ARTICLES OF PARTNERSHIP

OF

QUAIL TO THE QUEEN

(Partnership Name)

KNOW ALL MEN BY THESE PRESENTS:

That we, the undersigned partners, all of legal age, residents and citizens of
the Philippines, have on this day voluntarily associated ourselves together for the purpose
of forming a general partnership under the following terms and conditions and subject to
existing and applicable laws of the Republic of the Philippines:

AND WE HEREBY CERTIFY:

ARTICLE I. Partnership Name: That the name of this partnership

shall be Quail to the Queen and shall transact business under the said company name.

ARTICLE II. Business Purpose: That the purpose/s for which this partnership

is formed is/are: to offer an exceptional, affordable and tasty treats by exceedingly

devoting time, effort, artistry and passion.

ARTICLE III. Principal Place of Business: That the principal place of business
of this partnership shall be located at :Greenfields Main Entrance Road, City of San
Fernando, Pampanga
ARTICLE IV. Term of Existence: That this partnership shall have a term of
(10) years from and after the original recording of its Articles of Partnership by the
Securities and Exchange Commission.
 ARTICLE V. Partners’ Circumstances: That the names, nationalities and
complete residence addresses of the partners are as follows:

Name Nationality Complete Residence

Address
Love Cabiling Filipino Sto.Tomas, Lubao,
Pampanga
Lourice Joyce Manalo Filipino Blk.128 Lot 16, Bulaon
Resettlement, CSFP
Jaymee Peña Filipino Rizal, Guagua, Pampanga
April Jaira Rivera Filipino #1033 Capaya 1, Angeles
City, Pampanga
Ericka Joy Santos Filipino Lourdes Heights Subd.,
CSFP
Argeline Silvestre Filipino Blk.128 Lot 03, Bulaon
Resettlement, CSFP
Lovely Loren Villegas Filipino L&S Subd., Angeles City,
Pampanga

ARTICLE VI. Capital Contributions: That the capital of this Partnership shall
be the amount of Five Hundred Thousand Pesos (P 500,000.00) , Philippine Currency,
contributed in cash by the partners, as follows:

Name Amount Contributed % of Ownership

Love Cabiling P 70,000.00 14%
Lourice Joyce Manalo P 50,000.00 10%
Jaymee Peña P 70,000.00 14%
April Jaira Rivera P 140,000.00 28%
Ericka Joy Santos P 70,000.00 14%
Argeline Silvestre P 50,000.00 10%
Lovely Loren Villegas P 50,000.00 10%

That no transfer of interest which will reduce the ownership of Filipino citizens to
less than the required percentage of capital as provided by existing laws shall be allowed
or permitted to be recorded in the proper books of the partnership.
 ARTICLE VII. Sharing Ratios: That the profits and losses of this partnership
shall be divided and distributed proportionately on the ratio of the capital contribution of
each partner.

ARTICLE IX. Management: That this partnership shall be under April Jaira
Rivera, as General Manager, who shall be in charge of the management of the affairs of
the company. Se shall have the power to use the partnership name and in otherwise
performing such acts as are necessary and expedient in the management of the firm and
to carry out its lawful purposes.

ARTICLE X. Undertaking to Change Name: That the partners undertake to

change the name of this partnership, as herein provided or as amended thereafter,
immediately upon receipt of notice or directive from the Securities and Exchange
Commission that another corporation, partnership or person has acquired a prior right to
the use of that name or that the name has been declared as misleading, deceptive,
confusingly similar to a registered name, or contrary to public morals, good customs or
public policy.

IN WITNESS WHEREOF, we have here unto affixed our signatures this 20th
day of December, 2018, at Our Lady of Fatima University.

Love Cabiling Lourice Joyce Manalo

(Name of Partner) (Name of Partner)

Jaymee Peña April Jaira Rivera

(Name of Partner) (Name of Partner)

Ericka Joy Santos Argeline Silvestre

(Name of Partner) (Name of Partner)

Lovely Loren Villegas

(Name of Partner)
Job Description

These are organized, factual statement of the duties and responsibilities of a

specific job. It also serves to structure job interviews by focusing attention on the work

requirements and applicant credentials that are most important to success in the position

to be filled.

Job Title: General Manager

General Managers they are in-charge for making company-wide decisions and

setting purposes, objectives and plan that affect the whole firm. Often oversee local

managers and their employees, as well as a local office of employees. General Managers

set policies, operations, create and maintain budgets, and coordinate with local

management in the company to evaluate employees, company performance and

efficiencies.

Duties and Responsibilities

 The General Manager will be in-charge of overseeing the hiring of new

employees, and being a good judge of character will help ensure that you hire the

right people to maintain an efficient and motivated team.

 General Managers do a lot of communicating.

 General Managers are expected to create, keep and maintain a budget, as well as

make projections based on previous expenditures.

 Respond to employee concerns in timely manner.

 Sets employee’s work hours and shifts.

Job Title: Assistant General Manager

The Assistant General Manager has the overall responsibility for the financial

success of the business. Assistant General Manager will set in motion the vision, strategic

plan and goals for the business.

Duties and Responsibilities

 Assistant General Managers play a key role in budgeting, controlling costs and

keeping the organization on track financially.

 Assistant General Manager’s duties include sales forecasting and planning of

sales promotions.

 Assistant General Managers facilitates communication between employees and

departments.

 Develop and implement business plan for profitability.

 Processed oriented

Job Title: Production Manager

Production managers oversee budgets, employees, and schedules. They might

meet regularly with directors or producers to learn about any changes and to report on

progress.

Duties and Responsibilities

 Create schedules for employees to ensure optimum staffing levels.

 Set ambitious production goals and communicate them to key person.

 Develop strategies to improve overall quality and productivity.

 Production manager is also concerned with maintaining required quality of the

product.
  Supervise and motivate a team of workers.

Job Title: Human Resources Manager

Human resources managers plan, direct, and coordinate the administrative

functions of an organization. They oversee the recruiting, interviewing, and hiring of new

staff; consult with top executives on strategic planning; and serve as a link between an

organization’s management and its employees.

Duties and Responsibilities

 Plan and coordinate an organization’s workforce to best use employees’ talents.

 Oversee an organization’s recruitment, interview, selection, and hiring processes.

 Administer employee services.

 Determine staffing requirements and ensure that office positions are filled

promptly.

 Approachable and Compassionate

Job Title: Finance Manager

The financial manager maintains the financial health of an organization and

develops strategies and plans for long-term financial goals, produces financial reports,

and directs investment activities. The financial manager has to prepare forecasts,

financial statements, business activity reports, and maintain the financial health of an

organization.

Duties and Responsibilities

 Collecting, interpreting and reviewing financial information.

 Analyzing market trends and competitors.

  Ease with technology

 Developing long-term business plans based on these reports.

 Reviewing, monitoring and managing budgets

Job Title: Marketing Manager

The Marketing Manager is someone who manages the marketing of a business or

product. Marketing managers also determine the marketability of a new product or

service. If finances permit, the marketing manager may be on staff to handle all aspects

related to promoting and selecting product.

Duties and Responsibilities

 Compile lists describing product or service offerings.

 Develop pricing strategies, balancing firm objectives and customer satisfaction.

 Initiate market research studies and analyze their findings.

 Select products and accessories to be displayed at trade or special production

shows.

 Managing campaigns on social media.

Job Title: Production Staff

The production staff cleans and operates factory equipment, works on an

assembly line, puts together and inspects products, and adheres to all company safety

guidelines and standards.

Duties and Responsibilities

 Makes sure that workstation is clean and free of hazardous materials.

 Reports issues or problems with production to immediate supervisor.

  Make every effort to increase productivity and efficiency without compromising

quality.

 Assemble goods on production lines

 Attention to detail.

Job Specification

These are statements of the minimum acceptable human qualities necessary. It

also known as employee specifications includes definition of qualification, personality

and other requirements that the employee must meet in the particular job.

Job Title: General Manager

 Minimum of a Bachelor's degree or equivalent in business or a departmentally

related field.

 A minimum of three years of responsible leadership experiences in management

or supervisory positions.

 Practical Work Experience.

 Education and Training

 Leadership

 Good in Decision-Making

 Visionary Leadership

 Time Management

 Strong Communication Skills

 Management Skills

 Negotiation and Conflict Management Skills

Job Title: Assistant General Manager

 Bachelor's degree in business-related field

 Degree Field: Business administration, operations management, or related field

 Experience: Varies: 1-5 years, can require experience in management as well as

specific industry

 Financial Management

 Goal-setter

 Interpersonal skills

 Judgment/decision making capabilities

 Can recognize problems before it happens

 Can monitor everything efficiently and effectively

Job Title: Production Manager

 Business or Management

 Transport distribution or Logistics.

 Electrical and Electronic Engineering

 Food Science and Technology

 Responsible

 Productive

 Persistent

 Instructing skills

 Ability to stick to time constraints

Job Title: Human Resources Manager

 Specialized training in managing human resources, preferred.

 People management

 Vocational route: Level 3 qualification in business

 Academic route: A levels of business, psychology, sociology, or law

 Ability to multi-task

 Courage

 Ability to Motivate Others

 Management of personnel resources

 Ability to give instruction clearly

Job Title: Finance Manager

A degree in the following fields will prove particularly advantageous;

 (Accountancy or Finance, Economics, Mathematics, Business Studies,

Management)

 Innate problem-solver

 Analytical

 Trustworthy

 Mathematical and analytical skills

 Financial reporting

Job Title: Marketing Manager

 Earn a Bachelor’s Degree

 Work Experience
  Advertising

 Business or Management

 Communications

 Customer Concerned

 Tactical Thinker

 Passionate

 Reading and writing comprehension

 Strategic Thinking Skills

 Capacity for innovation

Job Title: Production Staff

 High School Diploma

 Ability to lift, push or pull heavy items may also be required.

 Adaptable

 Creative

 Detail Focused

 Cooperative

 Active listening

 Manual dexterity
Market Description

It is written to explain the location of the company and specifically mentions the

target market segment, the reason for choosing the location and company’s target market

and the understanding concept of the market.

Our business is located at Greenfields Main Entrance Road, City of San Fernando,

Pampanga. In this particular area, it is surrounded by commercial buildings and school.

Quail to the Queen chooses this location because it is bounded with substantial number of

people, it will be a great chance to build and open the business with the outline that

people will be entice by the product. Since it is near the school, it would be accessible

and reached effectively by the target market.

The target market segments that will be targeted are the students of Our Lady of

Fatima University Pampanga Campus. The students will be attracted to Porky Squail as a

better alternative to their daily street food meal and will appreciate the product since it is

rare and affordable and a dish that is never been seen often. Our Lady of Fatima

University, with a student population of over 7,000, it will provide the business an

enormous number of consumer who will purchase the product. This will be a great

opportunity for the company because it is bordered with a massive population of its

current target market segment. When we say substantial or massive number of people, it

is a market segment that is sufficiently large to give us good profit potential.

We also grouped our target market according to their personal traits also known as the

demographic segmentation. Segmenting by age, we recommend our product to children

between the age of 11 and above, teenagers and college students. Segmenting by gender,

we will target both sexes.

 When it comes to our consumer purchasing behavior, people in the area give the

impression purchase food that is inexpensive, unique and easy to eat. They are highly

sociable which helps the company to recommend the product to other. They are bargain

hunters and decide to buy cheap goods since they are students.

The company will be focusing on the concept of product, concentrating on producing

products that have better quality as contrasting to a normal product. By means of that, the

company also strives to create innovation in the product, ground-breaking product for

optimum customer fulfilment. We will also maintain our pricing range which is

affordable for our consumers.

Product Review

Many people nowadays can’t decide if they are going to buy the product. That is the

reason why consumers read product review so they can make a purchase decision.

Unlike other meatballs which are only made up of ground meat, ours is not your

typical meatballs. Satisfy your cravings by eating our best-selling innovation, Porky

Squail.

This Porky Squail is inspired by a fruit called Rambutan, which mean hairy in Malay.

It is made with ground meat, carrots, onion and garlic just like what you see in regular

meatball; however, there is a little twist on this recipe. This will make you feel delighted

on how a small meatball can give you surprises from its appearance to the filling inside

the meatball itself. You can bite it to reveal the edible inside, which is a quail egg.

Our Porky Squail meatballs are perfect for appetizer and delicious served with

noodles or rice. These are deep fried to give the crispiness of the misua (fine wheat

noodle) which is used in covering the Porky Squail. It is made up of quail eggs wrapped
around with ground pork and misua. It is really just the same mixture used for lumpiang

shanghai. Instead of wrapping it up, however, you shaped it into meatballs and the roll it

on misua. These are gratifying food because of its proper ingredients.

The advantage of the product is that it is very convenient and easy to cook. This

Porky Squail is the upgraded version of regular meatballs which can be found in the

markets. It is also one of a kind meatball since it has crispy noodles covering the meatball

itself, as well as the boiled quail egg at the center.

The only disadvantage of the product will be the price. Pricing of the product will

depend on the expenses which are the ingredients. The price of the ingredients can

fluctuate because of the demand and supply gap.

The Porky Squail is made up of all natural ingredients that must contain no artificial

ingredients or added color, and must be only minimally processed. It is a non-GMO

(genetically modified organisms) which means that the food is not made of ingredients

that were derived from genetically engineered organisms. It doesn’t have preservatives

such as the various chemical preservatives added. It is crunchy, therefore, it can make a

sharp noise when chewed or crushed. Its physical appearance looks like a Rambutan

which makes the product unique.

In general, this product can be eaten by anyone for it is healthy and delicious. This

product won’t give you hard time because it is a take away food which you can take

along and eat anytime and anywhere. This will turn your meatball experience upside

down.
Competitive Analysis

There is a least competition for street food type of product around Greenfields

Main Entrance Road, City of San Fernando, Pampanga. Our leading competitors in this

segment are any food outlets within the area. In our location, there are Mr. Kimchi

Korean Restaurant, Burger Machine and Chunky Fries Corner.

Mr. Kimchi Korean Restaurant

It is a Korean restaurant that serves Samgyupsal, Ramyun, Kimchi, Bibimbob,

Tteokbokki and Dumplings. Their product price is a little bit expensive since their

product is mainly derived from Korean dishes.

It is an easy and excellent place to try something new. It has a unique ambience;

you will see Korean band’s logos, pictures of Korean idols and K-Pop artists performing

on TV. As for its pricing value, it is expensive rather than the other food outlets.

It is considered as a competitor since Korean restaurants are very popular today. It

is relatively authentic since dishes from Korea were brought in here to make it a big trend
for youngsters and adults especially when they enjoy exploring Korean culture, Filipinos

seem to be embracing Korean culture.

Burger Machine

Burger Machine serves a range of burgers at a reasonable price. Its food yields

include the BM Classic Burger, Jumbo Bartburger, Jumbo Chili Burger, Jambo Cheezy

Bacon, Double Chicken Burger, Double Longganisa Burger and Ultimate Double Burger.

Burgers are found universally, it isn’t startling then that most of the people choose

to stay loyal to the burger even when offered with fancier options. It is that burgers are

highly customizable, even at economical fast food places. This makes them the top food

choice for a student eyeing for a good meal with some variation.

It is a well-known product/ brand name, there is a supply chain. It has a

decreasing population of consumer due to increasing population of fitness and healthy

trend.
 Chunky Fries Corner

Their products consist of variety of potato dish such as French fries, drinks, and

side dishes. They also serve combo meals that include a fries, drinks and street food

(hotdog, nuggets, or squid balls.)

Chunky Fries Corner is also considered as a competitor to our business since we

both share the same type of product which is the street foods. They also offer combo

meals which make people fall for it. It also offers a great price deal to its consumer.

It produces innovative product which catch the attention of the consumer. It is

limited to product variations. It also has a few crews per stall. It is a saturated food

market. It has a high fat and high calorie product that is not good for health conscious

people.

There are a lot of businesses with more food options rather than sticking to a

French fries business which has a high competitive competitor selling same products that

has a well-known brand name than Potato Locco.

Company Rules and Regulations

Rules are mainly used to restrict any individual from doing anything, in the other

hand regulations are used to control people from doing anything not permissible by law.

People can set rules in general as per their need while the regulations can be set only by

the government.

The Quail to the Queen Company set a rules and regulations that shall apply to all

employees of the company while in the company’s premise at all times.

 Each employee must maintain proper decorum. Employees are expected to

conduct themselves on the job in a manner that can contribute to the company.

 Practice good health habits and always maintain the workplace clean.

 Employees must arrive punctually at their work area.

 Proper registers must be maintained for easy tracking and record keeping.

 Employees who will be late or absent from work must inform the General

Manager or the Operation Manager at least 2 hours prior to normal starting time.

 The designated break times of the employees are assigned to have their meals.

 All leaves, whether with or without pay, are subject to prior authorization.

 Begin work at the appointed starting time. Irregular attendance or tardiness will

not be tolerated and it may result in termination.

 Strictly No ID, No Entry.

 Dress Code is to be followed strictly. Employees must wear their uniforms so that

it will look presentable.

Company Policy

The Quail to the Queen Company adopts this policy to ensure orderly operations

and provide the best possible work environment. This policy is to protect the interests and

safety of all employees and the organization, Quail to the Queen Company complies with

all applicable federal, state and local laws and regulations concerning employer/employee

rights and obligations.

The Quail to the Queen Company is responsible for providing a safe and secure

workplace and strives to ensure that all individuals associated with the company are

treated in a respectful and fair manner.

Sexual Harassment Policy

Unwelcome actions such as the following are inappropriate and, depending on the

circumstances, may in and of themselves meet the definition of sexual harassment or

contribute to a hostile work environment:

 Sexual pranks, or repeated sexual teasing, jokes, or innuendo, in person or via e-

mail

 Verbal abuse of a sexual nature

 Touching or grabbing of a sexual nature

 Repeatedly making sexually suggestive gestures

 Making or posting sexually demeaning or offensive pictures, cartoons or other

materials in the workplace

Weapons in the Workplace Policy (or Zero Tolerance for Workplace Violence)

In order to ensure a safe environment for employees and customers, our

establishment, Quail to the Queen Company prohibits the wearing, transporting, storage,

or presence of firearms or other dangerous weapons in our facilities or on our property

including anywhere that company business is conducted.

 any device from which a projectile may be fired by an explosive

 any simulated firearm operated by gas or compressed air

 metal knuckles

 any knife which opens or ejected open by an outward, downward thrust or

movement

 any instrument that can be used as a club and poses a reasonable risk of injury

Drug and Alcohol Policy

The Quail to the Company commitment to health and safety in the workplace, and

reducing the risk to the health and safety of all employees and also the customers

 part of a selection process for job applicants

 Discouraging the consumption of alcohol during work time, including lunch

breaks and events, business meetings and where representing the company

 testing all or part of the workforce routinely, occasionally or on a random basis

 to monitor a particular problem, for example, employees reporting for work with

alcohol in their bloodstream from the previous evening’s drinking

 Instructing managers to lead by example by avoiding alcohol consumption

Cellular Phone or Gadgets Policy

Cell phones should not be used when they could pose a security or safety risk, or

when they distract from work tasks:

 Do not use cell phones for surfing the internet or gaming during work hours.

 Do not use cell phones to record confidential information

 Never use a cell phone while operating an equipment

 Avoid using work cell phones for personal tasks.

 Do not use cell phones to record confidential information.

Operation Policy

It is written for the employees of Quail to the Queen, primarily for those

employees involved in the day to day operation of the company. It is a source of

information, a guide for an effective and successful operation of Quail to the Queen.

Food Safety

It is a key element in the company operation system. It is the top priority and

focus area of the company.

It is the duty and responsibility of the Quail to the Queen Company to guarantee

that the food and beverages served to our customers meets the uppermost standards

possible and is free of any and all contamination.

Prevention Procedures:

Human hands carry viruses and bacteria. For prevention, one must wash

his/her hands:

 Before reporting to work

 After handling money, trash, or any raw product

 Before and after eating at break

 After the restroom usage

For proper hand washing the following is recommended:

 Run your hands under the water

 Apply any kinds of disinfectant soap available at the left side of the

sink

 Rub your hands together for 20 seconds

 Rinse hand thoroughly

  Dry hands with clean tower or hot air dryer

 Use towel to turn off the faucet

Personal Hygiene

These are essentials in promoting good health to prevent from illness.

 Do not wear large pieces of accessories

 Keep your fingernails cleaned and trimmed

 If you have wounds or cuts, do not handle food.

Opening and Closing of the Company:

It contains information for the daily operation performed at both epening

and closing.

 The opening manager arrives at the store before scheduled, turns

on the lights.

 On opening, manager should count the safe to conclude the

quantity of money in the building, fill each register drawer.

 At closing, the manager must count out all drawers to close the

accounts, lock down all the cash in the building.

 Opening employee must perform tough extra cleaning chores.

 Entire store should be cleaned before closing staff lock the doors

for the night.

Standard Operation Procedure for Customer Service

The goal of the Standard Operation Procedure for Customer Service is to

operationalize documents such as plans, regulation, compliance and policies. It is a

guideline for employee work processes to be ready for future growth and to simplify

performance management.

Customer Relations

These are the approaches in keeping good relations with customers:

 Be polite. Greeting is a great way to welcome your customer.

 Be a good listener. Paying attention or concentrating on what the

customers is really saying.

 Make Customers feel Important and appreciated. Treating them as

individuals and being sincere creates good feeling and trust.

 Deal with complaints. You can’t please people all the time but giving the

complaint your attention may be able to please this person. It needs to be

properly dealt with, Complaints can be an opportunity. It gives you the

chance to improve.

 Use positive language. Words have that power. Making your customers

feel comfortable. It can help you create a long, trustful relationship with

customers.

 Know to apologize. When something goes wrong, apologize. It’s easy and

customers like it. The customers may not always be right but the

customers must always win. Valuing their complaints.

  Be helpful. Always look for ways to help your customers or when they

have a request even if there’s no profit in it. Keep an eye on the customer,

not on the profit.

 Treat Employees well. Employees need a regular dose of appreciation.

Appreciation stems from the top. It is important to let them know how

important they are.

 Get regular feedback. Welcome suggestions about how you could

improve in that way you can find out what customers think and feel about

the product.

How to Deal with Complaints:

 Put your Emotions aside. Calmly listen to what they are saying then just as

calmly reply and react.

 Avoid challenging their complaint. Listen to what they are saying instead

of challenging their complaint.

 Thank your customer. Smile and pretend to care, genuinely let them know

how thankful they are sharing with you their complaint or concern. Kill

them with kindness.

 Acknowledge what they say. Trying your best to really hear what they are

saying. Whatever they are complaining acknowledge it and ensure you

heard what they said.

 Offer support. If you really listened to what they had to say, you should

be able to suggest handful of ways to support them.

 Be flexible. Getting creative and able to bend is the key.

  Make sure your customers hear what you are saying. Asking your

customer if they understood what you said. State your intent.

 Offer an apology. Your goal is to genuinely want to end your conversation

with a sincere apology and appreciation for your customer.

 Follow up. showed your appreciation and overall gave them the support

they were hopefully looking for

 Move on. Move on and forward with your next tasks on hand.

Standard Operation Procedure for Product

These are the step by step process on how to make Porkysquail.

 Slice the onion and the carrots into minced.

 Wash the onion and carrots.

 Mixed the ground pork, small amount of salt and pepper, and a few flour.

 Boil the quail eggs and after it remove the shell

 Wrap the ground pork into the quail egg into balls

 Prepare the miswa

 Wrap the balls in the miswa and fry it.

Name: Sex:
Age:
SURVEY QUESTIONNAIRE
Dear Respondent,
Greetings! We are the graduating students of Our Lady of Fatima University
Pampanga Campus with a strand of Accountancy, Business and Management.
Our group has chosen you to be one of our respondents of this survey. We would like
to ask some of your time to answer our questions. Rest assured that all data gathered will
be confidential and just use only for academic purposes. We hereby attached here our
questionnaire so that you will be able to answer it the soonest possible time.
We hope for your kind consideration, cooperation and support.
Sincerly,
The Researchers

1. Are you eating meatballs?

a. yes
b. no

2. How often do you eat meatballs?

a. everyday

b. once a week

c. twice a week

d. once a month

3. Are you interested in quail egg wrapped around with ground pork and misua?

a. yes

b. no

4. On a scale from 0 to 10, how likely are you to recommend our product to others?

0 1 2 3 4 5 6 7 8 9 10
5. If our product will be in the market, are you going to try it?

a. yes

b. no
Put a check on the box.

Choices: Strongly Agree, Somehow Agree, Neutral, Somehow Disagree, And Strongly

Disagree

Strongly Somehow Neutral Somehow Strongly

Agree Agree Disagree Disagree

1. The quality of
food is excellent

2. The food is
tasty and flavorful

3. The food
pricing is
affordable

4. The food
texture is unique

5. The packaging
is appealing
Consumer Survey Summary

This shows the encapsulation results in conducting a survey that was answered by

the consumers of Our Lady of Fatima University Pampanga.

Profile of Respondents According to Sex

48% Male
52% Female

Graph 1

The Graph 1 shows that most of the respondents who answered the survey

questionnaire were male. The result concluded that it has 52% of the respondent’s

population. Meanwhile, the remaining 48% were female respondents.

Profile of Respondents According to Age

2% 1%

20% 16% 13-14

15-16
17-18
19-20

60% 21-22

Graph 2

The Graph 2 indicates that most of the respondents were ages 17-18 that got 60%
from the whole population. The succeeding result shows that the ages 19-20 got 20%.

Then the following outcome shows that the age range of 15-16 got 16%, the 21-22 got

2%, and remaining 1% of the population ages 13-14.

From the Graph 3 to Graph 12 contains the survey results of the ten questions

from the survey questionnaire.

1. Are you eating meatballs?

5%

Yes
No

95%

Graph 3

The Graph 3 demonstrates the result from the question number one from the

survey questionnaire. Majority of the respondents who got 95% responded that they are

eating meatballs, and the remaining 5% responded that they aren’t eating meatballs.
 2. How often do you eat meatballs?

4%

Everyday
27%
47% Once a week
Twice a week
Once a month
22%

Graph 4

The Graph 4 shows that 47% of the respondents are eating meatballs once a

month. The 27% of the respondents are eating meatballs once a week. The 22% of the

respondents are eating meatballs twice a week. The remaining 4% of the respondent’s

population are eating meatballs every day.

3. Are you interested in quail egg wrapped around with ground pork and

misua?

24%

Yes
No

76%

Graph 5

The Graph 5 illustrates that 76% of respondents are interested in quail egg

wrapped around with the ground pork and misua. The remaining 24% of the respondents
aren’t interested with the product.

4. On a scale of 1-10, how likely are you to recommend our product to

others?

0% 2% 2% 0
3
16%
4
20% 5
16% 6
13% 7
14% 8
16% 9
10
Graph 6

The Graph 6 signifies the percentage of the ratings of how likely the respondents

would recommend the product to others. The 20% of the respondent rate it 5, three

answers from the scale which include 7, 9 and 10 got the same percentage of 16, 14% of

the respondent rated 8, 13% rated 6, both 3 and 4 got the same percentage of 2 from the

respondents and 1% of respondent rated 0.

5. If our product will be in the market, are you going to try it?

11%

Yes
No

89%

Graph 7
 The Graph 7 shows that majority of the respondents who got 89% responded that

they will try the product if it will be in the market. The remaining 11% of the respondents

wouldn’t try the product.

6. The quality of the food is excellent.

1% 1%

16% Strongly Agree

37% Somehow Agree
Neutral
Somehow Disagree
45% Strongly Disagree

Graph 8

The Graph 8 explains that 45% of the respondents somehow agreed to the

statement, 37% of the respondents strongly agreed, 16% of the respondents are neutral,

and both somehow disagree and strongly disagree got 1%.

7. The food is tasty and flavorful.

2% 1%

18% Strongly Agree

37% Somehow Agree
Neutral
Somehow Disagree
42% Strongly Disagree

Graph 9

The Graph 9 describes that 42% of the respondents somehow agreed to the
statement, 37% of the respondents strongly agreed, 18% of the respondents are neutral,

2% of the respondents somehow disagreed, and 1% of the respondents strongly

disagreed.

8. The food pricing is affordable.

4% 1%

Strongly Agree
31%
25% Somehow Agree
Neutral
Somehow Disagree
Strongly Disagree
39%

Graph 10

The Graph 10 explicates that 39% of the respondents somehow agreed to the

statement, 31% of the respondents strongly agreed, 25% of the respondents are neutral,

4% of the respondents somehow disagreed, and 1% of the respondents strongly

disagreed.

9. The food texture is unique.

2% 2%

Strongly Agree
27% 34% Somehow Agree
Neutral
Somehow Disagree
Strongly Disagree
35%

Graph 11
 The Graph 11 displays that 35% of the respondents somehow agreed to the

statement, 34% of the respondents strongly agreed, 27% of the respondents are neutral,

and both somehow disagree and strongly disagree got 2%.

10. The packaging is appealing.

2% 3%

Strongly Agree
35% Somehow Agree
31%
Neutral
Somehow Disagree
Strongly Disagree
29%
Graph 12

The Graph 12 arrays that 35% of the respondents strongly agreed to the statement,

29% of the respondents somehow agreed, 31% of the respondents are neutral, 3% of the

respondents strongly disagreed, and 2% of the respondents somehow disagreed.

 Crowns represent the word
Queen in the company
name “Quail to the Queen.

White background
color embodies
purity and
cleanliness around
the business
surroundings.

Circle signifies Quail is a symbol

totality, of communication
wholeness, and social
eternity and unity relations, having a
in the business. sense of
togetherness in a
company.

This denotes the name of the company which means unison to the
company. The word queen characterizes the members of the company.

Company Logo
 Pink background signifies the pork
used as a primary ingredient in
making the “Porky Squail”.

The crown denotes

longevity in terms of the
costumer purchasing habit
in this product.
Mustache
represents
uniqueness
since “Porky
Squail” use
misua to
wrap the
pork which
makes it
unusual.

Plate is used to characterize

The egg indicates the quail eggs used as
great service.
the center ingredient for the Porky Squail.

Product Logo
 The company name is Quail to the Queen which is located at Dela Paz Norte, City

of San Fernando Pampanga. It is a corporation which is owned by a group of friends.

They started building the company when their parents suggest that they should have a

business. Quail to the Queen began in the 5th of December, 2008. Because of its

distinctive and filling product, it became well-known. The company earned thirty awards

in just ten years. They manage their team very well by giving them a motivation and a

reward to a job well done. As much as they can, they maintain the friendliness of their

working area to avoid any misunderstanding. Quail to the Queen became popular because

of its product named Porky Squail. This product is made up of quail eggs wrapped with

pork and misua. Consumers want a product which is affordable and fulfilling.

Everyone can buy a Porky Squail, either men or women. The Quail to the Queen

Company has the competitive advantage of the product itself. Porky Squail is an unusual

creation but well-known product that everyone would love to eat and that will make the

company succeed. In the near future, the Quail to the Queen Company’s goal is to expand

their working space to produce more products to the consumers.

 Not in the mood to eat typical foods? Aren’t you craving for an exceptional yet

fulfilling food? Satisfy your cravings by eating our best-selling innovation, Porky Squail.

Lighten up your day with our quail eggs wrapped around with pork and misua that will

make you forget your name. Rekindle your passion while eating our Porky Squail and for

sure you will fall into a perfect mood that you have longed for. It is really just the same

meat mixture used for lumpiang shanghai. Instead of wrapping it up, however, you shape

it into meatballs and then roll it on miswa (fine wheat noodle). Bring someone with that

gratifying food and for sure their mood will be so good, because with the proper

ingredients, success comes naturally.

Mission, Vision, Objectives

Mission:

Our mission is to build a relationship based marketing through unique, affordable

and tasty treats devoted by the company resulting to the long-term intact of the consumer.

Vision:

Our vision is to offer an exceptional, affordable and tasty treats by exceedingly

devoting time, effort, artistry and passion.

Objectives:

1) Provide consumer a cost-effective products yet satisfying.

2) Generate a well-founded workplace by having a firm relationship with

employees.

3) Work around a company that maintains environmentally friendly

surroundings.

4) Establishing high quality jobs for employees, including good salaries and

assistances, career advancement opportunities, access to training and

capacity building, participation in decision-making and opportunities for

ownership.

5) Create an atmosphere where each person can work as a team member,

with clear goals and high standards that profit everyone.

 Organizational Chart of Quail to the Queen

April Rivera

April Jaira Rivera

(General Manager)

Love Cabiling
(Assistant General Manager)

Argeline Jaymee Peña Ericka Santos Loren Villegas

Silvestre (HR Manager) (Finance (Marketing
(Production Manager) Manager)
Manager)

Lourice Manalo
(Production
Staff)
Environmental Analysis

This is a planned tool which can affect the organization’s performance to identify

all the external and internal elements.

1. Demographics

It is the study of human populations in terms of size, density, location, age,

gender, race, occupation, and other statistics. Marketers track altering age and family

structures, geographic population changes, educational characteristics, and population

range. We grouped our target market according to their personal traits. Segmenting by

age, we recommend our product to children between the age of 11 and above, teenagers

and college students. Segmenting by gender, we will target both sexes. When it comes to

social class, we don’t have a definite target.

2. Political and Legal

Gauge how government actions will affect the company. The operations of a

company or business can be affected by the government actions. For the processing of

application for our business, we completed the basic requirements which consist of Cover

Sheet, Reservation Payment Confirmation, Articles of Partnership (AP), and Joint

Undertaking to Change Name. There are also additional requirements needed such as

endorsement/clearance from other government agencies, and FIA Form – 105 for

partnership with foreign national partner.

3. Economics

It consists of factors that affect consumer purchasing power and spending

patterns. This will affect the company marketing strategy, performance and status. The

contribution of our company to the Philippine economic is having more job opportunities
for the unemployed Filipinos. This means that there is a decrease in the rate of

unemployment in the country. It also contributes to local economies by bringing growth

and innovation to the community where the business is established.

4. Socio-Cultural

The societal and cultural changes can have an impact on your company based on

how your target audience’s attitudes and moods shift over time. Socio-cultural factors can

involve social attitudes, beliefs, education, legal structure and political ideology.

5. Technological

Technology has a major impact on the business. It distresses the rapidity of the

operations and gives a boost to the efficiency of the manufacture systems. Businesses can

use technology in several ways such as manufacturing, improving customer care,

transportation, human resource management, business communication, and use

technology to improve products and services to gain competitive advantages. Using

technology we can create new markets and opportunities.

Macro-environmental Analysis

A macro-environment involves influences which affect the entire economy of the

business. To do macro environment analysis, it is wise to utilize the accurate tools which

are built for this specific study.

1. Opportunities

 Good Reputation

 Product innovation and new growth platforms

 New management, looking for new ways to improve

  Increasing demand for healthier food

 Seeking friendly environment

2. Threats

 Price war

 More competitors in the market

 Rising costs of ingredients

 Changing market taste

 Low level of public notification. No advertising campaigns were held in the

town, local population is most likely unaware of the company and its services,

no market.

Micro-environmental Analysis

A micro-environment in the marketing occupies all of those micro factors that will

affect the performance, business strategy, and the decision making. These are the factors

close to the company that will affect its ability to serve its customers.

1. Strengths

 New business

 Food quality

 Good customer service

 Customer satisfaction and quality assurance

 The organization has strong ethical values and an ethical mission statement

2. Weaknesses

 Weak consumer awareness

 Only in affluent areas / Single location means limited costumers

  Limited budget for advertising and marketing

 Lack of training of the employees

 The design of packaging is not appealing

Marketing Strategy

This is a business’s overall game plan for reaching people and turning them into

customers of the product or service that the business provides. It will help you to

identify your best customers, understand their needs and implement the most effective

marketing methods. A company’s marketing strategy should have a longer lifespan

than any individual marketing plan as the strategy where the value proposition and

key elements of a company’s brand reside.

1. Product Strategy

It is the foundation of a product life cycle and the execution plan for further

development. This will serve as the road map outlines the end-to-end vision of the

product, particulars on achieving the product strategy and the big picture context in

terms of what the product will become. The advantage of the product is that it is very

convenient and easy to cook. This Porky Squail is the upgraded version of regular

meatballs which can be found in the markets. It is also one of a kind meatball since it

has crispy noodles covering the meatball itself, as well as the boiled quail egg at the

center.

2. Pricing Strategy

It is a method in which the companies use to price their products or services. We

used Penetration Pricing as our pricing strategy to quickly gain market share by

setting an initially low price to entice customers to purchase our product. Penetration
Pricing is used by businesses to attract customers to a new product or service. It

includes presenting a low price for a new product. The lower price helps to lure

customers away from competitors.

3. Value Chain Strategy

It is known as a strategic way of distributing worthy product. This is a set of

activities that a firm operating in a specific industry performs in order to transport a

valuable product or service for the marketplace.

Our business is a zero level channel which means we are producing our own product

and directly selling it to our customer. A zero level channel is a shortest marketing

frequency where there is no in-between and the manufacturer sells directly to the

consumer.

Producer

End user
(Zero- Level)

(Zero- Level)
 4. Promotional Strategy

This is used in marketing a particular product. It is to do with finding the

appropriate market for a product or service and utilizing all aspects of the promotion

such as advertising and discounts used to promote the product or service to a

particular market. Our company’s promotional strategy consists of social media

promotion, product giveaways and samples, creating advertisement.

Action Plan

It particulars the concrete periods needed to reach your aims. It is an internal

business document that lists the activities you need take within a certain timeline. The

purpose of Action Plan is to set out what means are vital to reach the goal.

Year 2020

First Quarter (January to March) - At the beginning of the year, January, we would like to

officially open our store and conduct the ribbon cutting on the same month. The

following months we would like to focus on advertising our product for it to be

publicized. We are also planning to create a video advertisement that would be uploaded

on social media.

Second Quarter (April to June) - For these months we want to make sure that we maintain

on delivering excellent services. We also want to conduct a survey to evaluate the

performance of the business, for us to know the things need to improve. Part from that,

we also plan to innovate our product according to the information that has been gathered.

Third Quarter (July to September) – Aside from satisfying our customer with the product

we offer, we also want to quench their thirst by providing them water. Adding water in
the business is one way to increase sales, because water is one of the basic needs of the

customer. It also means that the business is doing well because we can able to add

beverage to complete the satisfaction of our customers. We also need to improve

response to customer’s orders. We cannot afford to delay the client's order for whatever

reason as this will have an undesirable manner on our image and status, including

impending business. We need to be continually communicating with the client.

Fourth Quarter (October to December) – For the last quarter of the year, we want to

conduct research and development to develop design and enhance our services,

technologies, and processes. It is not just creating product and adding features to old one.

It will help our business to strategize such as marketing and cost reduction.

Year 2021

First Quarter (January to March) – For the beginning of our second year, we want to

provide a training for the employees. The employee will gain necessary level of

knowledge and skills to productively, effectively and profitably perform their job. These

opportunities for employees will benefit both company and its employees.

Second Quarter (April to June) - To add more options for the customer, we propose

adding soda as a part of our beverage. By affixing this option, the customers will feel

more comfortable in choosing what can give them the satisfaction they are looking for.

Aside from that, we are looking forward improve entrepreneurial spirit. Market instability

and accumulative replication of business concepts advocates that we are responsible for

unremittingly keep well-informed of fresh trends and our competitors.

Third Quarter (July to September) – Inconsistent productivity rates can cause recurring

issues for industrial machinery and equipment impacting overall customer satisfaction.
So we aim to add machineries and equipment to boost the production of the product in

just a span of time. It will help to lessen the waiting time of the customers.

Fourth Quarter (October to December) - Before the second year ends, we still want to

maintain the sales of our product. We can also offer promos especially this quarter,

Holiday seasons are coming, because Christmas is about giving thanks. We want to

return the favor to our customers for their continuous support in our product.

Year 2022

First Quarter (January to March) – Redesign our marketing processes in the business,

because there will be always room for large improvements. Work on optimization of all

our systems to ensure as much as possible productivity in the operation. Developing

visibility to generate new business leads.

Second Quarter (April to June) – For the second quarter, we include shake in our

beverages. The more options we offer to the customer the more preferences they will

have in choosing the perfect combination while consuming the product we offer. We will

be creating a trend analysis so that we can improve where the business is

underperforming.

Third Quarter (July to September) - As we grow we want to grow right. For example we

distinguish that we have to be in continuous touch with our shareholders to ensure market

knowledge at all times. This is the environment of the channels we pact with. Also, we

anticipate building our management team decorously. We need the right individuals in

the right place at the right time if we are to guarantee prime development.

Fourth Quarter (October to December) – Ending a great year can be by means of

planning on expanding into a franchise operation. It would be a great investment for our
business to open a same business to a different location. It will help the business itself to

be more acknowledgeable to the people. We will be also releasing new sets of our SWOT

analysis to assess the performance of the business.

The Uses and Purpose of Financial Statement, Income Statement, Balance Sheet and

Cash Flow

1. Financial Statement – Financial statements are formal record of one’s financial

activity be it a person, organization or other entity. All information are properly

structured for it to be easy to understand. Financial statement can be useful in

making decision that can affect the flow of a business or lifestyle.

2. Income Statement – Also called a profit and loss statement. One of the purpose of

having an income statement is to evaluate company’s performance. It also shows

the company’s loss as well the profit over a specific accounting period.

3. Balance Sheet – Now known as Statement of Financial Position. The Statement of

Financial Position or Balance Sheet shows the company’s assets, liabilities, and

equity. It is also divided into two parts. The assets are on one side and liabilities

and equity also referred as capital on other side. Liabilities are claim of creditors

while equity is claim of owners. The statement of financial position also shows us

the very basic formula in accounting: Assets = Liabilities plus Entity (A = L+E).

Thus, asset should always equal to the sum of liabilities and capital. Statement of

Financial Position is called Balance Sheet as it shows sheet where two sides are

always equal balance.

4. Cash Flow Statement – The main purpose of the preparation of statement of cash

flows is to highlight all the major activities that directly and indirectly impact
 cash flows and hence affect the overall cash balance. A very good cash

management with sufficient cash balance at the right time, a company may

acquire golden opportunities. Cash flow can also help the organization in

identifying the unnecessary expenses for the organization.

Pro-Forma Statements - The purpose of pro-forma document is to present impartial idea

of the operating expenses for a shipment or an anticipated occurrence. Pro-forma

statements present a scheme of how the actual statement will look if the primary

conclusions hold true.

1. Sales Forecast - Also called sales budget it constructs the point of a business plan

because the degree of income or sales revenue affects almost every aspects of a

business.

Product Selling Unit Daily Year Year Year

Produce Projected 2020 2021 2022
Daily Sales
Porky 20 200 4,000 1,460,000 1,503,000 1,503,000
Squail
Bottled 10 70 700 255,500 263,165 263,165
Water
Soda 25 40 1,000 --- 365,000 375,950
Shake 50 25 1,250 --- --- 465,250

2. Salary/ Compensation Plan – refers to all the components in addition to the

manner in which the compensation is paid and for what purpose employees

receive case bonuses, salary increases and incentives.

Position Monthly Salary Yearly Salary 13th Month Pay

General Manager 25,000 300,000 25,000
Assistant General 20,000 240,000 20,000
Manager
Production 15,000 180,000 15,000
Manager
HR Manager 20,000 240,000 20,000
Finance Manager 20,000 240,000 20,000
Marketing Manager 15,000 180,000 15,000
Production Staff 1 10,000 120,000 10,000
Production Staff 2 10,000 120,000 10,000

3. Packaging

Dine- in

For dine in, it is a square paper plate and a stick. Using paper plates has a

higher level of hygiene. Using paper plates can save time and effort for cleaning

up.

Take Out

For takeout, we use paper cup and stick. Paper cups are very easy to

handle and transport since they are lightweight and compact.

 4. Ingredients

Name Picture Benefits

Onion  Stronger Immunity

 Detoxifying

Properties

 Aids in Antioxidant

Production

 Healthy Digestion

 Helps manage

Anemia

Carrots  Improves vision

 Helps prevent

cancer

 Slows down aging

 Promotes healthier

skin

 Helps prevent

infection

Ground Pork  Vitamin B1 is vital

for growth repair of

muscles and nerve

tissues, useful for

 carbohydrates

metabolism as well.

 The presence of

vitamin Riboflavin

helps in

maintaining skin

and health

problems.

 Vitamin B6 present

in pork meat helps

in metabolism of

fats, proteins, and

carbohydrates and

keeps proper

functioning of the

nervous system.

 Pork meat helps in

producing red

blood cells in the

body.

 Iron in pork

enhances

production of
 energy and iron

from meat is easily

absorbed by the

body.

Salt  Prevents Iodine

Deficiency

 Oral Rehydration

 Improves

Cardiovascular

Health

 Prevents Diabetes

 Prevents

Hyponatremia

Pepper  Benefits the

Digestive Tract

 Promotes a healthy

heart

 Mitigates

Migraines

 Relieves Joint Pain

 Improves

Metabolism/

Promotes Weight
 Loss

Flour  Keeps you

energetic

 Controls blood

sugar levels

 Controls on

Obesity Body

 Protects against

Breast Cancer

 Prevents Heart

Attack

Quail Eggs  Improve Immunity

 Improve Body’s

Ability to Recover

After Trauma

 Has a positive

effect on the

Nervous System

 Relieve Stomach

and Abdominal

Aching

 Resist Various

Respiratory
 Disorder

Misua  Low fat and

cholesterol

 Low in sodium

 Gluten free

 Improve blood

circulation

 Strengthen bones

Oil  Contains Large

Amounts of

Antioxidants

 Has Strong Anti-

Inflammatory

Properties

 May Help Prevent

Strokes

 May Fight

Alzheimer's

Disease

 Can Help Treat

Rheumatoid

Arthritis
Eggs  Lower risk of heart

disease

 Beneficial for eyes

 Contain good

quality protein

 Take in essential

minerals

 Brain Health

5. Machinery and Equipment

Name Picture Function

Split type Aircon Naturally, keeping indoor

air cool and comfortable is

the top priority of any air

conditioning system.

Deep Fryers The deep fryers are the

perfect equipment to obtain

tasty and crispy fried food.

Refrigerator Refrigerator is to keep food

cold. Cold temperatures

help food stay fresh longer.

Computer Set Are devices used for

entering data or

instructions to the Central

Processing unit.

Printer Printer is one of the

computer's output device,

used to print computer

processing results in the

relevant media.
CCTV Camera Keep the surroundings safe

with high-definition

surveillance and security

solutions.

6. Kitchenware and Utensils

Name Picture Function

Food Tongs A kitchen utensil used to

grasp food so it can be

moved from one location to

another to be flipped,

rotated, adjusted, or

retrieved from areas that

may be hot.

Knives is by far the most versatile

knife in kitchen. It is

perfect for chopping,

slicing, dicing and

mincing.
Mixing Spoons Used to combine

ingredients for cooking or

baking, or need something

to scrape the bottom of the

pan.

Mixing Bowls Is a deep bowl that is

particularly well suited for

mixing ingredients together

in.

Plates Plates are used for serving

food.

Sauce Containers Sauce Containers are used

for storing condiments.

Spoons Spoons are the primary

utensil used for eating.

Forks Forks are used to push food

such as rice onto the spoon.

Strainer Strainer is a form of sieve

used to separate solids

from liquid.

Food Display Food display can be used

for countertop display for

food.

Costing
 1. Machinery and Equipment

Particulars Quantity Unit Cost Total Cost

Split type Aircon 2 21,900 43,800

Deep Fryers 2 15,511 31,022

Refrigerator 1 26,000 26,000

Computer Set 1 20,000 20,000

Printer 1 5,000 5,000

CCTV Camera 2 2,000 4,000

2. Kitchenware and Utensils

Particulars Quantity Unit Cost Total Cost

Food Tongs 4 250 1,000

Knives 3 350 1,050

Mixing Spoons 3 250 750

Mixing Bowls 3 390 1,170

Plates 10 20 200

Sauce Containers 3 50 150

Spoons 12 70 (12 pcs per set) 70

Forks 12 70 (12 pcs per set) 70

Strainer 2 160 320

Food Display 1 5,000 5,000

3. Furniture and Fixtures

Particulars Quantity Unit Cost Total Cost

Table 9 1,450 13,050

Chair 55 300 16,500

Food Cabinet 1 3,000 3,000

4. Office Supplies

Particulars Quantity Unit Cost Total Cost

Pen 50 100 (50 pcs per 100

box)

Folder 5 5 25

Envelope 5 5 25

Bond Paper 1 pack 150 150

5. Kitchen Supplies

Particulars Quantity Unit Cost Total Cost

Apron 8 280 280

Hairnet 8 80 80

Gloves 1 pack 50 50

6. Ingredients

Particulars Quantity Unit Cost Total Cost

Onion 10 30 (1/4) 30
Carrots 9 13 (3 pieces) 39

Ground Pork 2 and half kilo 264 (1 kilo) 662

Salt 1 pack 20 20

Pepper 1 pack 20 20

Flour 1 pack 40 40

Quail Egg 150 pieces 40 (25 pieces) 240

Misua 8 packs 5 40

Oil 1 bottle (3.5 liters) 525 525

Eggs 12 7 84
Executive Summary

Quail to the Queen Company (QQC) is a newly established business that offers a product

called Porky Squail, it is located at the Greenfields Main Entrance Road, City of San

Fernando. Quail to the Queen look forward to capture the attention of regular customers

based on the product served. The company plans to create a strong position in the market

and a slight competition within the community. Quail to the Queen Company aims to

provide reasonably price to meet the demand of the customers in the local market area.

Quail to the Queen Company is a partnership in the Philippines, it is equally managed by

its 8 partners. The partners combine their capital, skills and passion to come up and start

up a business. QQC offers high quality product, which is Porky Squail. It is processed

with trusted brands of ingredients to produce high quality product. QQC serves all of its

customers by delivering the product to satisfy the customer, even with small details.

The business is producing daily so that, the products are always fresh anytime of the

business operation. It guarantees that the products are produced during the day of the

operation and always available for its customers.

Quail to the Queen Company wants to create a customer based business that values its

customers and marketing the business in its local residents will be more influential. This

is to ensure the stability of the company and to create a fine and fixed revenues for the

business.

QQC expects sales of about of 1,460,000 in the first year and 1,503,000 on the second

year and third year of the plan. It should break even for the third month of its operation as

its stable income increases. The company does not foresee any cash flow problems.