Communication

Studies Approaches
Neal Alarcon
Joana de Lara
Jannie Iyog
Glen Terania
What is
Communication
Studies?
 COMMUNICATION STUDIES

VERBAL WRITTEN NONVERBAL

SOCIAL
SCIENCES HUMANITIES
Approaches
 Approaches

International Global Cross-Cultural Intercultural

● Mediated communication
among countries
● Looks into communication
between governments
● Concerned with the ● Refers to studying a ● Studies first-hand interaction
mobility of specific phenomena among individuals of diverse
information among and how it is being cultures
different individuals handled by different ● Stresses importance on the
and institutions countries diversity of backgrounds of
across countries communicators
Origin
Show where you are in the process and what’s left to tackle

January October
June 20XX
20XX
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20XX
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Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec

March 20XX July 20XX

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What
now?
Iceberg
Only 10% is visible
Solid, well defined
External Internal Culture
Culture
Culture is vague
Is culture tied
with
nationality?
How We See Others

Interactions
Factual Can be personal
Emotional Familiarity with the culture
Subconscious feelings
Stereotypes
Our own way of simplifying other people’s
culture
What Keep an open mind
Ask questions
to do? Know your prejudices