E CARS concept

Report
7/20/2019

Student Name:
Contents
PAK-E-CARS ................................................................................................ Error! Bookmark not defined.
PAK-E-CARS Marketing and Sales ............................................................................................................. 2
Products (Product Mix) .......................................................................................................................... 2
Place/Distribution in PAK-E-CARS’s Marketing Mix....................................................................... 3-
PAK-E-CARS, Inc.’s Promotion (Promotional Mix)........................................................................... 3
PAK-E-CARS’s Prices and Pricing Strategy ....................................................................................... 4
IMC model ................................................................................................................................................. 5
Integration Marketing ............................................................................................................................... 5
Brand Equity .............................................................................................................................................. 6
Performance measurement ...................................................................................................................... 7
Overall Market Performance .................................................................................................................... 7
Performance in Customer Satisfaction ..................................................................................................... 7
Product Quality and Returns..................................................................................................................... 7
Employee Job Satisfaction and Training ................................................................................................... 8
Conclusion ................................................................................................................................................. 8
Referencing ................................................................................................................................................... 9

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PAK-E-CARS

PAK-E-CARS is the concept new in the Pakistan market, although internationally the Tesla is the one
taking the lead and from its niche market strategy already in the market. On the other hand side due to
increase in prices of oil all the world is with the concept to move to PAK-E-CARS or hybrid cars to safe
fuel cost and get extra mileage in the green environment. Tesla is not successful in Pakistan due to its
expensive cars. And may be that the reason they are not in Pakistan market. But E cars take the lead and
import the parts of cars from china and build cost effective cars for Pakistan. Not only this but they
provide after sale services which is the key to satisfy the customers requirements.

PAK-E-CARS Marketing and Sales

PAK-E-CARS's trading and marketing the electric vehicles According to Chief Executive Officer
SHAHID KHAN, PAK-E-CARS, "it's not in terms of promotional information and support, and it
depends largely on the word of the mouth." The ability to stimulate the world's largest global exchange is
a major resource for achieving the level of branding recognition in the global economy.

PAK-E-CARS work on the sale of cars used. In addition, CARS carries a new car's purchase "by
introducing CARC cars new car and consumer needs for their homeowners and non-CARS. " E - CARS
companies are selling other signals to the public, as well as the specialty industry. PAK-E-CARS sells its
cars online, in the company's corporate buildings. The wireless provider does not use the network to sell
its products. The company also provides opportunities to respond to the buyers for their mortgage. The
amount of the debt is exactly the cost of the Search Roof (Rresearch Gate, 2018)

Products (Product Mix)

This set of sales exchanges shows the results of the operating system, or the products sold to merit
customers. In this business research business, PAK-E-CARS produce in automotive, energy security, and
industrialization industry. Good results are the ones that provide the value the customers pay. The

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 company uses product development to achieve business objectives in this 4P. In the business world, PAK-
E-CARS has the following products: (tandfonline, 2018)

1. Automobiles
2. Electric vehicle powertrain components
3. Batteries, energy storage
4. Solar panels

Place/Distribution in PAK-E-CARS’s Marketing Mix

In Pakistan the distribution center should be in all major cities like Islamabad, Rawalpindi, Lahore,
Karachi, Sukkur and Peshawar. Also these center need improvements of services and tuning providers,
otherwise the selling will not be successful. As people in Pakistan were not have knowledge of electric
cars tuning. The locations that are used to reach consumers are considered in this segment of the
marketing process. Describes or sells a firm from its products from locations. PAK-E-CARS Inc. it will
increase its productivity, but its share of its 4P remains. The company can be incorporated into different
locations or locations, such as trademarks, or new jobs. In this case PAK-E-CARS Company, the
following are part of the following:

1. Company-owned Stores and Galleries

2. Official Company Website
3. Company-owned Service Centers
4. Charging stations (digital Marketing, 2018)

Sellers can browse PAK-E-CARS's vehicles, safe safety, daily announcements, and products related to
company goods, and access to malls and other areas. . However, customers need to use the company's
website to complete sales transactions. Also, PAK-E-CARS has its service center, where customers can
access the service and care services, and where the company can offer services as part of its marketing
contracts. Also, customers can boost their cars in the company's financial services. These exhibits the
company's part of the small but strategic business for its business. PAK-E-CARS Inc. is an integral part of
the marketing process. reflecting the executive management of the sale and distribution of products.

PAK-E-CARS, Inc.’s Promotion (Promotional Mix)

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 In this context of trade negotiations, PAK-E-CARS trade strategies are considered. These strategies and
techniques enable the motorcycle to operate and influence customer expectations and performance and
development of the brand. PAK-E-CARS, Inc.'s promotional entry has been following the following
sections, determined to be as important as the business and the business:

1. Viral marketing (most significant) (digital Marketing, 2018)

2. Personal selling
3. Public relations
4. Sales promotions
5. Direct marketing

PAK-E-CARS is a trademark in the industry, in some cases because it is based on viral marketing. Viral
marketing is a great benefit to the promotion of the company and the following customers. For example,
the release of the PAK-E-CARS Model S for Kids significantly promotes viral videos on business issues,
which also promotes the company's corporate performance. Personal marketing is the 4P strategy
implemented by consumers at the company's storehouses and stores. Additionally, PAK-E-CARS uses
people's connections to managing and celebrating its popularity. For example, the company's involvement
in its open-ended project reflects the commitment of the company to bring the world into greater power.
These programs will improve customer thinking 'management and branding. On the other hand, sales
advertisements are the cost of a company's goods and services. At times, the company uses the right trade,
such as selling powertrain and kitchens to other businesses. In this context of trade negotiations, the
marketing of the viral industry is particularly effective in achieving PAK-E-CARS's benefits in promoting
its products and branding. (greaterphillyhomelisting, 2018)

PAK-E-CARS’s Prices and Pricing Strategy

In Pakistan the price is the main point to sell. And second point is after sales market. E cars have to
maintain quality in car build. And also price is affordable. Prius and aqua from Toyota were around 19
Lac in Pakistan. So price must not be more than that. As E cars are providing much more mileage. The
level of cost and strategies associated with this part of the marketing inclusion. In this PAK-E-CARS
research company, pay awards and earnings for the low cost scale. These costs relate to products and
perspectives of customers. The company has the following cost strategies:

1. Premium pricing strategy

2. Market-oriented pricing

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PAK-E-CARS, Inc. in the cost strategy. The first cost strategy is the cost of the project and the value of
the company's assets. For example, customers benefit from costly PAK-E-CARS rights, both in
technology and in the environment. In addition, new design and design are a major factor in using the
company's approach to this sector of marketing. Old payments agree with the general strategy of change,
which reflects the value of the product. Additionally, the company is using the payment cost for its
advertising and productive products (services) through Solar city subsidiaries. This 4P strategy supports
competition in the fast-growing industry and manages the competitiveness of the Five-Porter industry of
Porter Inc. It is believed that the company will change the new cost strategies instead of new products.
The markets in the transit industry and the strongest sales market. (Marketing91, 2018)

IMC model

PAK-E-CARS is known for its electric vehicles. For example, S Model S model is one of the world's
largest electric vehicles. However, outside of the car, the company's company is also building a motor
vehicle manufactured by other automotive firms, so it is well worth its mission with a view to
incorporating the project of the world with electric vehicles with strong force. Also, companies are
licensed for home and industry use. In partnership, on the acquisition of SolarCity Corporation, the
expanding company has its affiliated product to include the relevant advertising and service. This is an
example of PAK-E-CARS's commercial focus on electric cars, as the company seeks to grow and expand
its many businesses. (tandfonline, 2018)

Integration Marketing

In the 1990s and 2000s, companies around the globe have seen their wealth expand to the world, as the
world never saw or thought about. Business emergencies based on emergencies emerge widely and
broadly, with corporate agencies that reflect the quality of their managing outcomes from quality, service
level agreements, and contracts detailed provider.

Groups, groups, and subscribers from a low-cost service provider are sending global vendors to the head
and, at a time, lesser and lesser providers will come up with major companies in the world. and each part
of the marketplace. The driver industry is an example of this transfer, as well as from around the globe, to
be built on American "American" vehicles similar to Chevrolet Bolt, only 26% of its components from
the US and Canada. , with a large number of vehicles (54%) coming from LG in Korea.

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PAK-E-CARS learned to work hard through the development of the PAK-E-CARS Model X and
navigate around 10,000 out of one hundred and one hundred thousand worldwide distributors who will
soon turn into action. in feeding the cats. Put it on the most important features of world transport and
branding, and you can begin to see the gray hairs going out in minutes.

Brand Equity

PAK-E-CARS has a sales port of nearly 60 billion, although it has not yet completed the job levels and
pays millions of dollars a year.

PAK-E-CARS have always found the test of the experience of the user who helped make the nation's
vision for the brand. The word of the mouth is a powerful aid to the growth of PAK-E-CARS and strong
supporters who do not have PAK-E-CARS but support PAK-E-CARS's perspective and perspective.
(financial Brand, 2013)

CBBE model:

Who are you?

PAK-E-CARS is the concept new in the Pakistan market, although internationally the Tesla is the one
taking the lead and from its niche market strategy already in the market. On the other hand side due to
increase in prices of oil all the world is with the concept to move to PAK-E-CARS or hybrid cars to safe
fuel cost and get extra mileage in the green environment. Tesla is not successful in Pakistan due to its
expensive cars. And may be that the reason they are not in Pakistan market. But E cars take the lead and
import the parts of cars from china and build cost effective cars for Pakistan. Not only this but they
provide after sale services which is the key to satisfy the customers requirements.

What are you?

PAK-E-CARS indicates that more than a car manufacturer, a vision for the future. The title of the PAK-
E-CARS title is also the Chief, Shahid Khan, a renowned merchant, and a diplomat. One of the reasons
why Shahid Khan cannot be distinguished from PAK-E-CARS is how he feels about PAK-E-CARS users
visiting him, and how much he stays with the help of the world.

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What About You?

Customers need best value for money products, mileage is one of the major reason to move towards
electric and hybrid cars. Customer satisfaction is based on quality provided, after sale services and market
value of cars in second hand market.

Performance measurement

The power of power cannot be broken by electric motorboats. It is possible for residents to have a
negative impact on the engine's electricity, and they can also get lost roads and loses money. The
Harmonics, which create the reduction of both voltage and space, have a negative effect on the
appearance, and motor and motorcycle can run the heat, leading to pride or failure.

In addition to the signatures, it may not be in the area where it is not found in both voltage and space,
and most of the purpose of the product is high and long lasting and eliminates the burners. . Using third-
party components on engine insertion, technicians capture a wide range of data that can qualify for a
healthy health status to help them deal with issues. the strength of the motorcycle. (Research Gateway,
2018)

Overall Market Performance

Although everything is important, the company is working in some business areas. Working in the market
is effective and effective. The key features of the market are marketing and marketing through marketing.
If you have a great deal of trade and trademarks in both merchants, you have a great deal of influence on
the cost as best as possible.

Performance in Customer Satisfaction

Working in the best of the client is the key to success. Key work changes are new orders and speed of
client marketing. If you have been satisfied with customers, you keep your things back and get back the
fastest speed. Your assessment of working in a customer's way shows problems of problem over all
activity. (Research Gateway, 2018)

Product Quality and Returns

Quality products are at the root of a good company performance. Two changes show that the product
returns will be returned with validity claims. These signs indicate that the company's business decision is
based on quality, but it is also worthwhile. Payment of fees and licenses has been effective. (scribd, 2018)

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Employee Job Satisfaction and Training
The two signs of the company's operations in the field are well-being and staff training courses. These are
the benefits of the company's ability to provide great services to consumers. You can assess employee
performance by measuring the length of the service. The number of training and benefits of trained staff
each month. (financial Brand, 2013)

Conclusion

Strategic options related to products and services managed by management are crucial to marketing the
success of the companies. The Ansoff segment, although not the most important, is an effective way of
managing management settings and marketing.

Differences in business strategy strategies can determine what kind of marketing is being managed by the
company. Changes in the business environment that play a crucial role in strategic strategies can manage
managing aspects of life. There is a problem with the four strategic areas in the Ansoff segment. The rise
in trade is considered a small strategy for the strategy, but the transfer, on the other hand, is considered to
be a major strategy for development, as well as integrating new products with new stores. Renewal is a
well-known strategic strategy for companies in today's competitive business sectors, and if the
communications strategy is good, and well, as in the case of IBM, it can be better to improve to benefit.

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