Documente Academic
Documente Profesional
Documente Cultură
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E-COMMERCE
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E-COMMERCE: APPLICATION AND SECURITIES
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INTERNET AND JAVA PROGRAMMING
1. If you look for the best internet tools online to have a leg up on the competition,
assemble the top list of internet tools and describe them with suitable illustrations.
2. HTML has been traditionally used for building web applications and web pages
that in turn, help in building a dynamic website. By using HTML programming
language develop a business website for your own online business.
4. Develop a JDBC application for storing and retrieving the vendor details from a
database of a Jewelry shop.
1. Design and develop web page with Java script for calculating the total price
amount of the online purchased items of an electronics shop.
ii) Explain the data types, Variables, Operators and error dealing in VB Script.
3. Explain the three types of session bean and its applications. Explain the steps
Sir/ Madam
Prof.Dr.N.Palaniappan.,MBA.,MCom.,MPhil.,PhD. has 15 years of teaching
experience in MBA Business schools. For last fifteen years
Prof.Dr.N.Palaniappan.,MBA.,MCom.,MPhil.,PhD has taught various subjects
from Marketing, Finance, Human Resource Management, Information Systems,
International Business and General Specializations. He has written many research
papers and case studies.
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Sir/ Madam
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STRATEGIC MANAGEMENT
1. Take an imaginary situation relating to pricing or investment policy in a selected
industry in which there are few sellers and show how the adoption of different
strategies by a leading player defines different possible paths. Use a decision tree
to illustrate these different possible paths.
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GLOBAL MARKETING
4. Illustrate the various measures taken for export promotion and give a detailed
note on export licensing procedure.
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1. Develop a Conceptual and ER model with DFD for online education student
centric learning process.
2. Describe how logical and physical design with dialogues can use in system
development and implementation with real time example.
3. Elaborate the various types of databases available and its use in business
applications.
4. Why some of the new system implementation fails? Explain how this can be
overcome and identify ways to increase the success rate.
Sir/ Madam
Prof.Dr.N.Palaniappan.,MBA.,MCom.,MPhil.,PhD. has 15 years of teaching
experience in MBA Business schools. For last fifteen years
Prof.Dr.N.Palaniappan.,MBA.,MCom.,MPhil.,PhD has taught various subjects
from Marketing, Finance, Human Resource Management, Information Systems,
International Business and General Specializations. He has written many research
papers and case studies.
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at palaniappanmail@gmail.com. He does help/guide for the below question. If
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2. Place yourself in the position of being the head of HR department, how might
formally written job description help you to manage your work unit? What would
happen if your company decided not to use any job description at all?
3. What steps do you propose to take in case of a lay off caused by (a) Seasonal
fluctuations in demand
4. Give some examples of situation in which you wanted to do a great job but were
prevented from doing so. What was the impact on you, and what would this
suggest to you in your efforts to motivate other people to perform
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4. Amazon.com has been an early winner in the on-line book business. Which
market segment has Amazon served? Are the Amazon target market segments in
the United States and the rest of the world identical?
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1. Understand the factors that affect exchange rates in the short and long run and
how disequilibrium may occur in the exchange rate market
2."In the absence of a common currency throughout the world, a series of problems
arise in International cash management." What are these problems? How can these
problems be overcome?
3. An export company wants to raise capital from international markets. What are
the basic considerations the firm should take into account while making this
international financing decision? Explain
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1. In today’s business environment, what (in your opinion) are the most important
responsibilities of a logistics manager in overcoming competition? Support your
views.
4. As tough competition is going on in the market in all the fields, device strategies
to face competition of chain of stores like Big Bazaar. Explain your views based on
logistics management.
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GLOBAL STRATEGIC MANAGEMENT
4. Discuss the age diversity issues at Ashok Leyland Limited (ALL), India’s
second largest commercial vehicle manufacturers. Explain how can eliminate this
issue from all.
1. Elucidate the export and import financing schemes provided by the government.
2. “BOT has a clear and dynamic role in advising government on relevant issues
connected with foreign trade” – Discuss.
3. Exports made on re-export basis shall not be counted for reorganization, why? 4.
“Permissible credits in the EEFC.” –Discuss.
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2. Identify the principal methods that companies might use in assessing and
reviewing opportunities across international markets. Suggest alternate means by
which firms can prioritise and segment international markets.
3. How can you draw a strategy canvas for a software company for international
positioning of its products and services?
4. How do social and cultural influence the impact on international consumer
behaviour.
2. Inflation rate as well as interest rates will affect the value of currency rates –
Discuss.
3. “Export incentives are major factors to encourage the EXIM business”- Are you
agree?
4. “Credit Insurance agencies will help the exporter & importer in financial
payments” – prove it.
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2. Create a branding program for a FMCG product of your choice. Provide full
description of the company’s brand hierarchy, brand portfolio, brand’s current
marketplace and the way in which the firm is addressing branding through its
marketing mix. Explain how you would characterize the positioning of your brand.
3. Explain the traditional services marking mix and describe the expanded mix
for services. Discuss the marketing mix as applicable to banking service sector.
MARKETING RESEARCH
1. ABC cookies are planning to launch a new line of cookies and want to
assess the market size. The cookies have a mixed chocolate – jack fruit flavour and
will be targeted at the premium end of the market. Discus the six W’s of a
descriptive research design that may be adopted.
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CONSUMER BEHAVIOUR
1. Review the activities undertaken by marketing oriented firms and show the
relevance of consumer behavior of each activity.
d) Adding an attribute
3. What kind of marketing and socio cultural inputs would influence the
purchase of
4. Think of a recent major purchase your family has made. Analyze the roles
performed by various family members in terms of the following consumption
roles:
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RURAL MARKETING
3. “Going rural is the need of the hour”. Keeping this statement into account,
suggest the various roadblocks which the marketers have to overcome in order to
successfully launch their product in rural markets.
4. Explain the various changes which are required to be made in the
promotional strategy of a company for successfully promoting a product in rural
markets
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Sir/ Madam
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STRATEGIC MANAGEMENT
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E-COMMERCE
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3. “Every data collection method has its own built-in biases. Therefore,
resorting to multi method of data collection is only going to compound the biases”.
How do you critique this statement?
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2. Power and politics are associated factors .As a management student how
would you relate and compare both power and politics in organizational
development context.
2. Identify the ways and options to fill performance gaps- with example.
3. HR functionaries are better suited to become trainers than line managers.
They don’t require training as they are experts in training. Give at least four
arguments for against this statement.
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LABOUR WELFARE
1) Elucidate and discuss the various obstacles in the growth of Trade Unions in
India.
2) Explain the concept and objectives of ‘Social Security’. Give a brief account
of the various social security schemes available in India.
INDUSTRIAL RELATIONS
3. The industrial relations can be viewed from the various angles which may range
from the economic and social, political to the legal, psychological and managerial.
But none of these give a perfect view of industrial relations but certainly adds to
our intellectual dimensions in this context – Critically evaluate the statement and
relate any two approaches of industrial relations system to the above
circumstances.
4. The effect of both strikes and lockouts are the same, as they both ensure that
workers will be away from work. Examine whether and why management wants to
declare lockouts and when workers want to go on strikes. Also identify the ways
and means of resolving such disputes within the organisation and through
alternative mechanisms.
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1. Compare and contrast wage fixation principles and practices in public and
private sector.
2. What is the basis for occupational wage differentials support with live
examples?
STRATEGIC MANAGEMENT
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E-COMMERCE
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ORGANIZATIONAL BEHAVIOUR
3. After listing out the qualities and theories of leadership view YouTube on
executive leadership and present the outcome of your perception on leadership.
4. Discuss the amount of centralization that PBS has and whether this is
functional or dysfunctional.
Solved Assignment for Annamalai University MBA SECOND YEAR 2020
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4. What are the ACID properties? Define atomicity, Consistency, isolation, and
durability and illustrate them through examples?
E-COMMERCE
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Identify the Organization that has requirement for ERP systems implementations
and make an introspection of the functionality that requires such implementation.
On behalf of the Organization prepare
4. Elaborate how data warehousing and OLAP Technology useful for data
mining.
Sir/ Madam
2. Assume that a company has decided on a COTS solution that will replace
the whole of the existing maintenance accounting system rather than simply
plugging in additional modules to deal with group accounts. Write a memorandum
to the company’s legal department outlining the important provisions that a
contract to supply this system should have.
1. Develop XML document that will hold player (Like Cricket) collection with
field for player - name, age, batting - average and highest - score. Write suitable
document type definition and schema for the XML.
2. Develop a web page for employee registration form using HTML and
validate the registration form with JavaScript.
3. What is RMI? Create a remote phone book server that maintains a file of
names and phone numbers and a client allows the user to scroll through the file
using RMI concept.
4. Create a website for a online super market. The website should have a home
page which helps the users to navigate to various other pages. Every web page in
the website gives a detailed description of different items present in the super
market. Make the website user friendly by adding relevant images and other
formatting options. The last web page should present a feedback form for the
customer.
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3. You are appointed as HR manager for a mid size leather company which is
new. Now you are asked to fix pay scale for the employees. Explain your process
of pay fixation.
4. Performance Appraisal System helps employees to identify the areas in
which they need to improve – Do You agree or disagree? Justify with the suitable
methods.
MARKETING MANAGEMENT
2. What strategies you would recommend to be followed during the four stages
of PLC? Identify one product and one service for each stage in the PLC. Give
reasons for your answer.
3. What are the objectives of pricing strategies? Discuss the merits of different
pricing techniques that you would recommend for the following products. Laptop,
Sports utility vehicle, designer tiles.
4. Do you think that social media advertisements would kill all other traditional
media? Discuss your answer with proper justification. Also explain under what
circumstances online advertisements would be highly recommended.
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FINANCIAL MANAGEMENT
2. “In managing working capital the finance manager faces the problem of
compromising the conflicting goals of liquidity and profitability”. – Comment.
What strategy should the finance manager develop to solve this problem?
4. “The success of a business concern depends upon the way in which it’s
earnings are computed, distributed and retained”- Comment on this statement.
OPERATIONS MANAGEMENT
Sir/ Madam
1. Identify five common project risk strategies employed to address the threats
in the new Mall construction. Give an example of each.
2. How the software projects are different from other project. Describe the
various phases of software project life cycle with the illustration.
STRATEGIC MANAGEMENT
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HRM : (a) LABOUR WELFARE AND INDUSTRIAL RELATIONS
2. Do you agree that the problems of social security in industries have become
complex due to inadequate training, lack of education, low wages and the failure to
make provisions against the industrial hazards by industries? Justify your stand
with valid reasons.
4. Why trade unions in India suffer from multiplicity, inter-union rivalry and
politicization? Suggest remedial measures to be taken to safeguard the trade unions
from these issues.
Sir/ Madam
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1. If training is the possible solution, then find out the best approaches in a
given situation like coaching, mentoring, feedback, classroom training, team
building – Give example.
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1. How marketing research helps for the FMCG manufacturing company for
segmenting the market.
4. What are the application areas of market research in present scenario and
explain about any three of them with examples.
3. ”The concept of a random walk in stock prices is bizarre and implies totally
irrational behaviour by the investing public. Nothing could be further from the
truth than random walk. Prices are related to fundamental economic worth is
misleading.” – Comment.
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FM: (b) MANAGEMENT OF FINANCIAL SERVICES
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1. Write your own idea about the Concept of division of labour and how it can
be applied to Production planning and control.
3. Write your prognosis for the future of Production planning and control
discipline in general.
Sir/ Madam
4. With the rise of social media, many small businesses have had to alter their
operational strategies to adapt. Social media affects business of all sizes in several
different ways. Because of social media, businesses must make their brands more
personal, market their products differently and communicate with customers in
new ways – Comment this statement with reasonable points.
INFORMATION TECHNOLOGY
1. Few eBay users believe that the use of sniping software is unfair and that
eBay should prohibit its use. Present the facts and logical arguments that would
convince eBay to prohibit the use of sniping software.
Sir/ Madam
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INTERNATIONAL FINANCE
1. Describe the current trends in the balance of payments of some of the
countries of the Asia- pacific region.
Sir/ Madam
DERIVATIVES MANAGEMENT
2. Options are the safest instrument for the investors for the investment
purpose. Options writer has limited profit and unlimited losses whereas option
buyer has limited losses and unlimited profits.” Critically evaluate the above
statements with suitable examples.
2. Describe the structure of Indian general insurance industry and explain the
products being offered by them.
3. From the balance sheet of a company of your choice, analyze all risk and
ERM from asset side and from liability’s side. Create a list of actions for the ERM
functions.
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INVESTMENT, SECURITY AND PORTFOLIO MANAGEMENT
3. ”The concept of a random walk in stock prices is bizarre and implies totally
irrational behaviour by the investing public. Nothing could be further from the
truth than random walk. Prices are related to fundamental economic worth.”
Comment
STRATEGIC MANAGEMENT
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E-COMMERCE
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Annamalai University MBA Assignments Answers 2020
Contact: Prof.Dr.N.Palaniappan.,MBA.,MCom.,MPhil.,PhD