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TRANSCRIPT

We
Mimi Brewster
Fred (CEO)
Fred should

Jeffrey A. Joerress CEO at Manpower


 Candidates should consider how they might use the Web to demonstrate attributes that would
make a positive impression on potential employers .

John G. Palfrey, Jr - Harvard Professor of Law


“ It’s a bid risky letting her know that we’re considering not hiring her because we Googled her.”

Michael Fertik
 follow hire Mimi if everything else checks out, and he should talk to her what has come up.

Virginia Flandes
-it is easy for HR to reach and control
Majored in modern Chinese history at
Berkeley & graduated cum laud

 Candidates should post talent more than to share the details from your latest weekend
adventures.

I'll open the door for you and arrange some interview for you.

Background:
“ Google any one hard enough, and you’ll find some dirt.”

Fred Westen & Martha Westen


-publish or suggest your opinion in web page that you has created Join in online discussion forum

 Candidates should search the internet to find anything about themselves before come up in an
interview.

CEO of Hathaway Jones


Virginia (HR)
Mimi Brewster
Work at a management consultancy then Eleanor Gaston (largest clothing, shoes, accessories co. in US)

Education:
First Impressions
Harvard Business Review
The Decision Point
 Fred should listen to his own instincts and hire Mimi .

 Fred should conversation with Mimi immediately so that they can strategize together about how to
handle potential challenges posed by employees’ online practices.

 Mimi should express her current thoughts on China reflecting on how she has fine-tuned her
perspective over the years.

They need to know what is they did in the internet and what is other think about your doing.
I can help you to create a fantasy to die for.

Danah M. Boyd
I’ve been googling Mimi Brewster, and I think there’s something we might need to worry about.”

Candidate's letter of recommendation

 Philadelphia based company


 The luxury apparel retailer
 Had fallen on hard time

- Waking up the company’s sleepy, conservative stores


- Outsourcing for some of the chain’s lower-tier brands
- Plans for radically revamping the company’s image and
product line were in the offing.
- Open new stores in 3 largest cities: Beijing, Guangzhou,
Shanghai

Doctoral Candidate at University of California, Berkeley


Human Resource VP.
Should Fred hire Mimi despite her online history?
Do:
Work Experience:
“ How an insurer had rejected a woman’s claim for disability because of chronic pain, based on
information the company had obtained from her psychologist’s notes”

Lesson for CEO and candidates :


Grown up in China (spoke mandarin &
local dialect)

 bring Mimi in to clarify the situation ,and he should ask her to provide more references for him to
check.

Virginia (HR)
Founder and CEO of Reputation Defender
Because:

You.
Hathaway Jones Co., Ltd.
She suggested that Fred might first want to get some
feedback from the company lawyers.
Mimi Brewster

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