COURSE SYLLABUS

Course title: International Business

Course code:
Department:
Credit hours: 3 credits
Prerequite(s): Fundamentals of Management

1. INSTRUCTOR(s) INFORMATION
No. Instructors’ name Email Phone number Office
1. Toshiya Ozaki ozakit@rikkyo.ac.jp +81-3-3985-4077

2. COURSE DESCRIPTION

Business has become global. Vietnam is one of the economies that have taken
advantage of economic globalization. Traditionally known as an exporter of rice, coffee,
footwear and textile, Vietnam now exports electronics broadcasting equipment and
integrated circuits more than anything else. The shift in the Vietnamese trade pattern
highlights major changes that is taking place under economic globalization and the strategic
adaption that firms have been pursuing.

What is the globalization of business? What opportunities and challenges does it

present to firms? What strategies should firms develop in coping with them? This
introductory course on international business will begin by exploring the business of
globalization. It will examine opportunities, issues and challenges that today’s firms are
faced with. It will then reflect on major theoretical frameworks and empirical insights of the
fundamentals of business, and start understanding their similarity with and difference from
fundamentals of global business. as they compete with global rivals, enter into global
markets, and operate in multiple countries. The course prepares students with a
comprehensive understanding of principles and practices of managing international
business.

3. COURSELEARNING OBJECTIVES
On completion of this course, students will be able to:
1. Develop knowledge of global business and management
2. Understand the significance of national differences for customer values, markets and
organizations
3. Analyze issues and challenges of globalization of firms & develop strategic plans for
them
4. Understand the importance of social responsibility and managerial ethics unique to
global business
5. Identify the key competencies needed to be an effective manager for global business
6. Demonstrate critical thinking when presented with managerial problems

4. READINGS MATERIALS

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Textbook:
1) Peter Zámborský, International Business and Global Strategy (Bookboon.com, 2016).
http://bookboon.com/en/international-business-and-global-strategy-ebook

Specific Subjects:
2) Pankaj Ghemawat and Thomas M. Hout, Differences in Business Ownership and
Governance around the World (2011).
https://www.ghemawat.com/wordpress/wp-content/uploads/2011/01/DifferencesBusinessOwnership.pdf

3) Pankaj Ghemawat, The Globalization of Firms (2011).

https://www.ghemawat.com/wordpress/wp-content/uploads/2011/01/GlobalizationofFirms.pdf

4) ____, The Globalization of Markets (2011).

https://www.ghemawat.com/wordpress/wp-content/uploads/2010/01/Globalization-of-Markets.pdf

5) Pankaj Ghemawat and Sebastian Reiche, National Cultural Differences and

Multinationals Business (2011).
https://www.ghemawat.com/wordpress/wp-content/uploads/2011/01/NationalCulturalDifferences.pdf

6) PWC, The World in 2050 – Summary Report (February 2017).

https://www.pwc.com/gx/en/world-2050/assets/pwc-world-in-2050-summary-report-feb-2017.pdf

7) Swiss National Centre of Competence in Research, Theory of Comparative Advantage:

Some Examples.
http://phase1.nccr-trade.org/images/stories/mira/comparative%20advantage.pdf

8) United Nations Conference on Trade and Development (UNCTAD), Investment Trends

Monitor, Issue 28 (January 2018).
http://unctad.org/en/PublicationsLibrary/diaeia2018d1_en.pdf

9) World Trade Organization (WTO), Trade Statistics And Outlook: Trade Recovery
Expected in 2017 and 2018 amid Policy Uncertainty, Press Release 793 (12 April 2017).
https://www.wto.org/english/news_e/pres17_e/pr791_e.htm

Cases:
10)Amit Rangnekar, McDonald's India Entry Strategy (May 2014).
https://www.researchgate.net/publication/289521379_McDonald%27s_India_Entry_Strategy

11)Anju Mathew, Grete Rød, Jaime Villalobos, David Yates, Digital Divide Data, MIT
Sloan Management Case, 09-095 (September 15, 2009).
https://mitsloan.mit.edu/LearningEdge/strategy/DigitalDivideData/Pages/default.aspx

12)Rebecca Henderson, Richard M. Locke, Christopher Lyddy, Cate Reavis, Nike

Considered: Getting Traction on Sustainability, MIT Sloan Management Case, 08-077
(January 21, 2009).
https://mitsloan.mit.edu/LearningEdge/strategy/NikeConsidered/Pages/default.aspx

13)Sameer Sabir, Tania Aidrus, Sarah Bird, Pakistan: A Story of Technology, Entrepreneurs
and Global Networks, MIT Sloan Management Case, 10-082 (February 17, 2010).
https://mitsloan.mit.edu/LearningEdge/strategy/Pakistan/Pages/default.aspx

News Articles:
14)Daniel Gross, “Don’t Believe the Globaloney,” Strategy and Business (June 7, 2016).
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 https://www.strategy-business.com/blog/Dont-Believe-the-Globaloney

15)Daniel Gross, “You May Be Part of a Global Supply Chain,” Strategy and Business
(February 14, 2017).
https://www.strategy-business.com/blog/Dont-Believe-the-Globaloney

16)Kenichi Ohmae, “Where Will Japanese Companies Go in a Post-Brexit World?”

Strategy and Business (November 16, 2016).
https://www.strategy-business.com/article/Where-Will-Japanese-Companies-Go-in-a-Post-Brexit-World

5. COURSE CONTENT AND SCHEDULE

5.1. Course content
Time Allocation Note
No. Content In class At home
Theory Exercise Self-study
Introduction to IB: Opportunities
1 3 3 3
and Challenges, Actors and Activities
Trade & Investment: Customer
2 Value, Value Chain, Trade, FDI, 3 3
People, Information
Theories of Trade: Absolute
3 advantage, Comparative advantage, 3 1 3
Competitive advantage
Political, Legal & Economic
National Difference and Global
Integration: Formal Domestic and
4 International Institutions, Rules and 3 3 3
Regulations, Political Risks,
Development and Growth, Global
Integration
Foreign Exchange Market &
Global Financial Institutions:
5 3 1 3
Exchange Rates, Currency Risks,
Hedging, Global Financial System
Global Strategy: Depth, Breadth,
6 6 1 6
Scope, Target, Framework
Cultural Difference, Competition,
Resources & Market Entry:
7 6 3 6
Customer Values, Global Marketing,
Cultural Differences
National Differences & CSR: Global
8 Institutional Gaps, Ethical Dilemmas, 3 3 3
CSR
Total 30 15 30

Note: Content details until level 3 heading.Time allocation in detail until level 2 heading.
Make sure that the total time is exactly with the course’s credit.

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 5.2. Schedule of lectures (See the powerpoint)

6. COURSE ASSESSMENT
You can provide assessment items as amanageable workload for students: e.g.
Assignments/Short essays/Reports, Research Papers, Oral Presentations, Class Particpation,
Problem Sets, Mid-Term/Final Exams (in class versus take home).
The FTU set the assessment schedule of participation – mid term – final at 10%-
30%-60%. But you need to make detail provision on each assessment (how many time, what
form and time allowance).

Assessment Rate Form of Time

Assessment allowance
Class participation 10%
Mid-term assessment 35%
Final-term exam incl. Case Project 55%
Note: Provide brief but detail descriptions of the course assignments, mid-term and
final exams for the students:

Assignments/problem sets/reports
Provide general information on type (group, length, and when due). Detailed
information can be distributed during the term.

 Students should have read the assigned reading materials, as found in the course
schedule, prior to the class sessions. Due at the beginning of the respective
class.
 For the Case Study sessions (lecture Sessions Nos. 2, 6, 12, and 14), prepare a
one-page note answering the Study Questions (Lecture 2), the Next Steps
(Lecture 6), the Case Questions (Lecture 12) and Goqing Forward (Lecture 14).
Due at the beginning of the respective class.

Mid-term exam
 Closed Book Test Covering the Course Contents 1 through 4.
 80% multiple choice, 20% essay.

Final exam
 Closed Book Test Covering the Course Contents 5 through 8.
 80% multiple choice, 20% essay.

DEAN OF HEAD OF DEPARTMENT

FACULTY

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Lecture Title (Students’ preparation) Assessment
RequiredPre-reading Materials
Wed, Introduction to IB:  PWC (6)
28 Aug  Peter Zámborský (1),
Chapters 1, 2 and 5.
Case study: Digital Divide Data  Anju Mathew, et.al. (10)
Trade & Investment:  Peter Zámborský (1),
Fri, Chapters 3 and 4.
30 Aug  Pankaj Ghemawat (4)

Mon, Theories of Trade:  Swiss National Centre of

2 Sep Competence in Research (7)
Political, Legal & Economic  Peter Zámborský (1),
Wed, National Difference and Global Chapters 6 to 8.
4 Sep Integration:  Pankaj Ghemawat, et.al. (2)
 Kenichi Ohmae (16)
Case study: Pakistan: A Story of  Sameer Sabir, et.al. (13)
Technology, Entrepreneurs and
Global Networks
Fri, Midterm Exam Mid term exam
6 Sep
Foreign Exchange Market &  Peter Zámborský (1),
Global Financial Institutions: Chapters 9 and 10.

Global Strategy:  Peter Zámborský (1),

Mon,
9 Sep Chapters 11 and 13.
 Daniel Gross (15).
Cultural Difference,  Peter Zámborský (1),
Wed, Competition, Resources & Chapters 14 to 16.
11 Sep Market Entry:  Pankaj Ghemawat and
Sebastian Reiche (5)
Case study: McDonald's India  Amit Rangnekar (10)
Entry Strategy
Fri National Differences & CSR:  Peter Zámborský (1),
13 Sep Chapter 17.
Case study: Nike Considered –  Rebecca Henderson, et.al.
Getting Traction on Sustainability (12)
Mon Company Visit
16 Seo
Date to Final Exam Final Exam
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