Table of Contents

Introduction .................................................................................................................................................. 3
IDENTIFICATION OF NEED ............................................................................................................................. 3
Preliminary report ......................................................................................................................................... 4
Step 1 ........................................................................................................................................................ 4
Step 2 ........................................................................................................................................................ 4
What do I need to hire a car? ............................................................................................................... 4
How much does it cost to rent a car? ................................................................................................... 4
How old do I have to be to rent a car? ................................................................................................. 5
Can I book a hire car for someone else? ............................................................................................... 5
Yes, as long as they meet these requirements. Just fill in their details while you're making the
reservations. ......................................................................................................................................... 5
How do I find the cheapest car hire deal? ............................................................................................ 5
What should I look for when I'm choosing a car? ................................................................................. 5
Are all fees included in the rental price? .............................................................................................. 5
Step 3 ........................................................................................................................................................ 5
What are car rental fees?...................................................................................................................... 6
Feasibility Study ............................................................................................................................................ 7
Technical feasibility of car rental system project ......................................................................................... 7
Operational feasibility of car rental system project ..................................................................................... 8
Operational feasibility is dependent on human resources available for the project and involves
projecting whether the system will be used if it is developed and implemented................................ 8
Economical feasibility of car rental system project ...................................................................................... 9
Project plan ................................................................................................................................................. 10
Our Vision Statement.............................................................................................................................. 12
Our Mission Statement ........................................................................................................................... 12
Our Business Structure ........................................................................................................................... 12
Roles and Responsibilities ........................................................................................................................... 14
Marketing and Sales Executive ............................................................................................................... 14
Accountant / Cashier .............................................................................................................................. 15
Client Service Executive .......................................................................................................................... 15

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 Car washers and Automobile Detailers (6): ............................................................................................ 16
Standby Professional Drivers: ................................................................................................................. 16
MARKET ANALYSIS ...................................................................................................................................... 16
Our Target Market .................................................................................................................................. 16
Our Competitive Advantage ................................................................................................................... 17
Marketing Strategy and Sales Strategy ....................................................................................................... 17
Sources of Income....................................................................................................................................... 19
Our Pricing Strategy .................................................................................................................................... 20
Payment Options ........................................................................................................................................ 20
Publicity and Advertising Strategy .......................................................................................................... 20
Expenditure (Budget) .............................................................................................................................. 21
Software Requirement specification .......................................................................................................... 22
Objectives ............................................................................................................................................... 22
Scope ........................................................................................................................................................... 23
System ......................................................................................................................................................... 23
User ............................................................................................................................................................. 23
Hardware & Software Requirements.......................................................................................................... 23
Software ...................................................................................................................................................... 23
Data models ................................................................................................................................................ 24
Member Registration .................................................................................................................................. 26
Profile Modification .................................................................................................................................... 27
Reservation of Car....................................................................................................................................... 29
Customer Feedback .................................................................................................................................... 30
Payment of Car Rent ................................................................................................................................... 31
Adding a New Car........................................................................................................................................ 32
View Report ................................................................................................................................................ 33
Gantt Chart ................................................................................................................................................. 34
Pert chart .................................................................................................................................................... 34
Data Flow Diagram (DFD)............................................................................................................................ 36
Reference .................................................................................................................................................... 37

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Introduction

Nowadays, almost human life becomes more and more easy. It is possible only because of the
technology. Various online systems make the life of human very comfortable. We can get
whatever we want at home. We already know about the online shopping, e-banking, etc.
similarly, the Car Rental System is the online facility to book cars online within few clicks only.
Some people cannot afford of having a car, those people this system becomes very helpful.

This system includes various cars, as per the customer order and comfort, it place the order and
deliver the car as per the location within the area. For travelling a long distance, booking can be
done via internet only.

This online system will provide the facility to admin to add a new, delete a car, modify a car or
booked a car to the customer. A customer can get a car on rent online by online payment. It will
facilitate the human being in their much busy life. This system will also be very helpful to those
users of rental organization who unaware from their travelling rout by providing them the
online map from pick up to return place. As every organization want to satisfy their customers,
so system will provide a feedback area to get feedbacks from the customers.

The main purpose of a Car Rental System to be implemented is to manage information about
cars, Customers and the system users related to the company. So this will be done very
mannered way by this car rental system. Now days everyone searches things on internet, if a
organization will managed their activities manually then there keen chances that it couldn’t
compete other organizations. Therefore, this project has also much importance in this way.

IDENTIFICATION OF NEED
Existing System:

 An existing system can provide manually paper work. The user has to go to office where
user can get the car on rent and book their car. In the existing system you cannot
provide feedback of the user to admin online.

Need for New System:

 The new system is totally computerized system. A new system provides features like
time efficiency to show car details, user profiles and whatever the customer will give the
feedback to the admin.
 This system provides tourism and travelling facilities. An inquiry is easily done by user in
the system. It is the most software application for managing online car rental business.

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  It will create reports transactions
 Easy to upgrade the system in case of business expansion

Preliminary report
A preliminary report is an evaluation that discusses in depth, the findings on a particular
specimen/subject. Data is gathered from the subject in order to make a determination. A
preliminary report is not the final results on a subject but rather an analysis.

Step 1

Write an introduction, giving an overview of your subject.

The project is about a car rental application whereby everyone over the age of 18 is able to
rent a car more especially if they meet our minimum requirements. The user will log in and fill
the form, check which car they want to rent, select the payment method then therefore we
can be able to assist them.

Step 2

Discuss your research methods by including any interviews or samples.

Questionnaires

What do I need to hire a car?

To book your car, all you need is a credit or debit card. When you pick the car up, you'll need:

 Your voucher, to show that you've paid for the car.

 The main driver's credit / debit card, with enough available funds for the car's deposit.
 Each driver's full, valid driving license, which they've held for at least 12 months (often 24).
 Your passport and any other ID the car hire company needs to see.

How much does it cost to rent a car?

The average cost to rent a car can vary dramatically depending on duration, date, discounts,
loyalty programs and location. Look for rental deals without hidden fees by checking online
discount sites and the company’s website.

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 How old do I have to be to rent a car?

For most car hire companies, the age requirement is between 21 and 70 years old. If you're
under 25 or over 70, you might have to pay an additional fee.

Can I book a hire car for someone else?

Yes, as long as they meet these requirements. Just fill in their details while you're making the
reservations.
How do I find the cheapest car hire deal?

We work with all the major international car hire brands (and lots of smaller local companies)
to bring you a huge choice of cars at the very best prices. That's how we can find you cheap car
hire deals at over 60,000 locations worldwide. To compare prices and find your ideal car at an
unbeatable price, just use our search form.

What should I look for when I'm choosing a car?

 Space: You'll enjoy your rental far more if you choose a car with plenty of room for your
passengers and luggage.
 Fuel policy: Not planning on driving much? A Full to Full fuel policy can save you a lot of
money.
 Location: You can't beat an 'on-airport' pick-up for convenience, but an 'off-airport' pick-up
with a shuttle bus can be much cheaper.

Are all fees included in the rental price?

The vast majority of our rentals include Theft Protection, Collision Damage Waiver (CDW), local
taxes, airport surcharges and any road fees. You'll pay for any ‘extras' when you pick your car
up, along with any young driver, additional driver or one-way fees – but we'll explain any
additional costs before you book your car (and taking your own child seats or GPS can be an
easy way to reduce your costs). For more details on what's included, just check the Terms
&Conditions of any car you're looking at.

Step 3

Discuss any results, new information and questions raised or found during the investigation.

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 Long-term rates: Many companies offer a deep discount on the daily rate when you rent a
vehicle for a week or more. Always ask about weekly rentals, since the cost of a weekly may be
less than a five-day rental. Holidays and special event weekends may not be included.
 Programs and discounts: Companies that have loyalty programs may offer special promotions
or have discounted rates for those employed by partner companies. Ask about employee
discounts, convention rates, group pricing and other discount programs before confirming a
rental.
 Weekday pricing: The price of a rental car often goes up over the weekend. If any of the rental
days are weekdays, be sure to ask about special weekday rates. Check company websites for
the best rates.
 Hourly: Drive cars by the hour or day. Car share programs include gas and insurance and usually
have a membership fee. Each location has different rates.
 By-the-ride: Fare estimators are on the app for each service, giving you the most accurate fare
estimates directly to your location. Beware of surge pricing before you agree to the ride.

What are car rental fees?

When driving a rental car, tolls, gas, parking violations and other fees are the responsibility of
the driver, which can add to the total cost. Some rental companies allow renters to prepay
expected costs.

 Prepaid tolls: Prepaying toll costs allows drivers to take express lanes and avoid backups on
highways, toll roads, over bridges or through tunnels. Some rental car agencies offer a
statewide pass for toll lanes and will bill your credit card upon return.
 Prepaid gas: Every rental car comes with a full tank of gas, but it's the renter's responsibility to
return the vehicle with an equally full tank. Customers who won't have the time to refuel
before dropping off a rental can prepay the fuel fee when picking up the car. Some companies
will offer a partial refund if a minimal amount of fuel is used and you have prepaid for the full
tank of gasoline. Ask before you purchase the prepaid fuel plan.
 Company refuel: This service is similar to prepaid gas except the fee is paid when dropping off
the rental. This fee is typically higher than the per gallon fee available at gas stations.
 Violations and Fees: Parking tickets, parking garages and other fees associated with your rental
are solely the renter’s responsibility.

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Feasibility Study

Preliminary investigation examine project feasibility, the likelihood the system will be useful to
the organization. The main objective of the feasibility study is to test the Technical, Operational
and Economic feasibility for adding new modules and debugging old running system. All car
rental system is feasibility study portion of preliminary investigation:

 Technical Feasibility
 Operational feasibility
 Economic feasibility

Technical feasibility of car rental system project

The technical issue usually raised during the feasibility stage of the investigation includes the
following:

 Does the necessary technology exist to do what is suggested?

 Does the proposed equipment’s have the technical capacity to hold the data required to
use the new system?
 Will the proposed system provide adequate response to inquiries, regardless of the
number or location of users?
 Can the Car rental system systems be upgraded if developed?
 Are there technical guarantees of accuracy, reliability, ease of access and data security

Earlier no Car rental system existed to cater to the need of ‘Secure Infrastructure
Implementation System’. Thus it provides an easy access to the users. The database’s purpose
is to create, establish and maintain a workflow among various entities in order to facilitate all
concerned users in their various capacities and roles. Permission to the users would be granted
based on the roles specified. Therefore it provides the technical guarantee of accuracy,
reliability and security.

We used different tools and technology for the development of this project.

Definitely these tools and technology has fully command and maintenance and development
for this project in today and future in web designing. All tools done different work like HTML
(hypertext markup language) used for built a basic structure of project (Online Car Rental
System), CSS (Cascade Style Sheet) used for the design of this project, JS (Java Script) used for

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 different alerts authentication checking, PHP (Personal Home Page) used for database
connectivity like insert view delete and update the data.

Operational feasibility of car rental system project

Operational feasibility is dependent on human resources available for the project and involves
projecting whether the system will be used if it is developed and implemented.
Operational feasibility is a measure of how well a proposed system solves the problems, and
takes advantage of the opportunities identified during scope definition and how it satisfies the
requirements identified in the requirements analysis phase of system development.
Operational feasibility reviews the willingness of the organization to support the proposed
system. This is probably the most difficult of the feasibilities to gauge. In order to determine
this feasibility, it is important to understand the management commitment to the proposed
project. If the request was initiated by management, it is likely that there is management
support and the system will be accepted and used. However, it is also important that the
employee base will be accepting of the change.
The essential questions that help in testing the operational feasibility of a system include the
following:

Does current mode of operation provide reliable services

· Are the services flexible and expandable?

· Are the current work practices and procedures adequate to support the new system?

· If the system is developed, will it be used?

· Manpower problems

· Labor objections

· Manager Resistance

· Organizational conflicts and policies

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· Social acceptability

· Government regulations

· Does management support the project?

· Are the users not happy with current business practices?

Economical feasibility of car rental system project

Economic feasibility have more two types.

 Cost Estimation, further two types in which

 One time cost
 Recurring cost

 One Time Cost:

 Before the development of project In which we use
 Laptop
 Operating system
 Application
 Notepad++, Google Chrome, xampp.
 Total cost before development is round about 50000/-
 Recurring Cost:

There are two types of ongoing estimation.

 Operational Cost
 Maintenance Cost

We have our own software and we also have extra tools and technology. If there occurs any
fault in these components then it’s cost round about 10000.

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Project plan
The first thing to consider before launching this business is the niche of car rental businesses
you intend to operate. You will have to know the niches available – contract hire and daily hire
et al, and decide which you want to go on. Contract hire is usually for business customers who
hire the vehicles for a set period of time, while daily hire is for individual customers who hire
the vehicles usually for a shorter period of time.

The next thing to consider before launching a car rental business is how to get your fleet of
reliable cars. The options available are outright purchase or leasing; outright purchase is usually
more expensive than leasing. You will also have to decide how many number of cars you intend
to start with, bearing in mind that the higher the number of cars your business owns, the more
earnings your business makes.

The cars have to be well maintained, so that you could enjoy a high turnover. You could decide
to contract the maintenance out, or hire your own maintenance staff, which could prove more
expensive for your start-up business initially.

Fast 6® Car Rental, Inc is a standard and registered car rental company that will be located in
Midrand north of Johannesburg and we plan to also cover other cities such as Pretoria,
Johannesburg, Polokwane, Phalaborwa, Durban, Port Elizabeth.

We chose to operate in these cities because we know that our Car Rental will be in high
demand due to the growing numbers of corporate organization and increase in business
activities in these cities.

Fast 6® Car Rental, Inc. will offer care rental services such as leisure car rental, business car
rental, car leasing, and car sharing services et al. We are set to service a wide range of clientele
base in the locations where we choose to operate.

We are well trained and equipped to service the market segments that require the services of
Car Rental. Although our intention of starting Fast 6® Car Rental, Inc. is to offer only the above
stated services, but we will not close our doors to diversification (additional services) as long as
it does not affect our core services.

At Fast 6® Car Rental, Inc. we are passionate in the pursuit of excellence and financial success
with uncompromising services and integrity which is why we have decided to start our own car
rental business; we are in the industry to make a positive mark.

We are quite optimistic that our values, highly reliable and comfortable fleet of cars and of
course the quality of service offering will help us drive our car rental business to enviable

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heights and also help us attract the numbers of clients that will make the business highly
profitable.

We are a company that will be dedicated to establishing good business relationship with our
clients giving them value for their money and reasons for them to rent and lease our cars over
and over again.

We are quite aware that in order to become the number one choice in our city, we must
continue to deliver quality services and that is exactly what we will do. Our overall business goal
is to position Fast 6® Car Rental, Inc. to become one of the leading car rental company brands in
South Africa within the first 10 years of operations.

This might look too tall a dream but we are optimistic that this will surely come to pass because
we have done our research and feasibility studies and we are enthusiastic and confident that
Florida is the right place to launch our car rental business.

Our client’s best interest will always come first, and everything we do will be guided by our
values and professional ethics. We will ensure that we hold ourselves accountable to the
highest standards by meeting our client’s needs precisely and completely. We will cultivate a
working environment that provides a human, sustainable approach to earning a living, and
living in our world, for our partners, employees and for our clients.

Fast 6® Car Rental, Inc. is owned and managed by Fast 6 Williams and his immediate family
members. He is a notable figure in the automobile industry in Florida. Aside from this new Car
Rental business, the family owns an automobile dealership business and also auto repair
workshop all in Florida.

Our Service Offerings

Fast 6® Car Rental, Inc. is a standard and licensed car Rental Company that offers a wide range
of services that revolves around the car rental industry and other complementary services. We
intend giving our customers every reason to always rent or lease of cars which is why we have
customized our services, we want to be known as the trucking company that truly care for her
customers.

Our intention of starting our car rental company is to favorable compete in the industry and of
course to make profits from the industry and we will do all that is permitted by the law in the
United States of America to achieve our aim and business goal. Our business offering is listed
below;

 Leisure Car Rental

 Business Car Rental

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  Exotic car rental
 Car leasing services
 Car sharing services

Our Vision Statement

Our Vision is to become the number one car rental company in the whole of Florida with active
presence in major cities in the United States of America and Canada.

Our Mission Statement

Our mission as a car rental company is to develop a highly successful, profitable all round car
rental business which provides quality services in our community and to become a standard for
an ideal car rental business not only in the State of Florida but also throughout the United
States of America and Canada where we intend selling our franchise.

Our Business Structure

We are quite aware that the success of any business lies in the foundation on which the
business is built on, which is why we have decided to build our Car Rental company on the right
business foundation.

As a matter of fact, we are set out to build a Car Rental business that will compete favorably
with leading brands in the industry such as Avis Budget Group Inc

We want to build a business of dedicated workforce who will go all the way to ensure that our
customers are satisfied and they get value for their money. In other to achieve this, we aware
that it takes a business with the right employees and structure to achieve all what we have set
to achieve, which is why will be putting structures and standard operating processes in place
that will help us deliver excellent services and run the business on auto pilot. The success of our
Car Rental business will be anchored on the team not on any individual.

With the wide range of our service offerings, we are only expected to employ more than it is
required to run a conventional Car Rental business. Definitely, we will have various employees
to man the various job roles available in Fast 6® Car Rental, Inc.

As a means of maximizing operational cost, we will contract the maintenance of all our cars to
service provider, we don’t intend to maintain a very large overhead from the onset. But as soon
as the business grow and stabilize, we will assemble our own professional in – house
maintenance team.

Fast 6® Car Rental, Inc. will employ professionals and skilled people to occupy the following
position;

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 Manager (Owner)
 Accountant / Cashier
 Marketing and Sales Executive
 Client Service Executive
 Car Washer and Auto Detailers (6)
 Standby drivers

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Roles and Responsibilities
Manager (Owner):

 Responsible for providing direction for the business

 Creating, communicating, and implementing the organization’s vision, mission, and
overall direction – i.e. leading the development and implementation of the overall
organization’s strategy.
 Responsible for fixing prices and signing business deals and payment of salaries
 Responsible for signing checks and documents on behalf of the company
 Evaluates the success of the organization
 Responsible for managing the daily activities in the organization
 Ensures that the facility is in tip top shape and conducive enough to welcome customers
 Prepares budget and reports for the organization
 Defines job positions for recruitment and managing interviewing process
 Carries out staff induction for new team members
 Responsible for overseeing the smooth running of HR and administrative tasks for the
organization
 Designs job descriptions with KPI to drive performance management for all employees
 Regularly hold meetings with key stakeholders (clients and member of the board) to
review the effectiveness of the business Policies, Procedures and Processes
 Maintains office supplies by checking stocks; placing and expediting orders; evaluating
new products.
 Ensures operation of equipment by completing preventive maintenance requirements;
calling for repairs.
 Defines job positions for recruitment and managing interviewing process
 Carries out staff induction for new team members
 Responsible for training, evaluation and assessment of employees
 Oversees the smooth running of the daily activities of organization.

Marketing and Sales Executive

 Identify, prioritize, and reach out to new clients, and business opportunities et al
 Identifies development opportunities; follows up on development leads and contacts;
participates in the structuring and financing of projects; assures the completion of
projects.
 Writes winning proposal documents, negotiate fees and rates in line with organizations’
policy
 Responsible for handling business research, market surveys and feasibility studies for
clients
 Responsible for supervising implementation, advocate for the customer’s needs, and
communicate with clients

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  Develops, executes and evaluates new plans for expanding increase sales
 Documents all customer contact and information
 Represent Fast 6® Car Rental, Inc. in strategic meetings
 Help increase sales and growth for Fast 6® Car Rental, Inc.

Accountant / Cashier
 Responsible for preparing financial reports, budgets, and financial statements for the
organization
 Provides managements with financial analyses, development budgets, and accounting
reports; analyzes financial feasibility for the most complex proposed projects; conducts
market research to forecast trends and business conditions.
 Responsible for financial forecasting and risks analysis.
 Performs cash management, general ledger accounting, and financial reporting for the
organization
 Responsible for developing and managing financial systems and policies
 Responsible for administering payrolls
 Ensures compliance with taxation legislation
 Handles all financial transactions for Fast 6® Car Rental, Inc.
 Serves as internal auditor for Fast 6® Car Rental, Inc.

Client Service Executive

 Monitors the locations of cars rented by clients via car tracker software apps
 Welcomes clients and visitors by greeting them in person or on the telephone;
answering or directing inquiries.
 Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the
client with a personalized customer service experience of the highest level
 Through interaction with clients on the phone, uses every opportunity to build client’s
interest in the company’s products and services
 Manages administrative duties assigned by the manager in an effective and timely
manner
 Consistently stays abreast of any new information on the organizations’ products and,
promotional campaigns etc. to ensure accurate and helpful information is supplied to
clients when they make enquiries

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Car washers and Automobile Detailers (6):
 Responsible for cleaning, restoration, and finishing of all our cars, both inside and out,
to produce a pristine level of detail
 Handle services that involves cleaning and restoring or exceeding the original condition
of the surface of the car’s finish (usually a paint with a glossy finish), chrome trim,
windows, wheels, and tires, as well as other visible components on the exterior and of
course interior of a vehicle.
 Cleans up after customers and clean work area.
 Maintain a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors
and windows, etc. if required.
 Ensures that toiletries and supplies don’t run out of stock
 Handles any other duty as assigned by the manager.

Standby Professional Drivers:

 Responsible for driving, parking and re – parking of cars as required
 Runs errand for the organization
 Handles any other duty as assigned by the manager.

MARKET ANALYSIS

Our Target Market

Before choosing a location for our Car Rental business, we conducted our feasibility studies and
market survey and we were able to identify those who will benefit greatly from our service
offerings. Basically those who will benefit from our service offering are households, traveling
agencies cum tourists, corporate organizations and hotels et al. They cut across different
sectors of the economy.

The demographic component of those who need the services of Car Rental spreads across the
public sector, the organized private sector, and individuals from different strata of the society
and from all walks of life. Below is a list of the people and organizations that our car rental
service is designed for;

 Traveling Agencies and tourists

 Organized private sector
 Households
 Corporate Executives
 Business People
 Hotels
 Students
 Household

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Our Competitive Advantage
Car Rental business is an easy to set up business that does not require formal training to
achieve; anybody can set a Car Rental business if they have the required startup capital. It
means that the possibility of Car Rental business springing up in the location where our car
rental company is located is high. We are aware of this which is why we decided to come up
with a business concept that will position us to become the leader in Kempton Park.

Our competitive edge is that we are standard car rental service Company with fleet of
comfortable cars and affordable services. Also the power of our team , our workforce and
management. We have a team that are considered expert in the Car Rental industry, a team of
hardworking and dedicated individuals.

We can confidently say that the location of our Car Rental business will definitely count as a
positive for us amongst any competitor that might start a Car Rental business in same location
where ours is located.

For the time being, Fast 6® Car Rental Inc. has no real competitors that can match compete
with the quality of services we offer and our fleet of reliable and comfortable cars et al. Our
customer service will be customized to meet the needs of all our customers.

Lastly, all our employees will be well taken care of, and their welfare package will be among the
best within our category (startups Car Rental business in the United States) in the industry. It
will enable them to be more than willing to build the business with us and help deliver our set
goals and achieve all our business aims and objectives.

Marketing Strategy and Sales Strategy

The marketing strategy for Fast 6® Car Rental, Inc. is going to be driven basically by reliable and
comfortable cars, excellent customer service, honesty and quality service delivery. We will
ensure that we build a loyal customer base. We want to drive sales via the output of our
services and via referral from our satisfied customers. We are quite aware of how satisfied
customers drive business growth especially businesses like Car Rental.

Fast 6® Car Rental, Inc. is a Car Rental business that is strategically located and we are going to
maximize the opportunities that is available which is why we spend more to locate the business
in a location that will be visible and enable us to access our target market.

Our sales and marketing team will be recruited based on their vast experience in the industry
and they will be trained on a regular basis so as to be well equipped to meet their targets and
the overall goal of Fast 6® Car Rental, Inc.

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Our goal is to grow Fast 6® Car Rental, Inc. to become the leading Car Rental Company in
Kempton Park– Florida which is why we have mapped out strategy that will help us take
advantage of the available market and grow to become a major force to reckon with in the Car
Rental industry.

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Fast 6® Car Rental, Inc. is set to make use of the following marketing and sales strategies to
attract clients;

 Introduce our Car Rental business by sending introductory letters alongside our
brochure to corporate organizations, traveling agencies, hotels, households and key
stake holders in Kempton Park.
 Print out fliers and business cards and strategically drop them in offices, libraries, public
facilities, airports and train stations et al.
 Use friends and family to spread word about our business
 Post information about our company and the services we offer on bulletin boards in
places like schools, libraries, and local coffee shops et al
 Placing a small or classified advertisement in the newspaper, or local publication about
our company and the services we offer
 Leverage on referral networks such as agencies that will attract clients who would need
our customized services
 Advertise our Car Rental Company in relevant magazines, newspapers, TV stations, and
radio station.
 Attend relevant expos, seminars, and business fairs et al to market our services
 Engage in direct marketing approach
 Encourage the use of word of mouth marketing from loyal and satisfied clients
 Join local chambers of commerce and industry to market our services.

Lastly, we need an online presence; a good website and ensure that it is Search Engine
Optimization (SEO) Compliant if you intend to achieve a good number of visitors that would
patronize your car rental business. The truth is that, a website ensures that our business
remains visible to your existing and potential customers.

Sources of Income
Fast 6® Car Rental Services, Inc. is established with the aim of maximizing profits in the car wash
and auto detailing industry and we are going to go all the way out to ensure that we do all it
takes to attract both individual clients and corporate clients on a regular basis.

Fast 6® Car Rental Services, Inc. will generate income by offering the following car rental
services and other related services;

 Leisure car rental services

 Business car rental services
 Car leasing services
 Car sharing services

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Our Pricing Strategy
Our pricing system is going to be based on what is obtainable in the car rental services industry,
we don’t intend to charge more (except for premium and customized services) and we don’t
intend to charge less than our competitors are offering in South Africa, Johannesburg.

Be that as it may, we have put plans in place to offer discount services once in a while and also
to reward our loyal customers especially when they refer clients to us. The prices of our
services will be same as what is obtainable in the open market.

Payment Options
At Fast 6® Car Rental Services, Inc., our payment policy will be all inclusive because we are quite
aware that different clients would prefer different payment options as it suits them. Here are
the payment options that we will make available to our clients;

 Payment by via bank transfer

 Payment via POS machine
 Payment via online bank transfer
 Payment via check
 Payment via bank draft
 Payment via mobile money
 Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with
little or no itches. Our bank account numbers will be made available on our website and
promotional materials so that it will be easier for clients to make payments when necessary.

Publicity and Advertising Strategy

Fast 6® Car Rental Services, Inc. is set to create a standard for car rental services business in
Kempton Park and throughout South Africa which is why we will go all the way to adopt and
apply best practices to promote our car rental services business.

Good enough, there is no hard and fast rule on how to advertise or promote a car rental
services business. The challenge is that most car rental services companies are not as proactive
as we intend to be when it comes to effective publicity and advertising.

We will ensure that we leverage on all conventional and non – conventional publicity and
advertising technique to promote our car rental services business. Here are the platforms we
intend leveraging on to promote and advertise Fast 6® Car Rental Services, Inc.;

 Encourage our loyal customers to help us use Word of Mouth mode of advertisement
(referrals)

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  Advertise our car wash and auto detailing business in relevant magazines, local
newspaper, local TV stations and local radio station
 Promote our business online via our official website
 List our business on local directories (yellow pages)
 Sponsor relevant community programs
 Leverage on the internet and social media platforms like: Instagram, Facebook , twitter,
et al to promote our brand
 Install our Bill Boards on strategic locations in and around Kempton Park– Florida
 Leverage on direct coupon mailing approach
 Engage in road show from time to time in target communities
 Distribute our fliers and handbills in target area
 Ensure that all our staff members wear our branded shirts and all our official vehicles
are well branded with our company logo et al.

Expenditure (Budget)
We have been able to pull cash that will be enough for us to successfully launch a standard car
rental services company with fleets of comfortable and reliable cars. We will leverage on
leasing opportunity as against outright purchase of cars meant for rental services. So also in the
bid to cut cost, we will contract the servicing and maintenance of all our cars.

These are the key areas where we will spend our start – up capital on;

 The Total Fee for Registering the Business in Kempton Park – Johannesburg– R500.
 Legal expenses for obtaining licenses and permits – R1 500.
 Marketing promotion expenses (2,000 flyers at R 1 per copy) for the total amount of
R2000.
 Cost for hiring Business Consultant – R1 500.
 Cost of accounting software, car tracker software apps, CRM software and Payroll
Software – R2,000
 Cost for leasing standard office facility with large space for parking our cars- R150 000.
 Cost for facility remodeling the facility- R65 000.
 Other start-up expenses including stationery – R1000
 Phone and utility deposits – R3,500
 Operational cost for the first 3 months (salaries of employees, fueling, maintenance,
payments of bills et al) – R2500,000
 The cost for Start-up inventory – R20,000
 Cost for store equipment (cash register, security, ventilation, signage) – R15,750
 The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone,
TVs, Credit card machine, POS, tables and chairs et al): R10 000.
 The cost of Launching an official website: R700

21
  The cost for our grand opening party: R7,500
 Miscellaneous: R4,000

We would need an estimate of R2.6 million to successfully launch our mobile car rental services
business in Kempton Park– Johannesburg South Africa.

Software Requirement specification

Nowadays there are online car reservationswhich give much benefit to user a car rental service
is a service in which customers arrive to request the hire of a rental unit it is more convenient
than carrying the cost of owning and maintaining the unit a car rental or car hire agency is a
company that rents out vehicles for a short period of time for a fee whether in a few hours or a
few days or week it is an extentended form of a rental shop often organized with numerous
local branches which allows user/customer to return vehicle to a different location and
primarily located near airports or busy city areas and often complemented by a website
allowing online reservations

Car rental agencies primarily serve people who have a car that is temporarily out of reach or
out of service for example travellers who are out of town or owners of damaged or destroyed
vehicles who are awaiting for the repair or the compensation of the insurance company
because of the verity of sizes of our vehicles our car rental company is also able to meet the
requirements needed by the self-moving industry by renting vans, trucks and in other markets
other types of vehicles such as motorcycle or scooter may also be offered

In short it is a system designed especially for large, premium and small car rentals the car rental
system provides complete functionality of listing and booking

Objectives
 To transform the manual process of hiring car to a computerized system
 To validate the rental car system using user satisfaction
 To produce the documentation such as softwarerequirementsspecification(SRS)
software design description(SDD) as system development references

22
Scope
The system will be done according to the scope of the online car rental system (OCRS) which is
stated below

System
 Provide car catalog for users to enable them to choose the car that will suit their needs
 Allows the admin to be able to search users information from the database based on the
users ID number
 Allows the admin to add new car
 Allows the admin to manage bookings of cars
 Allows the admin to authorize car rental to proper, qualified and legal clients
 Allows the admin to view and respond to users enquiries or feedback

User
 All authorized users can access the system
 Allow the user to view information on available car
 Allows the user to enquire about the car
 Allow the user to book a car
 Allows the user to give feedback

Hardware & Software Requirements

Software
 Windows XP or above
 IIS server
 SQL server(database back end)
 HTML
 Java Script(validation)
 Bootstrap(functionality, styling& front end)
 PHP(data processing)
 CSS(styling)

Hardware

 Dual core processor or above

 512 MB RAM or above

23
  100GB HARD DISK or above
 Other physical devices like keyboards, mouse etc.

Data models

Activity diagrams graphically represent the sequential business and operational workflows of a
system. It is a dynamic diagram that shows the activity and the event that causes the object to
be in the particular state. The workflows from activity diagram will serve as guide for system
navigation in the final design phase of the system.

24
 Customer_Address

PK ID INT

STREET_NAMEVARCHAR(45)

CITY_NAMEVARCHAR(5)

STREET_NUMBER
VARCHAR(10)

POSTAL_CODE VARCHAR(10)

COUNTRY VARCHAR(45) LOGGING

PHONE_NUMBER PK ID INT
VARCHAR(45)

MESSAGE TEXT
FK CUSTOMER_ID INT

attribute name BRANCH_ADRESS

PK BRANCH_ID INT

CUSTOMER STREET_NAME VARCHAR(45)

PK ID_INT CITY_NAME VARCHAR(45)

BOOKING

LOGIN_NAME VARCHAR(45) STREET_NUMBER VARCHAR(5)

PK BOOKING_NUMBER INT

REGISTER_DATE DATE POSTAL_CODE VARCHAR(45)

AGENCY
FK CUSTOMER_ID INT

EMAIL VARCHAR(45) COUNTRY VARCHAR(45)

PK ID INT
FK AGENCY_ID INT
CUSTOMER_TYPE VARCHAR(10) PHONE_NUMBER
NAME VARCHAR(45) VARCHAR(45)
FK CAR_ID INT

FIRST_NAME VARCHAR(45
BOOKING_DATE DATE

SURNAME VARCHAR(45)
RETURN_DATE DATE
DATE_OF_BIRTH DATE
TIME_STAMP VARCHAR(19)

PASSWORD VARCHAR(45)

COMPANY_NAME VARCHAR(45)

CAR

PK ID INT

CAR_TYPE FK CAR_TYPE_ID INT

BRANCH
PK ID INT FK BRANCH_ID INT
PK ID INT
NAME VARCHAR(45) REGISTRATION_NUMBER
VARCHAR(30)
FK AGENCY_ID INT
PRODUCER VARCHAR
COLOR VARCHAR
NAME VARCHAR(45)
TYPE VARCHAR(45)
DATE_OF_MANUFACTURING DATE

AUTOMATIC BOOLEAN
BASE_PRICE_PER_DAY FLOAT

25
Member Registration

26
 Customer E-Car Rental System
Start

Enter details
[Yes]

Enter username and

password

Accept terms & [No]

Username exist?
conditions

Confirm and
submit
Display customer's
welcome screen

Send email
confirmation

En
d

Profile Modification

27
 Customer E-Car Rental System
Start

[No]

Login Valid?

Navigate to Edit [Yes]

Profil
e

Modify your profile

Confirm and submit

Update database

Send
notification
confirmation

Log out

End

28
Reservation of Car

Customer E-Car Rental System

Start

Choose pickup
location

Choose pick up date

and time

Choose
location
return

Choose return date

and time

Choose vehicle class

Choose from Display available

available car cars

[No]
Member?

Login
Register

[No]
Valid?

[Yes]
merge

Confirm

Redirect to payment
gateway

Send confirmation

End

29
Customer Feedback

Customer E-Car Rental System

Start

Enter your details

Enter your message/remark

Submit feedback

Send notification

End

30
Payment of Car Rent

Start Staff

Provide member id

Check rental detail

[Yes]
Overdue?

[No]
Pay late charges
Merge

Confirm return

Update database

End

31
Adding a New Car
Staff E-Car Rental System

Login

[No]

Login
Valid?

[Yes]

Enter car details

Add to inventory

Update status

End

32
View Report

Admin E-Car Rental System

Start

Login
[No]

Valid?

[Yes]
Specify report to view

Confirm and submit

Retrieve report

End

33
Gantt Chart
A Gantt chart is a project management tool used to schedule, organize and co-ordinate tasks
within a project. The Gantt chart is named after Charles Gantt, and is not an acronym. It is a
schedule (time ordering listing) of planned events.

A Gantt chart is a horizontal bar chart developed as a production control tool in 1917 by Henry
L. Gantt, an American engineer and social scientist. Frequently used in project management, a
Gantt chart provides a graphical illustration of a schedule that helps to plan, co-ordinate, and
track specific tasks in project. Gantt charts may be simple versions created on graph paper or
more complex automated versions created using project management application such as
Microsoft Project or Excel.

Pert chart
PERT Chart
A PERT chart is a project management tool that provides a graphical representation of a
project's timeline.

A PERT chart uses circles or rectangles called nodes to represent project events or milestones.
These nodes are linked by vectors or lines that represent various tasks. Dependent tasks are
items that must be performed in a specific manner. For example, if an arrow is drawn from Task
No. 1 to Task No. 2 on a PERT chart, Task No. 1 must be completed before work on Task No. 2
begins. Items at the same stage of production but on different task lines within a project are
referred to as parallel tasks. They're independent of each other, but they're planned to occur at
the same time.

34
PROJECT PLANNING PHASE ANALYSIS PHASE DESIGN PHASE
Start: Thu 19/03/14ID: 1 Start: Thu 19/04/25ID: 5 Start: Wed 19/05/22ID: 9
Finish: Wed 19/04/24
Dur: 30 days Finish: Tue 19/05/21Dur: 19 days Finish: Wed 19/06/12
Dur: 16 days
Res: Res: Res:

Define the Project produce project schedule confirm project feasibility

Start: Thu 19/03/14ID: 2 Start: Wed 19/03/20ID: 3 Start: Wed 19/03/27ID: 4
Finish: Tue 19/03/19Dur: 4 days Finish: Tue 19/03/26Dur: 5 days Finish: Thu 19/04/11Dur: 12 days
Res: Res: Res:

Gather information Define System Requirement Priotirize requirement

Start: Thu 19/03/14ID: 6 Start: Wed 19/03/20ID: 7 Start: Wed 19/03/27ID: 8
Finish: Tue 19/03/19Dur: 4 days Finish: Tue 19/03/26Dur: 5 days Finish: Wed 19/04/03Dur: 6 days
Res: Res: Res:

Design the Integrate network Design the Application architecture Design th User Interface
Start: Thu 19/03/14ID: 10 Start: Mon 19/03/25ID: 11 Start: Mon 19/04/01ID: 12
Finish: Fri 19/03/22 Dur: 7 days Finish: Fri 19/03/29 Dur: 5 days Finish: Thu 19/04/04Dur: 4 days
Res: Res: Res:

IMPLEMENTATION PHASE
Start: Tue 19/08/13ID: 13
Finish: Wed 19/09/11
Dur: 22 days?
Res:

Construct Software Components Veryfy and Test Convert data

Start: Tue 19/08/13ID: 14 Start: Fri 19/08/23 ID: 15 Start: Wed 19/09/18ID: 16

35
Data Flow Diagram (DFD)

3 Delivery
Delivery
Order

Flow Chart

36
Reference
Bastalich. W (2014) Introduction and research justification
http://unisa.edu/ResearchProposalWrittingforBusiness/ (accessed on 20/04/2019).

Maharaj. S (2014) Writing a research proposalhttp://MonashUniversity.edu/education/research-

at-monash/degrees/proposal-writing/ (accessed on 19/06/2015).

Shuttleworth. M (2008) Defining a research problem http://explorable.com/defining-a-research-

problem (accessed on 17/04/2019).

http://www.BusinessDirectory.com/metholodology-definition.html (accessed on 06/06/2019).

Research text http://www.research.buffalo.edu/rsp/default.cfm (accessed on 15/05/2019)

37