AMAZON INDIA

KNOW YOUR COMPANY

1. Full name of the company : AMAZON

2. Amazon logo :

3. Amazon Website : Amazon.com

4.About company : It is the worlds largest

e-commerce marketplace , AI assistant provider, and cloud computing

platform as measured by revenue and market capitalization. Amazon is
the largest internet company by revenue in the world.

5. Brief description :
 Amazon (Amazon.com) is the world's largest online retailer and a
prominent cloud services provider. ... Amazon's Elastic Compute
Cloud (EC2) and Simple Storage Service (S3) are the backbone of
the company's large and growing collection of Web services.
 Amazon is known for its disruption of well-established industries
through technological and innovation and mass scale.
 Amazon is the largest internet company by revenue in the world.

6.Vision and Mission :

 Amazon mission and vision statements contribute to the company’s
status as one of the largest online retailers in the world.
 This success is attributed to stringent measures to ensure that the
vision and mission statements are fulfilled.
 the corporate vision statement provides organizational direction
toward a desired future condition of the business.
 the corporate mission statement presents business goals and guides
strategic management in the company. Based on this business
analysis case, Amazon’s mission statement focuses on effective and
high-quality service.

7. Leadership including the founders :

 Jeffrey Preston Bezos is an American technology entrepreneur and
investor.
 He is the founder, CEO, and president of Amazon.

8. Company’s financial health including revenue of the

company :
 the company was briefly valued at nearly $1 trillion in 2018. At the start of
2019, when Amazon released its 10-k and Annual Report, it had a market
capitalization of $755.7 billion.
 The company's net income more than tripled last year from $3 billion in
2017 to $10.1 billion in 2018.
 This income growth was powered by a 31% gain in revenue, from $177.9
billion in 2017 to $232.9 billion in 2018.
 Amazon makes money through its retail, cloud service, and digital ad
service businesses.
 In 2018, Amazon made $7.2 billion in domestic sales, while losing $2.1
billion in international sales.
 Amazon Web Services (AWS), Amazon's cloud service, generated nearly
$7.3 billion in operating income in 2018, more than half of Amazon's total.
 Amazon Advertising Services, one of company's fastest growing
businesses, sold $10.1 billion in 2018.

9.Culture / Values of the company:

 Amazon agreed on five core values and wrote them down on a
whiteboard in a conference room:
 customer obsession,
 frugality,
 bias for action,
 ownership,
 high bar for talent.
 Amazon would add a sixth value, innovation.

10. Company Headquarter including branch locations:

 Amazon's global headquarters are in more than 40 owned and leased buildings spread
across Seattle's adjacent South Lake Union, Denny Triangle,
and Downtown neighbourhoods
 The first 14 buildings Amazon occupied in South Lake Union were developed primarily
by Vulcan, Inc. from 2008 onward, the first 11 of which were acquired from Vulcan in 2012
at a cost of $1.16 billion.
 The company was previously headquartered in rented space within the Pacific Medical
Center, located in the city's Beacon Hill neighborhood, from 1998 to 2011.
 Amazon is currently building a new four tower, four low-rise, complex in Seattle's Denny
Triangle neighborhood to serve as the primary headquarters, though it will retain many of
the earlier purchased buildings to house its more than 45,000 corporate employees in the
Seattle area.

 While much of Amazon's software development occurs in Seattle, the company employs
software developers in centers across the globe. Some of these sites are run by an
Amazon subsidiary called A2Z Development.

 North America

United state

Austin, TX

Cambridge, MA

Cupertino, CA

 Canada

Toronto, ON

Vancouver, BC

 Asia

Israel

Tel Aviv

Haifa

11. No. of Employees :

2005, 12,000 employees

 Today, it has 100 million members, who also get everything from streaming
video to Whole Foods discounts.


12. Number of clients and names of important ones:

As of March 2019, the board of directors is:[27]

 Jeff Bezos, President, CEO, and Chairman

 Tom Aberg, Managing partner, Madrone Venture Group
 Rosalind Brewer, Group President, and COO, Starbucks
 Jamie Gorelick, partner, Wilmer Cutler Pickering Hale, and Dorr
 Daniel P. Hotelier, Dean and Vice Provost, Cornell University
 Judy McGrath, former CEO, MTV Networks
 Indra Nooyi, former CEO, PepsiCo
 Jon Rubinstein, former Chairman, and CEO, Palm, Inc.
 Thomas O. Ryder, former Chairman, and CEO, Reader's Digest Association
 Patty Stonesifer, President, and CEO, Martha's Table
 Wendell P. Weeks, Chairman, President, and CEO, Corning Inc.

13. Recent Products and services offered:

 Amazon product lines include several media (books, DVDs, music CDs, videotapes, and
software), apparel, baby products, consumer electronics, beauty products, gourmet food,
groceries, health and personal-care items, industrial & scientific supplies, kitchen
items, jewellery and watches, lawn and garden items, musical instruments, sporting
goods, tools, automotive items and toys & games.
 In early 2017, Amazon launched a line of snack foods under the name Wickedly
Prime.[91] The products, such as chips and cookies are only available to Amazon
Prime members.
  Amazon Chime users can now screen share from Mozilla Firefox or Google Chrome
without installing any extensions or downloading a plug-in on Microsoft Windows,
macOS, Linux and Chrome OS desktop devices. Chime now leverages the Web APIs
available in Mozilla Firefox version 66 and higher or Google Chrome version 72 and
higher to deliver native screen share capabilities. In three clicks, any attendee using
these browsers can join a Chime meeting and start sharing an application window or the
entire screen with other participants. There is no need for pre-meeting testing or setup as
all attendees, even those that work in highly regulated environments and are blocked
from making changes to their devices, can now share content during Chime meetings
without the need for IT intervention.

14. Useful Facts of the company:

 The internet store Amazon.com was created on July 5, 1994. Part of the society was
quite sceptical, but the company's growth rate turned out to be pretty fast. In 1999
Amazon was considered the most interesting and wealthy company, while the
founder Jeff Bezos was named the Person of the Year by the TIME magazine. Since
then the company has never stopped.
 Amazon's founder Jeff Bezos is also the richest person on earth, with 111.2 billion
US dollars, according to the "Forbes" magazine. The economists also predict that he
will be the first trillionaire on earth.
 . The first item from the billionaire garage - the book was sold in 1995 and it was
Fluid Concepts & Creative Analogies.
 On the Amazon logo, the arrow is directed from a to z, which means that anything
can be bought on Amazon.com
 All employees of Amazon, including Jeff Bezos, work every two days in a 2-day
customer service table.
 Amazon created the first electronic book reader Amazon Kindle, which significantly
changed the reading of the book and increased the number of amateur readers. The
first generation Kindle was released on November 19, 2007 and was sold for $ 399.

15. Competitors
Here are Amazon's biggest competitors and their respective industries:

 Walmart (e-commerce, retail, grocery, India)

 Costco Wholesale (NASDAQ:COST) (retail, Amazon Prime)
 Target (NYSE:TGT) (retail, fast shipping)
 Alphabet (NASDAQ:GOOG) (NASDAQ:GOOGL) (product search, cloud computing, voice-
activated technology)
 Microsoft (NASDAQ:MSFT) (cloud computing)
 eBay (e-commerce, marketplace)
 Netflix (NASDAQ:NFLX) (video streaming)
 Etsy (NASDAQ:ETSY) (e-commerce)
 UPS (NYSE:UPS) (logistics, delivery)
 FedEx (NYSE:FDX) (logistics, delivery)

15. New Technology/ areas company is expanding into:

 Amazon is expanding into grocery shopping after agreeing a deal to sell
Morrisons food. But that is not the only initiative the ambitious US
company is investing in:

 FASHION
 LOANS
 PHYSICAL SHOPS
 DRONES
 GROCERIES
 FRESH AND FROZEN MORRISONS FOOD

 Amazing Technologies Developed By Amazon

 Amazon Dash Button

 Amazon Fresh
 Amazon Prime Air
 Amazon Fire TV
 Amazon Fire Phone

16. Public or private and their stock prices in share

Market:
o Few investors could have foreseen that it would gain about
50,000% in the two decades after its initial public offering.
One thousand dollars invested at the closing price on
Amazon's IPO day would be worth over nearly half a
million dollars 20 years later. Of course one investor who
has been there during the entire history of Amazon stock is
Jeff Bezos. Putting him on path to become the world’s
richest person. For context in 2016, Bezos sold $1.4 billion
 of Amazon stock in total. Yet in 2017 because Amazon's
shares have run up sharply in the past year the Amazon
CEO sold about $941 million of Amazon stock in a three
day period, as part of a scheduled sell. That kind of return
escaped many analysts and even investors as seasoned as
Warren Buffett, the Berkshire Hathaway CEO who recently
said he was "too dumb to realize what was going to
happen."