In 1929 a small company by the name of Parle

products emerged in British dominated India. The

intent was to spread joy and cheer to children and
adults alike, all over the country with its sweets and
candies. The company knew that it wouldn’t be an
easy task, but they decided to take the brave step. A
small factory was set up in the suburbs of Mumbai, to
manufacture sweets and toffees. A decade later it was
upgraded to manufacture biscuits as well. Since then,
the Parle name has grown in all directions, won
international fame and has been sweetening people's
lives all over India and abroad.
Apart from the factories in Mumbai and Bangalore
Parle also has factories in Bahadurgarh in Haryana
and Neemrana in Rajasthan, which are the largest
biscuit and confectionery plants in the country.
Additionally, Parle Products also has 7 manufacturing
units and 51 manufacturing units on contract.

Hygiene is the precursor to every process at Parle.

From husking the wheat and melting the sugar to
delivering the final products to the supermarkets and
store shelves nationwide, care is taken at every step to
ensure the best product of long-lasting freshness.
Every batch of biscuits and confectioneries are
thoroughly checked by expert staff, using the most
modern equipment hence ensuring the same perfect
quality across the nation and abroad.
Concentrating on consumer tastes and preferences,
the Parle brand has grown from strength to strength
ever since its inception. The factories at Bahadurgarh
in Haryana and Neemrana in Rajasthan are the
largest biscuit and confectionery plants in the country.
The factory in Mumbai was the first to be set up,
followed soon by the one in Bangalore, Karnataka.
Parle Products also has 14 manufacturing units for
biscuits and 5 manufacturing units for confectioneries,
on contract.
An in-depth understanding of the Indian consumer
psyche has helped Parle evolve a marketing philosophy
that reflects the needs of the Indian masses. With
products designed keeping both health and taste in
mind, Parle appeals to both health conscious mothers
and fun loving kids. The great tradition of taste and
nutrition is consistent in every pack on the store
shelves, even today. The value-for-money positioning
allows people from all classes and age groups to enjoy
Parle products to the fullest.

Parle products have been shining with the golds and

silvers consistently at the Monde Selection ever since
they were first entered in 1971. Monde Selection is an
international institute for assessing the quality of foods
and is currently the oldest and most representative
organization in the field of selecting quality foods
worldwide.

Parle Products with its wide platter of offering of

biscuits and sweets like Parle-G, Krackjack, Monaco,
Melody, Mango bite and many others since 1929 is
also actively engaged to change & uplift the social face
of India. As a part of Corporate Social Responsibility
Policy Parle is keenly involved in the overall
development of younger generation with focused
endeavor to built New Face of India and spread
happiness & joy all over.
Parle Centre of Excellence as an institution is
dedicated to enrich the lives of people through
conducting various cultural programs across all region
to facilitate the all round development of the children.
Every year, Parle organizes Saraswati Vandana in the
state of West Bengal during the festival of Saraswati
Puja, inviting schools from all across the state to
participate. The event is one of much fanfare and
celebration, keeping alive the culture and traditions of
ages. Our involvement in cultural activities has seen
the inception of Golu Galata in Tamil Nadu, held
during Navratri. Its gives a platform to all the
members of a household to showcase their creativity
and being judged by immanent personalities.
Thousands of families participate and celebrate the
occasion on a grand scale.
These events give us a chance to interact with children
on a one-to-one basis, and promote our belief of fun
and health for the whole family.
Parle – The world of Happiness.