11/19/2019

ILOILO NATIONAL HIGH SCHOOL

SENIOR HIGH SCHOOL
Luna St. La Paz, Iloilo City

Lesson 1: Part II
Introduction to Media
and Information
Literacy
LOVELYN F. CASTRO

TOPIC OUTLINE
 Media Habits, Lifestyle and
Preferences
 Characteristics of a Media and
Information Literate Individual
 Design Media and Information
Framework.

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Learning Competencies

 editorializesthe value of being a media

and information literate individual.
MIL11/12IMIL-IIIa-3
 identifies characteristics /describes a
responsible users and competent
producers of media and information.
MIL11/12IMIL-IIIa-3
 shares to class media habits, lifestyles
and preferences. MIL11/12IMIL-IIIa-4

Specific Learning Objectives

 sharesto class media habits, lifestyles

and preferences.
 identifies
characteristics /describes a
responsible uses and competent
producers of media and information.
 Create Media and Information Design
Framework to editorialize the value of
being a media and information literate
individual.

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What are your media habits,

lifestyle and preferences as a
student?

Before the advent of Internet,

people keep themselves abreast
with the latest news around the
country or across the globe by
reading news, listening to radio
or watching TV.

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Terminologies

Habit
A recurrent, often unconscious
pattern of behavior that is acquired
through frequent repetition.

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1950’s and 1960’s

 Owning a TV was considered luxury

and only number of TV stations
existed.
 Duringthose times, students visited
museums and libraries to borrow
books or gather information for
research.

Lifestyle
 A way of life or living of
a person or group.

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Media Lifestyle
 This period(1950’s & 1960’s)-excellent
reads, good music, wholesome
entertainment shows and moving
family dramas.
 Internet -when boomed and became
full swing in 2000, it changed people’s
lifestyle and preference.

Media Lifestyle
 Teenagers
and young adults diverted to
watch movies and entertainment shows
online.
 Watchmovies and livestreaming in
YouTube, read articles online feeds or novels
(ex. Wattpad Tracks (music in Spotify)

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Media Lifestyle
 1990s
-purchasing of music and CDs
became popular.
 Today -people download or access music
from YouTube or App Store -some
became famous because their photos or
videos stood out and became viral or
circulated in the Internet
Source:
http://www.graphic.org/squirrel.html

Media Lifestyle
New terminologies are coined:
 selfie- pertains to a photo taken by oneself
then posted in social media.
 hashtag(#)-attached to a key word or phrase
so that people who might be searching for a
related topic can get information from the link
of the topic or message sought.
 netizens- people who actively engaged in the
web, drawn anything that is trending in social
media sites.

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Media Lifestyle
 Peoplealso try Photo shopping to
create artistic and spotless photos.
 Forms of Social Media
 Facebook, Twitter, Instagram and
Pinterest

Influenced people’s interest and lifestyle.

Preference

The selecting of someone or

something over another or others.

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Media Preference
The option to select over others.
 Communication remains the main reason
why people patronize different forms of
media.
 Avid users acquire newest gadgets so they
can conveniently obtain the latest news and
information, and stay connected with the
people who matter to them as well.

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CHARACTERISTICS
Responsible Users of Competent Producers of
Media Information Media Information

Refrain from bullying acts Refrain from being biased

either verbal, emotional, and does not target any
catcalling, and individual, groups or
cyberbullying. organization.

Does not use media as a Does not use media as

source of pirated works. channels for piracy.

CHARACTERISTICS
Responsible Users of Competent Producers of
Media Information Media Information

Knowledgeable about Knowledgeable about what

Netiquette may it be formal he/she shall be posting
or informal. under a specific time and
varying circumstances.
Acts as they would in real Comments legibly which
life, following the Golden have gone through several
Rule. thinking before clicking.

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CHARACTERISTICS
Responsible Users of Competent Produces of
Media Information Media Information

Create posts that are both

Never post fake news. positive and factual and
does not show falsity.

CHARACTERISTICS
Responsible Users of Competent Producers of
Media Information Media Information

Respectful, Don’t trust, just editorializes the value of being a

verify media and information literate
individual.
Don’t plagiarize Have knowledge to give fact
information
Knows how to use media Identifies the similarities and
righteously differences of media literacy,
information literacy and
technology literacy.

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APPLICATION
Media and Information Design
Framework

“Imagine yourself as a journalist. You

were tasked to write an article.
Accomplish the media and information
design framework for this article by
answering the matrix below:”

Media and Information Design

Framework

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1. Create this article using MS

Word Application
Document Size = legal size
Font Style = Arial
Font Size = 12
2. Upload this article at MIL
Portal

Form/Style
can also pertains to tone, mood, color,
font types, space, speed, direction,
balance, repetition, emphasis,
movement, rhythm, unity, contrast,
hierarchy, contrast, proportion,
alignment, proximity, pattern, others

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Medium/Format

can also pertains to the platform

that the learners would be
presenting their output (i.e.
handwritten, blogs, presentation,
others).

References

 https://www.slideshare.net/markiehmz/media-habits-lifestyle-and-
preferences

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Thank you…

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