Documente Academic
Documente Profesional
Documente Cultură
Eleventh Edition
James A. O’Brien
Chapter
7
Electronic
Business
Systems
Chapter Objectives
• Identify each of the following cross-functional e-
business systems and give examples of how
they can provide significant business value to a
company and its customers and business
partners.
• Enterprise resource planning
• Customer relationship management
• Enterprise application integration
• Supply chain management
• Online transaction processing
• Enterprise collaboration
Chapter Objectives
• Give examples of how Internet and other
information technologies support business
processes within the business functions of
accounting, finance, human resource
management, marketing, and production
and operations management.
Production Integrated
Planning Logistics
Sales Customer/
Distribution, Employee Accounting
Order and Finance
Management Human
Resources
Retention
Marketing and and Loyalty
Fulfillment Programs
Sales
Customer Store Front
Cross-Sell
and Field
Up-Sell
Customer Service
TeleSales
Service and
Support
Contact Management
Enterprise Application
Enterprise Enterprise Application
Business Partners
Cluster Cluster
Application
Customers
Suppliers
rwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights re
James A. O’Brien Introduction to Information Systems Eleventh Edition 8
Supply
Chain Commit Schedule Make Deliver
Life Cycle
Document
Data and Report
Transaction
Entry Generation
Processing
• Batch
•Online/Realtime
Inquiry
Processing
3 Database
Maintenance
Collaborative
Collaborative
Electronic
Electronic Electronic
Electronic Work
Work
Communications
Communications Conferencing
Conferencing Management
Management
Tools
Tools Tools
Tools Tools
Tools
•E-Mail •Data Conferencing •Calendaring
•Voice Mail, I Phone •Voice Conferencing •Task and Project Mgt
•Web Publishing •Videoconferencing •Workflow Systems
•Faxing •Discussion Forums •Knowledge Mgt
•Electronic Meetings •Document Sharing
rwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights re
SIM
E-BUSINESS
SYSTEM
Genap 2018 /
CASE of Chapter 7 – 2019
O’Brien
BANK MANDIRI
1)Jelaskan secara singkat Company Profile
Bank Mandiri
2)Bagaimana penerapan IT dan SIM pada
Bank Mandiri
3)Bagaimana penggunaan TPS dalam Bank
Mandiri
4)Apa dampak dari penerapan aplikasi
tersebut terhadap perusahaan
5)Apa saja & Bagaimana fungsi CRM Bank
Mandiri yang diberikan kepada Nasabahnya?