KARVY STOCK BROKING

LTD
KARVY STOCK BROKING
LTD

SECURITIES MARKET IN INDIA

Capital market is the backbone of any country’s economy. It facilitates
conversion of savings to investments. Capital market can be classified as
primary and secondary market. The fresh issue of securities takes place in
primary market and trading among investors takes place in secondary
market. Primary market is also known as new issue market. Equity first enter
capital market though investment in primary market. In India, common
investors participating in the equity primary market is massive. The number
of companies offering equity though primary markets increased
continuously in the post-independence period till the year 1995. After 1995,
there is a continuous slump experienced by the primary market offering
equity. The main reason for slump is lack of investors’ confidence in the
primary market. So it is important to understand the causes and measures of
revival of investors’ confidence leading to capital mobilizing and investment
in right avenues creating, economic growth in the country.

“The Securities market is the market for equity, debt and derivatives.” The
securities market has essentially 3 categories that is the issuer of securities,
the investors in the securities and intermediaries. The issuers are the
borrowers or deficit savers, who issue securities to raise funds. The investors,
who are surplus savers, deploy their savings by subscribing to these
securities. The intermediaries were the agents who match the needs of the
users and suppliers of funds for a commission.
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STOCK EXCHANGE IN INDIA
The market for long term securities like bonds. Equity stock and
preferred stocks are divided in two primary and secondary markets. The
primary market deals with the new issues of securities. Outstanding
securities are traded in the secondary market which is commonly known
as stock market or stock exchange. In the Secondary market the investors
can sell n buy securities. Stock markets predominantly deal in the equity
share. Debt instruments like bonds and debentures are also traded in the
stock market. Well regulated and active stock market promotes capital
formation. Growth of the primary market depends on the stock market. The
health of the company reflected by the growth of the stock market.

FUNCTIONS OF STOCK MARKET

 Provide quotations of share/ stock for facilitating trading a
nd marketability.
 Extend liquidity to such stock as they are easily marketable and
traded.
 Promotes savings and investment in the economy by attracting
funds for investment incorporate shares securities.
 Ensures safe and fair dealing.
 Maintain active trading.
KARVY STOCK BROKING
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KARVY STOCK BROKING
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ABOUT KARVY

The KARVY group was formed in 1983 at Hyderabad, India. Karvy ranks
among the top player in almost all the field it operates. Karvy Computers
shares Ltd is India’s largest Register and Transfer Agent with a client base
of nearly 500 blue chips corporate managing over 2 core accounts. Karvy
stock brokers Ltd, member of National stock Exchange of India. With over
6,00,000 active accounts, it ranks among the top 5 Depository Participated
in India, registered with NSDL and CDSL karvy COM trade, Member of
NCDEX and MCX ranks among the top0 3 commodity brokers in the
country. Karvy Insurance Brokers is registered as a Broker with IRDA and
ranks among the top 5 insurance agent in the country. Registered with
AMFI as a corporate Agent Karvy is also among the top Mutual fund
mobilize with over Rs. 5,000 cores under management. Karvy Realty
Services, which started in 2006, has quick established itself as broker who
adds value, in the realty sector. Karvy global offers niche off shoring
services to client in the US.
Karvy has 575 offices over 375 locations across India overseas at Dubai and
New York. Over 9,000 high qualified people staff Karvy.

Karvy – Early Days:-

Karvy the name comes from the names of the directors:

K – Mr. Krishna Prasad

A- Mr. Arun
R- Mr. Radha Krishna
V- Mr. Venkat Krishna
Y- Mr. Yogendar
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VISION OF KARVY
To achieve and sustain market leadership, Karvy shall aim for complete
customer satisfaction, by combining its human and technological resources
to provide world class quality services. In the process Karvy shall strive to
meet and exceed customer’s satisfaction and set industry standards.

Their values and vision of attaining total competence in their servicing has
served as the building block for creating a great financial enterprise, which
stands solid on their fortresses of financial strength – their various
companies.

MISSION OF KARVY
“Our mission is to be a leading and preferred services provider to our
customers, and we aim to achieve this leadership by building an innovative,
enterprising, and technology driven organization which will highest
standards of services and business ethics.”
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MILESTONES OF KARVY
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KARVY EQUITY BROKING
Karvy Stock Broking Ltd offer online trading on key exchanges — NSE (National
Stock Exchange) and BSE (Bombay Stock Exchange). Key important points
trading with Karvy are they make trading safe to the maximum possible extent
by accounting for several risk factors and planning accordingly. They have
created a very robust trading platform that facilitates customers to trade online
not only in equities, but also buy fixed deposits, mutual funds, commodities,
currencies and also participate in a public issue. Karvy's online platform
enables customers to view their portfolio online and also access various
research reports and views on stocks. It also provides them with a facility to
communicate with Karvy’s research/advisory teams online. So in summary
strong trading platform and strong research reports are key benefit of Karvy's
Stock Broking Ltd.

KARVY DEPOSITORY PARTICIPANT

Karvy is providing Demat facility, KSBL [Karvy Stocking Broking Ltd] is
member of NSDL and CSDL for Demat service. Karvy started membership with
NSDL and CSDL in 1998 and emerged as one of the top-3 depository
participants in India, in terms of customers serviced.

KARVY WEALTH MANAGEMENT

Karvy is offering comprehensive wealth management solutions for its
customers through Karvy Private Wealth (KPW) or karvywealth.com.
Karvy wealth managers provide direction to a client’s financial decisions,
enabling him achieve his financial and life goals. As a wealth manager, we
collate the relevant financial information and life goals of the client, assess his
risk tolerance level, examine his current financial status, and identify a strategy
to fulfill his goals.
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KARVY COMMODITIES BROKING
Karvy Comtrade Limited (KCTL) or karvycommodities.com is India’s leading
commodities trading house. Karvy started providing commodity trading in the
early phase when Indian market was adopting commodities trading, so strong
business presence as well as award winning research service. KCTL have
presence in wholesale markets where the commodities are auctioned purely to
get a complete sense on the demand supply for most of the agricultural
products. Karvy Comtrade Limited is having membership with below given
commodity exchanges:

 Multi Commodity Exchange of India (MCX)

 National Commodity and Derivatives Exchange (NCDEX)
 National Multi-Commodity Exchange of India (NMCE)
 National Spot Exchange (NSEL)
 NCDEX Spot Exchange (NSPOT)
 Ace Commodity Exchange (ACE)
 Indian Commodity Exchange (ICEX)

KARVY CURRENCY DERIVATIVES TRADING

Currency derivative are part of Karvy Stock Broking Limited, where Karvy
specialized research team provide customized hedging strategies for
importers, exporters and companies with foreign exchange exposure. Karvy
Currency Derivatives Segment is active member of:

 National Stock Exchange (NSE)

 Metropolitan Stock Exchange of India (MSEI)
 Bombay Stock Exchange (BSE)

Karvy Non-banking Financial Services

Karvy Finance is incorporated in 2009, Karvy Finance is part of Karvy groups,
providing Non-banking Financial Services (NBFC) like personal loans,
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business loans, loans against security and so on. Primary focus of Karvy
Finance is on micro & small enterprise secured business loans with loan
against property, loan against gold and loan for small commercial vehicles.

Karvy Insurance Broking Private Limited

At Karvy Insurance Broking Pvt. Ltd., they provide both life and non-life
insurance products to retail individuals, high net –worth clients and corporate.
With the opening up of the insurance sector and with a large number of private
players in the business, they are in a position to provide tailor made policies for
different segments of customers. Their journey to emerge as a personal finance
advisor, they will be better positioned to leverage their relationships with the
product providers and place the requirements of their customers appropriately
with the product providers. With Indian markets seeing a sea change, bout in
terms of investment pattern and attitude of investors, insurance is no more
seen as only a tax saving product but also as an investment product By setting
up a separate entity, they would be positioned to provide the best of the
products available in this business to their customers.

Karvy Distribution of Financial Products- Mutual Funds

Investment
Karvy Stock Broking Ltd, provide investment options in Mutual Funds,
National Pension System (NPS), Corporate Fixed Deposits, Capital Gain Bonds
and many more. Advance research and customized solution for investment is
also provided by Karvy.

Karvy Registry services for Corporate and Mutual funds

Karvy Computershare is joint venture between Karvy and Australia-based
Computershare. The Company core business include Issue registrar,
Corporate Shareholder Services and Mutual Fund Services.
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Karvy Research report
Karvy as stock broker is having strong hold in market. Daily market summary
in morning and evening, weekly, monthly and long term investment research
reports are available for register users. Research reports are also available for
commodity trading, Mutual Funds.

Karvy Margin Funding

Karvy as stock broker provide margin funding to his investors. Margin against
shares option is lso available to get margin on your long term holdings.

Karvy NRI Trading Services

Invest in Equities, Initial Public Offerings, ETFs, Mutual Funds and Futures &
Options with Karvy NRI trading account. Karvy providing end to end solution
for NRI by opening NRI Trading account, NRI Demat account, NRI Bank
account, Assisted Trading, PAN Card Service and many more.

Karvy Priority Account

Karvy Priority Account is specially planned account for High Net worth
Individuals (HNIs) and Corporate. This service include stock
recommendations to exclusive trade reports, from various trading options
available to personalized portfolio management, Knowledgeable Support by
research experts, personalized guidance by dedicated relationship managers
and equity advisors, live chat, investor awareness programs, skype sessions
and many more. Minimum requirement for Karvy Priority account is maintain
initial margin amount of Rs. 5 Lac and above.

Karvy IPO Investment

Investment in IPO is applicable via ASBA process via giving karvy demat
account details.
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KARVY STOCK BROKING
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STRENGTHS WEAKNESS OPPORTUNITIES THREATS

PRICING WORK ONLINE MARKET BAD ECONOMY
POWER INEFFICIENCY

COST WEAK NEW GOVERNMENT

ADVANTAGE MANAGEMENT TECHNOLOGY REGULATONS

TECHNOLOGY NEW SERVICES

UNIQUE
OFFERING
BRAND NAME

CUSTOMER
LOYALTY
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COMPETITORS OF KARVY

INDIA BULL

MOTILALOSWAL SECURITIES

BONANZA SECURITIES

KOTAK SECURITIES

EASTERN FINANCIERS

INDIA INFOLINE

RELIANCE MONEY

INDIRA SECURITIES AND ETC.

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LEARNINGS FROM KARVY
1. IN REFERENCE OF EQUITY: - Equity consist of a fund that a shareholder
invest in a company plus a certain amount of profit earned by them is retained
by the company for the further growth and expansion of equity. While being a
risky investment, offers higher return than the saving account or a fixed
deposits because the profit that may be earned is virtually unlimited.
a. For investing in equity market one need is demat account. A demat account
is a type account that allows investors to hold their shares in electronic form.
The process of converting physical shares into electronic from is called
dematerialization.
A demat account can be opened in both online and offline form. Online in case
if the mobile number of the client is linked with his aadhar card else offline
procedure is followed.
Documents required to open a DEMAT account:-
 Self-Attested pan card
 Self-attested aadhar card
 Cancelled cheque (personalized) margin amount cheque
 One passport size photograph
In case of unavailability of personalized cheque then a photocopy of passbook or
bank statement can also be considered.
DEMAT account is always listed under NSDL & CDSL. When a person open a
DEMAT account in karvy, his account number starts with account number of
Karvy itself.

b. IPO’S- Initial Public Offerings: - An initial public offering is when a

private company or corporation raises investment capital by offering its
stock to the public for the first time. Growing companies seeking capital to
expand are those that generally use initial public offerings, but large,
privately owned companies or corporations looking to become publicly
traded can also do them. In an initial public offering, the issuer, or company
raising capital, brings in an underwriting firm or investment bank, to help
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determine the best type of security to issue, offering price, amount of shares
and timeframe for the market offering.

Every IPO have fixed lot size and the listing process takes time of 7 days,
and it is always suggested that one should always choose cut-off price for
buying an IPO’s.
Every lot costs to minimum amount of RS. 15000

2. IN REFERENCE OF MUTUAL FUNDS: - A mutual fund collects money

from investors and invests the money on their behalf. It charges a small fee for
managing the money. Mutual funds are an ideal investment vehicle for regular
investors who do not know much about investing. Investors can choose a
mutual fund scheme based on their financial goal and start investing to achieve
the goal. Mutual funds can be done in two forms:- Lump sum and SIP

SIP: - Systematic Investment Plan, commonly referred to as an SIP, allows you

to invest regularly a fixed sum in your favorite mutual fund scheme/s. In SIP, a
fixed amount is deducted from your savings account every month and directed
towards the mutual fund you choose to invest in.

An individual can invest in SIP with a minimum amount of Rs. 1000.

Documents required for investing in SIP are:-
 Self-attested PAN card
 Self-attested Adhaar Card
 One amount cheque.

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CONCLUSION
On THE Basis of study it is found that Karvy stock broking ltd. Is better service
provider than other stock brokers because of their research and personalized advice
on which stock to be bought and sell.
Karvy provides facility of trade as well as relationship manager facility for
encouragement and protect the interest of investors. It also provide the information
through the mobile app alert, regarding what IPO’s are coming in the market and it
also provide it’s research on the future prospect of IPO.
Study also include that people are not much aware of commodity market while it’s
going to be big market in India. The company should organize the seminars and
similar activities to enhance the knowledge of prospective and existing customers,
so that they can feel more comfortable while investing in stock market.
KARVY STOCK BROKING
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KARVY STOCK BROKING
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