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Aditya Birla Group is an Indian multinational conglomerate, headquartered

in Worli, Mumbai, Maharashtra, India.[5][6] It operates in 34 countries with more


than 120,000 employees worldwide.[7] The group was founded by Seth Shiv
Narayan Birla in 1857. The group has interests in viscose staple fibre, metals,
cement (largest in India), viscose filament yarn, branded apparel, carbon black,
chemicals, fertilisers, insulators, financial services, and telecom.
The group had a revenue of approximately ₹3,42,930 crore (US$48.3 billion) in
year 2019.[3][8] It is the third-largest Indian private sector conglomerate
behind Tata Group with revenue of just over US$110 billion and RIL with revenue
of US$90 billion.[9]

Planet Fashion, the multi-brand, apparel-retailing arm of Madura Fashion & Lifestyle,
housing the company's in-house and other brands, is the largest chain of stores of its
kind in India. ... Madura Fashion & Lifestyle is a global supplier for premium
international brands such as Esprit, S'Oliver, MONOPRIX.

www.planetfashion.in an initiative of Madura Fashion & Lifestyle, a division of


Aditya Birla Fashion and Lifestyle is India’s largest and fastest growing branded
apparel companies and a premium lifestyle player in the retail sector. After
consolidating its market leadership with its own brands, it introduced premier
international labels, enabling Indian consumers to buy the most prestigious global
fashionwear and accessories within the country.
The company’s brand portfolio includes product lines that range from affordable
and mass-market to luxurious, high-end style and cater to every age group, from
children and youth to men and women. Madura Fashion & Lifestyle is defined by
its brands — Louis Philippe, Van Heusen, Allen Solly, Peter England — that
personify style, attitude, luxury and comfort.
It also includes India's first fast-fashion youth brand, People; India’s largest fully
integrated fashion multi-brand outlet chain, Planet Fashion; India's largest
premium international brand retailer, The Collective and the British fashion
icon, Hackett London's mono-brand retail in India.
ABFRL has acquired exclusive online and offline rights to market the global brand
– ‘Forever 21’ and its existing store network, in the fast-fashion segment in India.
To expand its international portfolio, ABFRL entered into exclusive partnerships
with two of UK’s most successful fashion brands, ‘Simon Carter’ and `Ted Baker’.
ABFRL hosts India's largest fashion network which includes 2,700+ ABFRL brand
outlets, a footprint of 7.5 million sq. ft. of retail space across 750+ cities and
towns, It has ~30 million Loyalty Members as of 31st March 2019.
Planet Fashion- A Fashion Conglomerate for International Fashion Brands
Planet Fashion is a noted global retail clothing brand from Aditya Birla Group’s
retail store enterprise – ABFRL. Launched in 2001, Planet Fashion houses top-
notch brands like Louis Philippe, Allen Solly, Peter England and Van Heusen.
With an exquisite offering that caters to today’s discerning men and women,
Planet Fashion aims to bring fashionable clothing, choice and convenience for
everyone at one platform to give a complete wardrobe solution for all their
needs. The multi-brand outlet also has a tie-up with Levi’s for denim, Monte Carlo
for winter wear and Van Heusen for innerwear. Planet Fashion is a one-stop shop
online where the customer gets hand-picked collections and can choose from the
best of the best. The brand caters to young professionals and taps in to their
casual yet formal choices that are both fun yet fashionable.
From suits, shirts, denims to knits and accessories, one can find an ensemble for
all wardrobe requirements. You can pick up a wedding or business suit from the
dapper range, or a pair of chinos with a linen shirt for your downtime dressing.
The versatility on offer gives you the chance to keep your individual style, fresh
and fashion-forward. Planet Fashion segments its catalog in five categories; The
Suit Collective, Denim Culture, Trouser Club, Classic Must-Haves and Linen
Lounge.
The Suit Collective
Red carpet gala or best friend’s wedding? The Suit Collective has suits and
separates that are perfect for ceremonial evenings and special occasions. From
the classic tuxedo to a sophisticated bandhgala, you can find a range of
ensembles to mix and match at Planet Fashion. You can also buy shirts, trousers
and accessories to go with your crisp suits. Or opt for the classic three-piece suit
to channel a business-like look that will pack an extra punch in the boardroom.
Trouser Club
Supplement your weekday wardrobe with smart chinos and crisp trousers with
Trouser Club from Planet Fashion. You can pick chinos from a range of colours
that are perfect for semi-formal and casual occasions. The trousers come in a
plethora of colours and fits, accommodating everyone’s tastes. Ideal to wear on
hectic business travels too, these trousers ensure you always arrive in style.
Classic Must-Haves
Build up your wardrobe with the Classic Must-Haves from Planet Fashion. From
the classic white shirt that is an essential to the sleek black that is perfect for the
boardroom and dinner after, the category has ensembles that are perfect for all
occasions. It offers formal and casual shirts that are timeless yet contemporary
for today’s working professionals.
Linen Lounge
If you’re looking to unwind and channel a nonchalant look, the Linen Lounge
from Planet Fashion offers clothing made from the wonder fabric, linen. You can
mix and match these warm-weather favorites to create truly dapper ensembles
with an extra dose of panache. Not just that, you can also layer these classics and
wear them during the winter season.
Denim Culture
The timeless denim gets a facelift with the Denim Culture from Planet Fashion.
With all kinds of denims for both men, women and kids, you can get all the
trendiest styles in one place. Flaunt your denims at work on casual Fridays or
wear them, your way for a weekend getaway. You’ll be spoilt for choice with
these handpicked wardrobe staples from Levi’s, Allen Solly, Peter England, Van
Heusen and Louis Philippe.
Currently Planet Fashion has over many stores spread across 180 towns. You can
visit your nearest store or buy clothing online from planetfashion.in.

AMERICAN EAGLE
American Eagle Outfitters is a leading global specialty retailer that
offers high-quality and trendy clothing, accessories and personal care
products under its two labels: American Eagle and Aerie. The brand
celebrates the individuality of the customer, at extremely affordable
prices. American Eagle Outfitters has more than 1,000 stores and ships
to 82 countries worldwide.

American Eagle entered India in June 2018 in partners hip with Aditya
Birla Fashion and Retail Ltd. The brand is currently present in NCR,
Chandigarh, Mumbai, Pune, Chennai, Hyderabad, Guwahati and
Bengaluru.
SIMON CARTER
Simon Carter is known for its vintage and eclectic style. The brand takes
classic forms and adds a twist of eccentricity to them, by using prints
and colors in their apparel and accessories.

Peter England was founded in 1889, Londonderry, Ireland to provide British


soldiers with fine Khaki trousers during the Boer War. ... With a staunch belief in
authenticity, Peter England has become one of the most trusted and responsible
international brands, providing unmatched value to young Indian men.

PETER ENGLAND
Peter England’s unparalleled range, standardized fits and sup erior
quality makes it the largest and most trusted menswear brand in India.
Its collection of shirts, blazers, trousers and suits help young men make
a mark in the corporate world. The brand also has a refreshing and
eclectic line of washed cotton shirts, cargos, jackets, sweaters and
denims.

peterengland.com is the official online store for Peter England in India. Brought to
you by Madura Fashion & Lifestyle A Division of Aditya Birla Fashion & Retail
Limited, the manufacturers and owners of these brands in India, we showcase a
wide range of merchandise for men and women.
peterengland.com carries forward Madura Fashion & Lifestyle's superior design
capabilities combined with innovative product development and customer-centric
processes, to deliver an enhanced shopping experience ensuring authenticity,
unparalleled quality and outstanding service ethics.
We are committed to bringing you a contemporary, chic, fashion forward branded
apparel at price points that work with every budget. Whether you’re in the mood
for upping the ante in the boardroom, turning heads at your favourite club or
making a relaxed yet of-the-moment statement during the weekend, we deliver
the latest national and international trends to your doorstep.
Peter England was founded in 1889, Londonderry, Ireland to provide British
soldiers with fine Khaki trousers during the Boer War. More than a century
later, Peter England made its foray into the Indian market in 1997.
The brand was acquired by Aditya Birla Group in 2000 and quickly went on to
become India’s Leading Menswear Brand. The brand was listed in top 5 most
trusted brands in apparel category for 7 consecutive years. And keeping in sync
with the youth, Peter England offers apparel that cater to every fashion
occasion of a young professional’s life
With a staunch belief in authenticity, Peter England has become one of the
most trusted and responsible international brands, providing unmatched value
to young Indian men. With a strong foothold in formal and causal menswear
segments, Peter England also offers innovative collections in denims, linen,
festive wear, Indies kurtas, accessories, and more.

LOUIS PHILIPPE
Celebrating its 30th year of surpassing the style conscious man’s every
need, Louis Philippe has consistently brought excellence to its premium
collection. Over the past 3 decades, the Embellished Crest has enabled
the quintessential man to look dapper and debonair while bringing
smart, comfortable and sharp formals, semi formals, shoes and
accessories to the discerning gentlemen.

VAN HEUSEN
Van Heusen empowers the working man and woman with dynamic
power dressing for the corporate world. It focuses on individualism and
self-expression, while bringing sophistication, class and elegance
through its formal wear, casual wear, party wear and celebration wear.
It presents timeless, relevant and modern fashion through its shirts,
suits, dresses, blazers and customizable clothing.

AMERICAN EAGLE
American Eagle Outfitters is a leading global specialty retailer that
offers high-quality and trendy clothing, accessories and personal care
products under its two labels: American Eagle and Aerie. The brand
celebrates the individuality of the customer, at extremely a ffordable
prices. American Eagle Outfitters has more than 1,000 stores and ships
to 82 countries worldwide.

American Eagle entered India in June 2018 in partnership with Aditya


Birla Fashion and Retail Ltd. The brand is currently present in NCR,
Chandigarh, Mumbai, Pune, Chennai, Hyderabad, Guwahati and
Bengaluru.

FRED PERRY
Fred Perry created a brand that presented practical, well -fitted sports
outfits to the world of fashion. His designs are simple, with a
streamlined silhouette and a focus on lightweight functionality. The
brand has created the perfect blend between sportswear and street
fashion, with simple designs that feature streamlined silhouettes and a
focus on lightweight functionality.

HACKETT LONDON
A luxury clothing retailer that epitomizes British menswear with a
collection that is both vintage and modern. As the home of British
menswear, Hackett's collections are built around impeccable tailoring,
complemented by luxurious casualwear.

RALPH LAUREN
Ralph Lauren has created a lifestyle brand to encourage this kind of
living by introducing apparel, accessories, fragrance collections and
home furnishings. Ralph Lauren Corporation has been a global leader in
the design, marketing, and distribution of premium lifestyl e products for
over five decades. The brand has had a significant influence on modern
style due to its attention to detail, fine quality and timeless design.

TED BAKER
Ted Baker London is known as one of the best sellers of contemporary
men’s shirts around the world. The brand has a clear and unwavering
focus on quality and attention to detail, coupled with a quirky and fun
British sense of humour. The collection is a perfect mix between
traditional and modern fashion.

THE COLLECTIVE
The Collective is India’s first and largest multi-retail brand with a team
of fashion experts who ensure a unique and stylish point of view. The
brand acts as a style catalyst for its customers by housing the biggest
and most exclusive names in global fashion, under the same roof.

VAN HEUSEN INNERWEAR


Van Heusen Innerwear is India’s most innovative and fashionable brand.
With style and ultra-comfort at its heart, the perfect addition to one’s
innerwear drawer. Each of the four collections designed for men –
Classic, Platinum, Signature and Active – cater to the unique lifestyle
demands of a modern-day consumer. The newly launched lingerie
collection for women – Cotton Sensation, Luxe and Glam – embody
style, elegance and glamour.

FOREVER 21
The celebrated Californian brand Forever 21 has quickly become a
household name amongst the young women of the country. The brand
provides young women with trendy street wear and subtle
contemporary pieces. It has gained a strong foothold in women’s
clothing and accessories, by offering runway trends at incredible prices.

PEOPLE
People is a one-stop shopping destination for young men and women
with its trendy and fashion-forward product line. Characteristic of the
edgiest styles and college-ready attitude, this fast-fashion brand is
changing the way the Indian youth dresses. Its collection of casual
shirts, T-shirts, tops, kurtas, jeans, winter wear, footwear and
accessories bring international runaway trends to the street.

SKULT BY SHAHID KAPOOR


With Skult, ABFRL has given a new meaning to the ever -evolving
Athleisure segment. Represented by the uber cool fashionista Shahid
Kapoor, Skult is more than a brand. It is a movement towards dressing
up in a more relaxed and refined way. With a wide range of hoodies,
joggers, meggings and printed tees, it gives a new dimension to the
principle of ‘Fashion meets Functionality’. Skult draws inspiration from
street wear and elevates it to a higher level, to make India ’s next
generation look chic and contemporary.

ALLEN SOLLY
Allen Solly has introduced the Indian working professional to smart
casuals. It has transformed the corporate world through its
revolutionary Friday Dressing, enabling work wear to have a vibrant
personality. The shirts, T-shirts, trousers, jeans, chinos and jackets for
men; and dresses, pants, skirts, tunics and blouses for women are
bright, colourful, innovative and stylish.

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