Resume

​Max La Serra
Glenroy | Phone : 0447 14 2088 | laserramax@gmail.com

School Crossing Supervisor City Of Whittlesea March - 2015 to October - 2019

Duties
● Ensure the safe crossing of school children
● Report incidents involving parents
● Ensure vehicles are abiding the speed regulations
● Report any accidents that might happen

New Business Development Campoli Foods December 2014 February 2015

Duties
● Campoli are a small wholesaler selling mainly to pizza shops
● My role involved signing new customers up in Food Service.wholesale division
● Unfortunately cash flow became a problem for them and couldn’t keep me on.

Sales Manager Oliana Foods October - January 2015

Duties
● Managed team of 4 reps selling mainly small goods to Deli and independent’s
● Looked after key retail accounts and distributors.
● Implemented territory management for sales and logistics.
● Created Core ranges for their products and presented to Metcash for Cross
docking to Country Stores.
●

Sales Manager Marchetti fine Foods 2013 - 2014

● Managed team of 3 reps selling mainly small goods to Deli and independent’s
● Looked after key retail accounts and distributors.
● Implemented territory management for sales and logistics.
● Created Core ranges for their products and presented to Metcash for Cross docking
to Country Stores.

1
S​ALES​ M​ANAGER​ C​ONGA​ F​OODS​ 1990 - 2013

D​UTIES
● Started as a sales rep in supermarket division calling on Woolworth’s, Coles,
Franklins and IGA maintaining distribution of products.
● Managed Continental division consisting of 6 reps.
● In ten years grew sales from 10 to 13mil.
● Gross Profit from 10% to 23%.
● Prepared sales and profit budget
● Involved with the owner for overseas purchase
● Looked after key accounts
● Managed Wholesale division which involved selling to Foodservice industry.

S​TATE​ M​ANAGER​ CST C​OMPUTERS​ 1988 - 1989

D​UTIES

● Ran the Victorian office wholesaling Computer hardware and software.

● Set sales and profit budget for Victoria
● Look for new business in Tasmania.

T​ELEMARKETING​ M​ANAGER​ | ​EASTERN​ ​MICRO​ ​ELECTRONICS​ | 1986 – 1988

Duties
● Started in telemarketing wholesaling computer equipment to dealer shops
● Also managed one of their retail outlets in Ringwood​ ​called Blue Chip
computers.

Safeway Coburg 1981 - 1984

Duties

● Started on a casual basis collecting trolleys and filling shelves

● Promoted to head red leader looking after casuals
● Finished working full time assistant to the Grocery manager

Education

● St Joseph”s Christian Brothers college

● Year 7 - 10 Pascoe Vale campus
● Year 11 and HSC North melbourne campus
● 1985 - 1986 RMIT Preston sales and marketing course.

2
D​UTIES