal hygiene to communicate with friends online.
The objective of table 2.1 is to know if the respondents forget their personal hygiene to
communicate with friends online. It is measured on five point Likert scale having items like
strongly disagree, disagree, neutral (neither agree nor disagree), agree, and strongly agree.
Of the total 50 respondents, four (4) or 8% of the students agree or strongly agree, four (4)
or 8% neither agree nor disagree and forty two (42) or 84% disagree.
Percentage
CHOICES Frequency
(%)
Strongly Agree 0 0
Agree 2 4
Neutral 5 10
Disagree 17 34
Strongly Disagree 26 52
Total 50 100
The objective of table 2.1 is to know if the respondents post everything they do on their
Social Media account. It is measured on five point Likert scale having items like strongly
disagree, disagree, neutral (neither agree nor disagree), agree, and strongly agree. Of the
total 50 respondents, two (2) or 4% of the students agree or strongly agree, five (5) or 10%
neither agree nor disagree and forty three (43) or 86% disagree.
The objective of table 2.1 is to know if the respondents neglect studying because of Social
networking activities. It is measured on five point Likert scale having items like strongly
disagree, disagree, neutral (neither agree nor disagree), agree, and strongly agree. Of the
total 50 respondents, two (2) or 4% of the students agree or strongly agree, eighteen (18) or
32% neither agree nor disagree and thirty (30) or 60% disagree.
personally. It is measured on five point Likert scale having items like strongly Disagree,
Disagree, Neutral (neither agree nor disagree), Agree, and Strongly Agree. Of the total 50
respondents, five (5) or 10% of the students agree or strongly agree, fifteen (15) or 30%
The objective of table 2.1 is to know if the respondents usually skip meals to spend time
on social media It is measured on five point Likert scale having items like strongly disagree,
disagree, neutral (neither agree nor disagree), agree, and strongly agree. Of the total 50
respondents, nine (9) or 18% of the students agree or strongly agree, seven (7) or 14%
neither agree nor disagree and thirty four (34) or 68% disagree.
Table 2.10 I often have headaches because of lack of sleep.
The objective of table 2.1 is to know if the respondents often have headaches because of
lack of sleep. It is measured on five point Likert scale having items like strongly disagree,
disagree, neutral (neither agree nor disagree), agree, and strongly agree. Of the total 50
respondents, twenty (20) or 40% of the students agree or strongly agree, fourteen (14) or
28% neither agree nor disagree and sixteen (16) or 32% disagree.
The objective of table 2.1 is to know if the respondents sleepless to use social media. It
is measured on five point Likert scale having items like strongly disagree, disagree, neutral
(neither agree nor disagree), agree, and strongly agree. Of the total 50 respondents, fourteen
(14) or 28% of the students agree or strongly agree, sixteen (16) or 32% neither agree nor
The objective of table 2.1 is to know if the respondents easily get angry since using social
media. It is measured on five point Likert scale having items like strongly disagree, disagree,
neutral (neither agree nor disagree), agree, and strongly agree. Of the total 50 respondents,
seven (7) or 14% of the students agree or strongly agree, seventeen (17) or 34% neither
Table 2.13 I feel sad and alone everytime I don't use social media.
CHOICES Frequency Percentage (%)
Strongly Agree 2 4
Agree 8 16
Neutral 14 28
Disagree 18 36
Strongly Disagree 8 16
Total 50 100
The objective of table 2.1 is to know if the respondents feel sad and alone if they don't
use social media. It is measured on five point Likert scale having items like strongly disagree,
disagree, neutral (neither agree nor disagree), agree, and strongly agree. Of the total 50
respondents, ten (10) or 20% of the students agree or strongly agree, fourteen (14) or 28%
neither agree nor disagree and twenty six (26) or 52% disagree.
Table 2.14 I get anxious when talking to people unless I talk with them using Social
Media.
The objective of table 2.1 is to know if the respondents get anxious when talking to people
unless they talk with them using Social Media. It is measured on five point Likert scale having
items like strongly disagree, disagree, neutral (neither agree nor disagree), agree, and
strongly agree. Of the total 50 respondents, nine (9) or 18% of the students agree or strongly
agree, twenty (20) or 40% neither agree nor disagree and twenty one (21) or 42% disagree.
Table 2.15 I feel as if friends from social media is better than personal friends.
The objective of table 2.1 is to know if the respondents feel as if friends from social media
is better than personal friends. It is measured on five point Likert scale having items like
strongly disagree, disagree, neutral (neither agree nor disagree), agree, and strongly agree.
Of the total 50 respondents, three (3) or 6% of the students agree or strongly agree, eight (8)
or 16% neither agree nor disagree and thirty nine (39) or 78% disagree.
Chapter V: Conclusion, Recommendation
Social media has a huge impact to the society especially to students of Polytechnic
University of the Philippines Senior High school. Social media are interactive computer-
mediated technologies that facilitate the creation and sharing of information, ideas, career
interests and other forms of expression via virtual communities and networks.
Today, internet users show a great interest in social networking sites like Facebook,
Twitter, Instagram, YouTube and Google+, and they create their own profiles on these sites.
These profiles make it more difficult for an individual to stay away from the Internet. Mobile
devices also support internet access and social networking applications, which triggers
Although social media causes some distraction in the studies of the students of the
Polytechnic University of the Philippines, it doesn’t entirely affect the student’s daily lives.
The students spend time checking their accounts on Facebook, twitter, Instagram and other
SNS that might cause addiction in social media. Students spends time on their gadgets but
The findings of this study show that social media has an insignificant influence on
students, which help them gather information about thing that caught their interests. Some
students express themselves better in the real world more than in social media. Participants
in this study reported communicating with friends and family personally is better than
talking to them through SNS. Although all of the respondents of the study use social media,
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