DAVAO DOCTORS COLLEGE INC.

Gen. Malvar St., Davao City

SENIOR HIGH SCHOOL DEPARTMENT
FIRST QUARTER EXAM
SY 2019-2020
MIL- MEDIA AND INFORMATION LITERACY
General Directions:
 Read and understand each statement carefully.
 Avoid unnecessary erasures.
 Use black or blue pen only.
 Lastly, don’t cheat. Regret is not an option.

Test I- Multiple Choice (3) Media professionals should balance the public
Select the letter of the correct answer. Write your answer right to know with the personal right to privacy.
before the number.
1. Which of the following does NOT define about A. Only statement 1 is correct.
message? B. Only statement 3 is correct.
A. It is used as the medium in communication. C. Both 1 and 2 statements are correct
B. It is any form of communication. D. Both 1 and 3 statements are correct.
C. It is a collection of symbols that can be 9. Who invented the movable type machine?
organize to create meaning. A. Johann Gutenberg
D. It is an information unit that is transmitted B. Christians
from one person to another. C. Denis McQuail
2. It refers to the communication between two persons, D. Thomas Edison
whether they are verbal or non-verbal. 10. What is the first newspaper published in the
A. Mediated Interpersonal Communication Philippines?
B. Public Communication A. Diario de Manila
C. Interpersonal Communication B. La Esperanza
D. Mass Communication C. La Solidaridad
3. Refer to the following statements: D. Ang Kalayaan
(1) Communication refers to group of people 11. What is the first book printed in the Philippines?
imparting or exchanging messages. A. Doctrina Cristiana
(2) Communication is conveying message B. Codex
through non-verbal and verbal. C. Manuscript
(3) Communication is a one-way process of D. La Esperanza
reaching mutual understanding. 12. The following are examples of traditional media
EXCEPT ONE.
A. Only statement 1 is correct. A. Books
B. Only statement 3 is correct. B. Newspaper
C. Both 1 and 2 statements are correct C. Internet
D. Both 1 and 3 statements are correct. D. Radio
4. The mayor or local government official standing 13. It is the first innovation proposed by Stanford
before his constituents, telling them to be vigilant as University.
they prepare for the coming of a storm. What form A. ARPANET
of communication described in the sentence? B. Computers
A. Organizational communication C. Electronic Scanning
B. Mediated-Interpersonal communication D. TCP/IP
C. Small-group communication 14. He announced “We’re in!” as the PhilNet connection
D. Mass communication successful linked up with the global internet.
5. Which of the following describes the organizational A. Tim Berners Lee
communication? B. JCR Licklider
A. A communication that involves two to three C. Dr. John Bule
individuals interacting through the use of D. Mike Eisenberg
their voices and bodies. 15. Who cited that the newspaper is more significant
B. It is a type of communication that uses than the book?
devices. A. Fray Juan Plasencia
C. The people communicate in a working B. Joseph Turow
environment. C. Denis McQuail
D. One person is communicating to a large D. George Eastman
number of people. 16. The first movie film showed using film projector is
6. It is the process by which the receiver translates the Rough Sea at Dover. Who developed the film
source’s thoughts and ideas. projector?
A. Decoding C.) Transmitting
A. Thomas Edison
B. Feedback D.) Encoding
7. It is the actual act of sending the message. B. Louis and Augusto Lumier
A. Encoding C.) Feedback C. George Eastman
B. Decoding D.) Transmitting D. William Dickson
8. Refer to the following statements: 17. Refer to following statements:
(1) In the media, sources of information should be (1) Free press has the ability to conduct dialogue
clearly stated so that citizens can judge the and argue with the government.
relevance, reliability and potential biases.
(2) Free press is a strong rhetoric against
(2) Citizens do not have the need for timely
knowledge of important issues and trends. authoritarian states.

Media and Information Literacy 1

 DAVAO DOCTORS COLLEGE INC.
Gen. Malvar St., Davao City
SENIOR HIGH SCHOOL DEPARTMENT
FIRST QUARTER EXAM
SY 2019-2020
MIL- MEDIA AND INFORMATION LITERACY
A. Only statement 1 is correct. A. Statements 1 and 2 are correct.
B. Only statement 2 is correct. B. Statements 3 and 4 are correct.
C. Both 1 and 2 statements are correct. C. Both 1 and 4 statements are incorrect
D. Both 3 and 2 statements are incorrect.
D. Both 1 and 2 statements are incorrect.
28. Cynthia created a PowerPoint presentation of her
topic which she gathered from different internet
For items 18-21, use the following choices.
sources. In which part of the information literacy
A. Free Flow C. The Chain
process does the said activity take place?
B. The Cluster D. The Wheel
A. Synthesis
B. Use of Information
18. Most rumors or idle gossip spread through
C. Locate and Access
haphazard network.
D. Evaluation
19. A type of communication which one person is
29. Which of the following characterizes a trade
predominant.
publication?
20. It has several groups of people linked together by a
A. It is research-based information.
chain of communication.
B. It combines popular appeal and specialized
21. It is the most common pattern in which information
knowledge to attract potential consumers.
passes through a series of people linked together in
C. It serves to both inform and entertain the
the organization.
general public.
22. Ms. Ortega tasked her students to come up with a
D. It is published for specialists of a specific field.
research and formulate a title. What stage of
30. Teacher B has a collection of Digital file in his
information literacy process is she doing?
computer. Which of the following is not an example
A. Information Seeking Strategies
of digital file?
B. Task Definitions
A. audio cassette C.) jpeg
C. Locate and Access
B. text file D.) e-book
D. Use of Information
31. The students of Section Hermes are tasked to
23. The class of Grade 6 - Einstein will have an
research about the laws and policies of immigrants
experiment on their science subject. Each group are
in United States. Which of the following domains
discussing on where they will get their materials.
mostly like the students should visit?
What process did the group is performing?
A. .edu C. .net
A. Information Seeking Strategies
B. .org D. .gov
B. Use of Information
C. Evaluation
For items 32-34 Refer to the given website address:
D. Locate and Access
24. Maria researched about the importance of Media http://www.officialtacc.wixsite.com
and Information Literacy in the Books, journals and
in the internet. Which of the big six skills is Maria 32. Which of the following is the subdomain of the
performing? website?
A. Information Seeking Strategies A. officialtacc C. .com
B. Use of Information B. wixsite D. http
C. Evaluation 33. Which part of the given website is the URL?
D. Locate and Access
A. officialtacc C. .com
25. Teacher X gave a task to her students to research
B. wixsite D. http
about plagiarism. What literacy is being defined in
the situation? 34. Which is the top level domain?
A. Computer Literacy A. wixsite C. http
B. Media Literacy B. officialtacc D. .com
C. Technology Literacy 35. The following are characteristics of Indigenous
D. Information Literacy knowledge, except one.
26. Which of the following is an example of a broadcast
A. It is a means by which a culture is
media?
A. Magazine preserved.
B. Internet B. It is orally passed by generation to
C. Film generation.
D. Journals C. It is used in making decisions.
D. It should be accurate and authority
27. Refer to the following statements: checked.
(1) Books contain original research that may cover
36. It is a collection of sources of information and similar
multiple experiments or span several years.
(2) Journals contain original research and typically resources made accessible to a defined community
focus on one experiment. for reference.
(3) Books cover recent developments and events
with little time lapse. A. Library
(4) Journals published once. B. Indigenous knowledge
C. Internet
D. None of the above

Media and Information Literacy 2

 DAVAO DOCTORS COLLEGE INC.
Gen. Malvar St., Davao City
SENIOR HIGH SCHOOL DEPARTMENT
FIRST QUARTER EXAM
SY 2019-2020
MIL- MEDIA AND INFORMATION LITERACY
37. Mary is fond of reading comments in her social
media accounts while her sibling Marie, loves
reading book. What term is most likely described the
siblings?
A. Digital Access
B. Digital Divide
C. Digital Communication
D. Digital Etiquette
38. It covers the legal environment that informs and
guides the users about the ethical and productive
use of technology.
A. Digital Law
B. Digital Access
C. Digital Etiquette
D. Digital Wellness
39. Ralph is always listening and downloading music
from the internet without paying. Which of the
digital citizenship defined his action?
A. Digital Law
B. Digital Access
C. Digital Etiquette
D. Digital Wellness
40. Which of the following defined the digital
communication?
A. It includes the promotion of the well-being
of technology users.
B. It involves the legal use of Internet for
economic activities.
C. It is stated that all have full electronic
participation in society.
D. It addressed the responsible use of various
platforms and how information exchanges
will benefit the society.
41. For a group of projects at school, Mary needs to
complete some research using the Internet. Mark
does not have Internet access at home and doesn't
have any open hours at school to complete the
research. Which of the nine elements of digital
citizenship described their situation?
A. Digital Communication
B. Digital Access
C. Digital Literacy
D. Digital Rights and Responsibilities
For items 42-45, use the following choices.
A. Codes C. Genre
B. Representation D. Convention
42. It is a system of signs which create meaning.
43. It is a kind or class of things than can be broken
down into sub categories.
44. It is the generally accepted ways of doing something.
45. It is the way of presenting the reality again.
46. Which of the following types of audience referring to
a group of people who were imagined by the
communicator in the creation and dissemination of
the text?
A. Audience as people addressed
B. Audience as happening
C. Audience as people assembled
D. Audience as hearing or audition
Media and Information Literacy
47. Professor Miguel is using his cellphone to read the
news daily. Which of the following term described
his action?
A. Technology Literate
B. Media Convergence
C. Media Emerging
D. Media Literate
48. Joshua has a new set of video games. Before he
starts to play, he watched the video tutorial to
explain the mechanics of how the game works.
Which type of convention best describes of what
Joshua did?
A. Story convention
B. Narrative convention
C. Genre convention
D. Form convention
49. Which of the following describe the audience as
hearing or audition?
A. It refers to an audience who are paying
attention to media performing before them.
B. It is referred to as selected people who are
interested in The media information.
C. It refers to participatory audience
experience.
D. It refers to an audience who experienced the
reception alone or with others as an
interactive event.
50. Kim and her friends are watching concert of Mariah
Carey in the big dome. What type of audience are
they?
A. Audience as happening
B. Audience as hearing or audition
C. Audience as people assembled
D. Audience as people addressed
51. Refer to the following statements about Audience
Segmentation:
(1) It increased rates of response.
(2) It increased negative feedbacks.
(3) It increased long-term cost.
A. Statements 1 and 2 are correct.
B. Only statement 3 is correct.
C. Both 1 and 3 statements are correct
D. Only 1 statement is correct.
52. Which of the following does not describe the
concept of audience?
A. Audience is highly valued concept in media
and information production.
B. Audience is always plural.
C. Audience can be physically or virtually present.
D. Audience is heterogeneous.
53. The Unilever Company launched their new product
which is Gatsby for Men. What typology of audience
does the company is referring to?
A. Audience as happening
B. Audience as hearing or audition
C. Audience as people assembled
D. Audience as people addressed
3
 DAVAO DOCTORS COLLEGE INC.
Gen. Malvar St., Davao City
SENIOR HIGH SCHOOL DEPARTMENT
FIRST QUARTER EXAM
SY 2019-2020
MIL- MEDIA AND INFORMATION LITERACY
For items 54-57, use the following choices.

A. LONG SHOT
B. INSERT SHOT
C. MEDIUM SHOT
D. CLOSE-UP SHOT
.

54. 55.

56. 57.

For items 58-60, use the following choices. (camera angles)

A. low angle
B. aerial angle
C. high angle
D. eye-level

58.

59.

60.

“The first and worst of all frauds is to

cheat one’s self.”
Media and Information Literacy God bless!! 4