Ans3-The above mentioned facts plays an important role in gaining the brand loyalty which is somehow

incorporated in attracting more number of customers and it is well known that it takes years to build the
trust but it will be ruined in minutes which is somehow incorporated with customer satisfaction and a
small conclusion to my answer with a saying that customer satisfaction is worthless and customer
loyalty is priceless and in context to engagement and personalisation which is verified by a comment
that if we want to bring a change in community we have to bring a change in ourselves first and we
incorporate these followed by acquisition and retention which is to be the better version of ourselves
with the scope of improvement at every step to get the outcome at its best and helpful in achieving the
goal of brand loyalty which is followed by proper managerial skills application.

Ans4-Customer relationship management is somehow incorporated at enhancing customer loyality.

Various initiatives on the establishment of customer connect,management of data etc. which relies on
some important facts such as Customer bonding that is totally dependent on trust and maintainance of
legacy which takes years to build on which in present time includes activities like personal
interaction,know the necessity,identify the essentiality and try to give the best possible outcome which
is widely acceptable to the people or targeting population that is customer satisfaction and brand legacy
with every possible means of communication.CSR activities play a vital role in achieving the goal of
customer relationship management to the fullest which is also dependent on humanity for effective
policy making and implemention to get the best possible outcome and opens the way to varied benefits
which is based on effective customer relationship that is learn through experience of the people and end
up my answer with a saying the comment that people don’t care about what you say They care about
what you build which is loyality and legacy which is totally focused in the case study very aptly.