EXECUTIVE SUMMARY OF FOCUS GROUP DISCUSSION OF FOLDABLE BEDNET

A.BACKGROUND-This report summarizes focus group findings,it's feedback and suggestions of the
BedNet's designs and it's development.How participants comments and suggestion will be take an effect
to the development of product , whether it is good enough or needs further improvement.Findings are
based on focus group discussion that we had conducted around Sta.Trinidad,Angeles City.

1.DEMOGRAPHIC PROFILE OF PARTICIPANTS

NAME AGE SEX ADDRESS WORK/EMPLOYME SALARY

NT

Rivera,Micha 23 Female Private Teacher

Belle

Macalino,Willia 22 Male #386Buensuceso,

m Arayat,Pampanga

Jimenez,Francin 13 Female Elementary Student

e Joyce

Manalang,Maric 25 Female #1970Jesus St. House Wife

ris ,Sta.Trinidad
,Angeles City

Abesamis,Ritz 22 Male #Lot 11 ,Block 9 Fastfood crew

Brgy.Amsic,Angel
es City

Caban,Leda 42 Female Housewife

2.THE DISCUSSIONS INVOLVES ..

2.1 willingness to buy the BedNet

2.2 competitive advantage of Bednet

2.3 use case of the Bednet

2.3.1 ways to open it

2.3.2 assembling it
B.METHOD

Qualitative research is used in the focus group discussion of Foldable BedNet.Participants are allowed to
asks open ended questions.We provide also some questionnaires and provide in depth interview to each
of the participant to be able to gather feedbacks and to answer their concerns in the product.Focus
group discussion were 1-2 hours in length and were digitally recorded.7 questions were used as guides
for focus group discussions (Table 1).

Table 1. FOCUS GROUP QUESTIONS

Does the product meet your expectation? What is your first impression to the product?

In your own perception to the product ,it is best used in:

a.)Outdoor activities

b.)Indoor activities

Is the product significantly different from related product?,why?

Are you willing to buy the product?What would lead you to buy?

With regard to your income ,would you buy the Bednet valued at P1,999.00(If no,how much?)

In what easy way would you prefer to open the product?

a.)Fixed Top Cover

b.)Detachable Top Cover

If you are the only one who will assemble the product,how long would you take to assemble it? Is it
manageable for you?

C.RESULTS
Qualitative data analysis revealed 6 themes(table 2) across the 7 questions above.

1,positive experience of participants in

the product

2.Uniqueness of the Bednet

3.Mothers are concerned on the price

4.BedNet is actively used in outdoor

activities

5.BedNet resolves common problems

especially to mountaineers/campers

6.Difficulty in assembling the BedNet

by an elementary pupil.

7.Fixed top cover is most applicable

regarding on how BedNet will be
folded