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Suresh Narayanan, chairman and managing director, Nestle

India, said, “Our promotional strategy will be across three


platforms.
traditional media.
connected digitally with public target group.
done a lot of events for brand activation.
After June 2015 Maggi noodles would now be available in only in the masala
variant at the same price.
The other formats are introduced gradually.
They have relaunched Maggi
Maggi had a huge fan base which they re-captivated with proper advertisements

Maggi was relaunched on a large scale which played a huge role in influencing the public,to
endorse maggi made a big difference as the public started buying the product again.

Maggie – SPREADING KHUSHIYAN FOR MORE THAN 3 DECADES..!!

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