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Foreword
This is our sixth Internet of Things (IoT) Barometer. Since the
previous edition, we’ve seen a significant acceleration in adoption.
The number of companies using IoT has risen to over a third (34%)
and the scale and importance of IoT projects has grown. This
surge has been driven by a range of factors — but key has been
a breaking down of the barriers to entry.
When IoT was still a new technology, companies were often forced to develop their
own solutions. Now, many companies become IoT adopters when they upgrade or
replace systems. When it comes time to get rid of that old heating, ventilation and air
conditioning (HVAC) system or to update your fleet tracking solution, the options often
include IoT functionality by default. Organisations are also starting with off-the-shelf
solutions, particularly smaller businesses with less IT resources. IoT enablement platforms
and high-performance connectivity options like Narrowband-IoT (NB-IoT) are making
implementation easier, and 5G will soon drive even greater adoption.
Companies are seeing the benefits of IoT and choosing to do more with it. Almost every
adopter says their projects are delivering results, and over half say that the benefits are
significant. These benefits range from cost reductions to improved safety; from increased
responsiveness to entirely new revenue streams. Unsurprisingly, the companies that are
seeing the biggest advantages are those that are the most committed to the technology.
But it’s not all or nothing — there are benefits to be gained throughout the journey, from
first steps to the most highly sophisticated, fully integrated solutions.
The future of IoT is very exciting. But it isn’t just a technology for uber-innovative startups.
Most IoT projects aren’t about creating headlines; they’re about delivering bottom-line
results. I believe that we’ve already passed the tipping point and IoT has entered the
mainstream. 74% of adopters believe that within five years companies that haven’t adopted
IoT will have fallen behind. For many companies, it’s no longer a case of whether or not to
implement IoT, but how.
Since the first edition back in 2013, the Vodafone IoT Barometer has been an invaluable
source of information for companies thinking about IoT. As the market has evolved, we’ve
changed our focus from adoption to sophistication. This year, we’ve taken that a step
further and developed the Vodafone IoT Sophistication Index. In addition to helping show
the benefits of investing in IoT, it enables you to compare how you are doing relative to
other companies like yours. Read on to discover more.
Stefano Gastaut
Chief Executive Officer, Vodafone IoT
February 2019
Vodafone Business – IoT Barometer 2019 1
Contents
Executive summary����������������������������������������������������������������������������������������2
Key trends����������������������������������������������������������������������������������������������������������4
Contributors��������������������������������������������������������������������������������������������������� 29
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2 Vodafone Business – IoT Barometer 2019
Executive summary
There are more adopters They’re seeing tangible benefits
34% 95%
of companies are using IoT, with over of adopters have already seen measurable
three-quarters (76%) of those saying that benefits from IoT. And over half say those
it’s mission-critical to them. benefits are significant.
There has been a surge in adoption The benefits can be realised quickly
Over a third (34%) of companies are now using IoT, up 95% of adopters have already seen measurable benefits
from 29% in the previous IoT Barometer. Regionally, the from their IoT projects. Over half (52%) have realised
Americas saw the biggest increase — rising from 27% to significant returns on their investment. Even organisations
40%. The industries that saw the greatest increase were that have just implemented their first IoT projects report
transport and logistics (27% to 42%) and manufacturing benefits. And the benefits increase as adoption and
and industrials (30% to 39%). sophistication grow.
Adopters are investigating existing solutions The most sophisticated are seeing the biggest benefits
Organisations are taking advantage of the more advanced We’ve identified five levels of IoT sophistication. 87% of the
off-the-shelf IoT products now available. 92% have either most sophisticated companies say they’re experiencing
purchased equipment for internal applications with IoT significant returns or benefits from IoT, compared to just
built in or bought services that incorporate IoT. But where 17% of those in the least sophisticated group.
they’re building customer-facing solutions, they’re as likely
to develop bespoke systems. Results include increased revenue and lower costs
Managing costs has always been a strong use case for
Adopters are moving beyond pilots IoT. Where organisations report a reduction in costs from
Adoption going up means that new companies are getting adopting IoT, the average drop is 18%. And that improves
on board with IoT. That’s why 29% are at the pilot-stage or to 26% for the “most sophisticated”. These companies are
just beginning to roll out their first full-scale projects. But also more likely to report increased revenue as a benefit.
many others have progressed beyond this. 70% of adopters On average, the “most sophisticated” are now achieving
now have one or more full-scale projects. revenue growth of 22%.
IoT is becoming business as usual The benefits are many and varied
81% of adopters say their reliance on IoT has grown, and Adopters are also seeing improved collection of accurate
76% of adopters say IoT is mission-critical to them. Some data (48%), increased employee productivity (47%), better
are even finding it hard to imagine business without it — asset utilisation (41%) and enhanced customer loyalty
8% of adopters say their “entire business depends on IoT”. (39%) — to name just a few.
February 2019
Vodafone Business – IoT Barometer 2019 3
That’s encouraging them to do more And that’s why it’s time to act
58% 74%
of adopters are using analytics platforms of adopters say that within five years
to get more from their IoT data to improve companies that haven’t adopted IoT will
business decision-making. have fallen behind their competition.
February 2019
4 Vodafone Business – IoT Barometer 2019
Key trends
Adoption has increased significantly Confidence is growing too
There was a surge in IoT adoption in 2018 As adoption has increased, so has confidence in the
technology — 84% of adopters say so. More organisations
40% are now aware of the technology and its potential. They
have more access to information, and they’re feeling
34%
of companies
reassured when it comes to matters like security and
privacy. And that’s why they’re doing more of it. Adopters
are scaling up — 80% say they have more live IoT projects,
are now 83% say the scale of their IoT projects has grown and 79%
using IoT say they’re investing more in IoT. They’re also expanding
the reach of their projects. 45% already have projects that
30% span countries, a further 40% expect to in future.
10%
8%
Fig 1. IoT adoption figures between 2013 and 2018 of adopters are entirely reliant on IoT.
Since our previous IoT Barometer, there has been a The analyst’s view
dramatic increase in IoT adoption. It has risen by five
percentage points, from 29% in 2017 to 34% in 2018. We “This year, adoption doesn’t vary dramatically by
believe that this is being driven by the growing availability industry vertical. This could mean that the attitude of
of IoT enablement platforms and new, cost-effective companies towards new technologies in general has more
connectivity options. impact than the sector they operate in. In time, there will
be potential IoT applications in almost all vertical markets.”
February 2019
Vodafone Business – IoT Barometer 2019 5
95% of adopters are achieving tangible significant returns from their investments in IoT — 73% did
benefits from their use of IoT. so, compared with 47% in Asia-Pacific (APAC) and 45% in
Europe, Middle East and Africa (EMEA).
The benefit most often cited by adopters is reduced Every region reports benefits across the board — from
operating costs — over half (53%) have seen this. But reduced costs to new revenue streams. And as with the
the rewards go far wider. Many say their ability to collect global picture, reduced operating costs is the benefit most
accurate data has improved, employee productivity has likely to be reported. A few countries are exceptions to
gone up, asset utilisation and uptime has increased, this — in China, the biggest reported benefit is improved
and customer loyalty has improved. And a third (33%) of employee productivity, while in Germany the top benefit is
adopters say that IoT has enabled them to unlock entirely better collection of accurate data.
new revenue streams.
Reduced waste
35%
February 2019
6 Vodafone Business – IoT Barometer 2019
The IoT
Sophistication
Index
Since the launch of the first IoT Barometer in 2013, we’ve been
reporting on the level of adoption, volume and scale. This year,
we’ve created a sophistication model based on what we’ve seen
the most successful implementers doing.
February 2019
Vodafone Business – IoT Barometer 2019 7
Strategy
the benefits, and in some cases allowed their competitors
to get ahead.
February 2019
8 Vodafone Business – IoT Barometer 2019
The returns improve with sophistication. This is most Whichever benefit you look at — from reduced operating
pronounced for reductions in cost. For “beginners” costs to new revenue streams — those in the highest
(band D) reporting a reduction in costs, the average is 13%; bands are the most likely to be realising it. For example,
for the “most sophisticated” (band A) it’s 26%. 38% of companies in band D say IoT has helped reduce
their operating costs; that goes up to 71% among those
Return on investment increases with sophistication in band A. And while 31% of those in band D have seen
regulatory or compliance benefits from IoT, the figure for
30% band A is almost double that (58%).
Respondent’s insight
-10% “Without IoT, our market competitiveness would become
nothing. We need to incorporate IoT into every one of our
products to stay competitive. It’s also very important for
our business transformation.”
-20% Average = -18%
Manufacturer, China
-30%
Fig 4. If you saw an increase in revenue or reduction in costs as a result
of IoT, what was the average amount? (adopters)
February 2019
Vodafone Business – IoT Barometer 2019 9
Regional breakdown
Global 37%
35%
Just over a quarter (27%) of the companies we looked
at fell into one of our top three sophistication bands.
While the percentage of companies in band A (most
sophisticated) barely changes by region, the spread across
the other bands varies much more. 13%
12%
We investigate regional differences in more detail below. 2%
Americas 37%
(+2pp)
Companies in the Americas have the highest average
sophistication. This suggests that they have progressed 28%
further with moving from discrete projects to coordinated (-9pp)
22%
programmes that are part of their strategic objectives. As a (+9pp)
result, they are more likely to be realising greater benefits.
11% 3%
(+1pp)
(-1pp)
February 2019
10 Vodafone Business – IoT Barometer 2019
IoT use by
industry
Adopters across all industries are using
IoT for a wide range of purposes — from
fleet management and security to offering
innovative new services.
February 2019
Vodafone Business – IoT Barometer 2019 11
measures simultaneously.
Strategy
23% 14%
Interestingly, adopters tend to score fairly similarly on
strategy and implementation.
February 2019
12 Vodafone Business – IoT Barometer 2019
Financial services C B A
This year, for the first time, our survey data has enabled us
to look at IoT adoption in the insurance sector specifically.
While insurers are relatively new to IoT, it’s proving fertile 19%
ground for digital transformation — and adoption has
already reached 34%.
Strategy
IoT can help insurers speed up claims applications and 25%
risk assessments. It’s enabling entirely new products
like usage-based bike insurance. It can even be used to
encourage better customer behaviour — IoT sensors can
alert homeowners when they’ve left a window open, an 12%
appliance turned on or a door unlocked. 84% of insurance
adopters say their core business strategy has changed as a
result of IoT. D
It’s not just in insurance that IoT is having an impact. Across E
the financial services sector as a whole, 82% of adopters Implementation
have more live IoT projects, and 86% say their confidence Fig 12. Spread of financial services adopters by IoT sophistication
in IoT technology has grown. They’re already more reliant
on IoT than many other sectors — the majority (80%) say
their IoT projects are already mission-critical. Over half of The high sophistication of adopters in financial
financial services companies rank as very sophisticated in services may be partially driven by the emergence of
our Index. fintechs, which have disrupted many segments.
57% of adopters fall into one of the top two bands of our
Index. 20%
February 2019
Vodafone Business – IoT Barometer 2019 13
Automotive C B A
Strategy
entertainment streaming and assisted driving. 86% of
adopters are using or plan to use IoT to increase revenue, 28% 21%
create new products and differentiate their services. Some
features are being legislated, such as automatic alerts to
the emergency services in the event of an accident. The
introduction of C-V2X is set to further disrupt the industry. 15%
It enables vehicles to communicate with each other and
infrastructure, helping to avoid accidents and reduce
congestion. D
It’s increasingly important for those in the automotive E
supply chain to identify productivity gains and improve Implementation
visibility. 65% of adopters are using IoT to optimise the Fig 14. Spread of automotive adopters by IoT sophistication
utilisation of assets and streamline processes. Vehicle
manufacturers are also investing in partnerships to deliver
products like usage-based insurance. The highest concentration of adopters in automotive is
around the boundary between band C and band B.
In terms of sophistication automotive adopters are
fairly evenly split (46:54) between bands A and B (most
sophisticated and very sophisticated) and bands C and
D (intermediate and beginners). That’s reflective of the
different business types covered by this sector — from
manufacturers to independent dealers.
February 2019
14 Vodafone Business – IoT Barometer 2019
Strategy
faster and deliver greater personalisation. 69% of adopters
are using IoT to increase efficiencies and optimise asset 16% 24%
utilisation. 63% are using it to monitor environments —
such as light, temperature and humidity — helping them
maintain product quality and workplace safety.
Retail C B A
February 2019
Vodafone Business – IoT Barometer 2019 15
How to
improve your
IoT strategy
The more sophisticated your use of IoT, the more likely
you are to see strong benefits. So how can you increase
your sophistication and improve your ROI? Start by
looking at your IoT strategy.
February 2019
16 Vodafone Business – IoT Barometer 2019
February 2019
Vodafone Business – IoT Barometer 2019 17
Integrate IoT with your Adopters are focused on integration because of the
huge impact it can have on how easily they can expand
business systems their use of IoT and achieve a wider range of objectives.
There’s a general consensus that IoT shouldn’t be Organisations that have fully integrated IoT are in a better
considered in isolation. To realise the full benefits, position to scale quickly and to see improvements in
organisations need to integrate it with other key business outcomes. 95% of adopters where IoT is fully
technologies. 89% of the most sophisticated (band A) integrated say it’s enabling their digital transformation,
companies think of IoT alongside analytics, AI and cloud, compared with 55% that haven’t started integration.
not as a standalone technology. That compares to 66% of They’re also more likely to report that their core business
organisations just starting out (band D). strategy has changed for the better as a result of adopting
IoT and — probably not unconnected — be looking to
scale their projects quickly.
Partially integrated
Partially integrated
higher than both expanding existing IoT projects (34%) and
Highly integrated
Highly integrated
Highly integrated
developing new projects (28%).
Fully integrated
Fully integrated
Fully integrated
36%
Not at all
Not at all
Not at all (1%)
February 2019
18 Vodafone Business – IoT Barometer 2019
Volume of data
The amount of data which devices need to transmit
can also vary greatly between projects. For example, a
video-based application will typically need to send more Speed/reliability versus cost
data than one which monitors something simple like the
humidity in a manufacturing plant or whether a vending
64% 43%
machine is working. That explains why 70% said that they say that they’d say they’d
have an IoT project that sends a lot of data, more than 10 25%
pay more for accept slower
say
MB per device per day, while 39% said that they have an IoT consistently delivery for a
both
fast delivery of reduction in
project where devices only send a small amount of data.
messages cost
20% said that they have both.
Cost Fig 20. Which of these is true for your current IoT projects?
Sometimes keeping costs down is crucial to making an IoT
business case work. 43% said that they have an application All of this means that you need a flexible IoT infrastructure,
where they would trade slower delivery of messages for with the right kinds of connectivity to support different
a reduction in cost. Conversely, 64% said that they’d pay projects. This will help you get the performance you need
more for consistently fast delivery of messages. 25% said while avoiding spending more than you have to.
that both were true.
An IoT platform can give you visibility into the operation
of your devices and networks, helping you to manage
multiple types of connectivity and optimise performance.
Respondents’ insights
“… in some instances, such as an emergency, we
need data transfer to be immediate. But we probably don’t
need real-time communication for the other connections The analyst’s view
— it can be sent in a batch at end of the day, week or
“Companies have a range of different objectives that
month. It depends on the goal of the service you’re
they want to achieve through IoT deployment, such as
providing or the IoT application.”
reducing costs, achieving regulatory compliance and
Insurer, Spain meeting environmental objectives. The IoT solution
must deliver on these goals. However, after initial IoT
“If I build a router for a bus, I might need media streaming deployment, companies often end up with a much greater
or a wireless connection, depending on the bus size … awareness of how the technology can be used to address
that’s why there are so many different standards. It also other business challenges.”
depends on how much power you need, and the range
needed.”
Manufacturer, Germany
February 2019
Vodafone Business – IoT Barometer 2019 19
February 2019
20 Vodafone Business – IoT Barometer 2019
Ways to
accelerate
your IoT plans
With a solid strategy you’re in a strong position to benefit
from IoT. But the right approach to implementation is also
key to realising IoT’s potential, de-risking your projects and
accelerating your returns.
February 2019
Vodafone Business – IoT Barometer 2019 21
Speeding up implementation
The growing prevalence of IoT is making it easier to implement advanced solutions that
deliver on business objectives. Even the most sophisticated companies are using off-the-
shelf services, where it makes sense. And they’re investigating new connectivity options
to provide the best possible ROI and user experience.
Investigate existing IoT solutions When it comes to external, customer-facing IoT solutions,
adopters are much more likely to be only using bespoke
Having a robust IoT strategy is only half the picture — you systems, whether that’s developing new products with IoT
need to be able to deliver on it. It’s now easier than ever to incorporated or retrofitting existing ones. One reason for
implement sophisticated IoT programs and integrate them this is that where something offers a competitive edge,
with existing infrastructure. they’re likely to want to have more control and own the
intellectual property.
For many IoT applications — such as digital building
solutions like smart lighting and building energy Adopters are taking multiple routes to development
management — commercial off-the-shelf products offer
a quick and low-risk alternative. Even sophisticated IoT- Internal projects Customer-facing projects
enabled security systems can now be bought as plug-and- 92% 60% 48%
49%
play solutions. These can be easily retrofitted to existing
CCTV systems, creating a state-of-the-art solution. And
even where a more tailored solution is required, it’s often
possible to customise an existing bit of IoT kit.
53%
IoT solution.
say that managed solution options are
important to them when developing an
February 2019
22 Vodafone Business – IoT Barometer 2019
February 2019
Vodafone Business – IoT Barometer 2019 23
Build on your experience Organisations rolling out their first IoT pilot may have
a specific objective in mind. That’s most likely to be to
Adopters are using IoT to monitor and track a wide range improve a particular process — 63% of adopters are using
of variables — from location to health, consumption to IoT to improve efficiency. But many have recognised that
condition. The current average per organisation is four, the potential benefits go way beyond that first goal.
and the most common use case is tracking the security of
physical assets. While relatively low down the list at the moment, a lot of
companies are looking at the use of IoT to detect events
Adopters are tracking a wide range of variables such as an impact or leak. This is already widespread
Security among financial services companies, including insurers.
e.g. access, presence, intrusion Almost half (48%) of these companies are already doing
68% 28% this, with a further 33% planning to do so. This needn’t
involve new hardware, sometimes “synthetic sensors”
Location will do the job. For example, IoT-enabled CCTV cameras
e.g. fleet tracking, geofencing installed to improve security can also be used to spot leaks
60% 27% and raise an alarm. In the home, digital assistants (like
Amazon Echo) are being used to detect intruders.
Consumption
e.g. fuel, energy, raw materials Over half (57%) of adopters are using IoT to manage risk
59% 29% and compliance, 53% are using it to increase revenue and
53% are using it to cut costs. Among those in band A, these
Environment figures are significantly higher — 82% are using IoT to
e.g. light, sound, temperature, humidity, pollution
manage risk and compliance, 85% are using it to increase
57% 34% revenue and 69% are using it to cut costs. This suggests
that as organisations grow more sophisticated, they move
Condition/handling beyond using IoT to cut costs and start to focus more on
e.g. vibration, refrigeration
revenue generation.
47% 34%
Occupation
e.g. traffic congestion, parking, crowds
47% 37%
85% of the most sophisticated adopters are
using IoT to increase revenue.
Event
e.g. leak, impact Realising the full potential of IoT gets easier with
46% 34% experience. Adopters see familiarity with the technology
as the biggest factor having a positive impact on ROI. The
People/health most sophisticated organisations — and those achieving
e.g. heart rate, blood pressure, lone worker the biggest returns — have experience of IoT projects
44% 41% designed to achieve a wide range of objectives. They’re not
Currently using Plan to use just focusing on one area. They recognise the potential
benefits across the board.
Fig 24. What are you currently using IoT to detect, measure or track?
And what are you planning to use it for?
February 2019
24 Vodafone Business – IoT Barometer 2019
Get the expertise you need Increasingly, IoT projects aren’t seen as standalone; they’re
being integrated with existing technology and systems that
To help implementation go smoothly, many organisations are core to the business. Adopters know how important it is
are creating dedicated IoT teams. 60% of adopters already to get this integration right. That’s why over half (56%) are
have a team dedicated to IoT, and a further 31% are working with systems integrators, and 35% plan to do so.
planning to put one in place. Many of these teams are
likely to be cross-functional — working across multiple
56%
departments. of adopters are using a systems
integrator to integrate IoT projects, and a
But even with dedicated teams, few organisations have further 35% plan to do so in the future.
sufficient expertise to go it alone. Most adopters (53%) also
work with third parties.
In the future
Looking ahead, the number of adopters expecting to have Based on this year’s IoT Barometer findings, it seems that
a dedicated team is set to rise to 91%, and 81% anticipate organisations are favouring dedicated teams to lead IoT
having a trusted third party. 75% expect to have both and projects. This may be the most effective approach now,
just 2% expect to have neither. but further down the track, as these projects become more
deeply integrated with the rest of the business, it could be
that these functions are absorbed into other teams.”
February 2019
Vodafone Business – IoT Barometer 2019 25
Build security in from the outset Adopters are taking a range of measures to secure IoT
If you build security in from the outset, it doesn’t have to Training existing staff
be a barrier. 84% of adopters say that security is something 46%
to be tackled, not a reason to reject innovation. And as
businesses do more with IoT, their confidence in security Testing during development
tends to grow. 82% of the most sophisticated organisations 40%
(band A) say concerns about IoT security are no worse than
with other new technologies. That’s compared to 59% of Recruiting IoT security specialists
beginners (band D), who may be lacking in confidence due 39%
to a relative lack of IoT experience.
Working with a specialist security provider
39%
February 2019
26 Vodafone Business – IoT Barometer 2019
It’s time
to act
The impact of IoT is only going to get
bigger. Organisations that don’t act soon
could be left behind. But the good news
is that it’s easier than ever to get started
and there are benefits all along the
sophistication journey.
February 2019
Vodafone Business – IoT Barometer 2019 27
Act now
For many, IoT is reshaping their whole industry. But you don’t have to be an uber-
innovative startup to take advantage of it. IoT is fast becoming mainstream, enabling all
kinds of organisations to improve their operations and transform customer service. Soon
companies that haven’t ingrained IoT into how they operate will be at a disadvantage.
A digital evolution Taking your first steps
60% of adopters say IoT will have completely disrupted For organisations that are yet to adopt IoT, this could sound
their industry within five years. Even considerers recognise daunting — but it doesn’t have to be. Our research has
the importance of IoT and are planning their first moves. shown that IoT is a journey, with benefits to be realised
every step of the way. It’s true that the more sophisticated
your strategy and implementation are, the more you
Respondent’s insight
“… the major driver for us to consider IoT implementation What next?
is the concern about our competitiveness. When our For many organisations, IoT is already business as usual.
competitors have started to use IoT to enhance their They are reaping the benefits, and as they become more
products’ marketability, we have no choice — we have sophisticated the results are growing. But that doesn’t
to follow. The key is to maintain and even enhance our mean it’s too late to start. Join them now.
competitiveness. So, the driver is actually an external force.”
Manufacturer, China
vodafone.com/business/iot
February 2019
28 Vodafone Business – IoT Barometer 2019
12% 33%
Financial services
1,000
10%
Fig 29. Split of core sample by business size
Healthcare and wellness
14% Split by respondent’s role
Insurance
IT operations/
8% Other security
26% 22%
Manufacturing and industrials
22%
Respondent
role
Retail, leisure and hospitality 7%
Planning/
14% strategy
21%
10% Management
Transport and logistics Sales/ 14%
12% marketing
Operations
Fig 27. Split of core sample by vertical sector
Fig 30. Split of core sample by respondent’s role
February 2019
Vodafone Business – IoT Barometer 2019 29
Contributors
Analysys Mason
Analysys Mason is a global consultancy and research firm specialising in telecoms, media
and technology for more than 30 years. Since 1985, Analysys Mason’s consulting teams
have played an influential role in key industry milestones and helping clients through
major shifts in the market. Our research divisions continue to be at the forefront of digital
transformation. With offices around the world, our experts provide local perspectives on
global issues.
Michele Mackenzie leads Analysys Mason’s IoT and M2M Services research programme.
She has 20 years of experience as an analyst and has conducted research on key IoT
verticals such as utilities, automotive, healthcare and fleet management. She has also
written reports on the role of key network technologies such as NB-IoT.
Gloo Communications
We help B2B companies elevate their brands and create content that resonates with
potential customers. Our clients say that we excel at grasping their needs, understanding
their products and services, and delivering compelling thought leadership, propositions
and marketing collateral. We offer a full service, from proposition development through
research and analysis to copywriting and design. Our specialist subjects include
cybersecurity, IoT, networking and fintech, but we’re always keen to take on new
challenges and expand our expertise.
Savanta
Savanta provides the intelligence that underpins better decision-making. With five global
offices and 200 staff, we bring the benefits of scale. But with us, it’s personal. Our specialist
practices, with their deep expertise and nimble teams built around individual clients, make
the Savanta experience feel more like working with a smaller, “boutique” agency.
Vodafone Business
We help businesses of all sizes transform customer experiences, radically improve
business processes and develop new products, services and business models by using
innovative communications and mobility technology.
Vodafone Business Internet of Things (IoT) connects machinery, vehicles and other assets
to the network, delivering new functionality and enhanced services. Supported by more
than 1,300 dedicated employees, our end-to-end IoT solutions make it easy for businesses
to deliver and deploy IoT solutions across multiple territories. We have been highly rated
by prominent industry analysts including Analysys Mason, Current Analysis and Machina
Research. We are also positioned as a Leader in the Gartner 2018 Magic Quadrant for
Managed Machine-to-Machine Services.
February 2019
vodafone.com/business/iot
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