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BYJU’S Business Canvas

Model
BYJU’S
• Key Partnerships • Key Activities • Value Propositions • Customer Relationships • Customer Segments

Platform Data center


Chan- operations Access to good quality Online-
development education Mobile app VIRTUAL
zuckerberg IFC management
Initiative Parents
Students and
teachers
Maintain and Managing
develop IT the learning Direct Direct
Bringing quality teachers meetings calls
Times Infrastructure community
sequoia to every Student
Internet

• Key Resources • Channels Other


competitive
exams
Light speed
Lecturers. Technology Video delivery model
venture sofina Assets,serve Infrastruct Website, Facebook
partner
rs,IT ure Mobile App page
infrastructu
re etc…

verlinvest Interactive Engaging content and


Tencent graphics Retention YouTube
technology

• Cost Structure • Revenue Streams

Media
Web Business General developmen Offline
developmen developmen and Freemium Product
Data
Datacenter
center Marketing t career Offline Revenue
t and and Administrat model Purchase
cost
cost and Sales cost(Graphi counselling coaching from API
maintenanc operations ive cs and video
e cost cost
)
Competitors
• Educomp
• Meritnation
• Topper learning
• Educart
• Extramarks
• Everonn education limited
Explanation Key Partner activities
• Chan-zuckerberg Initiative partners with Byjus to leverage technology and
community driven solution to accelerate quality education byjus provide.
• Sequoia : Sequoia contributes to byjus in business development of byjus. Sequoia
helps byjus in growth with experienced people in all streams. Sequoia involves in
investment advice and strategic development of business of byjus.
• Light Speed
• Light speed is a key partner of byjus in taking care of IT infrastructure and
Technologies and helps in marketing and communication Insights for byjus and as
well as Networking opportunities.
• Tencent
• Tencent enables tech enabled learning programs and contributes to byjus in
creating quality learning education. Tencent support with high-end technology to
byjus.
• IFC
• Ifc partners with byjus to accelerate the reach of quality education
across the market. IFC encourages private sector development.
• TimesInternet
• Byjus have partnered with TimesInternet to enlarge the presence of
byjus across national and international geography. TimesInternet is an
digital publisher company so this partnership is what takes byjus
across national and international geography digitally.

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