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COMPANY MARKET
FINANCIALS
PROFILE OVERVIEW
VALUATIONS GOVERNANCE
1991
1990 2000
Entered in joint venture with BM 1995
Entered into the chocolate The company forayed into the
Khaitan group to set up facilities Launched the worldwide famous
business by introducing Nestle Ultra Heat Treated (UHT) liquid
to manufacturing a range of brand chocolate, Kitkat
Premium Chocolate milk market.
Soya based products.
2013
2006 The company acquires 26% 2015 2016
The company set up their minority stake in indocon agro. Nation-wide ban On Nestle’s Re-introduction of Maggi in the
seventh factory at Pantnagar in The company also commences Maggi due to high levels of lead Market after clearing all lab
Uttarakhand export of noodles, sauces from found in the product. tests mandated by the Govt.
New Mangalore Port.
HIGHLIGHTS
Operating margins impacted by headwinds in commodities and
investments in new products
On Rural grounds, the Co. covers around 52,000 villages directly in its
distribution plan and are looking to double it in 2-3 years.
4.2%
Liquid
beverages
10%
22.5%
Confectionery
14%
PORTFOLIO Milk Products
8.5%
MIX
47%
15%
Contribution from new launches has grown from 1.5% in 2016 to 3.7% in H1CY19
One of the biggest and most successful launches of the company in the past years has been Milo which is a chocolate
malt beverage
The firm also launched yogurt (Grekyo) last year, after foraying into the breakfast cereals market.
New product launches lead time has been reduced to three to nine months from the otherwise 18-36 months
29 Distribution Centres,
1700+ Cash Distributors,
7000+ Re-distributors,
2600+ Wholesale Hubs
NIL’s 400 kiosks has witnessed 13.5 million footfalls per annum.
The company plans to target 1000 kiosks in the near term
A NEW Manufacturing plant is to be set up in Gujarat which will help with the distribution in
the Western region of the country.
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PRICES
Skin Care
5%
Digestives
7%
Haircare
Home care 23%
6%
COMPOSITION
9%
Food
Oral care 19%
15%
Health
Supplements
16%
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KEY TRENDS
India remains the fastest growing economy in the world - economic fundamentals are strong, and reform
momentum continues.
India is estimated to surpass USA to become the 2nd largest economy in terms of purchasing power parity
(PPP) by the year 2040. (Source: PWC Report, 2017).
India is expected to be 3rd largest consumer economy as its consumption may triple to US$ 4 trillion by
2025. (Source: BCG Report, 2017)
• Nescafe coffee is one of the • Launched by Hindustan Lever • Tata Coffee is the largest • Coffee Day Enterprises’
oldest in the Indian market nearly 50 years ago BRU is producer of Arabica and coffee is the cheapest of the
and still dominates. one of the bestsellers among Robusta parchment of Indian lot.
• The brand was first coffee brands in India origin. • The company today has a
introduced in 1961. • The product is marketed • Its products include green presence in 6 countries
• Nestle Classic, Nestle Sunrise, under the Brooke Bond coffee, and Instant coffee. serving nearly 200 Cr cups of
and Nestle Cappuccino are umbrella brand. • Tata Coffee Grand Instant coffee a year.
some of their bestsellers. • The brand has numerous Coffee is a home grown and • The company not only grows
• Nestle sells its coffee variants including BRU Gold, handpicked coffee from Tata and processes its own coffee,
products at a slightly BRU Select, BRU roast and Coffee plantations. it also makes coffee
premium price compared to BRU Instant, to name a few. machines.
its closest rivals Bru. • Coffee Day Mysore Royal
Coffee Powder has exotic
spicy notes.
• Handpicked coffee comes in a
re-sealable tin
COFFEE INDUSTRY
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CADBURY NESTLE AMUL
• British multinational confectionery • Biggest competitor of Cadbury in the • Amul is third in the best chocolate
company owned by Mondelez Indian chocolate market. brands in Indian list.
International since 2010 • The brand holds 18% of the market • Other than being India’s favourite
• Most famous brand in the Indian share brands for milk and milk products,
consumer market for chocolates • Nestle prices its chocolates in budget Amul’s range of chocolates is also
• The bestselling chocolates of range. highly sought after.
Cadbury in India are the Celebrations • Being from Switzerland, the quality • Their production concentrates on
edition, Bourneville, Silk, Perk, Gems, and taste of their variants are of- quality, taste and at affordable rates.
5 Star, and Dairy Milk. course up there with the best in the • Amul chocolates are sold all around
• Most successful product is Dairy Milk World. the world in 189 countries.
which is available @ Rs.5-200. • The wafers crispy bar- KitKat and • Their most loved chocolate is the
• “Silk” is the newest variant of the Munch are the most popular variant Amul Dark Chocolate which is priced
brand, which is quite intense in for Nestle. Some other chocolates reasonably at about Rs100 for 150gm
flavour and is more expensive. include Milkybar and Bar-One chocolate.
CHOCOLATE INDUSTRY
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Maggi Sunfeast Yippee Top Ramen Ching’s Secret Knorr Soupy Noodles
• Introduced in 1983. • Sunfeast Yippee, belongs • Top Ramen is • Ching’s Secret is a • Knorr Soupy Noodles is a
• Today Maggi, which was to the Indian manufactured by Nissin. product of Capital Food product of HUL.
initially considered as a conglomerate ITC. • Nissin is a Japanese Indian Limited. • Knorr is famous for its
snack, has taken the • Yippee entered into the company that introduced • Another brand of unique range of soups in
place of a staple diet in Indian market in the its first noodle product in noodles in India India and is the leading
many Indian homes. 2000s. 1958 but entered the produced by Capital Food brand for the same but
• Although the noodle • Yippee! Noodles are Indian market in 1988. India Limited is Smith & has earned accolades for
brand is famous for its available in five different • Different variants of Top Jones. its unique combination of
flagship product, i.e. the variants; namely:- Classic Ramen noodles in India • Ching’s Secret offers a noodles and soup, that is,
classic 2-minute Noodle, Masala, Magic Masala, include Atta Noodles, vast range of products to Knorr Soupy Noodles.
Maggi also has various Chinese Masala, Tricolor Cup Noodles, Curry Veg its customers that • Knorr noodles range
other flavours to offer Pasta (Creamy Corn) and Noodles, Oats Noodles, include Schezwan Instant consists of Mast Masala
such as Atta Noodles, Oat Tricolor Pasta (Masala). Scoopies Short Noodles Noodles, Singapore Curry Soupy Noodles, Knorr
Noodles, Chicken and Super Noodles. Instant Noodles, Hot Chinese Noodle Hot
Noodles, etc. Garlic Instant Noodles, Spicy, Knorr Chinese
Egg Hakka Noodles and Noodle Schezwan,
Veg Hakka Noodles. Chinese Noodles and
Fried Rice.
NOODLE INDUSTRY
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Online portals are expected to play a key role.
The Internet has contributed in a big way, facilitating a cheaper and
more convenient means to increase a company’s reach.
The Goods and Services Tax (GST) is beneficial for the FMCG industry
as many of the FMCG products such as Soap, Toothpaste and Hair oil
now come under 18% tax bracket against the previous 23-24% rate.
FUTURE
PROSPECTS With the share of unorganized market in the FMCG sector falling,
the organized sector growth is expected to rise
Gross Sales
3,500 12.00%
3,003
3,001
2,939
2,897
10.00%
2,757
10.0%
2,698
3,000
2,601
8.9%
2,514
2,492
2,402
8.00%
2,343
2,266
2,500
6.0% 6.00%
Percentage Change
Gross Sales (Rs. Cr)
2,000 4.7%
4.00%
3.5% 3.7%
1,500 2.00%
0 -6.00%
Sep-16 Dec-16 Mar-17 Jun-17 Sep-17 Dec-17 Mar-18 Jun-18 Sep-18 Dec-18 Mar-19 Jun-19
Gross Sales Percentage Change in Gross Sales
Operating Profit
800 40.00%
738
725
697
697
32.9% 33.9%
700
645
30.8% 30.00%
26.4%
584
551
600
533
20.00%
517
Operating Profit(Rs. Cr)
483
462
Percentage Change
500
12.4%
10.00%
389
400
0.00% 0.00%
300
-5.6%
-8.7% -7.5%
-10.6% -10.00%
200
PAT
500 70.00%
463
446
438
424
450 60.00%
57.4%
395
400 50.00%
343
342
40.00%
350
312
307 35.9% 35.4%
Percentage Change
30.4% 30.00%
278
300
263
PAT (Rs. Cr)
20.00%
250
12.9%
195
10.00%
200
0.00% 0.00%
150 -6.8% -5.4%
-9.0% -10.00%
-14.3%
100 -20.00%
-23.3%
50 -29.9% -30.00%
0 -40.00%
Sep-16 Dec-16 Mar-17 Jun-17 Sep-17 Dec-17 Mar-18 Jun-18 Sep-18 Dec-18 Mar-19 Jun-19
Profit After Tax Percentage Change in Profit After Tax
11,292
12,000 25.0%
10,192
10,178
22.1%
20.7% 20.0%
9,475
9,419
10,000
8,614
8,482
15.0%
7,697
11.9% 11.7% 10.8%
Annual
8,000 10.0%
9.3%
8.1%
6,377
7.6%
Percentage Change
Gross Sales (Rs. Cr)
Performance 5.0%
5,222
6,000
- 0.0%
-10.0%
2,000
-15.0%
-16.7%
0 -20.0%
Dec-09 Dec-10 Dec-11 Dec-12 Dec-13 Dec-14 Dec-15 Dec-16 Dec-17 Dec-18
CAGR: 8%
2618
24.5% 24.8%
23.1%
2500 19.7% 20.0%
17.6%
2097
2032
14.7%
1948
Annual
1829
1825
2000 10.0%
1555
Percentage Change
1525
4.3%
- 1500 0.0%
1239
OPRATING
995
PROFIT
1000 -10.0%
500 -20.0%
-23.5%
0 -30.0%
Dec-09 Dec-10 Dec-11 Dec-12 Dec-13 Dec-14 Dec-15 Dec-16 Dec-17 Dec-18
CAGR: 10.16%
1,607
1600 80.0%
77.8%
1400
1,225
60.0%
1,185
1,117
1,068
Annual
1200
1,001
40.0%
Percentage Change
962
31.2%
Performance 1000
819
20.0%
17.5%
- 800 11.0%
655
4.6% 6.1%
PAT 0.0%
563
600
-20.0%
400
200 -40.0%
-52.5%
0 -60.0%
Dec-09 Dec-10 Dec-11 Dec-12 Dec-13 Dec-14 Dec-15 Dec-16 Dec-17 Dec-18
CAGR: 9.39%
174.16
180 85.4%
159.56
80.0%
160
60.0%
140
40.0%
120
ROCE (%)
Percentage Change
ROCE (%))
24.4%
89.87
100 20.0%
70.93
7.2%
80 4.2%
62.01
0.0%
57.04
55.76
53.52
53.2
-8.4%
60
-13.7%
-20.0%
28.7
40
-31.0%
-40.0%
20 -43.7%
-48.5%
0 -60.0%
Dec-09 Dec-10 Dec-11 Dec-12 Dec-13 Dec-14 Dec-15 Dec-16 Dec-17 Dec-18
30
27.63 40.0%
25 20.3%
22.33
5 -40.0%
-51.6%
0 -60.0%
ROA Percentage Change in ROA
DOMESTIC
GROWTH Powered & Liquid Beverages Confectionary
590
% 790
4.2
570 5%
22.
640
100
110
120
130
140
100
105
110
80
90
80
85
90
95
R- R-
17 17
M M
A A
Y- Y-
17 17
JU JU
L- L-
17 17
SE SE
P- P-
17 17
N N
O O
V V
-1 -1
JA 7 JA 7
N N
-1 -1
M 8 M 8
A A
R- R-
18 18
M M
A A
Y- Y-
18 18
MILK
JU JU
L- L-
18 18
PALM OIL
SE SE
P- P-
18 18
N N
O O
V V
-1 -1
JA 8 JA 8
N N
-1 -1
M 9 M 9
A A
R- R-
19 19
M M
A A
Y- Y-
19 19
M M
A A
100
105
110
115
100
105
110
80
85
90
95
80
85
90
95
R- R-
17 17
M M
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A A
Y- Y-
17 17
JU JU
L- L-
17 17
SE SE
P- P-
17 17
N N
O O
V V
-1 -1
JA 7 JA 7
N N
-1 -1
M 8 M 8
A A
R- R-
18 18
M M
A A
Y- Y-
18 18
JU JU
L- L-
18 18
SE SE
P- P-
WHEAT FLOUR
18 18
GREEN COFFEE
N N
O O
V V
-1 -1
JA 8 JA 8
N N
-1 -1
M 9 M 9
A A
R- R-
19 19
M M
A A
Y- Y-
19 19
VALUATIONS
• 9,047/12,268 10%
0%
-10%
Returns:
-20%
• Nestle=74.5% -30%
• NIFTY=28.2%
8
16
17
17
18
18
19
16
17
18
17
18
19
7
9
t-1
t-1
t-1
r-1
r-1
r-1
g-
b-
g-
b-
g-
b-
c-
c-
c-
n-
n-
n-
Oc
Oc
Oc
Ap
Ap
Ap
De
De
De
Au
Au
Au
Fe
Fe
Fe
Ju
Ju
Ju
• NIFTYFMCG=30.8%
Market Cap Rs. 1,14,370 Cr Rs. 3,99,059 Cr Rs. 60,866 Cr Rs. 32,869.6 Cr
PAT (TTM) Rs. 1,688.99 Cr Rs. 6206.9 Cr Rs. 1,161.76 Cr Rs. 1,030.44 Cr
Britannia Industries
Nestle India Ltd. HUL GlaxoSmith Kline CHL.
Ltd.
99.7
100
80
PE RATIO 61.7
66.7
60
58.1
51.9 49.8 48.4
TREND 37.5
44.7
41.8
37.4
45.1 45.7 43.5
39.5 40.6
40
32.6 30.3 28.4 27.1
20
0
Dec-09 Dec-10 Dec-11 Dec-12 Dec-13 Dec-14 Dec-15 Dec-16 Dec-17 Dec-18
Mar-19 Mar-18 Mar-17 Mar-16 Mar-15 Mar-14 Mar-13 Mar-12 Mar-11 Mar-10
Price/Book Value(x) 29.15 22.11 17.71 19.93 21.68 21.56 26.76 31.58 42.78 42.26
Dividend Yield(%) 1.04 1.10 1.04 0.83 0.99 0.92 0.97 1.16 1.28 1.90
EV/Net Sales(x) 9.34 7.41 6.27 6.81 6.20 5.66 5.87 5.45 5.81 4.76
EV/EBITDA(x) 36.68 32.65 28.64 32.88 28.72 25.25 26.26 26.50 28.52 23.71
EV/EBIT(x) 41.53 38.43 35.01 68.15 34.15 30.05 30.98 29.42 31.70 26.58
EV/CE(x) 13.05 10.08 8.41 9.15 10.50 8.16 9.48 9.31 14.20 11.99
M Cap/Sales 9.48 7.56 6.36 6.87 6.24 5.61 5.77 5.35 5.85 4.79
Nestle SA 34.28 0%
Total 62.76% 0%
Ø Nestlé S.A. is a Swiss multinational food and drink processing conglomerate. It is the largest food company in the
world.
Ø Maggi is an international brand of seasonings, instant soups, and noodles that originated in Switzerland in late 19th
century. The Maggi company was acquired by Nestlé in 1947.
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
The ratio of the remuneration of each director to the median remuneration of the employees of the Company:
*fixed Salary
(Rs. 11.08 Cr)
(Rs. 4.69 Cr)
(Rs. 4.24 Cr)
The % increase in remuneration of each director, CEO, CFO, and Company Secretary
The % increase in the median remuneration of employees in the financial year: 8.89%.
Audit Committee
Name of Committee members Category of directors Designation Date of Appointment
Remuneration Committee
Name of Committee members Category of directors Designation Date of Appointment
Being a good corporate citizen means that companies have to be internally well governed and externally responsible.
In other words, CSR and corporate governance are two sides of the same coin.
35%
11%
% WOMAN EMPLOYEES
21%
19%
17%
3.70% 16%
SWOT
4. Excellent Brand Name
ANALYSIS
Opportunities
1. Increasing purchasing power
Threats
of people thereby increasing
demand 1. Competition from new
entrants Like Patanjali, Ching’s
2. GST to help organized players
Secret etc.
in FMCG Industry
2.Slowing Consumption in India
3. Management’s focus on Rural
can impact financials in short
Market which accounts for only
term
20-25%
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