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Job brief
The Chief Executive Officer or CEO supervises and controls all strategic and business
aspects of the company. The first in command in the company and responsible for giving
the proper strategic direction as well as creating a vision for success.
The CEO must be a prudent manager and an inspiring leader. Take actions to enhance the
company’s cash flow while keeping the human factor in perspective.
The goal is to drive the company’s development and guide it towards long-term success.
Responsibilities
Develop high quality business strategies and plans ensuring their alignment with
short-term and long-term objectives
Lead and motivate subordinates to advance employee engagement develop a high
performing managerial team
Oversee all operations and business activities to ensure they produce the desired
results and are consistent with the overall strategy and mission
Make high-quality investing decisions to advance the business and increase profits
Enforce adherence to legal guidelines and in-house policies to maintain the
company’s legality and business ethics
Review financial and non-financial reports to devise solutions or improvements
Build trust relations with key partners and stakeholders and act as a point of contact
for important shareholders
Analyze problematic situations and occurrences and provide solutions to ensure
company survival and growth
Maintain a deep knowledge of the markets and industry of the company
Executive Secretary
Corporate Secretary Responsibilities Include:
1. Maintaining executive’s agenda and assist in planning appointments, board
meetings, conferences etc.
2. Attending meetings and keep minutes
3. Receiving and screening phone calls and redirecting them when appropriate
Job brief
The Executive Secretary supports high-ranking officials in our company. Organize and
maintain the executive’s schedule and assist them by performing a variety of
administrative tasks.
The Executive Secretary insures executives can focus on their managerial responsibilities
without worrying for other tasks.
Contributes to the efficiency of the overall business by ensuring all assigned administrative
duties are carried on timely and efficiently.
Responsibilities
Maintain executive’s agenda and assist in planning appointments, board meetings,
conferences etc.
Attend meetings and keep minutes
Receive and screen phone calls and redirect them when appropriate
Handle and prioritize all outgoing or incoming correspondence (e-mail, letters,
packages etc.)
Make travel arrangements for executives
Handle confidential documents ensuring they remain secure
Prepare invoices or financial statements and provide assistance in bookkeeping
Monitor office supplies and negotiate terms with suppliers to ensure the most cost-
effective orders
Maintain electronic and paper records ensuring information is organized and easily
accessible
Conduct research and prepare presentations or reports as assigned
Vice President (VP) of Marketing
Vice President (VP) of Marketing Responsibilities include:
1. Developing and implementing a cohesive marketing plan to increase brand
awareness
2. Setting current and long-term goals for internal teams
3. Designing and reviewing the Marketing department’s budget
Job brief
The Vice President (VP) of Marketing directs and oversees our Marketing department. You
will design, implement and monitor effective marketing strategies that align with our
business goals.
The VP of Marketing will report directly to the CEO and will oversee internal Marketing
teams. You should also play a significant role shaping the company’s strategic planning.
Ultimately, you should be able to ensure that the Marketing department’s activities
contribute to our company’s long-term success.
Responsibilities
Develop and implement a cohesive marketing plan to increase brand awareness
Set current and long-term goals for internal teams
Design and review the Marketing department’s budget
Build relationships with media and stakeholders through creative PR strategies
Monitor all marketing campaigns and improve them when necessary
Prioritize marketing projects and allocate resources accordingly
Prepare regular reports and presentations on marketing metrics for the CEO
Conduct market analysis to identify challenges and opportunities for growth
Provide guidance and ideas to organize effective marketing events
Forecast hiring needs for the Marketing department
Participate in the quarterly and annual planning of the company’s objectives
Vice President of Finance
Head of Finance responsibilities include:
1. Forecasting monthly, quarterly and annual results
2. Approving or rejecting budgets
3. Conducting risk management
Job brief
The VP of Finance supervises all financial tasks of our company and ensure we use capital
and resources beneficially.
Maintain our company’s financial health and increase profitability in the long run.
Responsibilities
Forecast monthly, quarterly and annual results
Approve or reject budgets
Conduct risk management
Evaluate and decide on investments
Supervise a team of Accountants
Allocate resources and manage cash flows
Conduct profit and cost analyses
Develop secure procedures to maintain confidential information
Ensure all accounting activities and internal audits comply with financial
regulations
Consult board members about funding options
Recommend cost-reducing solutions
Vice President of Operations
Job brief
Vice President of Operations oversees daily activities across functions such as finance, IT
and regulatory compliance.
Ensure our operations run smoothly and that people are productive.
Responsibilities
Formulate business strategy with others in the executive team
Design policies that align with overall strategy
Implement efficient processes and standards
Coordinate customer service operations and find ways to ensure customer retention
Ensure compliance with local and international laws (e.g. data protection)
Oversee the implementation of technology solutions throughout the organization
Manage contracts and relations with customers, vendors, partners and other
stakeholders
Evaluate risk and lead quality assurance efforts
Oversee expenses and budgeting to help the organization optimize costs and
benefits
Mentor and motivate teams to achieve productivity and engagement
Report on operational performance and suggest improvements
Vice President of Franchise and Product Development
Product Developer responsibilities include:
1. Identifying opportunities for new products
2. Analyzing how a new product ties in with market needs and consumer preferences
3. Setting design requirements based on briefs from internal teams and external
partners
4. Identify and sourcing prospective new franchisees, pipeline maintenance and
adherence to sales processes
5. In charged with developing franchisee relationships and implementing operations
and business strategies designed to achieve objectives focused on driving sales,
traffic and profits for the franchise community.
Job brief
Vice President of Franchise and Product Development work on various products we
develop for our customers.
Define product specifications, creating digital or print drawings and designing fully-
functional products
Help us build products that are easy to use and visually appealing to our potential
customers. Provide tools to assist in achieving goals.
Responsibilities
Identify opportunities for new products
Analyze how a new product ties in with market needs and consumer preferences
Set design requirements based on briefs from internal teams and external partners
Research materials and techniques
Sketch drafts on paper or digitally (for example, using CAD)
Use 3D modeling software to design products and components
Produce prototypes and test functionality
Improve the design of existing products
Gather feedback from product users
Respond to franchise inquiries.
Build, develop and manage relationships with existing and prospective franchisees.
Attend appropriate industry events
Support senior management in the mission, vision and values of the company.
Vice President of Training & Development
Job brief
The Vice President of Training and Development to design and oversee all learning and
development programs within our organization.
Identifying training needs based on skills gap analyses, developing group and individual
learning courses and managing the training budget.
Help us develop our leadership and sales skills in order to improve quality of work,
productivity and retention.
Responsibilities
1. Use performance reviews and skills gap analyses to identify training needs per
department, team and individual
2. Craft career plans
3. Develop training sales and leadership modules
4. Plan training programs based on business goals
5. Oversee learning activities, curriculum and resources
6. Manage quarterly and annual training budgets
7. Evaluate the results of learning courses
8. Implement coaching sessions and mentorship programs to establish a culture of
continuous learning