Campus Recruitment Strategies

1.Choose B school Campuses where you would like to go: Targeting the right B schools is the
important part of this process. First, we have to focus on the type of the skills required. Next, looking
into the management institutes which are offering expertise academic program. Here are the few
points which will help us in decision:

 Looking into the number of management graduates we are targeting to hire for particular
role.
 Reaching to the alumni and maintaining a relationship with them.

2. Take Care of Campus Relationships: Developing a long-term relationship with the

management schools will have good return for our company. Reaching out to the alumni and the
interns we hired; they will help us in nurturing the relationship. Connect with the Placement Cell of
the schools as they are the major source to enter into the campus for placements. Ask for the
Campus Placement Brochure and maintain a proper follow up with the Placement Coordinator.

3.Pre- Placement Talk: For attracting a right talent, we have to conduct a PPT, which should cover:

 About the organization

 Work Culture
 Why Go winning
 Opportunities for the graduates
 Salary along with perks and benefits

This session must be followed along with the doubts and answers.

Another source of attraction for students is the Job Description. Outdated job descriptions will
negatively affect the recruitment and productivity also. Participating in the conference or events
organized by them will help us to get them know personally. And also, will invite them into the
similar if we have.

4. Attractive Pitch for our Company: For a start-up, salary will be the great consideration along
with the perks. According to www.workopolis.com research, “entry-level job postings do best when
they mention training opportunities, corporate discounts, flexible schedules and location”. We have
to highlight the career opportunities for the fresh graduates. For getting potential interns an
engaging pitch will help us. A positive experience will turn today’s intern into tomorrow’s strongest
brand ambassador.

5. Pre-Placement Offer-We can offer PPO to those interns whom we want to recruit as full-time
employees due to their good performance.
6. Strong Social Presence- The Campus Recruitment Process must include the online events as this
could be the great source for talent acquisition. We must have a short content in the website
regarding the careers and linking this with social pages. Twitter chats and Facebook live streaming
with online contests and completions will drive attention of the graduates towards our company.