CvSU Mission

CvSU Vision Cavite State University shall provide

The premier university in
historic Cavite recognized for
excellence in the development of
globally competitive and morally
upright individuals.
Republic of the Philippines excellent, equitable and relevant educational
opportunities in the arts, science and
CAVITE STATE UNIVERSITY technology through quality instruction and
relevant research and development activities.
Bacoor City Campus It shall produce professional, skilled and
SHIV, Molino VI, City of Bacoor morally upright individuals for global
competitiveness.

COURSE SYLLABUS
st
(1 Semester, AY 2019-2020)
Course Code & Title: GNED 05 Purposive Communication
Schedules: BSED 1-1E (Thurs 01:00 PM to 04:00 PM) / BSED 1-2E (Mon 01:00 PM to 04:00 PM) /
BSED 1-1M (08:30 AM to 11:30 AM) /
BM 1-5 (Fri 04:00 PM to 07:00 PM) / BM 1-6 (Mon 04:00 PM to 07:00 PM)

Instructor : Ms. Paula Andrea V. Borja

Email Address : borjapaulaandrea@gmail.com
Consultation Hours : Mon, Tues (11:30 AM to 12:00 NN) and Thurs (4:00 PM to 5:00 PM)
st
Room : Dept. of Teacher Education (1 Floor, CvSU Bacoor City Campus)

GOOGLE CLASSROOM CLASS CODE

BSED 1-1E: q0fbcb BSED 1-2E: bw6z9em BSED 1-1M: 3q16vr BM 1-5: 1drk1a BM 1-6: 519bevv

How to Join Google Classroom Using a Laptop/Desktop:
1. Sign in using your Google mail (Gmail) account. If you have no
account yet, then please sign up for a new account.
2. After signing in, go to this link: https://classroom.google.com/
3. Click the (+) at the top right corner of the page, then select “join
class.”
4. Enter the class code.
5. The class name BSEE 24 should appear in your screen.
How to Join Google Classroom Using Your Mobile Phone:
1. Install the app Google Classroom.
2. Sign in using your Google mail (Gmail) account. If you have no
account yet, then please sign up for a new account.
3. After signing in, click the (+) at the top right corner of the page, then
select “join class.”
4. Enter the class code.
5. The class name BSEE 24 should appear in your screen.

Topics Schedule Activities

ORIENTATION Week 1 Discussion
Communication Process, Principles and Ethics
Ø Nature, Process and Components of Communication
Ø Levels of Communication Lecture
Ø Functions of Communication Week 2 Seatwork/Group Activities
Ø Principles of Communication Quiz #1
Ø Communication Ethics

Intercultural and Global Communication

Lecture
Ø Culture and Its Dimensions
Week 3 Seatwork/Group Activities
Ø Intercultural Communication and Its Barriers
Quiz #2

Varieties and Registers of Spoken and Written Language

Ø Diversity in Culture, Language, and Communication Lecture
Ø Varieties and Registers of Spoken and Written Week 4 Seatwork/Group Activities
Language Quiz #3

Evaluating Messages and Images

Ø What is the Message?
Lecture
Ø The Reader and the Audience
Week 5 Seatwork/Group Activities
Ø Ways Used to Convey Messages from Various Texts
Quiz #4
Read
 Week 6 Long Exam #1
LONG TEST
(Tentative) Submission of Project #1
Sept. 30 to Oct. 5
MIDTERM EXAMINATION Written Examination
(Tentative)
Communication for Various Purposes
Speech to Inform, Speech to Persuade, and Speech to Entertain

Communication and Technology

Ø Role of Technology in Communication
Ø Examining Relational Technology and Construction of
Identities
Lecture
Ø Online Communication Week 8 Seatwork/Group Activities
Ø Mediated Communication and its Impact on Personal Quiz #5
Relationships
Ø Competence and Challenges in Mediated
Communication
Ø Choosing Optimal Communication Channel and
Multimodal Advocacy

Communication for Academic Purposes

Lecture
Book Review, Literature Review, Understanding the Research
Week 9 Seatwork/Group Activities
Report, Project Proposal, and Position Paper
Quiz #6

Communication in the Workplace

Communication Networks, Communication Materials in the Lecture
Workplace, Resume, The Art of Interview, and Conducting an Week 10 Seatwork/Group Activities
Interview Quiz #7

Long Exam # 2
LONG TEST Week 11
Submission of Project #2
Dec. 2 to 7
FINAL EXAMINATION Final Presentation
(Tentative)

REFERENCES
Abrams, R. Successful Business Plan: Secrets and Strategies. Redwood, CA: Planning Shop. 2010.
Adler, R., Elmhorst, J.M., & Lucas. Communication at Work: Strategies for Success in Business and the Professions. NY: McGraw
Hill, 2012.
Biber, D. & Conrad, S. Register, Genre, and Style. Cambridge: Cambridge University Press, 2009.
Bullock, R. & Goggin, M. The Norton Field Guide to Writing. 3rd ed. W.W. Norton and Company, 2013.
rd
Dainton, M. & Zelley, E. Applying Communication Theory for Professional Life. A Practical Introduction. 3 ed., Sage Publications,
2015.
Lehman, C. & DuFrene, D. Business Communication. Mason, OH: South-Western Cengage Learning, 2011.
Lucas, S. The Art of Public Speaking. NY: McGraw Hill, 2011.
rd
Mooney, A., Peccel, J.S. La Belle, S. et.al. Language, Society and Power: An Introduction. 3 ed. London: Routledge, 2010.
Wallace, C. Critical Reading in Language Education. Bakingstoke and New York: Palgrave McMillan, 2005.

CLASSROOM POLICIES
A. Attendance
1. Students are not allowed to have 20% or more unexcused absences of the total class hours; otherwise, they will be graded as
“DROPPED.”
2. Arriving more than 15 minutes late is counted as absent.
3. If you are going to miss the class for any reason, please notify your instructor ahead of time. Students who will miss a long test,
mid-term or final examination, or a class project may be excused and allowed to take a special exam or pass a class project
for any of the following reasons:
 a. participation in a University/College-approved field trip or activity;
b. due to illness or death in the family; and
c. due to force majeure or natural calamities.

B. Classroom Decorum
Students are required to wear identification cards and the prescribed uniform at all times, turn off or put in silent mode cellular
phones during class hours, observe the cleanliness and orderliness of the classroom, exhibit good conduct at all times, practice gender
sensitivity and awareness inside the classroom, and come to class on time.
Cheating is strictly prohibited. A student who is caught cheating during quizzes and examinations will be given a score of ”0” for
the first offense. For the second offense, the student will be automatically given a failing grade in the subject. Moreover, plagiarism is
considered to be a great academic offense. Any student who is caught submitting plagiarized work (whether copying, paraphrasing
from different kinds of materials without acknowledging sources) will receive a failing grade and might be subject to disciplinary
measures.

GRADING SYSTEM

Attendance 10% Passing Grade: 70 %

Attitude & Class 15% Rate Percentage Equivalence Rate Percentage Equivalence
Participation 1.00 = 96.72 - 100 (Highest Grade) 2.50 = 76.68 - 80.01
15% 1.25 = 93.38 - 96.71 2.75 = 73.34 - 76.67
Quizzes/Seatwork 1.50 = 90.04 - 93.37 3.00 = 70.00 - 73.33 (Lowest Passing Grade)
15%
Chapter Test/Long Test
15% 1.75 = 86.70 - 90.03 INC = Incomplete
Project/s
Midterm & Final Exams 30% 2.00 = 83.36 - 86.69 4.00 = 66.67 - 69.99 (Conditional)
2.25 = 80.02 - 83.35 5.00 = 66.66 and below (Failed)
TOTAL 100%