McM311 Assignment # 2

Bc180202736

AINI MAHNOOR

Coverage of press conference is a specialized job. Press conferences make information

available at the definite time and place.

Question: 1

You are required to watch a Press conference and do the following tasks.

• Which questions are best? Mention any three.

• What is new and what has been said? Mention briefly

• What is the best lead?

• How should the story be organized? Discuss

• What is the most newsworthy response during the press conference?

• What are the other key points of the conference?

Answer:

Here’s how ISPR DG responded to journalists’ burning questions in conference 29 April 2019

1: Which questions are best? Mention any three.

1: Don’t you think that the PTM should be allowed on electronic media and asked the questions
you raised in today’s press conference. They accuse the DG ISPR and Pakistan Army of
restricting coverage of their rallies and demands. You said that the PTM protest which was held
in Islamabad in 2018 was funded by RAW. The protest was attended by me (journalist Hamid
Mir) and PM Imran Khan. Manzoor Pashteen had called us to it. We demanded the arrest of
Naqeebullah Mehsud murderers.

2: You said that the Nowshera HQ was attacked and you asked India who was the mastermind
behind it. Is it correct that the Indian Army chief was present there too?

3: How will the Rapid Reaction Force between Iran and Pakistan work?

2: What is new and what has been said? Mention briefly

Major General Asif Ghafoor, the head of the army’s media wing, in an hour-long media briefing
on Monday touched upon a number of important issues. He spoke about Pakistan’s relations with
India, Afghanistan and Iran, along with a plan for bringing 30,000 madrassahs into the
mainstream and raised questions about the funding received by the Pashtun Tahafuz Movement.
a number of journalists asked him questions about the Pakistan Army’s plan of action. Many
journalists thanked the ISPR DG for endorsing the view of the media and democratic forces that
Pakistan would’ve never been divided if media was free in 1971.

3: What is the best lead?

ISPR DG responded to journalists’ burning questions

4: How should the story be organized? Discuss

Often, when journalists approach an assignment, they start one of two ways:

One way is to read previous stories or check the Web, see what has been written before, then add
what’s new on top, refreshing what’s already been said.

The other is to meet with an editor, develop a theme for the piece and pursue that, adding in the
background from the earlier stories.

The problem with both of these approaches is that they can leave out the audience.

If the purpose of journalism is to tell people what they need to know to navigate their way
through their world, it follows then that journalists need to keep our audience in the forefront
when making decisions about coverage.

5: What is the most newsworthy response during the press conference?

If you’ve ever pitched a story idea to a reporter by phone, you know how hard it can be to
succeed. When reporters say “no,” the person pitching them on the other end of the phone often
protests, “But this issue is so important!” They’re probably right. But there’s a big difference
between what you consider important and what the reporter considers newsworthy.

6: What are the other key points of the conference?

1: Decide on a theme

2: Assemble your A-team

3: Prepare a budget & business plan

4: Find sponsors & grants [optional]

5: Settle on a date

6: Book the venue

7: Arrange catering & other vendors [optional]

8: Line up your speakers

9: Put together an agenda

10: Start registering attendees

11: Promote your conference

12: Take care of on-site planning

13: Host the conference

14: Follow up after the conference