HIGHER EDUCATION DEPARTMENT

Learning Plan
A.Y. 2019-2020

Course: E-Com – E-Commerce & Internet Marketing Date: 6/17/2019

Topic: Electronic Commerce Overview Week: 1st
Semester: First

Learning Outcome:
At the end of the week, the students will be able to:

a. To understand and appreciate the concept and adapt the importance of Ecommerce in
business world.
b. To introduce to students with the latest trends about Internet marketing.
c. To identify ecommerce application.
I. PRELIMINARIES
Asking students random questions related to
the topic for the day (Prior knowledge).
A. Review
1. How do you sell goods and services?
2. Are you a fan of shopping via internet?
Present students a video clip showing what are
the techniques did this business man become
B. Motivation
millionaire.

Let students:

- Imagine they’re own technique in

C. Activating Prior Knowledge
II. LESSON DEVELOPMENT
A. Presentation of Concept
Day 1: Electronic Commerce Overview
Day 2-3 : Features
Day 4-5: Traditional Commerce v/s
Ecommerce
becoming a successful business man or
woman in the near future?
- Motivate students to adopt the importance
of learning few techniques in marketing
world.
1. What is electronic commerce?
2. Can you give an example website that can
be called as ecommerce?
3. What is the difference between traditional
commerce and ecommerce?

Topic: Analyzing if the website presented is an

example of ecommerce website?

B. Activities - They will be grouped by 3

- Each group will be given a particular website
and discuss to the class if it is an ecommerce
website and how.
Questions for students:

1. Discuss the importance of ecommerce in

marketing.
C. Broadening of the Concept
2. Give an example of ecommerce website that
is now present in the web.
 D. Integration
EXCELLENCE/Resourcefulness

Shows love for assiduous learning and

a. Ignacian Core Values/Related research, Update knowledge and skills in a
Values
process of life-long learning, expands one’s
interests and expertise.

b. Social Orientation

c. Lesson Across Discipline

Roman 8:28

“And we know that for those who love God all

d. Faith/Biblical Reflection
things work together for good, for those who
are called according to his purpose.”

III. SUMMARY AND SYNTHESIS

IV. ASSESSMENT  Quiz will be give after the discussion

Assignment
V. PURPOSIVE ASSIGNMENT
1. What are the advantages of an ecommerce
application?

Reference: http://www.tutorialspoint.com/Ecommerce

Checked by: Mr. Edmund Enopia

Prepared by: Mr. James Bryan Torillo
IT Program Dean

Submitted Date: 6/27/2019 Checked Date:

Remarks: