BrightCom Breaks Telepresence Price Point, Introduces New Desktop HD Video

BrightCom announces the new ClearView Desktop/PC HD Video Conferencing solution offering
onboard H.264 video encoding, 720p video quality and beating Cisco and LifeSize in price.

Huntington Beach, CA, November 16, 2010 --(PR.com)-- BrightCom, the performance leader in
integrated telepresence and video conferencing, announced today the new ClearView Desktop/PC HD
Video Conferencing solution. This solution provides built-in H.264 technology for onboard video
encoding and 720p clarity for immersive face to face communication. Suited for the home, office and
desktop, BrightCom has announced this offering with a price point of under $500.00 making it
significantly more cost effective than Cisco's Umi and LifeSize's Passport solutions.

According to Bob McCandless, CEO of BrightCom, “ClearView Desktop/PC HD is approximately $100

less than Cisco's Umi, and $2,000 less that LifeSize's Passport making it an ideal choice for businesses
wanting to implement a video desktop solution for large numbers of employees in their corporate or home
offices.”

ClearView Desktop/PC HD Video Conferencing is a USB 2.0 based fixed camera. Its H.264 onboard
video encoding minimizes the stress of video processing from the PC. HD video encoding is beyond the
processing power of most PC's deployed today and instead of replacing every PC for newer models with
higher processing power, businesses can easily deploy this solution for high quality video
communication. ClearView Desktop/PC HD Video Conferencing also provides built-in audio
functionalities including an array microphone and an acoustic echo cancellation system.

“Additionally,” continued Mr. McCandless, “this offering allows users the ability to communicate with
more people and to interactively collaborate on critical materials. These features are lacking in both the
Cisco Umi and LifeSize Passport offerings.”

Integration into BrightCom's wide range of telepresence and video conferencing solutions and the Visual
Collaboration System (VCS) can easily add up to 16 multiway conferencing with an unlimited number of
participants. This standards based interoperability allows it to connect to Cisco, LifeSize and Polycom
video conferencing systems and also adds Skype integration.

The VCS, a processor based, single network appliance with a client/server environment, also allows for
added security with enterprise directory integration and a full set of multimedia data collaboration and
web conferencing functions including data sharing, remote control of participants' PCs or laptops and
cooperative markup on electronic whiteboards, images, video and documents.

About BrightCom - BrightCom specializes in creating flexible and affordable video and telepresence
conferencing solutions. With unique integrated data and video conferencing solutions, BrightCom offers a
wide range of options with Lumina Telepresence and ClearView Video Conferencing to connect people
and content from home offices, mobile devices, desktops or conference rooms. To learn more about
BrightCom's quality telepresence and video conferencing with in-depth collaboration features but without

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a costly investment on bandwidth upgrades, call 877-483-9737 or visit www.BrightCom.com.

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Contact Information:
BrightCom, Inc.
Victoria Sauer
877-483-9737
victoria_sauer@brightcom.com
www.BrightCom.com
5811 McFadden Ave.
Huntington Beach, CA 92649

Online Version of Press Release:

You can read the online version of this press release at: http://www.pr.com/press-release/277497

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