Trevor Galbraith

- Publisher

Content
Technical Articles
Each issue will contain solution-led technical articles that are supported by
factual content and quantative data and are free from commercial bias. Articles
Welcome will address, but are not limited to, the following topics:

Welcome to Global Solar Technology, a

dedicated publication for the photovoltaic
• Building-integrated PV • Saws for cropping,
and solar manufacturing industry. Solar
• Cell testers and cell sorters squaring, wafer dicing
technology has been identified as the
• Charge controllers • Screen printers & printing pastes
only renewable energy source that has
• Deposition systems and coatings • Solar modules
the potential capacity to meet the world’s
• Diffusion furnaces / • Solar simulators for modules
future energy requirements.
Laminators & encapsulation materials • Tabbers, stringers & ribbon
• Inspection systems • Tandem cells
The solar industry is expanding
• On-grid inverters • Wafer etching equipment
expotentially. Through emerging
technologies and heightened government
interest, fuelled by rising fossil fuel prices.
This demand is also driving new suppliers
Submitting technical articles
of equipment and materials to enter this
To submit technical articles, please send a 60-100 word Abstract to editor@
fast-growing market, almost on a daily basis.
globalsolartechnology.com. Final articles should not exceed 3,000 words, less 150
words per image, table or graph. Author’s should also send 6-8 Keywords and a 40-
Trafalgar Publications is in a unique position 60 word biography of the principle author’s (max. 3)
to address these diverse geographic and
technically challenged markets through it Press releases and news
global footprint of technology magazines
and websites in the Americas, Europe and Industry News
throughout Asia. The latest news on new manufacturing facilities, mergers,
acquisitions and senior personnel appointments.
Global Solar Technology is bi-monthly and
is supported by vibrant and information- New Products
rich websites and monthly Newsletters. Highlights of the latest new product introduction with details
The publications will seek to add to of their features and benefits and contact information for
the body of knowledge in this rapidly- further details.
expanding technology sector and educate
and inform PV engineers on new and Association News
emerging technologies impacting the News from trade associations and learned societies on Standards, new legislation
solar manufacturing industry through and major association conferences around the world.
cooperation with academia, consultants
and manufacturers involved in the industry. International Diary
A list of the major upcoming exhibitions and conferences around the globe.
Please join us on this exciting journey!
Web Insights
A section that details all the highlights from www.globalsolartechnology.com plus information on other major web-based
news from around the industry.

To submit news items to Global Solar Technology, please send your press releases to news@globalsolartechnology.com.
Images should be sent separately as 300dpi jpg files.

Columnists

Global Solar Technology will also feature regular columns from industry experts and regional editors exploring the latest
technical and business developments in the PV industry.

Jon Custer-Topai

Jon Custer-Topai is Vice President of Custer Consulting Group, a market research company that
offers a daily news service and market reports for the solar industry. He co-authors a monthly
column in Global SMT & Packaging and is a member of the IPC. Jon lives in Windsor, California
and can be reached at 707 620-0053 or jon@custerconsulting.com

Debasish Choudhury

Debasish Choudhury is based in New Delhi, India and is Global Solar Technology’s Regional Editor
– Asia-Pacific. Debasish has four years experience liasing and reporting on solar technology
activities in the Indian sub-continent.

www.globalsolartechnology.com
Circulation
Global Solar Technology will be distributed to over 10,000 qualified PV engineers around the world. Additional issues will also
be printed for major trade shows and conferences.

Readership groups
• Presidents/CEOs • Test managers
• CFO’s • HR managers
• COO’s • PV engineers
• Production managers • Sales & Marketing
• Quality managers • Other

Readers by Job Title

Readers by Geography

www.globalsolartechnology.com
Publishing Schedule

Events/Bonus News-in Advertising Publication

Issue Date Features
Distribution Deadline Deadline Date

European PV Conference, Valen-

Vol.1 No.1 cia Spain, 1-5 September
Printing, deposition
Sep/Oct 08 Aug 2 Aug 9 Aug 16
materials, coatings
Solar Power, San Diego, CA, USA,
13-16 October

Diffusion ovens,
Vol.1 No2 PV Tech Milan, Italy
thin-film technology,
Nov/Dec 08 25-28 November Oct 4 Oct 11 Oct 18
wafer dicing/han-
dling
Int. PV Science and Engineering
Vol.2 No.1 Tandem cells
Conference, Calcutta, India
Jan/Feb 09 Tabbers, Stringers, Dec 5 Dec 12 Dec 19
19 - 23 January
Ribbons

Photovoltaic Technology Show,

Shanghai, China
4-6 March
Vol.2 No.2
Printing, deposition Asia Solar Photovoltaic Show
Mar/Apr 09 Feb 6 Feb 13 Feb 20
materials, coatings Shanghai, China
March 31 to April 1

PV Tech Expo, Shanghai, China

21 - 24 April
Buffalo, NY, USA
8 - 14 May
Vol.2 No.3 Wafer Etching, wafer
May/Jun 09 sawing/ Apr 10 Apr 17 Apr 24
Photovoltaic Technology Show,
handling
Shenzhen, China
27 - 29 May
Vol.2 No.4 European PV Conference – dates
Wafer inspection,
Jul/Aug 09 to be confirmed - see website for Jun 12 Jun 19 Jun 26
Charge controllers
full listing
Diffusion ovens, ISES Solar World Conference,
Vol.2 No.5
thin-film technology, Johannesburg, South Africa
Sep/Oct 09 Aug 7 Aug 14 Aug 21
wafer dicing/han- 11 - 14 October
dling
Vol.2 No.6
Industry review, To be confirmed - see website for
Nov/Dec 09 Oct 9 Oct 16 Oct 23
Awards Issue full listing

www.globalsolartechnology.com
Marketing Opportunities
Print magazine
Research has proven that display advertising is still the leading form of advertising
in terms of “stickiness”. In other words, it makes the most impact and remains in the
readers mind the longest, over any other form of advertising.

Advertisers in Global Solar Technology have a unique opportunity to increase the

impact of their print advertising in the electronic edition by adding flash movement
to their advertisement or embedding video demonstrations for a small additional
premium.

Websites
www.globalsolartechnology.com is an international website, supported by
local language editions in China and India. Each website offers the
following promotions:

Banner advertisements
Banners are accepted in a variety of sizes and can be dynamic (using flash)
or simply flat, containing a strong message.

Video advertising
Video advertisements can be embedded into our Homepage (4 rotations)
and provide an excellent, high visibility opportunity on the front page of our website.

Video Sponsor Packages

Video Value Packages are offered at major trade shows around the world. Global Solar
Technology will make up a video advertisement to display on strategically located
monitors around these events, with literature pockets for your promotional materials
at the front. Sponsors videos are played between news items and other information
about the Conference/Exhibition.

Sponsors also receive branding on pre-show newsletters and an on-site interview or Product Showcase during the show. In
most cases, this will appear on Day Two at the show and will be available on the Show Central area for one year.

www.globalsolartechnology.com
Text advertisements
Textual advertisements have been shown to produce a higher rate of click-thru’s than traditional banner ads, especially if they
are cleverly written and contain a technical hook to lure the reader to click for more information.

White papers
White papers offer an opportunity to educate readers on complex technologies, or where greater in-depth explanation is
required. Articles are rotated onto the Homepage and can be accessed in our Technical Article archive.

Webinars
Educate your audience using all the interactive features of the internet. Global Solar Technology will promote your live
webinar event through the magazine, website and newsletter products. The webinar engine enables you to make your
presentation using streaming audio, video and powerpoint. Additional features, such as polling and question boxes make this
a dynamic and interactive platform. Companies organising webinars also receive full contact details on all viewers attending
the event, or downloading the recording up to 12 months later.

Job Centre
A dynamic job site is available through our partnership with www.solarjobs.us. This busy platform links directly from www.
globalsolartechnolgy.com and provides a full range of services for both jobseekers and employers at extremely competitive
rates.

Newsletters
Newsletters are regarded as a “push” technology, as they are delivered to readers Inboxes every day. Every reader who clicks
on a news story is channelled through to the full story on our website. A range of banners and text-ad positions are available.

Exhibitions and Conferences

Global Solar Technology will exhibit and distribute bonus issues of the magazine at every major trade show and conference
around the world.

www.globalsolartechnology.com
Technical Specifications
Advertisements can be accepted in the following sizes:

Full page, trim size203 mm (8”)275 mm (10 4/5”) Double page, trim size1406 mm (16”)275 mm (10 4/5”)
Full page with bleed211 mm (8 1/2”)285 mm (11 1/4”) Double page, with bleed1416 (16 2/5”)285 mm (11 1/4”)
Full page, type area178 mm (7”)254 mm (10”) Double page, type area1318 mm (15”)254 mm (10”)

2/3 page 1/2 vertical 1/2 island

114 mm (4 1/2”) 248 mm (9 3/4”) 87 mm (3 3/8”) 248 mm (9 3/4”) 114 mm (4 1/2”) 187 mm (7 3/8”)

1/2 horizontal 1/3 vertical 1/4 page

178 mm (7”) 124 mm (4 7/8”) 57 mm (2 1/4”) 248 mm (9 3/4”) 87 mm (3 3/8”)124 mm (4 7/8”
Mechanical Requirements

We prefer to receive files in high resolution (minimum 300dpi) Adobe® PDF format.

We also accept the following files:

• Quark Express®
• Adobe® InDesign
• Adobe® Photoshop (JPEG, EPS, TIFF)
• Adobe® Illustrator (EPS)
Images should be supplied as 300dpi, line art scanned at 1200dpi.

A colour printout or Acrobat® PDF file for proofing purposes should accompany all artwork that isn’t submitted as PDF.

Submit artwork on CD or via Internet by email or FTP. Files can be uploaded to our FTP site by clicking on the “INFO” tab on
the Homepage and then “Advertising Dropbox”.

Files under 5Mb can be emailed to hglackey@globalsolartechnology.com.

We no longer accept filmwork for publication.

Top banner
468 x 60 pixels

Tile advertisement
120 x 120 pixels

Video advertisement
120 x 240 pixels

Skyscraper advertisement
120 x 240 pixels

www.globalsolartechnology.com
 For editorial and advertising contacts,
please visit www.globalsolartechnology.com

Editorial offices

Europe
Global Solar Technology
Trafalgar Publications Ltd
8 Talbot Hill Road
Bournemouth
Dorset BH9 2JT
United Kingdom
Tel: +44 (0)1202 388997

United States
Global Solar Technology
Trafalgar Publications Ltd
PO Box 7579
Naples, FL 34112
USA
Tel: +1 (239) 567 9736

Asia
Global Solar Technology
Trafalgar Publications Ltd
1501-4,Jianxiang Yuan
No.209 Beisihuan Road
Haidian district
Beijing(100083)
PR China.
Tel: +86-13311021565