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Each of the major video game platforms have different video specifications for
trailers; if your trailer doesn't comply, you can waste valuable time re-submitting.
The information on this page is a based on official branding guides, trailer
submission guides, and trailers clients of mine have successfully submit.
Where available I've provided links to websites that list specifications in more
detail for each platform. Your contact from each of the game platforms will be able
to get you access to the branding guidelines which contain more information about
branding than you could ever want.
At the very least this should minimize the time spent on the submission process.
Regions outside of the United States often have different ultra specific rules, so to
be 100% sure your trailer won't get rejected, contact your console representative
for exact specifications. I'll update this as necessary, but if there's a blind spot or
edge case I missed in this post please contact me with the solution!
Platforms often require separate versions for YouTube. For those just use h.264
encoding settings of 10Mbps and up
NINTENDO SWITCH
Contact your Nintendo representative for access to Nintendo logos, mnemonics,
and branding guidelines
If releasing in all regions, these are the versions you’ll need to export:
Nintendo Switch animated intro MUST COME DIRECTLY AFTER RATING WITH NO BLACK IN
BETWEEN
60 fps version
Resolution: 1280x720
Framerate: 59.94 fps
Video Codec: h.264
Bitrate Encoding: VBR 2 Pass
Video Bitrate (Target): 7300 kbps
Video Bitrate (Maximum): 8000 kbps
Keyframe Distance (frames): 60
Total Bitrate: 8 mbit/s
File Format: mp4
PLAYSTATION 4
Contact your PlayStation representative for access to PlayStation logos,
mnemonics, and branding guidelines
If releasing in all regions, these are the versions you’ll need to export:
XBOX ONE
Contact your Xbox representative for access to Xbox logos, mneumonics, and
branding guidelines
Xbox One trailers must end with Xbox One “Jump In” animated mnemonic
- Xbox exclusive games must start with Xbox One Exclusive intro mneumonic
- Trailers must end with 3 second Xbox One Mneumonic (or Xbox One/Win10
combined Mneumonic for games on both platforms)
- Each submission requires SRT subtitle/captions file. If no dialogue is present, put
"[MUSIC]" (Here's a guide for making captions in Premiere)
Resolution: 1920x1080
Audio Loudness: -16 LKFS/LUFS
Framerate: Native framerate, 29.97 preferred
STEAM
Resolution: Up to 1920x1080
Framerate: 29.97/30 fps, 59.94/60 fps
Video format: h.264 (transcoding from other formats is possible)
Audio format: AAC (transcoding from other formats is possible)
Total Bitrate: 5000+ Mbps
File format: mov, wmv, mp4
APP STORE
Panic Software has a free After Effects template file that helps you create and
preview your app preview in the resolutions for all the devices.
Click here for this AMAZING resource!
or
RATINGS
ESRB
To receive the the most current ESRB logos, icons, and guidelines. Contact the
ESRB to request access to the ARC manual. Once you have access, you'll be able
to pre-submit trailers to the ESRB to ensure they comply with their guidelines!
ESRB ratings are shown either via a full screen rating or a small icon on the
bottom left or right of the screen.
ICON SPECS:
ANIMATED GIFS
- GIFs 5 seconds or less are not required to show the rating
- GIFs 5 seconds or more require ESRB rating in bottom left or right for first 4
seconds. Must be 15% of the total vertical height of the GIF.
Rating Pending games anticipated to be T, M or AO must display this full screen rating.
PEGI
To receive the the most current PEGI logos, icons, voiceover, and guidelines.
Contact PEGI to request access.
PEGI ratings can be displayed in either of the two options. People favor the full
screen version option so that there's no icon in the bottom corner during the
trailer.
Icon logo
- Icon must be displayed during all gameplay and pre-rendered CGI game footage
& game logo, box art graphics.
- Icon can be left out during console or player footage, partner branding, hardware
intros etc.
- Icon must be displayed on bottom lefthand corner at a height of no less than 15%
of the screen.
- Icon must not be modified in any way
PHEW! Hopefully this works out for you, and your trailers get approved!
Again, if you run into problems, please contact me with problem you
encountered, and the solution that got your trailer submission accepted.
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