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    Sai Swaroop Mandal
    10 vizualizări8 pagini
    Sporternity is a sports discovery app that allows users to find other people nearby interested in the same sports, book fields and facilities, access equipment, and build a sports community. The app aims to target India's large youth population, especially in urban and suburban areas of Delhi NCR, by making it easy to discover new sports partners and play various sports locally. Market research suggests there is strong potential given Delhi NCR's large youth population and ability to later expand to other major cities with large college-going demographics.

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    Sporternity is a sports discovery app that allows users to find other people nearby interested in the same sports, book fields and facilities, access equipment, and build a sports community. The app aims to target India's large youth population, especially in urban and suburban areas of Delhi NCR, by making it easy to discover new sports partners and play various sports locally. Market research suggests there is strong potential given Delhi NCR's large youth population and ability to later expand to other major cities with large college-going demographics.

    Drepturi de autor:

    © All Rights Reserved
    Descărcați ca PDF, TXT sau citiți online pe Scribd
    Indicator pentru conținut neadecvat
    10 vizualizări8 pagini

    EO Groupsubmission

    Încărcat de

    Sai Swaroop Mandal
    Sporternity is a sports discovery app that allows users to find other people nearby interested in the same sports, book fields and facilities, access equipment, and build a sports community. The app aims to target India's large youth population, especially in urban and suburban areas of Delhi NCR, by making it easy to discover new sports partners and play various sports locally. Market research suggests there is strong potential given Delhi NCR's large youth population and ability to later expand to other major cities with large college-going demographics.

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    Descărcați ca PDF, TXT sau citiți online pe Scribd
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    din 8

    SPORTERNITY

    JUST PLAY IT
    Sporternity is a sports discovery app that helps you find people and play
    different sports around you

    Finding people who want to play the same sport at the same time.

    Aggregate service providers like academies , stadiums and sports ground to


    find the best place to play

    Book your preferred slot online. Play your favourite sport just one click away

    No longer need to pick up sports that your friends or neighbours play.


    Discover people around you with the similar profiles and play sports of your
    own choice
    Find your Sports Buddy Play at your favorite
    Youth, sports professionals turf
    and all sports enthusiats all at Explore locations near you at
    one place! your convinience.

    Build your sports


    Sports equipments on
    community
    the go
    Collaborate with new people
    Hassle free access to sports
    to promote the spirit of
    equipments
    sports
    Market Potential

    Delhi NCR has a youth population around 65 laks (15-34)


    which are most likely to use our product.
    In the long term we can extend to tier 1 cities which has
    a great potential due to the large number of college
    going population
    In tier 1 cities which has a population of 10 crore we can
    target the youth (6 crore) 
    Services can be extended to varied and different sports
    like polo,pool,shooting,bowling etc for people with
    specific sporting interests (5 lakhs)
    Segmentation and Targeting

    DEMOGRAPHY GEOGRAPHY PSYCHOGRAPHY


    Targeting on the basis on age- Targeting the urbnan and Sports oriented, outdoor oriented
    working professionals, college sururban regions of Delhi NCR  people
    going students and school
    children
    Easy and convenient
    location

    Brand Mantra

    Totally
    Creating sports community
    integrated
    anywhere and everywhere
    system Customer
    friendly
    services

    Local involvement

    24 hours
    access to
    sports
    facilities
    Different models of Launching in Delhi-NCR Bloggers, YouTubers,
    payments region. Find the perfect Sports academies,
    Per day basis- 100 per place for playing your digital and social media
    entry favorite sports. Explore marketing, sponsoring
    Montly - 2500 the nearby the sports events and
    surroundings. fests for promotions.
    FINANCIALS

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